Meta Business, Innovation and Technology Podcast
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Episodes
The Retail Reboot: How RMNs Use AI To Revitalize Brand Performance with Lowe's
21 May 2025
Contributed by Lukas
Alicia LeBeouf, Head of Industry — Retail and E-Commerce at Meta, sits down with John Storms, GM and Head of Media Network at Lowe's Companies, In...
Unlocking Creative Effectiveness: The Most Effective Creative Levers From a Pathbreaking New Study
16 Apr 2025
Contributed by Lukas
On this episode, Jane Ostler, EVP of Global Solutions Marketing and Thought Leadership at Kantar, joins Shekhar Deshpande, Head of Strategy, Global Cl...
Simplifying Creative Workflows for Modern Teams with DEPT®
09 Jan 2025
Contributed by Lukas
We're joined by Dimi Albers, Global CEO of DEPT®, to explore how brands can scale creative ideas and deliver true personalization. Dimi shares insigh...
Achieve Performance Across Multiple Objectives: Insights From the Meta Agency Summit
20 Nov 2024
Contributed by Lukas
In this live recording from the Meta Agency Summit 2024, we're joined by Amanda Mollet, EVP, Performance of Spark Foundry, Joe Yakuel, Founder and CEO...
Unlocking the Future of AI: How LLMs Are Redefining What's Possible
05 Nov 2024
Contributed by Lukas
On today's episode, we're joined by Andrew Ng, Founder of DeepLearning.AI, Managing General Partner of AI Fund and Executive Chairman of LandingAI. We...
Marketing in the Age of Disruption: Insights from Sephora and Meta
23 Oct 2024
Contributed by Lukas
On this episode, Megan Black, Vice President of Digital Marketing and Media at Sephora, shares insights on how Sephora is navigating the fast-paced ma...
How AI Is Revolutionizing Marketing Analytics with Meta and Deloitte
08 Oct 2024
Contributed by Lukas
On this episode, we're joined by Igor Skokan, Marketing Science Director at Meta, and Davide Fabrizio, Advanced Analytics and Artificial Intelligence ...
Brand Building in the Digital Age: A Conversation With Coca-Cola and Meta
23 Sep 2024
Contributed by Lukas
On this episode, we're joined by Shakir Moin, President, Marketing for Coca-Cola North America. Shakir shares how Coca-Cola is leveraging AI, data and...
Data-Driven Creative Diversity for Unmatched Engagement: Expert Insights From TubeScience and Meta
14 Aug 2024
Contributed by Lukas
On this episode, Jordan Rogers Smith is joined by Philip Buerger, Co-Founder and Chief Strategy Officer of TubeScience, and Chiwei Lee, Director, Amer...
Creativity Re/Imagined: The Art of AI Storytelling
17 Jun 2024
Contributed by Lukas
On this episode, Meta's Vice President and Global Head of Creative Shop, Jimmie Stone, and VP Business Engineering, Global Business Group, Artur Souza...
Performance Talks Special Edition: Women's History Month
01 Mar 2024
Contributed by Lukas
On this special episode celebrating International Women's Day, we feature Alice Li, founder of First Day, and host Nicola Mendelsohn, Head of Global B...
The Vision: Leading Marketing Into the Future with Alex McArthur of Kizik and Jimmie Stone of Meta
07 Feb 2024
Contributed by Lukas
On our latest episode, Alex McArthur, Chief Marketing Officer at Kizik, and Jimmie Stone, Vice President and Global Head of Creative Shop at Meta, lea...
Agency Insights: Mastering Reels with Kevin Goodwin and Bianca Bradford
17 Jan 2024
Contributed by Lukas
On the first episode of 2024, guests Kevin Goodwin, VP of Performance Marketing at New Engen, Inc., and Bianca Bradford, Director and Head of North Am...
Unveiling the Power of Reels for Direct Response Marketing with Gamze Yılmaz of Delivery Hero
13 Dec 2023
Contributed by Lukas
On this episode, hosts Jordan Rogers-Smith and Christine Lu are joined by Gamze Yılmaz, Head of Paid Social of Delivery Hero, as they delve into the ...
Navigating Market Trends with Byron Sharp of the Ehrenberg-Bass Institute
15 Nov 2023
Contributed by Lukas
Edlynne Laryea, Head of Industry, CPG Food and Beverage at Meta, hosts this episode as we delve into the complexities of marketing strategy with Byron...
Shaping Tomorrow: AI's Role in Business with Cristina Fonseca and Shadi Copty
27 Oct 2023
Contributed by Lukas
In an exploration of AI's influence on business operations and customer interactions, Cristina Fonseca, VP of Product at Zendesk, and Shadi Copty, Se...
The Life of a CTO in the Age of AI with Lauri Tarkkala at Smartly.io
06 Sep 2023
Contributed by Lukas
We're living through times of great technological change, with emerging trends like AI shaping the way businesses and marketers operate on just about ...
Key Trends in DTC Marketing with Wesley Saraceni at Mondelēz International
21 Aug 2023
Contributed by Lukas
On today's episode, we're joined by Wesley Saraceni, Senior Director of Digital Commerce (E-Commerce and DTC) at Mondelēz International We talk ab...
The AR Revolution in Advertising with Luke Hurd at VMLY&R
02 Aug 2023
Contributed by Lukas
On today's episode, we're joined by Luke Hurd, Director of Experience Design (XR) at VMLY&R. Luke is here to discuss augmented reality and immersive s...
The Performance 5 Framework for Growth with Jake Bailey
12 Jul 2023
Contributed by Lukas
Today's podcast features a talk from Jake Bailey, Senior Director, Head of Industry and VC Partnerships at Meta, which covers: - Performance 5 — ...
AI and the Future of Performance with Matt Steiner
07 Jul 2023
Contributed by Lukas
Today's episode features Matt Steiner, VP of Monetization Infrastructure, Ranking and AI Foundations at Meta. Matt discusses the impact of AI on per...
How Marketers Can Embrace Meta and AI with Simon Whitcombe and Vatsal Mehta
02 Jun 2023
Contributed by Lukas
On today's episode, we're joined by Simon Whitcombe, who leads a portion of Meta's North American sales team, and Vatsal Mehta, Vice President of Busi...
Unlock Your Marketing Data's Full Potential with Clive Henry and Jennifer Downes
24 May 2023
Contributed by Lukas
On today's episode, we're joined by Clive Henry, Director of ISV Partnerships at Adobe, and Jennifer Downes, CMO of Global E-Commerce at Lenovo. They'...
The Evolution of Online Marketing for Consumer Packaged Goods Brands with Cristina Marinucci and Ana Golubovic
11 May 2023
Contributed by Lukas
On today's episode, we're joined by Cristina Marinucci and Ana Golubovic. Cristina is the Global Head of Shopper - Sr. Director, Insights & Analytics ...
The Power of Short-Form Video with Ralph Burns at Tier 11
04 Apr 2023
Contributed by Lukas
On today's episode, we're joined by Ralph Burns. Ralph is the founder and CEO of Tier 11 and the host of Perpetual Traffic, a podcast about acquiring...
Supporting Black Women On Broadway with Danielle Brooks
27 Mar 2023
Contributed by Lukas
Today's episode is the third in a three-part series where we share interviews and conversations from this year's International Women's Month event. ...
The Importance of Community, Belonging and Representation for Women
21 Mar 2023
Contributed by Lukas
This is the second episode in a three-part series where we share interviews and conversations from this year's International Women's Month event. ...
Using Creators To Level Up Your Content with Jacs Wyatt at Samsung
16 Mar 2023
Contributed by Lukas
On today's episode, we're joined by Jacs Wyatt, who is the MX Head of Social Media at Samsung Electronics America. Today, we're going to talk about cr...
Diversity - The Importance of Equality for Girls with Aayati Dash Kar at WORLD WOMAN FOUNDATION
13 Mar 2023
Contributed by Lukas
Today's episode is the first in a three-part series where we share interviews and conversations from this year's International Women's Month event....
From Influencer Marketing to Creator Management: Maximizing the Value of Creators with Brandon Brown at GRIN
01 Mar 2023
Contributed by Lukas
On today's episode, we're joined by Brandon Brown. Brandon is the CEO and Co-Founder of GRIN, Inc, the pioneer behind the world's first Creator Manage...
Performance, Attribution and Private Lift with Anthony Scarpaci and Will Sargisson
27 Jan 2023
Contributed by Lukas
In today's episode, we're joined by Anthony Scarpaci, VP of Growth at Acorns, and Will Sargisson, Marketing Science Manager at Meta. They're here to d...
Growth - The Growing Significance of Business Messaging with Miku Jha and Vikas Bhambri
16 Dec 2022
Contributed by Lukas
On today's episode, we're talking to Miku Jha, Director of Applied AI and Innovation: Business Messaging and Ads here at Meta and Vikas Bhambri, Direc...
Growth - The Growing Impact of Short-Form Video with Cassidy Lavin and Alex Watt
30 Nov 2022
Contributed by Lukas
On today's episode, we're joined by Cassidy Lavin, SVP of Innovation at Smule, Inc., and Alex Watt, Strategic Partner Manager for Developer Partnershi...
Growth - The Growing Impact of Short-Form Video with Cassidy Lavin and Alex Watt
30 Nov 2022
Contributed by Lukas
On today's episode, we're joined by Cassidy Lavin, SVP of Innovation at Smule, Inc., and Alex Watt, Strategic Partner Manager for Developer Partnershi...
Leadership - Turning Audiences Into Businesses with Alvin Bowles, Kipp Bodnar and Piyush Mangalick
10 Nov 2022
Contributed by Lukas
Turning Audiences Into Businesses with Kipp Bodnar and Piyush Mangalick On today's episode, Alvin Bowles at Meta is talking to Kipp Bodnar, CMO a...
How the Metaverse Is Changing the Face of E-Commerce with Jorie Waterman and Sarah-Anne Birdsell
02 Nov 2022
Contributed by Lukas
On this episode, we're joined by Jorie Waterman, Industry Manager at Meta, and Sarah-Anne Birdsell, Global Technology Solutions Lead at Meta. They di...
Diversity - The Transformative Power of Ethical Media with Latarria Coy
20 Oct 2022
Contributed by Lukas
In today's episode, we're joined by Latarria Coy, Head of Ethical Media - DEI Champion at Influential. Latarria is here to talk about ethical media an...
How To Get the Most out of the Meta Sales Channel
20 Sep 2022
Contributed by Lukas
This episode is all about making purchases directly on social platforms like Facebook and Instagram. Joining host Jordan Rogers-Smith for the discussi...
Diversity - Welcome to True Self World: How Mastercard Brought Pride to the Metaverse
31 Aug 2022
Contributed by Lukas
Your True Self is Priceless. As a long-time LGBTQIA+ ally, Mastercard knows how important it is to build safe, inclusive and welcoming spaces. A le...
Diversity - Welcome to True Self World: How Mastercard Brought Pride to the Metaverse
31 Aug 2022
Contributed by Lukas
Your True Self is Priceless. As a long-time LGBTQIA+ ally, Mastercard knows how important it is to build safe, inclusive and welcoming spaces. A le...
Diversity - How Building With Empathy Positively Impacts All Stakeholders
09 Aug 2022
Contributed by Lukas
This episode is all about empathy: what it is, how we can improve it, and the advantages it brings to everyone it touches. To discuss this topic, podc...
Growth - Demystifying AI and ML and Understanding How They Can Accelerate Business
03 Aug 2022
Contributed by Lukas
This episode dives into the strengths and weaknesses of machine learning (ML) and artificial intelligence (AI). Podcast host Jordan Rogers-Smith is jo...
Growth - Marketing to the Gen Z Audience
11 Jul 2022
Contributed by Lukas
This episode of the Business, Innovation and Technology podcast takes a research-based look at Gen Z and ways to better understand how to communicate ...
Growth - Ecommerce Basics and Omnichannel Strategy for Businesses
15 Jun 2022
Contributed by Lukas
This episode of the Meta Business, Innovation and Technology podcast focuses on shifting trends and ecommerce and what companies need to do to respond...
Growth - How Performance Marketers Are Adjusting to a Privacy-Focused Future
01 Jun 2022
Contributed by Lukas
This episode of the Meta Business, Innovation and Technology Podcast gives a wide-angle perspective of changes that the iOS 14.5 update accelerated in...
Diversity - Powering the Growth of Diverse-Owned Businesses
18 May 2022
Contributed by Lukas
This episode of the Meta Business, Innovation and Technology podcast highlights the importance of diverse-owned businesses and what Meta is doing to i...
Growth - Business and Educational Opportunities in the Developing Metaverse, Part 2
04 May 2022
Contributed by Lukas
This episode of the Business, Innovation and Technology podcast focuses on the different ways the Metaverse continues to develop, continuing a convers...
Growth - Business and Educational Opportunities in the Developing Metaverse, Part 1
04 May 2022
Contributed by Lukas
This episode of the Business, Innovation and Technology podcast is the first part of two episodes on business opportunities in the Metaverse. Podcast ...
Leadership - Digital Transformation for the B2B Customer Experience, Part 2
28 Apr 2022
Contributed by Lukas
This episode of the Business, Innovation and Technology podcast is a continuation of the previous episode, focusing on digital transformation for the ...
Leadership - Digital Transformation for the B2B Customer Experience
28 Apr 2022
Contributed by Lukas
This episode of the Business, Innovation and Technology podcast focuses on digital transformation for the B2B customer experience. Podcast host Jordan...
Growth - Building the Future Through Technology Partnerships
26 Apr 2022
Contributed by Lukas
This episode of the Business, Innovation and Technology podcast looks at different approaches to building the Metaverse. Podcast host Jonathan Kratz, ...
Growth - Building the Future Through Technology Partnerships
26 Apr 2022
Contributed by Lukas
This episode of the Business, Innovation and Technology podcast looks at different approaches to building the Metaverse. Podcast host Jonathan Kratz, ...
Diversity - NFTs — The New Frontier for Social Impact, Part 2
24 Mar 2022
Contributed by Lukas
What do we still need to make Web3 and NFTs more accessible to new creators and participants? In this episode of the Meta Business, Innovation and Tec...
Diversity - NFTs — The New Frontier for Social Impact
24 Mar 2022
Contributed by Lukas
How can NFTs advance social justice? Jessica Liao, Business Engineering Manager for Meta, hosts this special episode of the Meta Business, Innovation ...
Leadership - Making the Metaverse: What Does the Future Hold?
17 Mar 2022
Contributed by Lukas
In an interview for CoinGeek, Artur Souza, VP of Business Engineering for Global Business Group at Meta, takes us into the Metaverse in this episode o...
Leadership - Making the Metaverse: What Does the Future Hold?
17 Mar 2022
Contributed by Lukas
In an interview for CoinGeek, Artur Souza, VP of Business Engineering for Global Business Group at Meta, takes us into the Metaverse in this episode o...
Growth - How I Built a Business on Meta feat. Ralph Burns, Founder and CEO of Tier 11
08 Mar 2022
Contributed by Lukas
Tier 11 Agency's true aim is to unlock the online business potential of purpose-driven companies. This episode of the Meta Business, Innovation, and T...
Growth - First-Party Data Governance: Perspectives From Digital Advertising
16 Feb 2022
Contributed by Lukas
Adrian Nash, Head of Strategy for Customer Experience at SAP, joins podcast host Jordan Rogers-Smith and Sean Bedford, Business Engineer at Meta on th...
Growth - Creative Intelligence: The New Art and Science of Digital Advertising
02 Feb 2022
Contributed by Lukas
The digital advertising ecosystem is evolving as demand for consumer data privacy increases. Advertisers must keep pace with these changes and maximiz...
Leadership - Navigating Digital Transformation: User-Centric Data Privacy in Digital Advertising
19 Jan 2022
Contributed by Lukas
Podcast host Jordan Rogers-Smith welcomes special guest Jake Bailey to this episode of the Business, Innovation and Technology podcast. Jake is Direct...
Leadership - Best Practices for Recruiting a Remote Workforce
21 Dec 2021
Contributed by Lukas
The past two years have changed the world, from the remote work revolution to the Great Resignation. For tech workers, the number of job opportunitie...
Growth - Balancing Data Privacy and Digital Advertising: Three Strategies for Staying Customer-focused
07 Dec 2021
Contributed by Lukas
The digital advertising ecosystem is evolving, driven by people's concerns about data privacy and bolstered by legislation regulating how data can be ...
Leadership - Empowering Businesses To Thrive in a New Digital Economy
01 Dec 2021
Contributed by Lukas
Small and medium businesses met with unprecedented hardships during the pandemic. In this episode of the Business, Innovation, and Technology podcast,...
What It Means to Be a Solutions Engineer at Meta
24 Nov 2021
Contributed by Lukas
What is a Solutions Engineer? In this episode of the Business, Innovation, and Technology podcast, host Jordan Rogers-Smith talks with four of Faceboo...
Leadership - Fireside Chat With Meta: Innovation and Entrepreneurship, Part 2
10 Nov 2021
Contributed by Lukas
In Part 2 of our Fireside Chat, guest host Jessica Liao (Business Engineering Manager for Applied Research and Development at Facebook) returns to hos...
Leadership - Fireside Chat With Meta: Innovation and Entrepreneurship, Part 1
08 Nov 2021
Contributed by Lukas
The Fireside Chat is a special two-part episode of the Business, Innovation and Technology podcast, featuring guest host Jessica Liao, business engine...
Growth - Harnessing Creative Data and Video To Drive Advertising Performance
26 Oct 2021
Contributed by Lukas
This episode of the Business, Innovation and Technology podcast focuses on creative intelligence and video marketing. Podcast host Jordan Rogers-Smith...
Growth - Optimizing E-Commerce for Digital Holiday Shoppers
13 Oct 2021
Contributed by Lukas
Jorie Waterman, Industry Manager at Meta, is the featured expert on this episode of the Business, Innovation and Technology podcast. She joins podcast...
Diversity - How Diversity Drives Innovation
22 Sep 2021
Contributed by Lukas
In this episode of the Business, Innovation and Technology podcast, Business Engineering Lead Jordan Rogers-Smith welcomes a panel of global colleague...
Diversity - Women in Engineering
31 Aug 2021
Contributed by Lukas
This episode of the Business, Innovation, and Technology Podcast features a panel of four women from around the globe, each a Business Engineer for Fa...
Leadership - Life at the Crossroad of Business and Engineering
31 Aug 2021
Contributed by Lukas
Matthew Sinclair, Partner and VP of Engineering at Boston Consulting Group's Digital Ventures and Jean-Marie Ferdègue, Director of Business Engineeri...
Leadership - Digitalization during and after COVID-19
30 Aug 2021
Contributed by Lukas
How do businesses stay up to date on trends and opportunities when technologies evolve constantly? The Meta Business Engineering Team is always innova...