Right About Now with Ryan Alford
Lean & Green: How LiveGood is Disrupting Supplements w/ Ben Glinsky
15 Apr 2025
Right About Now with Ryan AlfordJoin media personality and marketing expert Ryan Alford as he dives into dynamic conversations with top entrepreneurs, marketers, and influencers. "Right About Now" brings you actionable insights on business, marketing, and personal branding, helping you stay ahead in today's fast-paced digital world. Whether it's exploring how character and charisma can make millions or unveiling the strategies behind viral success, Ryan delivers a fresh perspective with every episode. Perfect for anyone looking to elevate their business game and unlock their full potential.Resources:Right About Now NewsletterFree Podcast Monetization CourseJoin The NetworkFollow Us On InstagramSubscribe To Our Youtube ChannelVibe Science MediaSUMMARYIn this episode of "Right About Now," host Ryan Alford converses with Ben Glinsky, CEO and founder of LiveGood. They explore strategies for running a lean business in today's economy, focusing on the supplement industry. Ben shares how LiveGood disrupts the market by offering high-quality, affordable supplements, emphasizing transparency and consumer trust. The discussion highlights the importance of a strong work ethic, grit, and adaptability. Ben also delves into the benefits of affiliate marketing for customer acquisition. The episode provides valuable insights into entrepreneurship, emphasizing efficiency, transparency, and innovative marketing strategies.TAKEAWAYSThe evolving landscape of consumer behavior and its impact on entrepreneurship.Strategies for running a lean and efficient business.Disruption of the supplement industry through affordable, high-quality products.The importance of transparency and consumer trust in business practices.The significance of grit and hard work in achieving entrepreneurial success.Adapting to changing consumer demands and preferences.The role of mindset in overcoming challenges and achieving growth.Innovative customer acquisition strategies, particularly through affiliate marketing.Balancing work and personal life for sustained motivation and fulfillment.Insights on product quality and the importance of personal experience in brand credibility.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Full Episode
Consumers are getting smarter. I mean, along with this buying habit shifting, they're also comparing prices, comparing value, comparing ingredients.
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What's up, guys? Welcome to Right About Now. We're always talking about how to get right in today's world of business. We take the BS out of business, baby. Like, there's no time for the fluff. And that's what I'm saying, because today it's about getting lean. You see what's happening out there. You see what's happening in the markets.
Some of us have been kind of riding that train knowing that this was coming a little bit. Some people are a little surprised, but that's why I'm pumped to have our guest today because we're going to talk about what it takes to run lean, mean, and get it going in today's economy. We've got Ben Glinsky. He's the CEO and founder of LiveGood. What's up, Ben?
what's up ryan how's it going man good good to have you brother thanks to get your first podcast here you know we were joking before the episode we get we get like 300 requests a month ben just kind of coasts up right into my email and like like a lot of people do and it's usually delete delete it's not and look it's not an arrogant thing it's just you know i need a I need a pitch, baby.
I need something that gets my attention. I got to look up in. I'm like, I like this guy. I mean, he's getting after it. He's running lean. He's running hard. And I like what you're doing with live. Good brother. Love it.
Thanks, man. Appreciate it. Thanks for having me.
What is live?
Good. Yeah. Live good. Highest quality supplements, lowest price. That's what we're doing. Disrupting an industry, $200 billion supplement industry who is doing it the wrong way. I mean, it hasn't changed in the last 50, 60 years. Companies are making a product for eight to 10 bucks, selling it for 60, 80, even over a hundred. And people just can't afford it.
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