Do you consider yourself a creative person? If not, you may be holding yourself back. Psychologist Zorana Ivcevic Pringle says creativity isn't a trait. Creativity is a choice. After studying creativity for more than 20 years, she has some suggestions for how anyone can stick with their creative ideas. Guest host and producer Berly McCoy talks to her about her new book The Creativity Choice. Curious about more psychology research? Let us know by emailing [email protected] to every episode of Short Wave sponsor-free and support our work at NPR by signing up for Short Wave+ at plus.npr.org/shortwave.Learn more about sponsor message choices: podcastchoices.com/adchoicesNPR Privacy Policy
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Hi Short Wavers, Burleigh McCoy filling the host chair today, and I'd like you to meet psychologist Zorana Ivcevic-Pringle. When Zorana was an undergraduate, she was searching for a thesis topic. To spark ideas, she was reading everything she could get her hands on, and she stumbled across work from the 1960s, during the space age, about creativity.
She read that creative people often have personality traits that don't seem to go together.
Creative individuals at times can be extroverted, other times very introverted. They can be playful, but also very serious about their work, can seem naive and see things with fresh eyes, but also be very focused in their work.
In the two decades Zorana's been studying creativity, she's realized that even though creative people are unique, it's not because they're born with it. But that idea that some people are creative and some people aren't, what scientists call a fixed mindset, can stop creativity in its tracks.
Oftentimes, just the fact that we don't think of ourselves as creative is going to prevent us from ever attempting it.
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