Chapter 1: What is the main topic discussed in this episode?
Good morning, Brew Daily Show. I'm Neil Freiman. And I'm Toby Howell. Today, Gen Z was feeling the love on Black Friday. Gen X, not so much.
Then, should the poverty line actually be four times higher than the official threshold?
Chapter 2: What are the spending habits of Gen Z and Gen X on Black Friday?
It's Monday, December 1st. Let's ride.
Oof, this Monday hits hard. Hope you all had a relaxing Thanksgiving break and sending strength in your upcoming attempt to dig out of the mountain of emails you said you'd circle back to after the holiday.
Chapter 3: What is the argument for raising the US poverty line to $140,000?
Today is the first day of December, which means it's time for the annual game of Whamageddon. What's that, you ask? It's an annual contest in which players try to avoid hearing Last Christmas by Wham from December 1st through Christmas Eve.
You're going to want to stay away from department stores, holiday markets, cars playing on the radio, or really any outdoor event in general because there are some devious people out there. Two years ago, the DJ at a soccer stadium in England played Last Christmas to a crowd of more than 7,000 people with the explicit intention of causing them to lose Whamageddon.
I legit almost already lost, you know, landed late last night in Newark and the plane started blasting music. Started off slow with Hallelujah, but not the one from Shrek, which kind of stung. Then wham again and struck right as I was leaving and my heart dropped, but I looked at my watch and I was still just before midnight. Even if I had been past midnight though, I hadn't cleared customs yet.
So I was going to invoke some sort of international waters rule right there. But I think one thing to keep in mind, All royalties from last Christmas go to charity thanks to Wham's decision back in 1984. So even if you do lose, you didn't lose because you're supporting charity.
And now a word from LinkedIn ads. Toby, what do you search for?
Deeper meaning in my interpersonal relationships, a sense of belongingness I haven't experienced since childhood, and a really good pretzel bun.
It is very deep, Toby. What I was going to say was, what do you search for in professionals when doing B2B advertising? Because with LinkedIn ads, you can target your buyers by job title, industry, company role, seniority, skills, and company revenue, so you can stop wasting budget on the wrong audience.
Ah, I see. Well, in that case, it's worth mentioning LinkedIn ads has a network of over 1 billion professionals and 130 million decision makers.
Plus, LinkedIn ads generates the highest B2B, that's business to business, return on ad spend of all online ad networks.
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Chapter 4: How has the recent government shutdown affected economic data?
As it turns out, you cannot build an indoor pool in a one-bedroom Brooklyn apartment.
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My winner of the weekend is Google's new AI-powered hurricane model because it performed really well this hurricane season. As the 2025 Atlantic hurricane season came to a close yesterday, it lived up to its active moniker with 13 named storms and three Category 5 hurricanes.
This is the first time in a decade that no hurricane made landfall in the U.S., but the Caribbean, headlined by Hurricane Melissa, took a massive hit. But one model ahead of Melissa's rapid intensification had it dead to rights. One week before Melissa hit land, most traditional forecasting tech strongly disagreed about its path and intensity, save for one, Google's DeepMind Weather Lab.
It accurately predicted the storm's track and its eventual Category 5 strength, a performance edge it maintained when averaged across all 13 storms this season. On the flip side, the U.S. government's flagship global forecast system that uses an old-school physics model running on uber-expensive supercomputers performed abysmally. In fact, the difference in margin of error between the U.S.
's GFS and Google's DeepMind is massive. At five days out, GFS's forecasts were, on average, twice as bad as Google's, a chasm in accuracy that will cause forecasters to ditch a model entirely. Neil, as we close the book on this hurricane season and we shift into looking at what worked and what didn't, it looked like AI-powered models might be the way forward.
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Chapter 5: How do Gen Z's shopping habits differ from older generations?
And it's why you're getting these outlier results. Again, it is pretty early into its life cycle. I mean, it really did start predicting storms in this summer only. So we'll see if it bears out over time. But so far, it is looking very promising with this novel approach to predicting where storms We're going to go.
It's Monday. So here are the events you need to know about in the week ahead. The countdown to Christmas is on and the string of made up holidays that encourage you to part with your money rolls on this week. Today is Cyber Monday, the e-commerce compliment to Black Friday and the biggest online shopping day of the year.
Americans are projected to spend fourteen point two billion dollars today, up more than six percent from last year. Tomorrow is Giving Tuesday, which has become one of the biggest days for nonprofit fundraising of the year. But the travel industry is encroaching on their turf.
Airlines, hotels, cruise companies, and travel booking sites are trying to make Travel Tuesday happen, luring you to buy on one-day deals for your next vacation. Toby, it won't be long until the rest of this week is spoken for.
I mean, why stop there? Go V Wednesday, presented by Novo Nordic. Theatrical Thursday, where we all support Broadway again. And Freaky Friday, where everyone just watches their favorite Lindsay Lonehand movies. But whatever, the more holidays, the better, in my opinion. Let's just serve them all up.
All right, the case against Luigi Mangione will take a big step forward this week, almost one year after the 27-year-old was accused of killing UnitedHealthcare CEO Brian Thompson in midtown Manhattan. Mangione, who faces federal and state charges for the killing of Thompson, will appear in court for hearings today as his lawyers try to get evidence thrown out ahead of a potential trial.
He is expected to receive a lot of support from legions of fans who still consider him a folk hero for taking action against what they consider an evil American healthcare system. Mangione's legal defense fund has raised $1.4 million from an online fundraising campaign with a median donation of $15.
This report just really hasn't died down at all. This past spring, a group got a plane to pull a banner over Manhattan that read, free healthcare, free Luigi. He's gotten 6,000 letters sent to him in a jail, according to a Wall Street Journal report. So expect this news cycle to pick back up again as this trial kicks into gear once more.
In sports, the 12-team college football playoff will come into view with the penultimate rankings arriving Tuesday night, showing where the top teams stand after a chaotic rivalry weekend that was overshadowed by coaching drama. Yesterday, Ole Miss coach Lane Kiffin jumped ship to rival school LSU, an unprecedented and bizarre situation because Ole Miss is a national title contender
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