Shiny New Clients!
Episodes
Corporations are getting CRUDE on social media as a growth hack... Here's what's happening
02 Jul 2024
Contributed by Lukas
This week CTV posted an article questioning whether corporate social media content was chasing edgy trends and getting a tadddd inappropriate. In this...
7 Habits of Highly Effective Marketers
24 Jun 2024
Contributed by Lukas
7 Habits of Highly Effective People by Stephen Covey is practically required reading for entrepreneurs and folks in business alike.In today's epi...
3 essential changes to make to your business *before* you hit $10k/month
17 Jun 2024
Contributed by Lukas
In this episode, you'll hear about the 3 most impactful changes entrepreneurs should make your business before you hit $10k per month. I'll ...
Essential Traits of Successful Entrepreneurs (and why actors make fantastic business owners)
13 Jun 2024
Contributed by Lukas
Did you know actors make fantastic business owners? Why? Because they have inherent traits that entrepreneurs need to succeed. In this episode I'...
How to raise your rates as a solopreneur
10 Jun 2024
Contributed by Lukas
OOF the age old question: How do you raise your rates for a client-based business? It's stressful, it makes imposter syndrome come a' callin...
From Solopreneur to Business Owner: How to hire your first employees
03 Jun 2024
Contributed by Lukas
Don't make this hiring mistake when bringing people into your business... In this episode you'll hear simple stories that lead to big lesson...
This marketing mindset will take you to 6 figures and beyond
31 May 2024
Contributed by Lukas
This is the marketing mindset pep talk you probably didn't know you needed... But it can help you do everything from writing better social media ...
How to SELL (without the slime 🫣)
27 May 2024
Contributed by Lukas
Pushy sales tactics are OUT and selling a way that feels GOOD is in. Believe it or not, you can actually sell in a way that makes your audience scream...
Navigating Difficult Conversations with Your Clients (with guest expert Lana Saleh)
20 May 2024
Contributed by Lukas
You started out as a business owner so you could do that thing you love to do... And ended up being a a marketer, salesperson, manager and... Mediator...
7 Ways to grow your email list (including the BEST way)
13 May 2024
Contributed by Lukas
No more gatekeeping. In this episode you'll hear why email marketing has some of the highest conversion rates, the email software I use and some ...
Lessons From a $100k Lemonade Stand
30 Apr 2024
Contributed by Lukas
It's so hard to look at your own business objectively... so let's look at someone else's instead. In this episode we talk about top of ...
This Brain-Trick Will Make You Build Your Business FASTER
22 Apr 2024
Contributed by Lukas
Build your business faster when you change how you think... I would be SHOCKED if this episode doesn't give you at least one lightbulb moment tha...
Google Ads for Beginners (Feat. Ex Google Employee Jyll Saskin Gales)
15 Apr 2024
Contributed by Lukas
This intro to Google Ads will clarify so much for the beginner, and the advanced business owner, alike! Whether you're testing the waters to see ...
Niche? Positioning? Branding? WHAT DOES IT ALL MEAN!? (I'll tell you)
09 Apr 2024
Contributed by Lukas
There are a lot of buzzwords involved in marketing your service-based business, and some of them are less than helpful. So in today's episode, we...
Write words that SELL MORE with copywriting expert Laura Belgray
01 Apr 2024
Contributed by Lukas
This episode will make you a better copywriter. Full stop. And business owners who write good copy, get more clients. Laura Belgray (co-creator of the...
2 Free Automations Every Business Needs
25 Mar 2024
Contributed by Lukas
Even if you hate learning new tech, these 2 social media marketing automations are free, easy, and gonna transform your social media lead generation. ...
Red Carpets, Panicking on Live TV and How To Muster the ✨Literal Audacity✨ To Ask For WHAT YOU WANT.
18 Mar 2024
Contributed by Lukas
From interviewing A List celebrities on the red carpet, to anchoring live news on a National Network, Gina Phillips has mustered up confidence in seri...
The 3 reasons people UNFOLLOW you (and exactly how to stop caring when they do)
11 Mar 2024
Contributed by Lukas
You're about to become 100% resilient to social media unfollows. Seriously. You'll never fret about them again after you hear the REAL reaso...
Imposter Syndrome & Unconventional Affirmations
27 Feb 2024
Contributed by Lukas
Struggling with imposter syndrome? Oof the struggle is real, especially for women in business. In this episode, I'll share 3 unconventional affir...
An intro to Mindset, and Woo-Woo Business Strategies with Sam Garcia, Bestselling author of Regenerative Business
20 Feb 2024
Contributed by Lukas
If you've heard the word "Mindset" tossed around in a business setting and wondered what the heck that means... This episode is for you...
Ask Yourself THIS Question; And You'll Succeed At Everything You Do.
12 Feb 2024
Contributed by Lukas
Your attitude has a direct impact on your outcomes... But knowing that fact isn't always enough to shake off imposter syndrome, worry, or the ter...
How to have the most Lucrative year in your business
05 Feb 2024
Contributed by Lukas
Are you determined to make this year a year of GROWTH for your business? That takes strategy, action, and the right business mindset - and in this epi...
Exactly how you're gonna make bank in Q2 this year 💥
18 Jan 2024
Contributed by Lukas
Ready for a challenge that's run, realistic, and could help your business revenue totally take off in Q2, this year? In this episode, I'll t...
Get your butt on camera (Well, not your butt. You know what I mean)
11 Jan 2024
Contributed by Lukas
So you started a business to do the thing you love... and now you have to be an on-camera content creator all of a sudden? When did that happen? And h...
3 expensive mistakes to avoid as a business owner (my firsthand account)
08 Jan 2024
Contributed by Lukas
If you've ever wished entrepreneurs were more forthcoming about their experience, this episode is for you. I get vulnerable and share some embarr...
How will social media change in 2024? My New Year Predictions✨
01 Jan 2024
Contributed by Lukas
When you stay on top of trends on social media, the algorithm rewards you. In this episode, I'll share my boldest 2024 predictions so when you sp...
Writing contracts and client agreements that aren't SCARY... (with Lawyer Darielle Teitelbaum)
18 Dec 2023
Contributed by Lukas
When you run a client-based biz, contracts are non-negotiable. But that doesn't mean they're not scary! 😬 In this episode, Lawyer Dariell...
TikTok for Business (this strategy grew my business to 40K followers)
11 Dec 2023
Contributed by Lukas
Wanna use a TikTok strategy to market your business? When I stumbled onto TikTok in 2020, I had no idea how powerful it would be as a marketing tool. ...
Avoiding Criticism Online and looking weird & stupid 💁🏼♀️ (Feat. 2 embarrassing stories)
30 Nov 2023
Contributed by Lukas
Can you control how you're perceived? ...Do you try to? If you avoid posting on social media because you're worried you'll be misjudged...
Facing the Fear of Virality, and Managing Stress with TikTok's Viral Reiki Teacher, Molly Donlan
27 Nov 2023
Contributed by Lukas
Your nervous system is trying to protect you... But in doing so it's making you fear content creation, avoid going viral, worry you can't ha...
What is "Messaging" in Marketing? (and how to get more clients from your social media content)
23 Nov 2023
Contributed by Lukas
👀 Wondering what messaging is, and whether your business has nailed your key messaging? Once your marketing messaging is clear and on point, you&ap...
Promote a last minute Black Friday Sale (as a small business)
15 Nov 2023
Contributed by Lukas
How often should you post about your sale? Should you run a Black Friday sale? How to push a promotion without coming across as a slimy salesperson - ...
The product that won't sell... Don't make this marketing mistake 😬
09 Nov 2023
Contributed by Lukas
Having a hard time getting leads to bite on your offers? This might be the problem. In today's episode you'll hear a story of a business own...
Overcoming Anxiety Around Posting on Social Media (with Alicia Wood)
07 Nov 2023
Contributed by Lukas
Do you feel anxiety when you tap "Publish" on your social media content? Today's guest, Alicia Wood did too. But now she creates daily ...
Use "Girl Math" To Price Your Offers.
02 Nov 2023
Contributed by Lukas
Wondering who started girl math? Wondering why on earth I'm even talking about it? Friend, girl math is the PERFECT entryway into talking about m...
Does the spotlight make you uncomfortable? Eliminate the fear of being seen by the masses with Master Mindset Coach TaVona Denise
30 Oct 2023
Contributed by Lukas
Are you ready to be seen by MILLIONS? Did that question just make you sweat? Then you need to listen to this episode with special guest Master Mindset...
Accidentally growing a MASSIVE following, and the difference between selling on Instagram Vs. TikTok (with Nutritionist Lisa Kilgour)
23 Oct 2023
Contributed by Lukas
Buckle up, buds. In this episode, we talk to Lisa Kilgour about how she grew her TikTok to 288k+ followers. Spoiler: It's part strategy, part ene...
Is your money mindset affecting your clients?
12 Oct 2023
Contributed by Lukas
After a fascinating encounter with a shop attendant (ok maybe I'm exaggerating) I reflect on money mindset, and the importance of not applying yo...
The 3 Posts You NEED to Write for your Business Instagram
09 Oct 2023
Contributed by Lukas
This episode outlines our Instagram Strategy and gives away the 3 types of posts you need to write for your business Instagram if you wanna grow your ...
5 outlooks I embrace to have more business WINS
02 Oct 2023
Contributed by Lukas
In this episode we talk core values, finding fun, and letting big stupid experiments lead the way to success. TAP HERE to register for Friday's...
💥This simple change increased her Instagram reach by 1000%
29 Sep 2023
Contributed by Lukas
This business owner increased her Instagram reach by 1000% and the simple change she made might surprise you. It wasn't a hack, it wasn't a ...
How many followers do you need (as a business/influencer) to make money on Instagram?
22 Sep 2023
Contributed by Lukas
How many followers do you truly need (as a business/influencer) on social media? The history of micro-influence, the sought-after 10k followers, brand...
Do Facebook Ads Work? (And how to know when your business is ready)
14 Sep 2023
Contributed by Lukas
Thinking of using Facebook ads? FIRST STREAM THIS EPISODE. Look, I'm never gonna tell you NOT to use Facebook ads... They work, when you use them...
9 Tips to FAKE On-Camera Confidence✨
11 Sep 2023
Contributed by Lukas
Let me tell you about the time I stood on a stage in a massive theatre and completely blanked on the lyrics I was singing... Because if I can survive ...
The REAL Reason You're Not Taking Action
08 Sep 2023
Contributed by Lukas
It's all in your head, friend. (No, seriously - everything holding you back from what you what is happening in your head). I may not be a mindset...
"Hate Bait" and the Unexpected Formula for Going VIRAL
05 Sep 2023
Contributed by Lukas
This unexpected trick to going viral is actually hilarious... And once you listen this episode you're gonna run to try it to see if it works for ...
The BEST and WORST money I've spent as a small business owner.
22 Aug 2023
Contributed by Lukas
Please learn from my wins (and my embarrassing losses). In this episode, I'm getting super candid about money I've invested into my business...
How We Got 10 Sales Calls, in 3 Hours, With 1 Post (Breaking down our formula)
17 Aug 2023
Contributed by Lukas
What if 1 single post generated a tidal wave of business for you? In this episode, I'll tell you *exactly* how we made that happen for one of our...
What to post if all your followers are friends and family
14 Aug 2023
Contributed by Lukas
You're frustrated. You feel like posting is screaming into the void, and quite frankly you're feeling a bit embarrassed. I get it. But frien...
4 Steps to SCALE Your Business to $100K
10 Aug 2023
Contributed by Lukas
Dreaming of the day your business makes $100k and you can proudly be a 6 figure business owner? I got you. In this episode I'll tell you about my...
The absolute RIGHT and *most successful* thing to post on Instagram (and how to understand your analytics)
08 Aug 2023
Contributed by Lukas
How do you post the "Right" thing on social media? How do you know if a post is successful or a flop? What matters most? Likes? Comments? En...
The energy behind going viral (and how you can harness it!)
03 Aug 2023
Contributed by Lukas
In this episode we take you behind the scenes of a viral video. Rachel Lovitt guests on the show, sharing a story about how she set her mind to making...
Niche Is Not A Naughty Word (what is a niche and how to choose yours)
31 Jul 2023
Contributed by Lukas
What does niche mean? How do you know if your marketing is niche? Most importantly, how the heck do you PRONOUNCE niche? Is it Niche? Neesh? Nich? Nic...
What it means to be "Authentic" on social media (and new strategies to try)
27 Jul 2023
Contributed by Lukas
Business owners regularly tell me they want to work with authentic people, and want to be authentic leaders on social media... But what does it mean t...
How the Barbie Marketing Took Over the Internet (and how to steal their strategies)
24 Jul 2023
Contributed by Lukas
2023 is the summer of Barbenheimer! The Barbie Movie Marketing gave us a masterclass in theatrical marketing, this summer! From Barbie memes to Barbie...
Which Instagram Insights Actually Matter? (real talk, tho)
20 Jul 2023
Contributed by Lukas
Which social media insights matter? Which analytics should you track in your business, and which ones can you close your eyes and pretend you didn&apo...
How to make your posts go VIRAL (from a marketing psychology POV)
20 Jul 2023
Contributed by Lukas
It is totally freaking possible for your posts to pop off and reach the masses! In this episode we break down some of the marketing psychology behind ...
How To Make People Get Off the Fence and BUY!
20 Jul 2023
Contributed by Lukas
You have hot leads right now! And as Head Marketer of your own business, today's challenge is to get your current leads off the fence and get the...
The 3 Best Brands on Social Media (and how you can steal their strategies)
20 Jul 2023
Contributed by Lukas
Are you a business on social media? Ever wonder which businesses are the best at it? In this episode, I'll tell you 3 of my favourite businesses ...
How Does the Instagram Algorithm Work in 2023? (No rumours just facts!)
20 Jul 2023
Contributed by Lukas
How does the Instagram Algorithm work? If you're using Instagram for business, should you have a "business" account type? I'll tel...
Teaser: Welcome to Shiny New Clients!
14 Jul 2023
Contributed by Lukas
Shiny New Clients is the world's newest marketing podcast! In these bite-sized episodes we’ll talk about social media, what makes people buy, h...