Podcasting Business School

419: A simple strategy to help you generate $1,000 in income from your podcast (without sponsors).

31 Oct 2023

Contributed by Lukas

Over the next few weeks I'm going to release some episodes about earning meaningful income as a podcaster.  In this episode I'm going to help you dia...

418: How to create an outside of the box podcast lead magnet that will make you stand out. (Podcast Audit: From Heartbreak to Wholeness podcast)

27 Oct 2023

Contributed by Lukas

If you are looking for podcasting tips on topics like: . *How to grow your podcast and get more podcast downloads. . *How to increase your podcast aud...

417: Business Growth Tips for Online Coaches with Amanda Walker from the Best Damn Coach podcast

24 Oct 2023

Contributed by Lukas

This week I'm bringing my Pod Pal Amanda Walker onto the show to drop some knowledge on how we can grow our online coaching and consulting businesses!...

416: How to leverage a podcast for increased expert positioning. (Podcast Audit: the Amplify Your Marketing Message podcast)

20 Oct 2023

Contributed by Lukas

If you are looking for podcasting tips on topics like: . *How to grow your podcast and get more podcast downloads. . *How to increase your podcast aud...

415: Apple Podcasts Rankings Explained

17 Oct 2023

Contributed by Lukas

Have you ever wondered how a podcast ends up on the Apple Podcasts Top 200 list? In this episode I'm breaking down how we can get our show ranked and ...

414: Podcasting Tips for content creation consistency.(Podcast Audit: the Nosey AF podcast)

13 Oct 2023

Contributed by Lukas

If you are looking for podcasting tips on topics like: . *How to grow your podcast and get more podcast downloads. . *How to increase your podcast aud...

413: Podcasting tips for evergreen monetization, recurring revenue, and passive income.

10 Oct 2023

Contributed by Lukas

Have you ever felt confused about exactly what the difference is between the terms: evergreen monetization, recurring revenue, and passive income? In ...

412: Podcast launch tips for new podcasters. (Podcast Audit: the Fuel Your Midlife podcast)

06 Oct 2023

Contributed by Lukas

If you are looking for podcasting tips on topics like: . *How to grow your podcast and get more podcast downloads. . *How to increase your podcast aud...

411: My podcasting business expense breakdown (What I DO and DON'T spend money on.)

03 Oct 2023

Contributed by Lukas

Many podcasters are considering quitting their show because their business is in the RED every single month. This is usually due to a lack of earning ...

410: Should you create a new podcast to support your business? (Podcast Audit: the Lest We Forget podcast)

29 Sep 2023

Contributed by Lukas

If you are looking for podcasting tips on topics like: . *How to grow your podcast and get more podcast downloads. . *How to increase your podcast aud...

409: A Goal Setting Guide for Podcasters.

26 Sep 2023

Contributed by Lukas

80% of podcasters quit before they get to episode 10 of their show.........that stat should scare all new podcasters!  I believe a big part of why th...

408: Lead magnet and funnel building tips for podcasters. (Podcast Audit: the Ill Communication podcast)

22 Sep 2023

Contributed by Lukas

If you are looking for podcasting tips on topics like: . *How to grow your podcast and get more podcast downloads. . *How to increase your podcast aud...

407: Three podcasting strategies that will ramp up your sales revenue quickly.

19 Sep 2023

Contributed by Lukas

I know for a fact that lot of podcasters quit doing their show because they aren't able to use the show to create meaningful income fast enough. I've ...

406: Tips to help podcasters create their first offer. (Podcast Audit: the Faith Breathed Hope podcast)

15 Sep 2023

Contributed by Lukas

If you are looking for podcasting tips on topics like: . *How to grow your podcast and get more podcast downloads. . *How to increase your podcast aud...

405: Should you launch a Limited Series Podcast?

12 Sep 2023

Contributed by Lukas

I know that many podcasters have thought about launching a 2nd show but they are afraid that they can't keep up with all of the extra effort it will t...

404: Using client success episodes for expert positioning. (Podcast Audit: the Ahead of the Curve Scoliosis Experience)

08 Sep 2023

Contributed by Lukas

If you are looking for podcasting tips on topics like: . *How to grow your podcast and get more podcast downloads. . *How to increase your podcast aud...

403: Three podcasting tasks to minimize and the six things you should double down on instead.

05 Sep 2023

Contributed by Lukas

Most podcasters are creating their show and their online businesses on a part time basis as they work a 9-5 job. This means that we MUST be super effi...

402 : How to get referrals for your high ticket offer. (Podcast Audit: the World Language Classroom podcast)

01 Sep 2023

Contributed by Lukas

If you are looking for podcasting tips on topics like: . *How to grow your podcast and get more podcast downloads. . *How to increase your podcast aud...

401: The Podcasting Business Growth Timeline for Coaches, Consultants, and Service Providers

29 Aug 2023

Contributed by Lukas

I've been on a long seven year journey with my podcast and my online business and the goal of my brand is to help you make fewer mistakes and move thr...

400: I just launched a new podcast!

25 Aug 2023

Contributed by Lukas

I thought I would celebrate 400 episodes of Podcasting Business School by launching a brand new podcast! The new podcast is a 21 episode limited serie...

399: How to be a guest on more podcasts.

22 Aug 2023

Contributed by Lukas

Most podcasters know that one of the best ways to grow your podcast is to be a guest on other podcasts. In this episode I'm unpacking the ONE simple s...

398: Podcast audience growth tips (Podcast Audit: the Insomnia Fix)

18 Aug 2023

Contributed by Lukas

If you are looking for podcasting tips on topics like: . *How to grow your podcast and get more podcast downloads. . *How to increase your podcast aud...

397: Should you turn your podcast content into a blog? w/Kathy Colaiacovo

15 Aug 2023

Contributed by Lukas

In my never ending quest for all things podcasting business optimization the next big question I want to answer is: Should we consider converting our ...

396: Tips to help monetize your podcast with group coaching. (Podcast Audit: the Chef Life Radio podcast)

11 Aug 2023

Contributed by Lukas

If you are looking for podcasting tips on topics like: . *How to grow your podcast and get more podcast downloads. . *How to increase your podcast aud...

395: Three business strategies to help you stand out from your competition.

08 Aug 2023

Contributed by Lukas

In this episode I've got some business tips for podcasters that might tend to get into their own heads when it comes to their competition as entrepren...

394: How to become relevant inside of your podcasting niche. (Podcast Audit: the Talk Shit with P podcast)

04 Aug 2023

Contributed by Lukas

If you are looking for podcasting tips on topics like: . *How to grow your podcast and get more podcast downloads. . *How to increase your podcast aud...

393: Reaching 100 million downloads with Katie Krimitsos from the Women's Meditation Network

01 Aug 2023

Contributed by Lukas

I think that a lot of podcasters have a long term goal to eventually hit one million downloads with their show.....but hitting the one HUNDRED million...

392: Newsletter email strategies for podcasters (Podcast Audit: Bite Me, the show about edibles.)

28 Jul 2023

Contributed by Lukas

If you are looking for podcasting tips on topics like: . *How to grow your podcast and get more podcast downloads. . *How to increase your podcast aud...

391: Threads app strategies and tips for podcasters.

25 Jul 2023

Contributed by Lukas

Threads is now the fastest growing social media app EVER!!! I have been enjoying the Threads app experience so far and I wanted to use this episode to...

390: Tips for podcast audience growth (Podcast Audit: the Pass the Baton: Empowering All Music Students podcast)

21 Jul 2023

Contributed by Lukas

If you are looking for podcasting tips on topics like: . *How to grow your podcast and get more podcast downloads. . *How to increase your podcast aud...

389: How to take advantage of a summer business slowdown period.

18 Jul 2023

Contributed by Lukas

If you are a service provider you are probably noticing that business has slowed down a bit during the last month and the good news is that this is NO...

388: Funnel building tips for podcasters. (Podcast Audit: the Shots of Serenity podcast)

14 Jul 2023

Contributed by Lukas

If you are looking for podcasting tips on topics like: . *How to grow your podcast and get more podcast downloads. . *How to increase your podcast aud...

387: Facebook and Instagram paid advertising tips for podcasters w/Matt and Megan Shields

11 Jul 2023

Contributed by Lukas

Facebook and Instagram ads are super intimidating for most people, myself included! I feel like I'm just giving Mark Zuckerberg money to buy another p...

386: Three podcast growth focus points. (PODCAST AUDIT: the Feet of Clay, Confessions of the Cult Sisters podcast)

07 Jul 2023

Contributed by Lukas

If you are looking for podcasting tips on topics like: . *How to grow your podcast and get more podcast downloads. . *How to increase your podcast aud...

385: Five strategies to initiate podcast audience engagement.

04 Jul 2023

Contributed by Lukas

Most podcasters have realistic expectations when it comes to making money as a podcaster. We realize that it takes some time to build up that capabili...

384: Tips to make sure your podcast episodes show up in a Google search.(Podcast Audit: the ALIVE with Jessica Silverman podcast)

30 Jun 2023

Contributed by Lukas

If you are looking for podcasting tips on topics like: . *How to grow your podcast and get more podcast downloads. . *How to increase your podcast aud...

383: My Quarterly Review checklist for Podcasters

27 Jun 2023

Contributed by Lukas

At the end of each quarter I recommend that podcasters invest a little bit of time thinking through their show and their business with questions like:...

382: Sponsorship acquisition tips for podcasters (Podcast Audit: the Fallible Man podcast)

23 Jun 2023

Contributed by Lukas

If you are looking for podcasting tips on topics like: . *How to grow your podcast and get more podcast downloads. . *How to increase your podcast aud...

381: How to turn your podcast content into a book w/Elikqitie from the Your Writing Coach podcast.

20 Jun 2023

Contributed by Lukas

As content creators we should look for simple ways to repurpose all of the awesome content we are putting out there with our podcast. One option may b...

380: Podcasting Tips to increase organic podcast audience growth.(Podcast Audit: the She Leads Now podcast)

16 Jun 2023

Contributed by Lukas

If you are looking for podcasting tips on topics like: . *How to grow your podcast and get more podcast downloads. . *How to increase your podcast aud...

379: Monetize your podcast with a Mastermind offer.

13 Jun 2023

Contributed by Lukas

Creating a Mastermind offer could be a great way to curate a niche community within your audience and monetize your show.  In this episode I'm unpack...

378: Podcast marketing tips for audience growth (Podcast Audit: The Daily Yogi podcast)

09 Jun 2023

Contributed by Lukas

If you are looking for podcasting tips on topics like: . *How to grow your podcast and get more podcast downloads. . *How to increase your podcast aud...

377: A simple funnel building strategy for podcasters.

06 Jun 2023

Contributed by Lukas

The term "funnel" really scared me for a long time.......for real! I used to be really intimidated with the concept of creating lead magnets, email ma...

376: How to monetize your podcast with a paid online challenge. (Podcast Audit: the Widowed 2 Soon podcast)

02 Jun 2023

Contributed by Lukas

If you are looking for podcasting tips on topics like: . *How to grow your podcast and get more podcast downloads. . *How to increase your podcast aud...

375: How to use your podcast intro & outro to increase sales and audience engagement.

30 May 2023

Contributed by Lukas

Most podcast listeners skip through the intro and outro audio.....even for their favorite shows. So in this episode I wanted to dish out EIGHT tips th...

374: Tips for converting podcast listeners into paying clients. (Podcast Audit: the Enthusiastically Self-Employed podcast)

26 May 2023

Contributed by Lukas

If you are looking for podcasting tips on topics like: . *How to grow your podcast and get more podcast downloads. . *How to increase your podcast aud...

373: How to grow your three podcast brand pillars.

23 May 2023

Contributed by Lukas

When it comes to using a podcast to build/grow your business there are a lot of things that you can spend your time working on.......and sometimes tha...

372: Audience growth tips for podcasters. (Podcast Audit: The Secondary Teacher Podcast)

19 May 2023

Contributed by Lukas

If you are looking for podcasting tips on topics like: . *How to grow your podcast and get more podcast downloads. . *How to increase your podcast aud...

371: Instagram Tips for Podcasters with Brittney Batla

16 May 2023

Contributed by Lukas

Instagram is my primary social media platform to connect with my listeners and grow my brand and I'm always looking for ways to better understand and ...

370: A paid ads strategy to boost your podcast download numbers. (Podcast Audit: The Confident CEO podcast)

12 May 2023

Contributed by Lukas

If you are looking for podcasting tips on topics like: . *How to grow your podcast and get more podcast downloads. . *How to increase your podcast aud...

369: Three strategies to keep your current podcast subscribers engaged and listening to your show.

09 May 2023

Contributed by Lukas

As podcasters we are always on the hunt to grow our audience with new ideal fit audience members and we spend a ton of time and effort in growing our ...

368: How to get more podcast audience engagement. (Podcast Audit: TherapyBites A.R.T Lab)

05 May 2023

Contributed by Lukas

If you are looking for podcasting tips on topics like: . *How to grow your podcast and get more podcast downloads. . *How to increase your podcast aud...

367: How to increase your discovery call sales conversion rates w/Jan Ditchfield

02 May 2023

Contributed by Lukas

Personally I've always been a little confused as to what exactly a "discovery call" is....and how to effectively use them to generate revenue for my p...

366: How to create a unique signature offer in your zone of genius. (Podcast Audit: Watch4TheHook Business and Entrepreneur podcast)

28 Apr 2023

Contributed by Lukas

If you are looking for podcasting tips on topics like: . *How to grow your podcast and get more podcast downloads. . *How to increase your podcast aud...

365: 7 habits of highly effective podcasters.

25 Apr 2023

Contributed by Lukas

Success always leaves clues and I've been podcasting long enough and interacted with enough amazing podcasters that I have decided to take a crack at ...

364: Ideas for getting your email subscribers to listen to your podcast. (Podcast Audit: That Music Podcast)

21 Apr 2023

Contributed by Lukas

If you are looking for podcasting tips on topics like: . *How to grow your podcast and get more podcast downloads. . *How to increase your podcast aud...

363: 10 mistakes that new podcasters are making.

18 Apr 2023

Contributed by Lukas

If you can avoid a few big mistakes early on in your podcasting journey your road to growth, audience engagement, and monetization can be much more ef...

362: Sales tips for converting listeners into being clients. (Podcast Audit: The 1% In Recovery: Successful Gamblers & Alcoholics Stopping Addiction)

14 Apr 2023

Contributed by Lukas

If you are looking for podcasting tips on topics like: . *How to grow your podcast and get more podcast downloads. . *How to increase your podcast aud...

361: 7 content planning tips for podcasters.

11 Apr 2023

Contributed by Lukas

The topic of content planning isn't as interesting as the topics of podcast monetization, download growth, or audience engagement.......but it may ver...

360: How to map out your client acquisition process. (Podcast Audit: The Profitable Nomad Couple podcast)

07 Apr 2023

Contributed by Lukas

If you are looking for podcasting tips on topics like: . *How to grow your podcast and get more podcast downloads. . *How to increase your podcast aud...

359: 7 podcasting strategies I wish I knew when I started my first podcast.

04 Apr 2023

Contributed by Lukas

If you are getting ready to launch a new show or are in your first year of podcasting this episode will serve as a cheat sheet to help you achieve you...

358: How to get more podcast audience engagement.(Podcast Audit: IDKWTF I Was Doing podcast)

31 Mar 2023

Contributed by Lukas

If you are looking for podcasting tips on topics like: . *How to grow your podcast and get more podcast downloads. . *How to increase your podcast aud...

357: Tips for podcasters that want to make more sales..without being salesy.

28 Mar 2023

Contributed by Lukas

If you are a podcaster that wants to use your show to grow your business, but you also do NOT want to engage in high pressure sales situations.....thi...

356: A lead magnet strategy for podcasters (Podcast Audit: The Sober and Happy Podcast)

24 Mar 2023

Contributed by Lukas

If you are looking for podcasting tips on topics like: . *How to grow your podcast and get more podcast downloads. . *How to increase your podcast aud...

355: Online course creation and sales tips for podcasters w/ Jono Petrohilos

21 Mar 2023

Contributed by Lukas

I know a LOT of podcasters that have tried and FAILED to successfully create and sell an online course to their podcast audience.  In this episode I ...

354: Two tips for podcast growth (Podcast Audit: Inspirational Leadership with Kristen Harcourt)

17 Mar 2023

Contributed by Lukas

If you are looking for podcasting tips on topics like: . *How to grow your podcast and get more podcast downloads. . *How to increase your podcast aud...

353: The Podcast Monetization Pyramid

14 Mar 2023

Contributed by Lukas

The Podcast Monetization Pyramid is a concept that I've developed over the last seven years of trying to build my podcasting business and I truly beli...

352: Three Podcast Growth Strategies (PODCAST AUDIT: The Imposter Syndrome Club)

10 Mar 2023

Contributed by Lukas

If you are looking for podcasting tips on topics like: . *How to grow your podcast and get more podcast downloads. . *How to increase your podcast aud...

351: The four podcasting superpowers that will massively improve your business.

07 Mar 2023

Contributed by Lukas

It's no secret that I think that every business owner and service provider should have their own podcast........and I admit that I'm VERY biased becau...

350: A simple podcasting tip for creating super fans. (PODCAST AUDIT: Everything is a Primary Source)

03 Mar 2023

Contributed by Lukas

If you are looking for podcasting tips on topics like: . *How to grow your podcast and get more podcast downloads. . *How to increase your podcast aud...

349: Three simple strategies for naming your podcast, podcast episodes, and your offers.

28 Feb 2023

Contributed by Lukas

If you are ready to move your podcasting brand from "hobby mode" into "serious business mode" then you have to start putting more effort into your nam...

348: How to partner with brands and get hooked up with freebies. (PODCAST AUDIT: Beach, Travel, Wine)

24 Feb 2023

Contributed by Lukas

If you are looking for podcasting tips on topics like: . *How to grow your podcast and get more podcast downloads. . *How to increase your podcast aud...

347: How to monetize your podcast with a brand immersion package.

21 Feb 2023

Contributed by Lukas

In my opinion I believe that most podcasters are getting a really bad deal when it comes to traditional sponsorship compensation. Being paid $18-$25 f...

346: How to set up a weekly podcasting work flow. (PODCAST AUDIT: Labor Lessons)

17 Feb 2023

Contributed by Lukas

If you are looking for podcasting tips on topics like: . *How to grow your podcast and get more podcast downloads. . *How to increase your podcast aud...

345: How to develop a scorecard lead magnet for your podcast.

14 Feb 2023

Contributed by Lukas

Podcasters, in general, are not putting enough effort into building a robust email list......and many podcasters have no email list at all!  In this ...

344: How to align your podcast content with your sales cycle. (PODCAST AUDIT: Marketing Your Private Practice with Kathy C)

10 Feb 2023

Contributed by Lukas

If you are looking for podcasting tips on topics like: . *How to grow your podcast and get more podcast downloads. . *How to increase your podcast aud...

343: How to become a podcast host for hire with Meredith Hackwith Edwards

07 Feb 2023

Contributed by Lukas

Did you know that you can actually become a PAID podcast host?....as in you would host someone else's show and they will pay you to do so??? This is d...

342: How to pitch a co-branded podcast to a big company (PODCAST AUDIT: the Eldercare Success podcast)

03 Feb 2023

Contributed by Lukas

If you are looking for podcasting tips on topics like: . *How to grow your podcast and get more podcast downloads. . *How to increase your podcast aud...

341: 7 reasons why your podcast listeners aren't becoming your clients.

31 Jan 2023

Contributed by Lukas

When it comes to converting more of our podcast listeners into being our best clients sometimes we have to get out of our own way!  I want you to use...

340: How to increase expert positioning as a podcaster. (PODCAST AUDIT: Matters Of Light)

27 Jan 2023

Contributed by Lukas

If you are looking for podcasting tips on topics like: . *How to grow your podcast and get more podcast downloads. . *How to increase your podcast aud...

339: How to improve your membership offer. Six tips for podcasters.

24 Jan 2023

Contributed by Lukas

Over the past seven years I've experimented with MANY of the ways that you can monetize a podcast. I've had MANY failures...LOL....but I've been able ...

338: Podcasting Tips for Better SEO (PODCAST AUDIT: The Skeptic Metaphysicians podcast)

20 Jan 2023

Contributed by Lukas

If you are looking for podcasting tips on topics like: . *How to grow your podcast and get more podcast downloads. . *How to increase your podcast aud...

337: Four paid offer categories to build your podcasting business.

17 Jan 2023

Contributed by Lukas

When it comes to building a business around your podcasting brand I believe that there are FOUR specific types of offers that you will want to conside...

336: Podcast Naming & Branding Tips (PODCAST AUDIT: the Deeper Than Tech podcast)

13 Jan 2023

Contributed by Lukas

If you are looking for podcasting tips on topics like: . *How to grow your podcast and get more podcast downloads. . *How to increase your podcast aud...

335: Five mistakes to avoid when doing coaching style podcast episodes.

10 Jan 2023

Contributed by Lukas

I truly believe that the coaching style podcast episodes that I do weekly called Podcast Audits are my secret weapon for my podcasting business and mo...

334: Podcasting Tips for increased expert positioning (PODCAST AUDIT: the It's All Connected podcast)

06 Jan 2023

Contributed by Lukas

If you are looking for podcasting tips on topics like: . *How to grow your podcast and get more podcast downloads. . *How to increase your podcast aud...

333: Guest to Client vs Coaching Style Episodes

03 Jan 2023

Contributed by Lukas

For most of my Podcasting Business School listeners the primary goal of their podcast is to generate income or grow an existing income source via a po...

332: Audience Engagement Tips (PODCAST AUDIT: the Our Friendly World with Fawn and Matt podcast)

30 Dec 2022

Contributed by Lukas

If you are looking for podcasting tips on topics like: . *How to grow your podcast and get more podcast downloads. . *How to increase your podcast aud...

331: How to monetize your podcast with a coaching or consulting offer.

27 Dec 2022

Contributed by Lukas

I've been podcasting since 2015 and I truly believe that the easiest path to monetization for most podcasters is with a coaching/consulting offer........

330: Podcast Monetization Strategies (PODCAST AUDIT: the Doodle Pro podcast)

23 Dec 2022

Contributed by Lukas

If you are looking for podcasting tips on topics like: . *How to grow your podcast and get more podcast downloads. . *How to increase your podcast aud...

329: Tips to increase audience engagement with a weekly newsletter

20 Dec 2022

Contributed by Lukas

My weekly newsletter strategy is one of the most important parts of my podcasting business because it helps me initiate opportunities to engage direct...

328: Developing a niche topic for your podcast. (PODCAST AUDIT: the Evolving with Nita Jain podcast)

16 Dec 2022

Contributed by Lukas

If you are looking for podcasting tips on topics like: . *How to grow your podcast and get more podcast downloads. . *How to increase your podcast aud...

327: Four Instagram Livestreaming Strategies for Podcasters

13 Dec 2022

Contributed by Lukas

In this episode I'm going to teach you about why I LOVE livestreaming on Instagram and how I'm using four specific IG Live techniques to help me ramp ...

326 PODCAST AUDIT: Podcast SEO Strategies (the How To Write The Future podcast)

09 Dec 2022

Contributed by Lukas

If you are looking for podcasting tips on topics like: . *How to grow your podcast and get more podcast downloads. . *How to increase your podcast aud...

325: How to optimize your podcast content to increase sales.

06 Dec 2022

Contributed by Lukas

In this episode I'm going to show you how to avoid the mistake of randomly putting out content and adding a sales CTA to it when we are in sales mode....

324 PODCAST AUDIT: the Bewitching The Home podcast

02 Dec 2022

Contributed by Lukas

If you are looking for podcasting tips on topics like: . *How to grow your podcast and get more podcast downloads. . *How to increase your podcast aud...

323 Avoid this Podcast SEO mistake.

29 Nov 2022

Contributed by Lukas

The longer that I'm a podcaster the more I realize how important our podcast SEO is! So I thought it was time to help all of my Pod Pals correct a MAJ...

322 PODCAST AUDIT: the Impactful Parenting podcast

25 Nov 2022

Contributed by Lukas

If you are looking for podcasting tips on topics like: . *How to grow your podcast and get more podcast downloads. . *How to increase your podcast aud...

321: How to grow your podcast with podcast player app ads.

22 Nov 2022

Contributed by Lukas

I spend exactly $0.00 dollars per year on Facebook and Instagram ads to promote my podcast. Instead I invest heavily into podcast player app ads which...

320 PODCAST AUDIT: the Inside The Mix podcast

18 Nov 2022

Contributed by Lukas

If you are looking for podcasting tips on topics like: . *How to grow your podcast and get more podcast downloads. . *How to increase your podcast aud...