Sales Talk for CEOs
Episodes
The Easiest Way to Get More Business with Barry Trailer
10 Oct 2023
Contributed by Lukas
CEOs, do you want to unlock the secret to sky-high sales?Your loyal customers might just have the answers you seek.Barry Trailer from Sales Mastery Ad...
From Grassroots to Greatness with Lloyed Lobo
03 Oct 2023
Contributed by Lukas
In the age where traditional sales tactics seem obsolete, CEOs and founders are shifting to innovative strategies. Lloyed Lobo, co-founder of Boast, a...
Reimagining Sales for the New Era with Spencer Wixom
20 Sep 2023
Contributed by Lukas
Wouldnât you love to get into the mind of your sellers and understand exactly what they are thinking? Wouldnât you love to know what they are stru...
Encore: Aligning Your Go-to-Market Team with Pouyan Salehi
13 Sep 2023
Contributed by Lukas
Product. Sales. Marketing. Customer Success. If you want to grow your business, your entire go-to-market team has to be in perfect alignment. Providin...
From FBI to Entrepreneur with Joanna Riley
06 Sep 2023
Contributed by Lukas
From FBI prodigy to HR tech disruptor, meet Joanna Riley, the extraordinary CEO revolutionizing talent acquisition.Joanna's secret agent aspirati...
Revolutionizing Sales Hiring with Lori Richardson
29 Aug 2023
Contributed by Lukas
Hiring high-performing teams is no easy feat for CEOs, but when it comes to sales teams, the stakes are exponentially higher. Achieving your organiza...
Encore: Marketing That Is Music to Your Buyerâs Ears with Kate Bradley Chernis
23 Aug 2023
Contributed by Lukas
Connection is everything. When your marketing message resonates with your customers, selling becomes easier, retention becomes easier, and your custom...
Going from the Wild Wild West to Sales Structure with Michael Katz
15 Aug 2023
Contributed by Lukas
From youngest CEO on the Nasdaq to an industry he never dreamed heâd be in. Youâll want to dive into this exclusive interview with CEO Michael Kat...
The CEO's Role in Sales: 2nd Anniversary Edition with Alice Heiman
08 Aug 2023
Contributed by Lukas
The CEO's role in sales is vital to the growth and success of any company. But many are unclear on what that role should be. In this episode, Ali...
The Danger of CEOs Undermining Sales with Larry Mandelberg
01 Aug 2023
Contributed by Lukas
Are you a CEO perplexed by your company's stagnant sales? The solution may lie within your own actions.According to the insightful Larry Mandelb...
Companies are bought, they are not sold with Tracy Young
25 Jul 2023
Contributed by Lukas
Being a first-time female entrepreneur in a male dominated space is no easy feat, and Tracy Young's journey starting a tech company in the constr...
Case Studies Close Deals with Julian Lumpkin
18 Jul 2023
Contributed by Lukas
If CEO, Julian Lumpkin, learned one thing from his sales career it was to follow what the most successful sellers were doing and do that. It paid off....
Navigating the Future of Partner Selling with Cassandra Gholston
11 Jul 2023
Contributed by Lukas
Can you imagine saying goodbye to confusing spreadsheets and emails that track partner relationships and sales?Imagine the possibility of your team in...
Scaling Your Sales Through Customer Retention
25 May 2023
Contributed by Lukas
What if you could keep your customers for years and continue to grow with them? What if everyone in your company was responsible for customer retentio...
Usings AI To Gain A Competitive Edge In B2B Sales
17 May 2023
Contributed by Lukas
Artificial Intelligence (AI) is here to stay. Will your sales organization utilize it or will they be left behind?AI is having a big impact on B2B sal...
What Titans of Tech Teach Us About Growing Sales Teams
13 May 2023
Contributed by Lukas
This episode dives into how large organizations scale their sales teams. But do these approaches work for smaller organizations? Absolutely! Radhika ...
How to maximize revenue growth with SalesOps
04 May 2023
Contributed by Lukas
Leading indicators, lagging indicators, qualitative data, and quantitative data might sound like boring topics for your sales meetings. Quite the cont...
How Mission-Driven Companies Benefit From Founder-Led Sales
25 Apr 2023
Contributed by Lukas
It's not surprising that Bronwyn Spira, after trying many different sales strategies, landed back on the founder-led model. In mission-driven com...
A Customer-Success Driven Sales Strategy
18 Apr 2023
Contributed by Lukas
LeanDataâs sales organizationâs head count might seem too costly to some. It was derived out of a constant quest to map internal resources to sup...
Better Prospecting Leads To More Sales Conversations
11 Apr 2023
Contributed by Lukas
Is your sales team struggling to have conversations with the right buyers? Better prospecting is the most direct path to increase sales conversations...
The Art Of Scaling A Sales Team
21 Mar 2023
Contributed by Lukas
How do you balance growth with quality service delivery? With no background in sales, Kevin Warner, Co-founder, and CEO, originally decided to hire s...
Building and Implementing Scalable Processes
14 Mar 2023
Contributed by Lukas
Most CEOs have a hard time running one successful company. Veronica Buitron runs two!Her secrets boil down to simple, hard won lessons. First, you nee...
How To Hire The Right Sellers In An Early Stage Company
28 Feb 2023
Contributed by Lukas
Ariel came from engineering, he had been a product leader for quite a few years and then made the transition into sales. Initially when he moved into...
The Secret to Predictable Growth through Building a Personal Brand
21 Feb 2023
Contributed by Lukas
Samantha McKenna, a former employee of On24, was recruited by LinkedIn for her mastery of building a powerful brand on the platform. She started posti...
Move Deals Through Your Pipeline With The Centricity Model
14 Feb 2023
Contributed by Lukas
Sean Doyle applies behavioral science to marketing and the sales funnel. His model is called Centricity and he shares important lessons about alignmen...
Strategies To Gain An Unfair Advantage
07 Feb 2023
Contributed by Lukas
Almost every company I know is struggling to bring new business in at the pace required. Why? Well, that is an interesting question but I think by n...
How This CEO Bootstrapped A Sales Team
31 Jan 2023
Contributed by Lukas
Itâs been 14 years since Bob Vaez started EventMobi and heâs had considerable growth without investment from Venture Capital or Private Equity. Ho...
What every CEO can learn from 2022
24 Jan 2023
Contributed by Lukas
Wrapping up my 3rd season and I still canât believe I started and built a successful podcast. The thing I love most is the conversations with the C...
Bring More Certainty and Less Volatility to Sales
17 Jan 2023
Contributed by Lukas
Heidi Messer started Collective[i] with one goal: to bring more certainty and less volatility to sales and improve the livelihoods of every single emp...
Nine Time CEO with Seven Exits Talks About Building Sales Teams
10 Jan 2023
Contributed by Lukas
Sean Burke shares his knowledge of building high performance sales teams gained through nine startups, seven exits and billions of dollars in value cr...
Selling is Solving
27 Dec 2022
Contributed by Lukas
After eight years of trial and error, Daveed feels he has finally figured out the sales model for, Valens Global. He heard about the rainmaker sales ...
Use this simple rule to win more deals
20 Dec 2022
Contributed by Lukas
Years of trust can evaporate in a matter of moments if you forget this simple rule. Dmitri Leichik learned the hard way that customers are not buying ...
Leading Growth: How to modernize your sales team
13 Dec 2022
Contributed by Lukas
Anthony Iannarino has some bad news for sales leaders who are depending on 20 year old sales models. They just donât work anymore. âTell me about...
If your sales process is all in the CEOs head, you canât scale!
06 Dec 2022
Contributed by Lukas
Jake Dunlap takes us from founding Skaled Consulting to his first successful sales hire. And yes, it did take 10 years to get it right.Itâs great to...
Hear how Matt Fok grew his company leveraging existing customers
29 Nov 2022
Contributed by Lukas
Matt Fok came up with his idea for eZ-Xpo, before the pandemic. He thought, what if you could continue the dialogue started at conferences virtually? ...
Is B2B Buyer Confidence Stalling Your Deals?
22 Nov 2022
Contributed by Lukas
My next guest on Sales Talk For CEOs is Brent Adamson and heâs got some revolutionary ideas about B2B enterprise selling. Brent explains decision m...
Founder-Led Sales Startup: Tips and Tricks After 8 Years of Selling with Karen Frame
15 Nov 2022
Contributed by Lukas
My guest today on this episode of Sales Talk For CEOs is Karen Frame whose company Makeena, is on a mission to help people live healthier lives on a c...
Sales Talk for CEOs: Building A Revenue Team in 2022 with Arman Eshraghi
08 Nov 2022
Contributed by Lukas
Arman Eshraghi can teach us something about building sales teams from scratch. He is, after all, on his fourth startup Qrvey. So, what has he learned ...
Why CEOs Should Care about Starting a Digital Conversation with Expert Tim Hughes (S3:Ep13)
01 Nov 2022
Contributed by Lukas
The world of selling has irrevocably changed. Buyers no longer want to be sold to and especially not as a result of a cold call. They want to get to k...
Sales Talk for CEOs: A Return to Cold Calling with Chris Beall (S3:E12)
25 Oct 2022
Contributed by Lukas
My next guest is Chris Beall, CEO of ConnectAndSell, Inc. who is a case study in drinking your own champagne. He is here to talk about using his own p...
Sales Talk for CEOs: A Founder-Led Sales Organization with Usman Sheikh (S3:E11)
19 Oct 2022
Contributed by Lukas
So many founders make it their goal to get out of the sales role as they scale. âI can hardly wait until we can afford a VP sales to take overâ is...
Value Propositions That Sell with Expert Lisa Dennis
11 Oct 2022
Contributed by Lukas
Is your sales team using a value proposition that is irrelevant to your buyers leaving them to connect the dots?Take a look at the value proposition t...
A 30 Year Perspective on Scaling a Startup with Doug Frazier
04 Oct 2022
Contributed by Lukas
Most startup founders wear many hats in the early days. And one of those hats is often head of sales usually because they are the most knowledgeable a...
A Step-By-Step Guide to Setting Up a Successful Channel Strategy with Bruce Stuart
27 Sep 2022
Contributed by Lukas
Do you have a channel strategy in place? You may have channel partners as part of your Go To Market Strategy, but do you have a strategy that includes...
Supporting Sales Leaders with Rasmus Goksor
30 Aug 2022
Contributed by Lukas
Like most CEOs, you've probably had some bad experiences trying to hire sales leaders in your company. The root of the problem? Many CEOs think t...
Sales Talk for CEOs: Elevate Sales by Making Sales Easier
23 Aug 2022
Contributed by Lukas
Show NotesToday we celebrate the one-year anniversary of the Sales Talk for CEOs podcast! Throughout the past year, I've featured two types of ep...
Closing Bigger Deals with Expert Lisa Magnuson
09 Aug 2022
Contributed by Lukas
Lisa Magnuson is a mastermind sales strategist and author of The TOP Sales Leader Playbook and The TOP Seller Advantage. Today she joins me on a speci...
Thinking Differently about How to Build a Sales Organization with Juliana Stancampiano
02 Aug 2022
Contributed by Lukas
Are you trying to find sellers who check all the boxes of success in sales? Do you believe that you must keep hiring more salespeople to grow sales? T...
Product CEO or Sales CEO? Why You Need to Get It Right with Catherine Dahl
26 Jul 2022
Contributed by Lukas
Are you a product CEO or a sales CEO? The answer may not be what you think. Case in point: Catherine Dahl, the CEO of Beanworks, an AP automation plat...
Going from Incremental Growth to Exponential Growth with Expert Richard Medcalf
19 Jul 2022
Contributed by Lukas
Going from incremental growth to exponential growth requires radical changes in your businessâfrom your mindset and focus to your team and how your ...
Build an Outbound Sales Motion Early with Mei Siauw
12 Jul 2022
Contributed by Lukas
According to Mei Siauw, CEO of LeadIQ, a tool that helps sales teams with smarter prospecting, building an outbound sales motion is the key to growth....
How Word of Mouth Was All We Ever Used to Attract New Business with Nancy Duarte
21 Jun 2022
Contributed by Lukas
Nancy Duarte is the CEO of Duarte, a company that specializes in the art of persuasive communication. YSheâs known as âthe Storyteller of the Vall...
Building a Powerful Go-to-Market Machine with Jonathan Siddharth
14 Jun 2022
Contributed by Lukas
Jonathan Siddharth is the CEO of Turing, an AI-backed Intelligent Talent Cloud that helps companies source, vet, match and manage software developers ...
Mistakes and Lessons in Building a Sales Organization with Zvi Guterman
07 Jun 2022
Contributed by Lukas
Here's the reality: you'll make mistakes at every stage of building a company, especially when building a sales organization. But it's ...
How to Use Story as Rocket Fuel for Sales with Expert Park Howell
31 May 2022
Contributed by Lukas
Every salesperson today wants to have more sales conversations. But they're difficult to get because it's become so hard to get the buyer&ap...
Scaling Your Business with Trusted Partnerships with Angela Saunders
24 May 2022
Contributed by Lukas
Angela Saunders is the CEO of Vorum, a company that provides digital workflow solutions worldwide for the design and manufacturing of custom prostheti...
Improving Sales Discovery with Jody Glidden
17 May 2022
Contributed by Lukas
People are bombarded with emails and sales messages. Response rates have plummeted. The number of quality interactions with prospects has declined. As...
Building Your First Professional Sales Team with Lars GrĂžnnegaard
10 May 2022
Contributed by Lukas
Lars GrĂžnnegaard is the CEO of Dreamdata, a SAAS company that gathers, joins, and cleans revenue-related data to help B2B businesses understand what ...
Finding Success Through Channel Partners with Barb Kinnaird
03 May 2022
Contributed by Lukas
Dr. Barbara Kinnaird is CEO of Response Biomedical, a point-of-care testing solution helping to diagnose acute diseases. A microbiologist by trade, Ba...
Level Up Sales at Your Company with Expert Steve Benson
19 Apr 2022
Contributed by Lukas
On this episode of Sales Talk for CEOs, Steve Benson, CEO of Badger Maps, joins me as an Expert to talk about what CEOs can (and should!) be doing to ...
Developing Sales Leaders from Inside Your Business with Patrick Parker
12 Apr 2022
Contributed by Lukas
Many CEOs struggle to find sales leaders, including sales managers and VPs of sales. Not Patrick Parker. Patrick is the CEO of SaaS Partners, which he...
Lead Generation for the Complex Sale with Expert Brian Carroll
05 Apr 2022
Contributed by Lukas
Lead generation is often ranked as one of the biggest challenges of growing a business. Thatâs why I invited expert Brian Carroll to the Sales Talk ...
How to Become a Trailblazer in a New Market with Amy DuRoss
29 Mar 2022
Contributed by Lukas
Amy DuRoss is the co-founder and former CEO of Vineti, an enterprise software platform for personalized cell and gene therapies. Personalized medicine...
Winning Hearts, Minds, and Clients Through Account-Based Marketing with Blake Williams
22 Mar 2022
Contributed by Lukas
Account-based marketing is one of the hottest growth strategies right now (note: it's not new, just hot), with companies in all industries lookin...
Casting the Vision for the Sales Team with Darren Dixon
15 Mar 2022
Contributed by Lukas
Darren Dixon is the founder and CEO of Fyxify, a software platform for the home services industry that connects consumers and contractors. He describe...
Teaching Your Sales Team to Have Authentic Conversations with Brent Keltner
08 Mar 2022
Contributed by Lukas
Brent Keltner is the founder and President of Winalytics LLC, a go-to-market and revenue acceleration consultancy. His upcoming book, The Revenue Acce...
What CEOs Need to Know About Voice of the Customer Research With Expert Tonya Bjurstrom
01 Mar 2022
Contributed by Lukas
Voice of the customer research is more than just sending out a customer survey or asking for a review. It involves conducting strategic interviews, of...
Creating a Mission-Aligned Sales Team with Leeatt Rothschild
15 Feb 2022
Contributed by Lukas
Leeatt Rothschild is the CEO of Packed with Purpose, a specialty corporate gifting company that sources from minority-owned companies with superior pr...
Owning Your Role as Sales Leader with Torrance Hart
01 Feb 2022
Contributed by Lukas
Torrance Hart is CEO of Teak and Twine, a corporate gifting company that works with sales, marketing, and HR teams to use strategic gifting to accompl...
Solving Startup Problems with Craig Zingerline
25 Jan 2022
Contributed by Lukas
The startup industry is littered with failed businesses that didnât reach the five-year mark. Itâs a shame because there are a lot of great produc...
The 3 Stages of Business Growth with Orrin Broberg
11 Jan 2022
Contributed by Lukas
According to Orrin, the three stages of business growth are as follows:Stage 1: Youâre scrappy and entrepreneurial with a âletâs just get it don...
Marketing That Is Music to Your Buyerâs Ears with Kate Bradley Chernis
07 Dec 2021
Contributed by Lukas
Connection is everything. When your marketing message resonates with your customers, selling becomes easier, retention becomes easier, and your custom...
Aligning Your Go-to-Market Team with Pouyan Salehi
30 Nov 2021
Contributed by Lukas
Product. Sales. Marketing. Customer Success. If you want to grow your business, your entire go-to-market team has to be in perfect alignment. Providin...
Building Relationships to Grow Your Business with Amir Reiter
23 Nov 2021
Contributed by Lukas
If there is one thing to take away from this episode of Sales Talk for CEOs, itâs that CEOs should be making connections. If youâre not reaching o...
Finding the Right Sales Leader for Your Company with Elay Cohen
16 Nov 2021
Contributed by Lukas
Hiring the right sales leader is something that every CEO has challenges with, so this episode of the Sales Talk for CEOs podcast is a great opportuni...
Growth Strategies for Hiring and Organizing Your Sales Team with Jacco van der Kooij
09 Nov 2021
Contributed by Lukas
As an entrepreneur, when you first launch your company, you often start out doing most of the work yourself. However, at a certain point, itâs time ...
Building a Customer-Focused Sales Strategy with Erik Frank
02 Nov 2021
Contributed by Lukas
The companies that are succeeding today are the ones that are looking at themselves from their customersâ perspective. How do your customers see you...
Integrating Sales and Marketing to Better Serve Customers with Bronwyn Allen
26 Oct 2021
Contributed by Lukas
HIGHLIGHTS1:20 Changes to hiring during the pandemic8:25 Growth of sales operations during the pandemic11:25 How to integrate roles on your team to se...
3 Mindsets Every CEO Must Develop in Their Business with Maria Nordstrom
19 Oct 2021
Contributed by Lukas
HIGHLIGHTS3:19 The journey to becoming the CEO of basketball8:24 Knowing CEO skills, playing the sport and understanding the fans10:57 Finding solutio...
Interviewing for Creativity with Kris Rudeegraap
13 Oct 2021
Contributed by Lukas
HIGHLIGHTS2:50 How Sendoso started - finding creative ways to connect with people5:20 Interviewing for creativity 15:10 Building a strong company cul...
Entrepreneurial Enthusiasm with Chris Cabrera
05 Oct 2021
Contributed by Lukas
HIGHLIGHTS1:20 What exactly is Xactly and who are their ideal customers? 7:00 Sales journey to CEO 11:55 Entrepreneurial enthusiasm26:42 Sales organ...
Benefits of Hiring a Sales Leader with Gary Goerke
28 Sep 2021
Contributed by Lukas
HIGHLIGHTS3:30 Before Clarity Voice: how Gary had started as tech support and then trained in sales6:08 The CEO being the first salesperson of the com...
Building and Maintaining Partnerships with Jamie Crosbie
21 Sep 2021
Contributed by Lukas
HIGHLIGHTS2:18 How and why Jamie started Proactivate8:45 Recognizing when to hire people 12:39 Strategically building and maintaining partnerships16:...
The Importance of Understanding Sales with Steve Benson
14 Sep 2021
Contributed by Lukas
HIGHLIGHTS[3:06] Being a business owner with a sales background[6:59] Getting people onboard in your company - what you can do as CEO[10:50] Building ...
Strong Contributors to Sales Success with Jon Ferrara
09 Sep 2021
Contributed by Lukas
HIGHLIGHTS2:00Â From Goldmine to Nimble, Jonâs entrepreneurial journey8:20Â Be present for your family's growth. Don't let your career g...
Directing Sales Profitability with Transparency with Ganesh Shankar
31 Jul 2021
Contributed by Lukas
HIGHLIGHTS01:46 Starting RFPIO and helping companies respond to RFPs more efficiently10:07 Ganesh's sales experience was a natural progression to...
Reimagining How Salespeople Sell with Melanie Fellay
31 Jul 2021
Contributed by Lukas
HIGHLIGHTS01:47 Innovating the training process with Spekit10:44 Melanie's background in supporting sales and overcoming self-limiting beliefs18:...
Finding Success by Building a Remote Sales Team With Mario Martinez, Jr.
31 Jul 2021
Contributed by Lukas
HIGHLIGHTS02:11 Mario's accidental entry into sales and realizing that sales is the art of helping09:44 From accidental salesperson to accidental...
Finding Success by Building a Remote Sales Team With Mario Martinez, Jr.
31 Jul 2021
Contributed by Lukas
HIGHLIGHTS02:11 Mario's accidental entry into sales and realizing that sales is the art of helping09:44 From accidental salesperson to accidental...
Fostering Collaboration Between Channels with Julie Thomas
30 Jul 2021
Contributed by Lukas
HIGHLIGHTS01:27 Julie as an "accidental entrepreneur" and rebuilding the structure of ValueSelling 09:37 Challenges with recruiting passion...
Get to Know Your Host
16 Jul 2021
Contributed by Lukas
On this inaugural episode of Sales Talk for CEOs, guest host Park Howell interviews Alice Heiman to get the backstory of her career and how this podca...