Modern Marketing Podcast
Activity Overview
Episode publication activity over the past year
Episodes
Rapid Scaling, Growth Mindset, and the Fall of Gurus w/ Chris Evans | #062
20 Nov 2017
Contributed by Lukas
The Modern Marketing podcast is big on equipping you with the best tactics and strategies you need to market and grow your business. But the toolkit w...
Selling and Scaling with Integrity and Strategy w/ Sean Piket | #061
12 Nov 2017
Contributed by Lukas
In this episode, the Modern Marketing Podcast welcomes the 'Modern Sales Guy,' Sean Piket. Sean is founder and CEO of two successful businesses, Sales...
An Interview w/ International Bestselling Author and Founder of Epic Author Publishing Trevor Crane (Part 2) | #060
06 Nov 2017
Contributed by Lukas
This is part 2 of our interview with bestselling author, Trevor Crane. Listen first to part 1, episode #59 so you'll have a complete and cohesive syst...
An Interview w/ International Bestselling Author and Founder of Epic Author Publishing Trevor Crane (Part 1) | #059
30 Oct 2017
Contributed by Lukas
Everyone knows the power of a book and the authority attached to the author. It's like an instant credibility card. But the process of writing a book ...
Trey Lewellen on Commitment, Focus, and Goals | #058
09 Oct 2017
Contributed by Lukas
There's a side to a business owner or entrepreneur's life not many get to see. The less glamorous times dealing with the consequences of weakened comm...
H2H Marketing, Facebook Ads, and the Human Marketing Funnel w/ Bryan Kramer | #057
02 Oct 2017
Contributed by Lukas
Bryan Kramer's assortment of marketing badges are impressive. But it's his unique approach to marketing that's most commendable. Bryan is credited wit...
Success, Head Trash, and Mentors w/ Noah St. John | #056
25 Sep 2017
Contributed by Lukas
Noah St. John is a self-proclaimed self-help nerd who's transformed lives and businesses by helping people get rid of the head trash that kept them fr...
Ian Walsh on Consistency, Direct Mail, and Facebook Ads - #055
18 Sep 2017
Contributed by Lukas
In a world full of digital everything, the days of checking your mailbox have most likely dwindled from daily to weekly. More commonly known as "snail...
How To Create A Digital Marketing Strategy - #054
03 Jul 2017
Contributed by Lukas
Ever wondered why so many other businesses seem to get great results using practically any marketing tool or tip? It's because failing or succeeding h...
Video Marketing For Business 5 Tips On How To Grow Your Business With Video - #053
27 Jun 2017
Contributed by Lukas
Over half of marketing professionals cite video as the form of content with the highest return on investment (ROI). With a stat like that, one can'...
Web Design Tips The Top 8 Elements to an Effective Website - #052
19 Jun 2017
Contributed by Lukas
You could probably think of ten things you'd rather do than work on your business's website. Regardless of how unexciting it might be, your website is...
Interview with Mark Podolsky, The Land Geek on marketing, real estate, and strategy - #051
12 Jun 2017
Contributed by Lukas
Mark Podolsky started in the early 2000's, learning a way to market land online and finding buyers. Since then, he's managed to build a profitable and...
How to Get More Leads - #50
05 Jun 2017
Contributed by Lukas
Without new leads, there's no new business at all. That's why lead generation plays such a significant role in keeping your business's future secure. ...
The TCR Advantage Marketing Strategy (Traffic, Conversion, Retention) - #049
29 May 2017
Contributed by Lukas
Whether your business is in startup mode, reputable and well-established, or somewhere in between, traffic, conversion, and retention are essential el...
3 Tips to Increase Sales - Without Discounting or Damaging Your Business - #048
22 May 2017
Contributed by Lukas
When it comes to generating more sales for your business, there's no shortage of strategies and tactics to try. However, be wise when choosing, as som...
An interview with Ryan Stewman The Hardcore Closer on Sales, Marketing, Funnels, and Confidence - #047.mp3
15 May 2017
Contributed by Lukas
Being blindsided by a few career hits didn't stop Ryan Stewman's eye from seeing opportunity. It's served him well. He's built multiple six and seven ...
Interview with Paul Kortman on YouTube Video Ads - #046
08 May 2017
Contributed by Lukas
Paul Kortman is a self-proclaimed "odd duck" with a foot in two different worlds. His areas of focus include both SEO tactics and paid video advertise...
15 social media marketing mistakes to avoid - #045
01 May 2017
Contributed by Lukas
If you want your business to thrive and survive moving forward, making social media a key part of your marketing strategy is essential. Without it, yo...
Video Content Marketing - #044
24 Apr 2017
Contributed by Lukas
With video making up over half of all internet traffic, it's increasingly difficult for business owners to overlook it as a marketing opportunity gold...
5 Step content promotion strategy - #043
17 Apr 2017
Contributed by Lukas
5-Step Content Promotion Strategy | #043 "Content without promotion is not a whole lot better than having no content at all." It's true. Content ma...
The power of content marketing for small business - #042
10 Apr 2017
Contributed by Lukas
Running a small business is no easy feat so we commend those who do. Your day-to-day dealings demand most of your time and energy, leaving you without...
Secrets to becoming an expert in your field - #041
03 Apr 2017
Contributed by Lukas
When someone is seen as an expert, they're trusted, respected, and valued. They get the red-carpet treatment. As a business owner, you're likely equip...
How to create a Social Media Marketing Plan - #040
27 Mar 2017
Contributed by Lukas
So you're ready to start benefitting from social media marketing but you're uncertain about how and where to start. If you're struggling with question...
3 Keys To An Effective Video Content Marketing Strategy - #039
15 Mar 2017
Contributed by Lukas
After so many years of reading text on a computer screen and dealing with faceless corporations, consumers are thirsty for a more humanized content ex...
An interview with my friend and the creator of the Millionaire Mindcast Podcast, Matt Aitchison - #038
06 Mar 2017
Contributed by Lukas
He's a millennial entrepreneur, a 7-figure real estate investor, a wealth-building mentor, and hosts a top-ranked podcast. One has to ask…Is there a...
Are Facebook Ads Worth It? - #037
02 Mar 2017
Contributed by Lukas
The buzz about Facebook Ads include success stories of 1000% ROI and what seems like just as many horror stories to match it. With a slew of options...
How To 10X Your Brand Awareness - #036
27 Feb 2017
Contributed by Lukas
People can't do business with you if they don't know you exist which is why a large part of your focus should be on increasing brand awareness. Being ...
The Power of Social Proof - #035
13 Feb 2017
Contributed by Lukas
When deciding whether or not to do business with you, potential customers rely on others to provide cues. This social proof has the power to either in...
9 Ways To Simplify Your Marketing - #034
13 Feb 2017
Contributed by Lukas
"Doing a little bit well will always beat doing a whole lot poorly." If your marketing is causing some overwhelm, sometimes the best thing to do is ta...
Secrets to effective marketing storytelling - #033
06 Feb 2017
Contributed by Lukas
Storytelling has been used for ages to preserve culture, history, and pass down information from generation to generation. It increases empathy and un...
An interview with online marketer Austin Distel on Authenticity, Connection, and Transparency - #032
02 Feb 2017
Contributed by Lukas
Austin Distel is the Chief Marketing Officer for Entrepreneur Alliance, an online company that connects business minded entrepreneurs and business ...
The Power Of Trust In Marketing - #031
31 Jan 2017
Contributed by Lukas
The importance of building trust in your business is hardly a new concept but it's just as relevant as it's ever been. There's not a more powerful too...
How to write a best selling book with best selling author Corey Gladwell - #030
26 Jan 2017
Contributed by Lukas
Corey Gladwell is a 2 time best-selling author, a speaker and coach, and founder of Author Alliance, a company that helps people write, publish, and l...
Email Marketing Resources | #029
23 Jan 2017
Contributed by Lukas
This is a continuation of episode #27: "Everything You Need to Know About Email Marketing" which covers all the email marketing basics, why it's impor...
The Power of Rapid Offer Testing | #028
19 Jan 2017
Contributed by Lukas
There's no crystal ball that will reveal how your new idea, service or product will be received by the masses. That doesn't mean you have to launch bl...
Everything You Need to Know About Email Marketing | #027
16 Jan 2017
Contributed by Lukas
Email is a fundamental tool we use every day but does it have its place in marketing? Should you bother with email marketing? Is it really worth inves...
Paid Traffic vs Free Traffic | #026
12 Jan 2017
Contributed by Lukas
"Free" sounds good to everyone but everything has a cost, especially when it comes to traffic. In this episode, learn the different benefits and costs...
How to Crush it with Digital Marketing in 2017 | #025
09 Jan 2017
Contributed by Lukas
With more options available now more than ever, it's difficult to decide which marketing tools are going to provide the most benefit for your busin...
Interview with Live Streaming Pro Luria Petrucci | #24
05 Jan 2017
Contributed by Lukas
Live streaming is projected to be one of the top marketing tools available in 2017 so it's only appropriate to interview Luria Petrucci. Her company, ...
SEO Tips and Tricks for 2017 | #023
02 Jan 2017
Contributed by Lukas
With more than 97% of people beginning their search for a local business online, Search Engine Optimization (SEO) continues to be one of the most effe...
An Interview with Webinar Conversion Expert Joel Erway | #022
29 Dec 2016
Contributed by Lukas
Joel Erway is a real deal webinar coach and expert. He helps craft webinars, sales pitches, and designs programs that get conversions. It's no wonder ...
What is Affiliate Marketing? | #021
26 Dec 2016
Contributed by Lukas
Getting started with affiliate marketing isn't complicated and in this episode, Adam explains just how easy and beneficial it can be to your business,...
An Interview with Fitness Business Mentor AJ Rivera | #020
22 Dec 2016
Contributed by Lukas
AJ Rivera is a Fitness Business Mentor helping Personal Trainers and studio owners scale their income and impact. In this episode, AJ joins Adam in...
The Power of Marketing Funnels | #019
19 Dec 2016
Contributed by Lukas
Could not having a marketing funnel be holding back the success of your business? Also known as the Elevation Marketing Process, an effective sales...
The Dangers of Microwave Marketing | #018
15 Dec 2016
Contributed by Lukas
There are many situations where getting things done quickly can equal productivity and efficiency. Marketing, however, isn't one of them. Althoug...
Does Social Media Marketing Work | #017
12 Dec 2016
Contributed by Lukas
A lot of cynicism exists when it comes to the effectiveness of social media marketing but now that it's been around long enough, there's really no den...
Interview with Dave Rogenmoser of the Entrepreneur Alliance | #016
08 Dec 2016
Contributed by Lukas
Dave Rogenmoser is an entrepreneur and digital marketer who has helped successfully build and grow profitable businesses. He's made a positive impa...
A Look into How Marketing Has Changed | #015
05 Dec 2016
Contributed by Lukas
Simple observation and clear evidence tell a story of a slow and steady evolution that marketing has undergone over the last decade. Generally, bus...
The Power of Pricing - How Higher Prices Lead to Happier Customers | #014
01 Dec 2016
Contributed by Lukas
Too much? Not enough? Just right? Some would favor having a few molars pulled over having to think about what price to put on the tags of their ser...
Marketing Meltdown - What to Do When Nothing is Working | #013
28 Nov 2016
Contributed by Lukas
No one is responding to your email marketing campaign. Nothing you do is leading to more sales. Your content strategy isn't providing any return on ...
How to Create a Marketing Funnel | #012
24 Nov 2016
Contributed by Lukas
The 3 Key Ingredients to Creating Sales on Demand Many types of marketing funnels exist but have the same underlying premise which is taking someone w...
The Myth of the First Impression | #011
21 Nov 2016
Contributed by Lukas
You have a large amount of control over that first impression but also some aspects you don't control, notably when the impression is going to be form...
Why Great Marketing Needs Great Design | #010
17 Nov 2016
Contributed by Lukas
Design is something you want to invest in because the rewards are significant. Why is it so important to get it right? Because no business can affo...
5 Tips on Measuring Your Digital Marketing Analytics | #009
17 Nov 2016
Contributed by Lukas
One of the key things that separates digital marketing from traditional marketing is access to fast and efficient metrics that allow you to create ...
What they didn't tell me about content marketing | #008
17 Nov 2016
Contributed by Lukas
Content marketing is a strategy that produces serious results time and time again. The backbone of this strategy is the commitment to consistently pub...
The power of Retargeting and Remarketing | #007
17 Nov 2016
Contributed by Lukas
Retargeting and remarketing are synonymous but no matter the label, it's one of the most exciting aspects of business available today. Find out ...
Secrets to an Effective Online Marketing Strategy | #006
17 Nov 2016
Contributed by Lukas
At a recently attended business growth seminar in Victoria, British Columbia, Adam took notice of a topic that was repeatedly brought up: How compl...
The Importance of Marketing | #005
17 Nov 2016
Contributed by Lukas
As important as marketing is, it's not given the full credit it deserves. A solid marketing strategy should always form the foundation of any marke...
Marketing Differentiation | #004
17 Nov 2016
Contributed by Lukas
"Differentiation" and "positioning" are two of the most common marketing terms. So how do they apply to your business? This episode focuses on acti...
Free Customer Market Research | #003
17 Nov 2016
Contributed by Lukas
If you knew what your customers wanted before they asked for it, you'd have a collection of highly sought after products and services. In order t...
The Customer Avatar | #002
17 Nov 2016
Contributed by Lukas
What are customer avatars? Listen in on why they're important and beneficial to your marketing efforts and how to create a customer avatar that helps ...
The Modern Marketing Manifesto | #001
17 Nov 2016
Contributed by Lukas
What is this "Modern marketing"? How can you achieve success with your market? There are ways to ensure your marketing plan, campaign, ad, or messa...