Podcasting Made Simple
Media Strategies for Global Influence and Client Attraction | Dr. Barrett Matthews
29 Aug 2023
Discover the secrets to becoming omnipresent in the digital landscape and creating a global presence that attracts your ideal clients, even while you sleep or travel the world. In this episode, Dr. Barrett Matthews reveals the power of leveraging various media platforms to convey your message directly to those actively seeking your expertise. Say goodbye to chasing leads and hello to the strategies that will revolutionize your approach to marketing your business. Get ready to unleash the power of global influence and elevate your business to new heights! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/242Key Moments:00:00:15 - Challenging the notion of being in two places at once00:02:15 - Kevin Hart's omnipresence in media00:05:35 - Getting out of ego-based marketing00:08:54 - Breaking free from wrong teachings00:12:29 - Conclusion: Leveraging media for global successTimestamped Summary:00:00:15 - Challenging the notion of being in two places at onceDr. Barrett Matthews challenges the idea that you can't be in two places at once. He believes that by using media, it is possible to be in multiple places simultaneously and reach a wider audience, leading to more leads, clients, and revenue.00:02:15 - Kevin Hart's omnipresence in mediaDr. Matthews uses comedian Kevin Hart as an example of someone who has made himself omnipresent in media. Hart has books, audiobooks, a podcast, streaming TV shows, documentary films, and commercials, ensuring that he is everywhere and reaching his target audience effectively.00:05:35 - Getting out of ego-based marketingDr. Matthews emphasizes the need for business owners to get out of their comfort zones and engage with different forms of media. He advises against focusing solely on one platform, such as social media, and instead encourages business owners to make themselves findable on various media platforms to reach a wider range of potential clients.00:08:54 - Breaking free from wrong teachingsDr. Matthews highlights two common misconceptions in marketing: focusing on one area of media and finding a specific client avatar. He explains that by expanding their presence across different media platforms and making themselves findable to potential clients, businesses can achieve global reach and generate revenue from all over the world.00:12:29 - Conclusion: Leveraging media for global successDr. Matthews encourages business owners to use media to go global!MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/242PodMatch has officially launched a podcast network for independent interview-based podcasts! To apply to be part of the network, please visit https://PodMatch.com/network and press the "Join Network" button in the top center of the screen. While you're there, be sure to check out some of the incredible shows in the network!
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