MSP Heroes Podcast by Growth Generators

How My MSP Got 2 Leads in 30 Days (And Why Yours Can Too)

24 Apr 2026

Contributed by Lukas

Most MSPs never get a single lead from their website, and I was almost one of them. In this video, I break down exactly how I'm fixing my MSP's lead g...

How I'm Getting MSP Leads From Scratch (Full Strategy Reveal)

24 Apr 2026

Contributed by Lukas

Wondering how to get more leads for your MSP? In this video, I'm breaking down exactly what my marketing plan looks like for the brand new MSP I'm bui...

The Linked In Trick That Prints MSP Clients

24 Apr 2026

Contributed by Lukas

Most MSPs are on LinkedIn every single day. They post. They connect. They send messages. And they get nothing back. No replies, no meetings, no client...

She Manages MSPs Across Two Continents (Here's What She Sees)

24 Apr 2026

Contributed by Lukas

What does MSP growth look like across three continents? In this episode Harrison sits down with Margarita Sertaridi, Partner Account Executive at Lans...

Why Your MSP Website Gets Zero Leads ( How We Wrote Ours)

24 Apr 2026

Contributed by Lukas

Most MSP websites do not generate leads. Not because the design is bad, but because the content is written for the wrong person. In this video, I brea...

How to Price Your MSP Services the Right Way ( Price With Confidence )

24 Apr 2026

Contributed by Lukas

If you are guessing what to charge for your managed services, you are either leaving money on the table or losing deals. In this video, I break down e...

Should You Sell Your MSP to Private Equity The Truth Nobody Tells You

10 Apr 2026

Contributed by Lukas

In this episode of the MSP Heroes Podcast, Harrison Baron sits down in person with Greg Bilazarian from NextGen Growth Partners, a private equity firm...

It Took 6 Weeks to Get Google My Business Approved ( I HATE IT )

10 Apr 2026

Contributed by Lukas

Google My Business says verification takes 5 days. Mine took 6 weeks. In this video I walk you through the entire process of getting Google My Busines...

Shadow AI Is Leaving Your Clients Wide Open (Here's What MSPs Miss)

10 Apr 2026

Contributed by Lukas

Shadow IT has been a problem for years, but Shadow AI is the new threat that most MSPs are not even looking for yet. In this conversation, I sit down ...

I Started an MSP From Scratch (Here's Exactly What I Did First)

10 Apr 2026

Contributed by Lukas

Most people start an MSP by picking a name and figuring out the rest later. That's backwards.In this video, I'm pulling back the curtain on how I star...

MSP Hiring: When Is the Right Time?

10 Apr 2026

Contributed by Lukas

Most MSP owners wait too long to hire their first technician. In this video, Harrison Baron from Growth Generators breaks down exactly when the right ...

The QBR Framework That Keeps MSP Clients for 20 Years

10 Apr 2026

Contributed by Lukas

Most MSP business reviews are terrible. Clients sit through a boring ticket recap, zone out, and start wondering if they even need you. That is exactl...

How to Explain MSP Services So Anyone Understands

10 Apr 2026

Contributed by Lukas

Most business owners have no idea what an MSP actually does. Many think we are just the IT person they call when something breaks. But managed service...

Most MSPs Are Selling Cybersecurity Completely Wrong

10 Apr 2026

Contributed by Lukas

Most MSPs are selling cybersecurity completely wrong. Some overwhelm clients with dozens of tools and technical jargon, while others sell the bare min...

The 6 Types of MSP Owners (Which One Are You )

10 Apr 2026

Contributed by Lukas

Did you know there are six types of MSP business owners? After thousands of conversations with managed service providers, I started noticing patterns....

How Much Should MSPs Charge for Onboarding (Finally Solved)

10 Apr 2026

Contributed by Lukas

Most MSPs lose money when they onboard new clients, and many do not even realize it. One of the biggest reasons is improper onboarding pricing. Many m...

The Legal Documents Every MSP MUST Have

10 Apr 2026

Contributed by Lukas

Most MSPs spend years building their tech stack but never build their legal stack.That is a huge mistake.In this video, I walk through the legal docum...

The Truth About Selling Cybersecurity Nobody Tells You

10 Apr 2026

Contributed by Lukas

Most MSPs and cybersecurity professionals struggle to sell security the right way. They either lead with fear or overwhelm prospects with tools like M...

Fix Your MSP Pricing With My New MSP Pricing Tool & Its FREE!

27 Feb 2026

Contributed by Lukas

Most MSPs are guessing when it comes to pricing. They look at competitors, pick a random per user number, and hope the margins work out. That is not a...

What Private Equity REALLY Wants From MSP Owners

27 Feb 2026

Contributed by Lukas

This one is different.I sat down with my friend Greg Bilzerian for a long-form, real conversation about MSPs, private equity, growth, exits, and what ...

How Long Does It Take To Close Your First MSP Deal EXPOSED!

20 Feb 2026

Contributed by Lukas

How long does it really take to close your first MSP client? The answer is not what most people want to hear. In this video, I break down the real fac...

MSP Sales Training: From Zero to 7 Figure Pipeline FAST (Watch This!)

20 Feb 2026

Contributed by Lukas

If you're an MSP owner or salesperson tired of dragging sales cycles, constant price objections, and an inconsistent pipeline, this is the complete tr...

The Only MSP Marketing Tools You Actually Need

20 Feb 2026

Contributed by Lukas

Most MSPs do not need more tools. They need the right tools. In this video, I break down the exact marketing tools MSPs should be using to generate re...

I Built an MSP Website With AI in 4 Minutes (And it was decent!)

20 Feb 2026

Contributed by Lukas

In this video, I test another AI website builder to see how fast and how well it can build a real MSP website. In the last video we looked at Wix, and...

Need an MSP Website by Tomorrow? Do This

20 Feb 2026

Contributed by Lukas

Got a big meeting coming up and your MSP website is either outdated or does not exist? You are not alone. In this video, I show you how to build a cle...

The MSP Cold Call Framework That Books Real Meetings

06 Feb 2026

Contributed by Lukas

How should MSPs be calling in 2026 and beyond? In this video, Harrison Baron from Growth Generators breaks down a simple cold calling framework that h...

Most MSP Marketing Emails Suck (Here's the Fix)

06 Feb 2026

Contributed by Lukas

Most MSP marketing emails get deleted instantly because they’re too long, too generic, and sound like a boring brochure. In this video, I break down...

Lead Magnets Don't Get MSP Leads (Here's Why)

06 Feb 2026

Contributed by Lukas

Most MSPs think they need a better lead magnet to get more clients, but that’s not the real problem. A lead magnet is like a lottery ticket. It only...

Most People Should NOT Start an MSP (Here's Why)

06 Feb 2026

Contributed by Lukas

Starting an MSP sounds like the perfect business… recurring revenue, freedom, and working for yourself.But here’s the truth:Most people should NOT...

MSPs Are Sleeping on This Tool and It Makes No Sense

30 Jan 2026

Contributed by Lukas

Most MSPs know Lansweeper by name, but very few actually understand what it can really do.In this video, I sit down with Tomas from Lansweeper to go b...

Why Most MSPs Feel Stuck Even When They're Doing Everything Right

30 Jan 2026

Contributed by Lukas

Most MSPs are not struggling because of competition. They are struggling because they are invisible. You might already be making money or even doing h...

The Truth About Free RMM and PSA Tools

30 Jan 2026

Contributed by Lukas

Are free MSP tools actually free?In this video, I break down the truth about free RMM tools, PSA tools, and CRMs for MSPs. These are the core systems ...

Why Most MSP Lead Generation Fails

09 Jan 2026

Contributed by Lukas

Did you know that every MSP lead falls into one of three main categories? In this video, I break down the core concepts behind MSP lead generation usi...

Top Traits for Fast Growing MSPs To Help You Explode

09 Jan 2026

Contributed by Lukas

Join Harris Marin from Growth-Generators.com as he sits down in person in Montreal, Quebec with Christina Klene, Head of the MSP Business Unit at Lans...

Easy Ways MSPs Can Find More Leads Starting Today In 2026

09 Jan 2026

Contributed by Lukas

What are the best and easiest ways for MSPs to find more leads? In this video, I break down simple, proven ways to find and reach out to potential MSP...

Why This Cybersecurity MSP Says No Before Saying Yes

09 Jan 2026

Contributed by Lukas

In this on site interview from Canada, I sit down with Martin, a cybersecurity expert with nearly two decades in IT and MSPs. We talk about the real s...

The Future of MSPs and Growth Generators (Massive News & Book Release)

09 Jan 2026

Contributed by Lukas

2026 is going to be a massive year for MSPs and for Growth Generators.In this video, I break down everything coming next. This includes the release of...

How to Make Sure Your MSP Website Doesn't Suck (Examples Provided)

19 Dec 2025

Contributed by Lukas

Your MSP website should bring in leads, not confuse people or chase buyers away. In this video, I break down a few real MSP websites and show you what...

The MSP Pricing Lies That Keep You Broke

08 Dec 2025

Contributed by Lukas

Most MSPs have been taught the same old pricing stories that hold them back. In this episode we break down the myths that stop owners from charging wh...

Inside a Montreal MSP That Uses Tech Like Magic

05 Dec 2025

Contributed by Lukas

In this video I sit down in Montreal with Christina from Lansweeper and Martin from B2B Cyber Secure for a deep talk about how MSPs uncover hidden ris...

What an SDR Really Does for Your MSP & When Should You Get One

05 Dec 2025

Contributed by Lukas

Most MSPs start out doing owner led sales, but there comes a point where the owner cannot keep cold calling, networking, sending emails, qualifying le...

Fix Your Linked In Profile and Start Getting Real MSP Leads (easy)

05 Dec 2025

Contributed by Lukas

Most MSPs want more leads, but their LinkedIn profile pushes buyers away. In this video I walk you step by step through fixing your entire profile so ...

The Real MSP Sales Funnel No One Shows You (You Can Steal This)

28 Nov 2025

Contributed by Lukas

Most MSPs think they have a real sales funnel, but what they actually have is a simple two step process that leaves money on the table. In this video ...

How MSPs Can Print Money With AI & Make Customers Sticky

28 Nov 2025

Contributed by Lukas

In this video I show you how MSPs can make real money with AI by selling simple, useful services that clients actually want. You will learn how to bui...

Best Black Friday Deals Every MSP Should Grab & Must Have Tools!!

28 Nov 2025

Contributed by Lukas

Black Friday and Cyber Monday are the best time of the year for MSPs to save money and get great tools that help you sell more and market better. In t...

The Smart Prospecting Loop Every MSP Should Use

28 Nov 2025

Contributed by Lukas

In this video I walk you through the Smart Prospecting Loop that every MSP can use to grow their pipeline. I show you the four simple steps that keep ...

How MSPs Close Deals Without Cutting Price! (Must Watch)

28 Nov 2025

Contributed by Lukas

Selling MSP services gets tough when a prospect hits you with the classic line “You’re too expensive.” In this video, I break down exactly how t...

MSP Owners Use This to Sell Bigger Monthly Retainers

28 Nov 2025

Contributed by Lukas

If you want to sell bigger monthly retainers for your MSP without stress, this video will help you do it. I walk you through the simple steps I use to...

How to Write MSP Marketing Emails That Actually Get Replies

07 Nov 2025

Contributed by Lukas

Most MSPs send marketing emails that never get opened or replied to because they sound too technical and not human enough. In this video, I break down...

Why Most MSPs Suck at Marketing (and How to Fix It)

07 Nov 2025

Contributed by Lukas

Most MSPs know they should be marketing, but they never actually do it. They get caught up in client work, tickets, and day-to-day chaos, while their ...

The Truth About What Customers Expect from MSPs When They Pay You!

07 Nov 2025

Contributed by Lukas

Are you delivering what your clients really expect from their MSP? In this video, Harrison Baron breaks down exactly what customers want from managed ...

How MSPS Can Lock Down Microsoft 365 Fast & Make More Money!

07 Nov 2025

Contributed by Lukas

I grabbed a quick sit down at ScaleCon 25 in New Orleans with Scott Riley, founder of Inside Agent. We talk about real world Microsoft 365 security fo...

Why Selling MSP Services Feels Impossible (And How to Fix It)

07 Nov 2025

Contributed by Lukas

Selling MSP services is one of the toughest challenges in the IT industry. You’re competing with dozens of providers who all sound the same, “24/7...

How to Name Your MSP Company (And Not Regret It Later)

07 Nov 2025

Contributed by Lukas

Choosing a name for your MSP can make or break your brand. In this video, Harrison Baron breaks down exactly how to name your MSP company, without sou...

The Discovery Call Framework MSPs Must Use

21 Oct 2025

Contributed by Lukas

Most MSPs lose the deal in the first 15 minutes of a discovery call, and they don’t even realize it. In this video, I walk you through the exact dis...

The Hidden MSP Trap How Bad Packaging is Costing You Thousands!

21 Oct 2025

Contributed by Lukas

In this eye-opening video, discover the #1 mistake most Managed Service Providers (MSPs) make in their packaging strategy: focusing on "we do IT" serv...

MSP Marketing 101 The Smart Way to Win Clients

21 Oct 2025

Contributed by Lukas

Tired of cold calling and getting nowhere? In this video, I’ll show you exactly how MSPs can attract high-quality clients without ever picking up th...

How Do MSPs Really Make Money

21 Oct 2025

Contributed by Lukas

Ever wonder how Managed Service Providers (MSPs) really make money? In this video, I break down the business model behind MSPs and explain exactly whe...

The Tool That Finds Every Device In Minutes Lansweeper Deep Dive

21 Oct 2025

Contributed by Lukas

In this episode I sit down with Steven to unpack how Landsweeper helps MSPs find every device fast and turn that data into real revenue. We cover asse...

MSP Tools 101: What Is an RMM for MSPs? And Why You Need one

21 Oct 2025

Contributed by Lukas

Running an MSP without an RMM tool is like trying to fix every car in town by hand without any diagnostics — slow, painful, and nearly impossible to...

MSP Tools 101: What a PSA Is and Why You Need One

21 Oct 2025

Contributed by Lukas

Running an MSP is tough when you’re juggling tickets, emails, projects, billing, and client communication across different tools. That’s where a P...

The Perfect MSP Homepage Layout (Step by Step)

21 Oct 2025

Contributed by Lukas

Your MSP website’s homepage is the first impression you give to potential clients and if it’s not designed the right way, you’re losing leads. I...

Why MSP Websites Fail to Build Trust (and How to Fix It)

21 Oct 2025

Contributed by Lukas

Most MSP websites are confusing, filled with jargon, and missing the human touch. The problem? They’re faceless brands that fail to build the trust ...

AI Prospecting for MSPs Get More Leads in Less Time + Free Tool!

21 Oct 2025

Contributed by Lukas

Prospecting doesn’t have to be hard anymore. In this video, I break down how MSPs can use AI to find qualified prospects faster and easier than ever...

Scale Con 2025 The MSP Growth Event You Need to Be At

21 Oct 2025

Contributed by Lukas

Are you wondering if ScaleCon 2025 is worth attending? In this video, I break down everything you need to know about the #1 MSP sales, marketing, and ...

How to Get Your Dream Customers to Find YOU on Google

19 Sep 2025

Contributed by Lukas

Want your dream customers to find you instead of your competitors? In this video, I’ll show you step-by-step how to use SEO (Search Engine Optimizat...

How MSPs Can Deliver 24 7 Support Without Burning Out

19 Sep 2025

Contributed by Lukas

Providing 24/7 support as an MSP is one of the biggest challenges and opportunities in the IT services world. Clients expect you to be available when ...

Upselling Secrets Every MSP Owner Should Know

19 Sep 2025

Contributed by Lukas

Upselling is one of the most powerful ways to grow your MSP without spending a dime on new client acquisition. In this video, I’ll break down exactl...

Build an MSP Prospecting List in 15 Minutes (Step by Step)

12 Sep 2025

Contributed by Lukas

Want more MSP clients without spending hours on guesswork? In this video, I’ll show you step by step how to build a targeted MSP prospecting list in...

The MSP Growth Playbook Featuring Lansweeper's Christina Klein

12 Sep 2025

Contributed by Lukas

Want real MSP growth without adding headcount? In this episode, Harrison sits down with Christina Klein from Lansweeper to show how top MSPs turn asse...

How to Talk to MSP Prospects Without Feeling Awkward

12 Sep 2025

Contributed by Lukas

Most MSPs don’t struggle to find prospects, they struggle with what to say when they finally get in front of them. In this video, Harrison Baron fro...

Why MSP Websites Don't Convert (And How to Fix Them)

12 Sep 2025

Contributed by Lukas

Most MSP websites read like résumés: “We’ve been in business 20 years, we’re a Microsoft partner…” But here’s the truth, prospects don’...

MSP Marketing Hack Repurpose 1 Blog Into 10 Pieces

12 Sep 2025

Contributed by Lukas

Want to get more out of your marketing without spending extra time? In this video, I’ll show you exactly how to turn one blog post into 10 different...

Client Onboarding That Actually Works (Step by Step Guide)

12 Sep 2025

Contributed by Lukas

Building a scalable onboarding process for new clients doesn’t have to be complicated. In this video, I’ll walk you through the exact steps to cre...

The MSP Process Playbook: Onboarding, Tickets, Documentation, and Beyond

09 Sep 2025

Contributed by Lukas

In this podcast-only episode, I dive into the processes that can make or break your MSP. From client onboarding and ticket management to documentation...

The Best Hardware Vendor for MSPs (Carbon Systems Interview)

22 Aug 2025

Contributed by Lukas

In this interview, I sit down with Dan Tims and Benjamin Stark from Carbon Systems to talk about the MSP industry, hardware procurement, and what make...

How to Land Your First MSP Client (Step by Step)

22 Aug 2025

Contributed by Lukas

Most MSPs fail not because of bad pricing or the wrong tools — but because they never land their first client. In this video, I’ll show you the ex...

MSP Webinar Strategy How to Fill Your Pipeline with Hot Leads

22 Aug 2025

Contributed by Lukas

Are you tired of running webinars that nobody shows up to… or worse, that don’t generate leads? In this video, I’ll show you exactly how to desi...

How to Niche Your MSP and Boost Profits

22 Aug 2025

Contributed by Lukas

Are you an MSP trying to serve every business out there? That’s probably why you’re leaving money on the table. In this video, Harrison Baron from...

How to Close BIGGER SMB Deals (and Win Every Time)

22 Aug 2025

Contributed by Lukas

Selling to larger SMBs isn’t just “more of the same” — it’s a completely different game. In this video, I break down why selling to bigger S...

MSP Webinars: Worth It or Waste of Time? (Make Them Crush!)

22 Aug 2025

Contributed by Lukas

Thinking about using webinars to get more MSP leads? The answer is… kinda. In this video, I break down why most MSP webinars fail and how to make th...

Why Most MSPs Lose Leads & How to Fix It (Full Guide & Resource)

08 Aug 2025

Contributed by Lukas

Are your cold leads ghosting you? Is your MSP sales process all over the place?In this video, I walk you through the Advanced MSP Sales Funnel — the...

Carbon Systems Review – The Good, The Bad, The Honest Truth

08 Aug 2025

Contributed by Lukas

Are Carbon Systems really worth the hype for MSPs?In this video, I give you the raw, unfiltered truth about the Carbon Systems workstation I received....

What to Bring Door Knocking as an MSP (It’s Not Just Business Cards)

08 Aug 2025

Contributed by Lukas

Door-knocking isn’t dead, especially for MSPs trying to grow locally.In this video, I’m breaking down exactly what you need to bring when you walk...

Stop Wasting Time! Qualify MSP Prospects in 3 Minutes Or Less

08 Aug 2025

Contributed by Lukas

Are you tired of wasting time on the wrong leads?In this video, Harrison Baron from https://growth-generators.com breaks down the FAST Q framework —...

MSPs stop chasing invoices get paid on time every month

08 Aug 2025

Contributed by Lukas

Most MSP owners hate billing. Cash flow is a mess. Credit card fees eat profit. In this episode I sit down with Nicholas from Alternative Payments to ...

How to Manage MSP Projects Without Being a Project Manager

08 Aug 2025

Contributed by Lukas

Running a Managed Service Provider (MSP) business can feel chaotic if you’re not managing your work like a project. In this video, you’ll learn ex...

The Truth About MSP Social Media Nobody Talks About

08 Aug 2025

Contributed by Lukas

Most MSPs treat social media like a chore, posting bland tech tips, vendor content, or generic filler that nobody reads. In this video, I’ll show yo...

How to Get Prospects to Say YES to Your MSP

18 Jul 2025

Contributed by Lukas

Struggling to get prospects to say “yes” to your MSP offer?You’re not alone. Most managed service providers have great tools, great support, and...

MSPs Making $1M+ Use These Marketing Tactics ASAP

18 Jul 2025

Contributed by Lukas

What marketing channels are actually working for 7-figure MSPs? In this video, I break down the top strategies I see working again and again for MSPs ...

Scaling MSP Sales Teams What Most MSPs Get Wrong

18 Jul 2025

Contributed by Lukas

Are you trying to scale your MSP sales team but keep running into dead leads, missed opportunities, or team burnout? In this video, I break down the p...

The BIGGEST Lie MSP Marketers Are Telling You (Exposed)

18 Jul 2025

Contributed by Lukas

Most MSPs don’t realize the biggest reason they’re not getting leads is their website. In this video, I’m exposing the LIE your competitors are ...

The Secret to Closing More MSP Deals (Without Lowering Your Prices)

02 Jul 2025

Contributed by Lukas

Most MSPs pitch too early and lose the sale. In this video, I’m showing you exactly how to get prospects to open up, share their IT pain points, and...

Is Your Website Costing You Clients (MSPs Need to Hear This)

02 Jul 2025

Contributed by Lukas

Most MSP websites look decent but fail to convert. Why? Because they make the same 5 mistakes over and over — and it’s costing you real money.In t...

What to Post on Social Media Even If You HATE Marketing Your MSP

02 Jul 2025

Contributed by Lukas

Are you an MSP owner who hates marketing or feels stuck trying to figure out what to post on social media?In this video, I’ll show you exactly what ...

Simple SEO Tips for MSPs That Actually Work! (MSP SEO BASICS)

02 Jul 2025

Contributed by Lukas

Want your MSP to rank higher on Google without being an SEO expert? This beginner-friendly guide walks you through the most important steps you need t...

Should MSPs Pay for Google Reviews The Truth Revealed!

02 Jul 2025

Contributed by Lukas

Should MSPs pay for Google reviews? In this video, we reveal the real risks of buying reviews, the hidden dangers that could destroy your MSP’s repu...

They Said “Yes” to My Pitch… Then Disappeared (MSP Sales)

02 Jul 2025

Contributed by Lukas

Are MSP leads ghosting you after showing tons of interest? You’re not alone. In this video, I break down exactly why your MSP prospects say “yes”...

How to Hire the Perfect MSP Salesperson

06 Jun 2025

Contributed by Lukas

Struggling to find the right salesperson for your MSP? In this video, I’ll show you exactly how to hire a sales rep that drives revenue, fits your c...

10 Reasons Your MSP Website Is Failing to Get Leads

06 Jun 2025

Contributed by Lukas

If you're getting traffic but no leads from your MSP website, you're not alone. Most managed service provider (MSP) websites fail to convert visitors ...