How to Use a Preorder Campaign to Boost Your Book Launch

In this episode, Lauren & Matt make a case for why every indie author should try using a preorder campaign to support their prelaunch marketing efforts and boost their book sales. We talk through how preorder campaigns can help you reach your target audience, different kinds of campaigns, and ways to collect your preorders. Watch this episode on YouTube!Dive Deeper💡 To Be Fair…💡 BookBub | How Authors Use Preorders to Promote New Books in 2023 💡 Listen to These EpisodesEpisode #10 | Marketing Your Book Pre-Launch, At-Launch, and Post-LaunchEpisode #13 | Earning Free Publicity for Your BookEpisode #19 | Crowdfunding Your Self-Published Book With Kickstarter💡 Read These Blog PostsManaging Your Presales, Crowdfunding, and Book LaunchDropshipping for Entrepreneurs & Creators With Lulu's Order Import ToolStreamlining Kickstarter Fulfillment: How Kris Waldherr Used Lulu’s Order Import ToolHow I Ran a Successful Crowdfunding Campaign for My Book💡 Watch These VideosLulu's Order Import Tool: Bulk Ordering Made EasyWhy People Buy: Using Psychology to Sell More Books Webinar | Crowdfund Your Dream Project with KickstarterSound Bites From This Episode🎙️ [4:34] “It is so much easier to market your book prelaunch. And the further out you start, for the most part, the easier it gets to market it.”🎙️ [32:31] “Every time you do a preorder o💀 Can’t wait for our next episode? Check out our Resources page for links to our blog, our YouTube channel, and more. 💀 Find us on Facebook, Instagram, and LinkedIn at luludotcom!💀 Email us at [email protected]💀 Sign up for our mailing list.

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