Promote Yourself to CEO | Small Business Strategy for Women Entrepreneurs

The CEO Ceiling Assessment

23 Apr 2026

Contributed by Lukas

Send us Fan MailMost women entrepreneurs hit a ceiling in their business somewhere in the $100K–$1M range – and most generic advice will tell them...

If You Are The System, Then You Are Also The Ceiling

15 Apr 2026

Contributed by Lukas

Send us Fan MailEver wake up in the middle of the night with a line that feels like it downloaded straight from the universe?That happened to me a few...

Why Successful CEOs Build for Seventy Percent

14 Apr 2026

Contributed by Lukas

Send us Fan MailYou know that feeling when your business is growing, but somehow you feel more trapped than ever? More clients, more revenue, more tea...

I Don’t Build My Business for My Best Days

09 Apr 2026

Contributed by Lukas

Send us Fan MailHere's the thing nobody in the business world wants to admit: you are not going to be at 100% every day. Not this month, not this...

Before You Set Q2 Goals, Ask Yourself This First

26 Mar 2026

Contributed by Lukas

Send us Fan MailMost Q2 plans are built for a version of you that doesn't exist. The version with unlimited energy, zero personal obligations, an...

You Don't Need a New Strategy. You Need a Planning Rhythm.

19 Mar 2026

Contributed by Lukas

Send us Fan MailIf you set big goals in January and you're already feeling behind, I want to be honest with you: the problem is not your discipli...

Staying Focused Is Your Political Resistance Right Now

12 Mar 2026

Contributed by Lukas

Send a textIf you've opened the news lately and felt your stomach drop, you already know how hard it is to justify sitting down to work on your b...

When Life Interrupts Your Marketing Plans

26 Feb 2026

Contributed by Lukas

Send a textMost business advice assumes you're operating at full capacity. But what happens when life doesn't cooperate — not for a week, ...

The System that Outsmarts the Hustle (3 Case Studies)

24 Feb 2026

Contributed by Lukas

Send a textIf you've been wondering whether a marketing framework like Client Growth Engine could actually work for your business, this episode i...

From Frankenstien Marketing Mess to a Sustainable Growth Strategy

19 Feb 2026

Contributed by Lukas

Send a textIf your marketing strategy feels like it was stitched together from a dozen different experts, programs, and podcasts — it probably was. ...

The 4 Biggest Mistakes Keeping Your Growth Unpredictable

17 Feb 2026

Contributed by Lukas

Send a textHere's a question most business owners can't actually answer: Do you know where your next 10 clients are coming from?Not their na...

The Marketing Advice That Works… Just Not for Your Business

12 Feb 2026

Contributed by Lukas

Send a textHere's something nobody wants to admit: most marketing advice actually works. The problem? It's just not working for your busines...

Why Your Marketing Feels Hard (Even When You’re Doing Everything Right)

10 Feb 2026

Contributed by Lukas

Send a textYou're showing up, creating content, following the advice. So why does marketing still feel like pushing a boulder uphill?Here's ...

Run Your Quarter Like a CEO

07 Jan 2026

Contributed by Lukas

Send us a textEvery new year feels like a new chance to go after the big, audacious goals of your dreams. But as recent years have shown, you need to ...

Authentic Growth Beyond Revenue with Michelle Mercurio

13 Nov 2025

Contributed by Lukas

Send us a textI need you to meet Michelle Mercurio. She's one of those rare people who refuses to pick a lane—and that's exactly what make...

From Watercolors to Life Design: Evolving Your Business with Ashley Jablow

16 Oct 2025

Contributed by Lukas

Send us a textThe best entrepreneurial stories rarely start with a grand vision. They start with a rug being pulled out.That's Ashley's stor...

What to Focus on First

09 Oct 2025

Contributed by Lukas

Send us a textYour revenue is down. Sales have slowed. And every time you log into social media, you're hit with another wave of news that makes ...

Too Many Decisions, Not Enough Clarity

02 Oct 2025

Contributed by Lukas

Send us a textYou know that feeling when you open your closet and somehow have nothing to wear—even though it's packed full? That's what r...

Organize Your Digital Clutter with Tracy Hoth

17 Sep 2025

Contributed by Lukas

Send us a textYou know that sinking feeling when a client asks for "that document we worked on last month" and you have absolutely no idea w...

Finding Your Big Business Idea with Jessica Sato

10 Sep 2025

Contributed by Lukas

Send us a textEver feel like you're constantly tweaking your business but nothing quite clicks? Like you're a plant that's outgrown its...

Amy Hayes Proves Referrals Beat Social Media Marketing

04 Sep 2025

Contributed by Lukas

Send us a textShow Notes: How to Build Premium Services Without the Premium HeadachesWhat if everything you've been told about raising your rates...

Burnout Solutions Beyond Productivity with Amanda Miller Littlejohn

28 Aug 2025

Contributed by Lukas

Send us a textWhy Your Burnout Isn't a Time Management ProblemI've been thinking a lot about why so many of us are running on empty, and thi...

How CEOs Make Time to Work ON Their Business

21 Aug 2025

Contributed by Lukas

Send us a textWhen you’re running a business day to day, your to-do list is full with answering emails, posting on social media, working with client...

3 Boundaries Every CEO Needs

14 Aug 2025

Contributed by Lukas

Send us a textAs a new entrepreneur, you feel inclined to say yes to everything. But as your business grows and those yeses pile up, they become overw...

Are You The Bottleneck? It's Time to Fire Yourself!

07 Aug 2025

Contributed by Lukas

Send us a textMy entrepreneurial dad taught me that you have to fire yourself from every other position in your business. But when you first start you...

5 Ways to Maximize Every Investment You Make in Your Business

24 Jul 2025

Contributed by Lukas

Send us a textAre you investing time, energy, and money into your business but not always seeing the return? You're not alone—and it's tim...

You Have a Revenue Goal - Now What?

17 Jul 2025

Contributed by Lukas

Send us a textAfter setting a revenue goal for your business, the next question on your mind might be, “How do I actually reach my goal?” If that’...

How to Set the Right Revenue Goal for Your Business

10 Jul 2025

Contributed by Lukas

Send us a textThere’s a tale that’s rarely told in the business world. It’s a tale of two companies. Both make seven figures annually. But the b...

Why a Big Enough Business Is Key to a Business & Life You Love

03 Jul 2025

Contributed by Lukas

Send us a text  You’ve seen the hype about small business and entrepreneurial success out there. It’s unreal! Not a day goes by when I don’t se...

Why You Need to Build Your Village (and Stop Trying to Be Superwoman)

19 Jun 2025

Contributed by Lukas

Send us a textStop burning out while building your empire. CEO and entrepreneur Rachel Cook reveals why your success is setting you up for a crash—a...

It's Messy in the Middle

12 Jun 2025

Contributed by Lukas

Send us a textI'm recording from a completely new space today, and honestly, that feels fitting because everything about my business and personal...

6 Lessons to Work Smarter, Not Harder

22 May 2025

Contributed by Lukas

Send us a textI used to get so frustrated when people told me to "work smarter, not harder." My parents were entrepreneurs who embraced the ...

3 High Leverage Ways to Keep Up Business Momentum

15 May 2025

Contributed by Lukas

Send us a textJust because it's a slow down season in your personal life doesn't mean your sales have to follow suit. Summer especially is k...

On Track With Your 2025 Goals? Time for a Mid-Year Review

08 May 2025

Contributed by Lukas

Send us a textFeeling overwhelmed by "Maycember" chaos? Discover my proven mid-year business review process to recalibrate your 2025 strateg...

Entrepreneur Burnout Prevention with Shulamit Ber Levtov

24 Apr 2025

Contributed by Lukas

Send us a textStruggling with entrepreneur burnout? In this powerful conversation, trauma therapist Shulamit Ber Levtov shares game-changing mental he...

Upgrade Your Client Engine For Today's Economy

17 Apr 2025

Contributed by Lukas

Send us a textI'm revealing why your once-reliable business systems may be failing in today's economy. In this episode, I'll guide you ...

The CEO's Decision-Making Framework: Aligning Vision, Values, and Strategy

10 Apr 2025

Contributed by Lukas

Send us a textDecision-making during uncertain times can make or break your business. When stress levels rise, our natural decision-making abilities b...

The Oh Shit Kit From March CEO Retreat

27 Mar 2025

Contributed by Lukas

Send us a textI'm sharing exclusive content from my March 2025 CEO Retreat, including my battle-tested "Oh Shit Kit" framework to help ...

Why Women CEOs Need Real Support Systems

20 Mar 2025

Contributed by Lukas

Send us a textDo you ever feel like you're carrying the weight of your business entirely on your shoulders? In this candid episode, I tackle the...

How to Stay Focused During Unprecedented Times

13 Mar 2025

Contributed by Lukas

Send us a textRunning a business during political and economic uncertainty requires strategic focus, not panic. In this episode, I share practical str...

From Reactive to Grounded: Your CEO Reset

06 Mar 2025

Contributed by Lukas

Send us a textIn this episode, I share some helpful strategies for entrepreneurs to stay grounded when things get uncertain. You'll learn about e...

Why Adaptable Business Systems Beat Uncertainty

27 Feb 2025

Contributed by Lukas

Send us a textDiscover proven strategies to keep your business moving forward amid unpredictability and overwhelm. After 18 years navigating economic ...

Stop Faking Perfect When Marketing Your Business

20 Feb 2025

Contributed by Lukas

Send us a textIn my latest episode, I'm tackling the elephant in the room: marketing during uncertain times. Drawing from my experience growing u...

Leading with Values in a Divided World

06 Feb 2025

Contributed by Lukas

Send us a textFeeling overwhelmed by the chaos of today’s world? In this episode, I dive into why values-driven leadership matters more than ever. L...

How to Build a Resilient Life-First Business

06 Feb 2025

Contributed by Lukas

Send us a textOver the past year, I’ve navigated personal and business challenges that tested everything I teach. In this episode of Promote Yoursel...

Run Your Day Like a CEO

09 Jan 2025

Contributed by Lukas

Send us a textAs soon as you get up, the dog is already begging to be let outside. The kids don’t want to get ready for school, so you have to pract...

Run Your Week Like a CEO

08 Jan 2025

Contributed by Lukas

Send us a textAs a CEO, you’ve got many potential distractions in your business. Answering emails or other ongoing administrative work can keep your...

Run Your Month Like a CEO

07 Jan 2025

Contributed by Lukas

Send us a textI go on CEO dates with myself. Once every month (as well as on a weekly basis), I take some time to check in on my business and ensure I...

From Hidden Ghost Writer to Visible CEO with Amanda Edgar

19 Dec 2024

Contributed by Lukas

Send us a textFrom hiding behind NDAs to leading a thriving book writing business, Amanda Edgar's journey proves that embracing visibility can tr...

Elise Arsenault Makes Creative Work Pay

12 Dec 2024

Contributed by Lukas

Send us a textDiscover how former stage actor Elise Arsenault built a 6-figure business teaching audiobook narration to 900+ performers. Learn her pro...

Winging It Isn't A Business Growth Strategy

05 Dec 2024

Contributed by Lukas

Send us a textWhat’s the antidote to inconsistent cash flow and clients in your business? Having a solid plan certainly helps, but too many entrepre...

How Cris Caruso Built a Financial Practice for GenX Women and LGBTQ+ Communities

21 Nov 2024

Contributed by Lukas

Send us a textWhen financial advisor Cris Caruso left her secure corporate position to launch Savoire Financial, she knew exactly who she wanted to se...

Why Work-Life Balance is a Myth

14 Nov 2024

Contributed by Lukas

Send us a textReady to stop feeling guilty about your workday? In this practical episode, Rachel Cook dismantles the outdated 8-hour workday model and...

Do You Have a Month-By-Month Action Plan for 2025?

25 Oct 2024

Contributed by Lukas

Send us a textWere you able to consistently show up and market your business this year... or was marketing and sales an afterthought?Were you actually...

Why Most Goal Setting Doesn't Work for Small Businesses

24 Oct 2024

Contributed by Lukas

Send us a textYou tell yourself This is my YEAR! I'm gonna do the dang thing!You write down your big business goal. You put in up where you can s...

Aligning Your Business to Work For You!

24 Oct 2024

Contributed by Lukas

Send us a textDoes it feel like your business is constantly in emergency mode and you're spending your days putting out fires?You might be runnin...

Designing Your Life-First (And Life-Proof) Business in 2025

24 Oct 2024

Contributed by Lukas

Send us a textFor so many small business owners, the non-stop hustle culture has seriously caused an epidemic of burnout. The last few years have onl...

It's Time For Our 9th Annual Plan Your Best Year Ever!

24 Oct 2024

Contributed by Lukas

Send us a textWith the holidays just around the corner, now is the time to look ahead and plan your business for 2025!So many entrepreneurs set goals ...

Why Systems, Not Goals, Are The Secret to a Life Proof Business

17 Oct 2024

Contributed by Lukas

Send us a textThis episode was a little hard to record - I ended up starting and stopping about a dozen times. Here at The CEO Collective and on the ...

Long-Term Planning for a Life-First Business

10 Oct 2024

Contributed by Lukas

Send us a textAvoid Common Planning Mistakes for Small Business Success in 2025With my big-picture plan in order for Q4, in this episode I want to pre...

The Essential Checklist for a Winning Q4 in Business

03 Oct 2024

Contributed by Lukas

Send us a textHey there CEOs, Q4 is here and with the holidays fast approaching, I want to talk to entrepreneurs about effectively managing the final ...

Is Your Business REALLY Working for You

24 Sep 2024

Contributed by Lukas

Send us a textYou make yourself available to your clients constantly. They can email or text or call you 24/7, and you make it a priority to respond t...

Motherhood, Health Challenges, and Life-First Business with Gabi Day

19 Sep 2024

Contributed by Lukas

Send us a textIn this episode of Promote Yourself to CEO, I invited Gabi Day, CEO and founder of Brightbody, to discuss her entrepreneurial journey. G...

The Biggest Mistakes Holding You Back From a Life-First Business

12 Sep 2024

Contributed by Lukas

Send us a textOne of the hardest lessons to learn as an entrepreneur?You can be your own worst enemy.You know that more visibility is essential to gro...

Don’t Believe It! 10 Myths Holding You Back From a Life First Business

10 Sep 2024

Contributed by Lukas

Send us a textSupporting your family as a business owner is an incredible experience. Deciding to be your own boss, delivering value to paying client...

The Real Reason Why I Want You To Have a Life-First Business

05 Sep 2024

Contributed by Lukas

Send us a textIn the first episode of this brand new series on Building a Life First Business!I wanted to kick things off with my own personal story t...

How to Include Delight and Surprise for Clients In Your Customer Experience

29 Aug 2024

Contributed by Lukas

Send us a textWant clients for life? Give your client an experience that goes beyond their expectations. Think about booking lodgings for a vacation. ...

How Strategically Scaling Your Business Team Sets You Up for Success

29 Aug 2024

Contributed by Lukas

Send us a textSustainably scaling your business isn’t a solo act. It takes a team to pull it off. Now you’ve probably had some help in the marketi...

7 Ways to Upgrade Your Client or Customer Experience

22 Aug 2024

Contributed by Lukas

Send us a textAccording to American Express, people will pay 86% more if you give them an impeccable customer experience. That’s why providing a gre...

Designing an Excellent Customer Experience In 3 Stages

15 Aug 2024

Contributed by Lukas

Send us a textMost people aren’t talking about customer experience when they think they are. They’re talking about putting out fires, troubleshoot...

The Key to Boosting Your Business and Creating Clients for Life

08 Aug 2024

Contributed by Lukas

Send us a textAre you confusing customer service with customer experience? Right now, you might be wondering, “Huh? What’s the difference?” Cust...

How to Gain Clients for Life with Stacey Harris

01 Aug 2024

Contributed by Lukas

Send us a textHave things been slowing down in your business? What if you could start each year knowing that you have the majority of the revenue you ...

Want Easier Sales and More Conversions? Add a Pre-Client Education Process

25 Jul 2024

Contributed by Lukas

Send us a textImagine spending a half hour (or longer) on a sales call with someone. And as you wrap it up, you’re hoping they’ll say yes to your ...

Why Your Old Sales Strategy Might Not Be Working

18 Jul 2024

Contributed by Lukas

Send us a textWe’ve just seen a golden age for people wanting to start their own small business. The 10 to 15 year period from the 2008 recession to...

How to Embrace Sales Confidence In Your Business with Leslie Lyons

11 Jul 2024

Contributed by Lukas

Send us a textDo you struggle internally with selling because you feel like you’re pushing people to buy things they don’t need? You want to impro...

The Systems That Keep Your Business Running When You Slow Down

27 Jun 2024

Contributed by Lukas

Send us a textCan you afford to take 30 days away from your business? What would happen if you can’t but took the time anyway?Sometimes, things come...

5 Ways to Maintain Momentum During The Summer Slowdown

12 Jun 2024

Contributed by Lukas

Send us a textSummer is just around the corner! It’s the time of year to relax with a cold drink by the pool and just slow things down. Sounds great...

3 Areas to Think About When Defining Your Boundaries as CEO

30 May 2024

Contributed by Lukas

Send us a textPeople keep asking for your time, energy, and attention. Someone invites you to an impromptu coffee date in the middle of something impo...

5 Elements That’ll Help You Define Your Role As CEO

23 May 2024

Contributed by Lukas

Send us a textWhat does it mean to be CEO of your business anyway? When you start your business, you’re the marketing team, the sales team, the cust...

Being the Employee Vs Manager Vs CEO In Your Business

16 May 2024

Contributed by Lukas

Send us a textDo you feel bogged down in your business? You might be in your email inbox more often than you want to be. Or chasing people who still n...

3 Key Mindset Shifts to Scale Beyond 6 Figures

09 May 2024

Contributed by Lukas

Send us a textYou’re doing all the right things in your business. You have a great offer and clients you adore. Yet, you’ve hit a ceiling in your ...

The Vulnerable Side of Visibility with Erica Courdae

28 Mar 2024

Contributed by Lukas

Send us a textVisibility is scary. It’s one of the reasons why so many female entrepreneurs don’t seek out more of it for their business. Yet, it’...

Why TikTok Could Be an Incredible ATTRACT Strategy

21 Mar 2024

Contributed by Lukas

Send us a textDo you think you’re attracting new people to your business through social media? The social media platforms that have been around for ...

How to Prepare for Next Level Visibility (Even if You Feel Not Ready Yet)

14 Mar 2024

Contributed by Lukas

Send us a textYou know you must get in front of more potential clients to grow your business. So you make plans to get more visible, whether it’s th...

Why Your Marketing Isn’t Working (& How to Fix It)

07 Mar 2024

Contributed by Lukas

Send us a textYou spend so much time posting on social media or writing blog posts or sending newsletters to your email list. But no matter what you d...

The Business You Have Today is The Result of The Work You Did 3 Months Ago!

29 Feb 2024

Contributed by Lukas

Send us a textImagine you’re watching a movie about two solo entrepreneurs: One is so excited about her business but finds herself spinning her whee...

How to Scale Sustainably

22 Feb 2024

Contributed by Lukas

Send us a textI’m a business growth strategist who’s revealing the truth about scaling your business, so this episode series may have surprised yo...

3 Common Mistakes That Can Cause Your Scaling Business to Implode

15 Feb 2024

Contributed by Lukas

Send us a textWhen you hear of businesses blowing up overnight, you get the glamorized version. You see the celebrity entrepreneurs online living the ...

7 Lessons I Learned On My Way to a Sustainable Business

08 Feb 2024

Contributed by Lukas

Send us a textJust because you know something isn’t the same as experiencing it. As a CEO, you undergo rites of passage as you progress through your...

BONUS! Was 2023 A Hard Year? You Aren't Alone

07 Feb 2024

Contributed by Lukas

Send us a textThis week, I went live on Instagram to share a little Rach Rant that I knew I needed to share with you on the podcast. I've been he...

What You Don’t Know About Scaling Your Business Will Kill It

01 Feb 2024

Contributed by Lukas

Send us a textScaling is the name of the business game online, or so it would seem. So often we hear about people having seven-figure launches or seve...

How to Leverage StrengthsFinder to Be a Better Team Leader In Your Business with La Tondra Murray

21 Dec 2023

Contributed by Lukas

Send us a textIt’s one thing to have the right people on your team. But do you have them in the right roles?Assessment tools like StrengthsFinder (n...

How the Kolbe A™ Index Helps You Better Support and Lead Your Business Team with Kendra Tillman

14 Dec 2023

Contributed by Lukas

Send us a textYou have all kinds of personality assessment tools available to use. You’ve probably even taken some of the tests like Myers-Briggs, S...

Shared Power and DEI Work Done Differently In Your Business with Mia Henry

07 Dec 2023

Contributed by Lukas

Send us a textYou’ve seen and heard about it from the hiring room to the Hollywood screen. For the last few years, every workplace imaginable has be...

Build a Business Culture That You and Your Employees Love with Tiffany Slater

30 Nov 2023

Contributed by Lukas

Send us a textAre you a small business owner who is hiring more employees and building a real team? Then it’s time to start thinking at an entirely ...

How to Bridge the Gap Between Your 90-Day and 12-Month Plans

23 Nov 2023

Contributed by Lukas

Send us a textDo you often have to throw your 90-day business plan out of the window because events come up that throw a wrench in the works?Over the ...

Do You Have a Month-by-Month Profit Plan for 2024?

16 Nov 2023

Contributed by Lukas

Send us a textForgetting to market and prioritize making sales consistently? What about letting your schedule get so out of control that you don’t g...

How to Set Goals You Can Actually Follow Through On?

09 Nov 2023

Contributed by Lukas

Send us a textYou tell yourself, “This year, I’m gonna do it!” You write down your business goal. You put it where you can see it constantly. Yo...

Is Your Business by Default or by Design

02 Nov 2023

Contributed by Lukas

Send us a textAre you constantly running your business in emergency mode? You might be running your company by default instead of by design, constantl...

What Does Your Dream 2024 Look Like?

26 Oct 2023

Contributed by Lukas

Send us a textWith our hustle and bustle culture, we’re always in danger of burning ourselves out. The last couple of years, however, have made it e...