School of Podcasting: Expert Tips for Launching and Growing Your Podcast

Radio Appears to be 38 Percent Commercials

03 Oct 2010

Contributed by Lukas

The number 1 afternoon radio show in Cleveland is the Mike Trivisonno show. He is entertaining. Much like most podcasters, Mike is not really a “bro...

Headline Animator – Truth in Advertising

26 Sep 2010

Contributed by Lukas

I read a Podcast Academy: The Business Podcasting Book: Launching, Marketing, and Measuring Your Podcast and there was a cool publicity tip about usin...

When is it Time to Podfade?

20 Sep 2010

Contributed by Lukas

Edgy Podcast Reviews (a show that reviewed other podcasts) has (more than likely) "Podfaded" (gone of the air). The reason? According to one of the ho...

The Return of Podcast Promo Swapping

13 Sep 2010

Contributed by Lukas

Turning Your Email Newsletter into a Podcast If you are producing an email newsletter, you already have the content for a podcast. When I mention this...

The Importance of the About Page

04 Sep 2010

Contributed by Lukas

A brief summary of this episode

New Podcast Directories

23 Aug 2010

Contributed by Lukas

// If you are hearing advice on podcasting, and someone tells you to save your file as Mono instead of stereo to make your file smaller, you need to f...

The EASY Way to Record A Skype Call

16 Aug 2010

Contributed by Lukas

There are many podcast consultants like myself we give advice for want-to-be podcasters. Most of the time there are answers that are fairly universal,...

Why WordPress is the Best

08 Aug 2010

Contributed by Lukas

Today I answer some questions about Podcast equipment on a budget, and we get some feedback on last week's show about over editing your audio. There i...

Over-Editing Your Sound

02 Aug 2010

Contributed by Lukas

Podcasting News I was interviewed on the Podcast Advisor show with Andy White. I answer some questions about what I get out of Podcasting, what gear I...

Who, What, Why, When, Where, and How of Podcasting

25 Jul 2010

Contributed by Lukas

Who Who am I? I'm Dave Jackson and I've been podcasting since 2005. I have a bachelor's degree in Education specializing in techncial education, and I...

From H2 to ESPN

18 Jul 2010

Contributed by Lukas

Today we hear from former school of podcasting student Dave Gardner of the Rat Cast who has gone from using a small portable recorder to report on min...

The Pros and Cons of Starting a Forum

11 Jul 2010

Contributed by Lukas

Today we talk about Forums. These may be called "message boards" and are a great tool for your audience to interact with each. For some websites, peop...

Freemium Resources

04 Jul 2010

Contributed by Lukas

This episode originates from the School of Podcasting Freemium Resources When you provide a free podcast to promote a service that people pay for, thi...

Automated Backup For Your WordPress Installation

28 Jun 2010

Contributed by Lukas

Today we are talking about Podcasting in a round about way. We are talking about my recommended software for podcasting which is WordPress. Recently W...

WordPress 3.0 Initial Reactions

20 Jun 2010

Contributed by Lukas

WordPress 3.0 was rolled out this week. It is a merger of WordPress multi-user and the previous version of WordPress. It has a new default theme calle...

Podcast Voicemail Call Button

14 Jun 2010

Contributed by Lukas

Today I talk about a "new" feature I found at podcastvoicemail.com when I logged into get my messages (typically they forward the voice mail to me in ...

A Free Software Program That Won’t Crash

06 Jun 2010

Contributed by Lukas

Today I got a new computer from Dell. I paid about 800 bucks for it, and it is running Windows 7. It turns out my Sony Sound Forge 8 doesn't run on Wi...

You Can’t Please Everybody

31 May 2010

Contributed by Lukas

Today I talk about the fact that when you voice your opinion in a public manner, not everyone will appreciate it. Likewise, there will be people who l...

Garbage in Garbage Out

21 May 2010

Contributed by Lukas

You can't polish a turd

Proof Content is King

11 May 2010

Contributed by Lukas

Today I talk about an example of how content is king. When you have content that people want to forward to their friends, you have great content. The ...

Samson Go Mic Reviewed

03 May 2010

Contributed by Lukas

Today we have a guest reviewer a Fred Castaneda of the Stuggling Entrepreneur Podcast gives us some hands on insight into the Samson Go Mic. This tiny...

Great Resource For Great Podcast Content For Free

20 Apr 2010

Contributed by Lukas

I have said that one of the easiest ways to grow your audience is to do interviews. Why? Because the person being interviewed (in theory) has people w...

If I Had To Do it All Again…

02 Apr 2010

Contributed by Lukas

I had a listener write in and ask, "What mistakes have you made in the past, that if you had to do it all again - you would avoid. 1. I would use word...

WordPress Tags Are Google Food – REPOST

23 Mar 2010

Contributed by Lukas

When you create a wordpress post for your podcast, are you using the "Tags"feature in WordPress? You should be. The image to the left show how many hi...

Your Competition May Be Dead

19 Mar 2010

Contributed by Lukas

You can research similar podcasts when starting your own podcast. You can go to www.itunes.com and download the software (click on podcast, then pod...

Podcasting's Hardest Question To Answer

19 Mar 2010

Contributed by Lukas

How are you getting your audience back to your website

Free Podcast Theme Music

19 Mar 2010

Contributed by Lukas

Free Podcast Theme Music Today I thought I would look into the Podsfafe Music Network. I’ve always known that you could find great music there, howe...

Audio Techinca USB 2020 Vs Zune H2

19 Mar 2010

Contributed by Lukas

Today we compare the USB 2020 Vs Zune H2

Podcast Questions From OSU

19 Mar 2010

Contributed by Lukas

Today you hear me get interviewed By Doug Dangler who is the Associate Director of the Center for the Study and Teaching of Writing and Ohio Universit...

Gigavox: A Podcast that never goes out of date

19 Mar 2010

Contributed by Lukas

NOTE: This technology was sold to Podango after this episode. Go to http://cms.podango.net however for the most part its been broken ever since. Th...

More Ways to Monetize Your Podcast

16 Mar 2010

Contributed by Lukas

Free iPhone App For Your Podcast Today I have a few ways you can try to monetize your podcast. One (which costs you nothing) is to have Wizzard Media ...

Can You Make it on Donations?

09 Mar 2010

Contributed by Lukas

Today I go through some numbers to give you an informed idea if you want to use "donations" as your primary form of having the podcast pay for itself....

Podcast Listener Loyalty

08 Mar 2010

Contributed by Lukas

Interviewing a Very Loyal Listener Today we talk with "Carie P" who is a mega fan of the Geologic Podcast (www.geologicpodcast.com ) hosted by creativ...

Recording A Phone Call With No Budget

22 Feb 2010

Contributed by Lukas

There is more than one way to record a phone call without expensive equipment or a skype out account. Today I explain that if your cell phone has a he...

Troubleshooting Your Wordpress Blog

15 Feb 2010

Contributed by Lukas

This is show 209 originating from www.schoolofpodcasting.com The good news about Wordpress is it is free, and it is being developed on a constant basi...

Is Your Podcast Blocked From Google?

07 Feb 2010

Contributed by Lukas

As I have mentioned in the past, the easiest way to get a podcast up and running is to use Wordpress. This way when you update your website, you updat...

The Hardest Part of Podcasting

01 Feb 2010

Contributed by Lukas

I was chatting on Catherine Kames www.myspace.com/goosenotchicken and she had given up on trying to create a podcast. Where did she get hung up? Creat...

My Definition of Bad Audio Quality

25 Jan 2010

Contributed by Lukas

Every time I hear "Talkshoe" or "Blog Talk Radio" I know the following show is going to have awful quality in terms of audio production. The last show...

Sticking to Your Topic

18 Jan 2010

Contributed by Lukas

Today we talk about two shows who had their fans say "Stick to the topic." The good news is many people don't give that kind of feedback (they just un...

Is Podcasting Worth the Work?

11 Jan 2010

Contributed by Lukas

Today we have a quick show with some podcasting news. First we hear that Radio Industry blog Radio Survivor has named podcasting one of the most impor...

Plans for 2010

22 Dec 2009

Contributed by Lukas

Where is Podcasting Going in 2010? Well I’m going to state the obvious. Yes iPods and portable media players are wildly popular, but after purchasin...

Is Podcasting For Free - Good Idea?

30 Nov 2009

Contributed by Lukas

Is podcasting for free a good idea?

The Best Podcasting Plugin

19 Oct 2009

Contributed by Lukas

People always ask me “What is the best plugin for Podcasting.” Originally I said Podpress, but the develop got too busy (and probably tired of wor...

If You Spell it - You Can Smell it

12 Oct 2009

Contributed by Lukas

On today's brief show, I explain how I took the name “Podcast Fast Pass” (say that out loud) from the “Fast Pass” idea at Disney Land (where y...

Podcasting is Dead – Again

05 Oct 2009

Contributed by Lukas

How do you generate lots of traffic, and get people talking about you? You state in a conference from a podium that “Podcasting is Dead,” or you m...

Missing the Podcast Boat

01 Jan 2009

Contributed by Lukas

Should I Start a Podcast? Some people wonder, “Should I start a podcast?” and they wonder if they have the material. I am always amazed at the num...

2008 Podcasting Likes and Dislikes

24 Dec 2008

Contributed by Lukas

Here are my likes and dislikes of 2008 In 2008 I was glad to see the enhancements of great tools for podcasters. Wizzard put out their new player, and...

My Gmail Has Been Hijacked

15 Dec 2008

Contributed by Lukas

This show originated from www.schoolofpodcasting.com where you can save 25% off using the coupon code "SANTA" now through the end of the year. My Gmai...

DBX 286A Reviewed

29 Jul 2008

Contributed by Lukas

This show originates from www.schoolofpodcasting.com This is show number 146Today I play with my new DBX 286A compressor/deesser/enahncer/noise gate t...

Flip Video Camera Reviewed

22 Jul 2008

Contributed by Lukas

Today I dip my toe into the Video Podcasting pool. I was lucky enough to secure one of the new Flip Video Cameras. This camera takes great video no m...

Podcast Promotion - What are YOU Doing?

15 Jul 2008

Contributed by Lukas

Paul Colligan has a great post about building a podcast audience. So many people "If I build it they will come." Not so. Get ready for relentless mark...

Podcaster Wins 10,000 Prize

08 Jul 2008

Contributed by Lukas

This show originates at www.schoolofpodcasting.com This is show 143.I read about this on Leesa Barnes' blog how Terry Fallis won 10,000. He previously...

Podcamp Ohio Relections and Membership Sites

01 Jul 2008

Contributed by Lukas

I went to Podcamp Ohio. It was great. WE RAN OUT OF ROOM. My hat is off to Angelo and everyone involved with organizing the event. It was so smooth, a...

Listening To Podcast Still Growing

16 Jun 2008

Contributed by Lukas

Today I've got a BAD cold, and my throat is killing me. I share some stats from the latest report on Podcast consumers. Podcast Listening is up 5 % ...

Using Google Analytics to Obtain Wordpress Stats

09 Jun 2008

Contributed by Lukas

This show originates at www.schoolofpodcasting.com PODCAST CRASHINGIf you are using a live podcast system like talkshoe.com you need to be prepared ...

My Podcast Downloads up 98%

02 Jun 2008

Contributed by Lukas

This show originates at www.schoolofpodcasting.com Today I look at my stats from the first episode of 2007 vs the first episode of 2008. To make thi...

Add to Any Promotional Plugin

24 May 2008

Contributed by Lukas

Today I give thanks for all who have paid for my freedom, and we get some emails from folks like  Emails from ://OneMinuteHowTo.comhttp://Eclectic...

Time Shifted Interviews

20 May 2008

Contributed by Lukas

Are you just getting started? Are you ready to launch a successful podcast? Check out our new Quick Start Package at www.schoolofpodcasting.com/quicks...

Free Wordpress Tips

12 May 2008

Contributed by Lukas

Today’s episode comes from our weekly meetings that we have at the School of Podcasting. The question is what is the difference between a post and a...

Wordpress 2.5 Bugs

05 May 2008

Contributed by Lukas

This show (download show) was originally recorded last week 4/25. In the hussle and bustle, I never published it. You can read about my "Passing out"...

Producing Video Podcasts Authors

21 Apr 2008

Contributed by Lukas

Today we talk with Richard Harrington and Mark Weiser authors of the book Producing Video Podcasts: A Guide for Media Professionals. If you are a a...

Scott Sigler and Podcasting For Authors

14 Apr 2008

Contributed by Lukas

Today we talk with Scott Sigler who was the first person to have a Podcast only novel. People became addicted to it as the only way to get it was thro...

Too Old to Podcast? POPPYCOCK!

07 Apr 2008

Contributed by Lukas

Today I talk about some of my reflections from speaking at the Erma Bombeck Writers Workshop. I also play a promo for www.blogsviewsandblues.com  TO...

Do As I Say...NOT As I Do

31 Mar 2008

Contributed by Lukas

Today I explain why you had an episode show up a few days early. I also explain that I'm not going to be speaker at the Expo in Las Vegas (but will be...

Podcast Secrets 2008 - Six Figure Incomes with Podcasting

24 Mar 2008

Contributed by Lukas

Today my friend Paul Colligan from Podcast Secrets is on the show. Paul is a full time podcast consultant and Internet Marketing guru. While we are al...

USB and Audacity Reviews

17 Mar 2008

Contributed by Lukas

Show #129 originating from www.schoolofpodcasting.com Today we get the answers from last week's poll about USB interfaces and using Audacity. Thank...

Do You Have an "Audacity WuFooed Me" Story?

10 Mar 2008

Contributed by Lukas

In a recent "Roundtable" at the School of Podcasting where members from the School of Podcasting get together and share tips and insights into all thi...

Sponsorship Vs Premium Content

25 Feb 2008

Contributed by Lukas

This show originates at www.schoolofpodcasting.com If you want to have a sponsor for your show, you need to be a SALES PERSON. New to sales? Check o...

Wizzard Media - Technnology for Podcasters

18 Feb 2008

Contributed by Lukas

This show originates from www.schoolofpodcasting.com The NEW School of Podcasting site (created with www.wordpresstool.com ) is now live. Today we...

But Wait There's MORE!

12 Feb 2008

Contributed by Lukas

Show #124 originating from http://shownotes.schoolofpodcasting.com Today's show is has a fair amount of news. It does make the show come off like a g...

Is Podcast Promo Swapping Dead?

04 Feb 2008

Contributed by Lukas

Show #123 Originating at http://shownotes.schoolofpodcasting.com Today we talk about Promo Swapping. Is it dead? Is it useful? We also talk about ma...

Evo Terra Author of Expert Podcasting Practices

28 Jan 2008

Contributed by Lukas

#122 This podcast originates at http://shownotes.schoolofpodcasting.com Today we have an interview with Evo Terra who is the Author of Expert Podcas...

Battling Fan Noise in Your Podcast Studio

21 Jan 2008

Contributed by Lukas

This show originates from www.schoolofpodcasting.com Today I explain how I received my second microphone arm (the one that cost $39 on ebay and it w...

Podcasting Can Boost Your Business - I've Got Proof

14 Jan 2008

Contributed by Lukas

This podcast episdoe #120 originates at http://www.shownotes.schoolofpodcasting.com One of the benefits of being a member of the School of Podcastin...

Cyber Clutter and Podcastclicks.com Relaunched

07 Jan 2008

Contributed by Lukas

Show #119 originating from www.schoolofpodcasting.com Today I talk about how having a clean website at www.logicalloss.com lead to me getting a new ...

You Should Not Be Podcasting

31 Dec 2007

Contributed by Lukas

Episode #118 Today I talk about some of the lovely podcasts I've run across that I feel are awful. It seems people are falling into certain areas: T...

Common Confusion Cleared

24 Dec 2007

Contributed by Lukas

Today I talk about some of the items I see that confuse new podcasters. 1. The Podcast and Episode Delemna. There is a "Podcast" name (Think "Friend...

Wordpress Tool - Customized Wordpress Themes

17 Dec 2007

Contributed by Lukas

Podcast #116 of the School of Podcasting Morning Announcements originating from www.schoolofpodcasting.net Today I talk about a tool that will take t...

More Traffic = More Listeners

03 Dec 2007

Contributed by Lukas

Get 25% off your membership fee using the coupon code santa now through December 25, 2007. Today I show how you can find out who is linking to your...

Frequently Asked Podcasting Questions

26 Nov 2007

Contributed by Lukas

Thanks to Becky of Podcastdesigns.com for putting together another great piece of Album Art for my latest Podcast "Logical Weight Loss Podcast." www.l...

Dealing with Negative Comments - Spam Free Phpbb

19 Nov 2007

Contributed by Lukas

In this episode I have input from a listener on how to stop robots ("bots" ) from spamming your phpbb forum for your listeners. We also have an open...

Coaxing Advertisers To Your Podcast

12 Nov 2007

Contributed by Lukas

Today in show #112 I provide some insights into getting sponsors that I have found on my own. 1. Find an advertiser that fits your niche. In my case...

Podcasting for Profit Author Leesa Barnes

05 Nov 2007

Contributed by Lukas

OK, today I'm a little loopy. I spent the night in the emergency room (with ym girlfriend -she's fine), and in today's interview with Lessa Barnes I'm...

110 Selling Your Back Catalogue - History According to Bob

29 Oct 2007

Contributed by Lukas

BIG NEWS School of Podcasting Subscribers will now get a month in the USATDOAY.com's Blogger and Podcaster guide (a $49 savings) for FREE. If you want...

109 Finding Time to Podcast

22 Oct 2007

Contributed by Lukas

Are you arguing with your significant other about your podcasting habbits? Ever wonder how Dave has 8 podcasts? Is it true that he just has no life? N...

108 Benefiting From Podcamps and Expos

16 Oct 2007

Contributed by Lukas

Today I talk with Fred Castenada of www.strugglingentrepreneur.com and www.gaincontrolofyourday.com about the differences between Podcamp and The New ...

107 Expo Reflections

08 Oct 2007

Contributed by Lukas

I give me insights into the expo. We give away the Behringer Podcast Studio Podcasting Package to Arthur Vanderbuilt (congrats and thanks for being a...

106 Creating an Elevator Pitch for the Expo

24 Sep 2007

Contributed by Lukas

Are you going to the New Media Expo this week? I am. You can meet me outside ballroom A on Friday at 4:30ish. Here are some Tips for the Expo1.  Ha...

105 Producing Your Podcast From Segments with George Hrab

17 Sep 2007

Contributed by Lukas

Get 20% off your membership at the School of Podcasting using the coupon code bts when you sign up at www.schoolofpodcasting.com Today we interview G...

104 Zoom H2 Reviewed and Back To School Special

11 Sep 2007

Contributed by Lukas

It's Back to School of and you can save 20% off your membership at the School of Podcasting (thorugh 10/1) when you use the coupon " bts " (short for...

103 Zoom H4 Reviewed - Your Portable Sound Booth

04 Sep 2007

Contributed by Lukas

In today's show I play around a bit with the Zoom H4 recorder. I mention that there are 3 setting for volume. You can adjust many increments in additi...

102 Reviewing the Behringer USB Podcast Studio

26 Aug 2007

Contributed by Lukas

Today I am looking at the Behringer USB Podcast Studio. This retails for $100 and it comes with everything you need to start podcasting (cables, mic, ...

101 Recording Phone Calls Without Skype

20 Aug 2007

Contributed by Lukas

Today I exposure my mistake using voiceemotion.com to record Kevin Bromber from Nowlive.com so instead of embarrassing myself, (and the fact that Skyp...

100 Reflections on 100 SHows of Podcasting Tips

14 Aug 2007

Contributed by Lukas

Today I talk about any regrets I have after doing 100 shows. I have one thing I've changed (as of today). We also get some great feedback on organizin...

99 Organzing Podcast Content

06 Aug 2007

Contributed by Lukas

We have a ton of studd on the show today. We give away Sound Pack 3 from soundgods.com Congrats to Paul Clifford of the Tech, No bable Show You can ...

98 A Podcast That Never Expires

30 Jul 2007

Contributed by Lukas

The great thing about podcasting is its getting big enough for companies to start building tools for podcasters. Today we look at the Audio Lite syste...

97 Free Sound Effects and Running the Numbers

23 Jul 2007

Contributed by Lukas

Today I went and looked at some numbers regarding people using phones to listen to the School of Podcasting's Morning Announcements. I use voiceindigo...

96 Understanding Double Enders

16 Jul 2007

Contributed by Lukas

Today we talk about what a double ender is, and some tips on recording them. We also talk about the newdirectory I've added at Also mentioned: www...

94 One to One Podcasting with Paul Colligan

10 Jul 2007

Contributed by Lukas

In the episode we interview Paul Colligan of www.paulcolligan.com who has created a new Premium Podcast Solution that you can find at www.onetoonepodc...

93 Flipping the Podcast Promotion Switch

02 Jul 2007

Contributed by Lukas

Is there ONE thing that you can do to bring a giant number of listeners? Probably not, but the key values are the same - find out where your listeners...