SaaS Interviews with CEOs, Startups, Founders

1423 How He Moved from Design Agency to SaaS Launch First $14k in MRR

17 Jun 2019

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Alexander Hoogewijs is the CEO of SiteManager (https://www.sitemanager.io/) 🕒 Time Stamped Show Notes: 00:00 – Nathan's introduction to today's show 0:40 – Why SiteManager has found a niche serving freelance web designers and small agencies 1:40 – How the typical customer pays them $105 each month 2:35 – How they serve 138 customers with 350 total users 3:10 – Why SiteManager is doing $14k in MRR right now 3:30 – How they are landing customers via outbound sales 4:20 – Why most of their team is based in Belgium and remote 4:45 – How their gross monthly revenue churn is around 1% today 5:30 – Why they raised more than $850k in outside funding 7:20 – How they are shooting for $60k in MRR within the next year 8:00 – Why they are paying $1,400 in CAC today 8:55 – Why they are spending most of their cash on their sales teams and onboarding 9:30 – The Famous Five

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