Six Figure Flower Farming
Episodes
96: How to Succeed as a Flower Farmer in a Rural, Small Town, or Low-Income Area
06 Apr 2026
Contributed by Lukas
If you’ve ever caught yourself thinking “I can’t charge those prices because of where I live,” this episode is here to gently call you out. Pr...
95: All Things Pricing with Flower Math Expert Alison Ellis
30 Mar 2026
Contributed by Lukas
Pricing can feel like a constant thorn in your side, especially when you love flowers more than spreadsheets. In this episode, Jenny sits down with Fl...
94: How to Understand Your Farm’s Finances Without Becoming an Accountant
23 Mar 2026
Contributed by Lukas
Most flower farmers didn't start growing flowers because they love spreadsheets or financial reports. But avoiding your numbers makes running a profit...
93: What To Prioritize When There's 1 Million Things To Do On Your Flower Farm
16 Mar 2026
Contributed by Lukas
Feeling overwhelmed on your flower farm doesn’t mean you’re doing something wrong. Most flower farmers are simply trying to fix too many things at...
92: Secrets to Marketing a Local Cut Flower Farm with Leslie Presnall
09 Mar 2026
Contributed by Lukas
Marketing is a whole different game when you are trying to reach the people who live five minutes down the road, not five states away. In this episode...
91: Genius Flower Farm Marketing I Didn’t Invent (But Wish I Had)
02 Mar 2026
Contributed by Lukas
What if marketing your flower farm didn’t mean more posts, more ads, or more complicated funnels… but simply showing up in the right place at the ...
90: How to Make Dahlia Tuber Sales Profitable and Efficient
23 Feb 2026
Contributed by Lukas
Dahlia tuber sales can look like easy off-season income until you are staring at piles of tubers, shipping chaos, and spreadsheets everywhere. In this...
89: What Most Flower Farmers Get Wrong About Profitable Bouquet Pricing
16 Feb 2026
Contributed by Lukas
Most flower farmers know how to grow beautiful bouquets but where things fall apart is pricing them in a way that actually supports a profi...
88: Are Flower Trucks Actually Worth It? (The Honest Answer with Wild Iris Flower Co.)
09 Feb 2026
Contributed by Lukas
In this episode of the Six Figure Flower Farming podcast, Jenny Marks chats with Christine Covino of Wild Iris Flower Farm about what it really looks ...
87: How To Find Your Niche In Flower Farming
02 Feb 2026
Contributed by Lukas
If you feel stuck trying to sell flowers everywhere and to everyone, this episode brings clarity fast. Jenny Marks breaks down why most flower farmers...
85: Your Winter Marketing Plan For Your Most Profitable Season Yet
19 Jan 2026
Contributed by Lukas
If your marketing only kicks in once flowers are blooming, it’s no wonder spring feels rushed and unpredictable! In this episode, Jenny Marks walks ...
86: Here's How Knowing Your Numbers Will Transform Your Flower Farm
19 Jan 2026
Contributed by Lukas
Most flower farmers don’t actually have a growing problem... they have a numbers problem, and in this episode Jenny breaks down why that distin...
84: Building A Thriving Flower Farm Without Owning Land With Nikki From Cross Street Flowers
12 Jan 2026
Contributed by Lukas
Nikki Bartley didn't wait for perfect land access, a perfect setup, or perfect timing. She started selling mason jar arrangements out of her front yar...
83: 5 Things To Focus On To Make 2026 Your Best Year Yet
05 Jan 2026
Contributed by Lukas
Most flower farmers head into a new year full of hope but without a clear plan... and that’s how burnout and unpredictable income sneak right back i...
82: Lessons Learned In 2025: The Good, The Bad, And Hilarious.
29 Dec 2025
Contributed by Lukas
2025 was a year that tested every part of running a flower farm business. In this episode, Jenny shares the real lessons that shaped her season, from ...
81: Dear Santa, please bring me... a profitable, drama-free flower farm.
22 Dec 2025
Contributed by Lukas
Flower farmers everywhere are dreaming of a calmer, more profitable season, and this episode breaks down what actually creates that kind of business. ...
80: The importance of staying fit + healthy with Lindsey Sherman
15 Dec 2025
Contributed by Lukas
Long days, physical work, skipped meals, mental fog… flower farming asks a lot of your body, and it is easy to hit burnout long before the season en...
79: End of year business audit
08 Dec 2025
Contributed by Lukas
Every season tells a story, and this episode walks flower farmers through one of the most transformative rituals of the entire year. Jenny breaks down...
78: How to increase off-season sales with a CSA sales launch
01 Dec 2025
Contributed by Lukas
This week on the Six Figure Flower Farming Podcast, Jenny digs into one of the easiest ways to bring in real winter income on a small scale flower far...
77: How to create a holiday gift guide to earn more revenue
24 Nov 2025
Contributed by Lukas
Holiday shoppers are overwhelmed and eager for direction, which makes this the perfect moment for flower farmers to step in with a simple gift guide t...
76: Making anything profitable with Greg from Understory Farm
17 Nov 2025
Contributed by Lukas
Today on the Six Figure Flower Farming Podcast we are joined with Gregory Witscher of Understory Farm in Vermont. Greg has spent 13 seasons refining a...
75: Live Q&A: Pricing Stems, CSA Growth, and Simple Marketing
10 Nov 2025
Contributed by Lukas
Join the Six Figure Flower Farming Course: trademarkfarmer.com/enrollEver wish you could sit down with an experienced flower farmer and ask all your b...
74: Increasing sales by nearly 30% with Karen Kohuth
03 Nov 2025
Contributed by Lukas
This week I am chatting with Karen Kohuth of Greenhouse on Greendell in New Jersey about how she and her husband shifted from microgreens to cut flowe...
73: Revealed: Six Figure Flower Farming like you've never seen before
27 Oct 2025
Contributed by Lukas
Pull back the curtain with me on the refreshed Six Figure Flower Farming program opening November 4. I walk through the five pillars that scale a flow...
72: How these farmers cut 20+ work hours a week AND increased their profits - Daybreak Farm
20 Oct 2025
Contributed by Lukas
At Daybreak Farm in New Jersey, Krissa and Bill Hoermann took a one-acre blank slate and transformed it into a thriving flower business that now suppo...
71: The $100k Blueprint: What to audit, fix, and focus on now.
13 Oct 2025
Contributed by Lukas
Scaling your flower farm doesn’t always mean adding more work to your already full plate. In this episode of the Six Figure Flower Farming Podcast, ...
70: This farmer found success with the numbers - Whiffle & Hum Flower Farm
06 Oct 2025
Contributed by Lukas
What happens when a simple New Year’s resolution turns into a thriving flower farm? In this episode of the Six Figure Flower Farming Podcast, Jenny ...
69: 5 reasons my flower farm didn't fail (and why yours won't either)
29 Sep 2025
Contributed by Lukas
Starting a flower farm is no small feat, and the truth is, most of us walk into it with more questions than answers. In this episode of the Six Figure...
68: How to keep going - with the Dirt on Flowers Gals
22 Sep 2025
Contributed by Lukas
Running a flower farm is not for the faint of heart! In this episode, Jenny sits down with Shannon and Lynds from The Dirt on Flowers to talk about th...
67: 6 lessons I learned growing a multiple 6-figure flower farm
15 Sep 2025
Contributed by Lukas
Building a profitable flower farm doesn’t happen overnight. It comes with plenty of mistakes, pivots, and surprising realizations along the way. In ...
66: Create a better, money-making website with these 3 tips
08 Sep 2025
Contributed by Lukas
Running a flower farm means you’re already wearing a dozen hats... but is your website pulling its weight too? In this episode of the Six Figure Flo...
65: Flower farming tools + equipment that save you time and money
01 Sep 2025
Contributed by Lukas
Running a flower farm takes grit, creativity, and the right tools to make the work sustainable. In this episode, Jenny Marks dives into the equipment ...
64: Raising the bar for cut flower quality with Diane Szukovathy
25 Aug 2025
Contributed by Lukas
On this episode of the Six Figure Flower Farming Podcast, Jenny sits down with Diane Szukovathy, co-founder of Jello Mold Farm and a driving force beh...
63: What stage of flower farming are you at? (and how to get unstuck)
18 Aug 2025
Contributed by Lukas
In this episode of the Six Figure Flower Farming Podcast, Jenny walks through the three core stages of a flower farming business: the Hustler St...
62: 6 tips for juggling a job + flower farming
11 Aug 2025
Contributed by Lukas
When I first started flower farming, I was squeezing it in before and after my full-time government job—waking up early, working late, and cramming ...
61: Mindset shifts that changed my business for the better - from the Backyard Bouquet Podcast
04 Aug 2025
Contributed by Lukas
What happens when a vegetable grower discovers dahlias? For Jenny Marks of Trademarks Flower Farm, it was the beginning of an entirely new chapter—o...
60: You need to plan for a profitable spring NOW! (+ how)
28 Jul 2025
Contributed by Lukas
If you want big, healthy blooms and strong spring sales, you’ve got to start planning now!! In this episode, Jenny explains how fall planting d...
59. Parenting + Farming with Becky Sadlowski of Rooted Flowers
21 Jul 2025
Contributed by Lukas
Raising a family while growing a thriving flower farm isn’t easy—but Becky Sadlowski of Rooted Flowers proves it’s absolutely possible. In this ...
58: My biggest business regret
14 Jul 2025
Contributed by Lukas
What’s the real reason some flower farms grow faster than others? It’s not just soil, strategy, or sales... it’s support. In this episode, Jenny...
57: How We Fill Gaps in Flower Production and Save Our Sales
07 Jul 2025
Contributed by Lukas
The dreaded July flower gap... it hits just as spring blooms fade and summer crops lag behind. In this episode of the Six Figure Flower Farming Podcas...
56: Why farming part time might be the answer with James at Honeyed Acres
30 Jun 2025
Contributed by Lukas
What if full-time farming isn't the dream—and part-time farming is actually the sweet spot? In this episode, Jenny sits down with James from Honeyed...
55: Four Things to Outsource
23 Jun 2025
Contributed by Lukas
Feeling overwhelmed and stretched thin in your business? You’re not alone. Whether you're harvesting at sunrise, answering emails during dinner, or ...
54: 5 secrets to less work, more life
16 Jun 2025
Contributed by Lukas
Burnout doesn’t have to be your business model. In this episode, Jenny pulls back the curtain on five powerful shifts that helped her reclaim her ti...
53: A peek inside our task management systems
09 Jun 2025
Contributed by Lukas
Ever wonder how flower farmers actually keep it all straight—between sowing seeds, harvesting blooms, running a business, and, you know…sleeping s...
52: Micro Urban Farming with Dee Hall of Mermaid City Flowers
02 Jun 2025
Contributed by Lukas
Thinking about starting a flower farm without acreage? In this episode, Jenny interviews Dee Hall Goodwin of Mermaid City Flowers, an urban microfarme...
51: 5 harsh truths about being a flower farm business owner
26 May 2025
Contributed by Lukas
What does it really take to build a thriving flower farm business? In this episode, Jenny pulls back the curtain and gets brutally honest about the un...
50: 10 lessons learned for big mothers day sales
19 May 2025
Contributed by Lukas
Mother’s Day is one of the biggest revenue weekends for flower farmers—but it can also be the most overwhelming. In this episode, Jenny shares 10 ...
49: Farmers market success with Rebecca of Moonshot Farm
12 May 2025
Contributed by Lukas
This week, Jenny sits down with Rebecca Kutzer-Rice of Moonshot Farm for a conversation all about building a thriving flower farming business through ...
48: Farmers Market Sales: Do's and Don'ts
05 May 2025
Contributed by Lukas
In this episode, Jenny shares her tried-and-true strategies for making the most out of farmer's markets as a flower farmer. While not everyone loves t...
47: How to deal with negative feedback (founded or not)
28 Apr 2025
Contributed by Lukas
Negative feedback is never fun—but it is inevitable when you’re running a flower business. In this episode, Jenny shares her honest experiences na...
46: Ways to rank first on google searches with Homegrown Reach
21 Apr 2025
Contributed by Lukas
Ever wondered how to get your flower farm to show up on the first page of Google? In this episode, Jenny chats with SEO consultant Julia from Homegrow...
45: 5 ways to make seed starting simple, easy, and quick.
14 Apr 2025
Contributed by Lukas
Feeling overwhelmed by seed starting? In this episode, Jenny shares five practical ways to simplify your process, save time, and keep it enjoyable—e...
44: How to have a HUGE Mother's Day (start now!)
07 Apr 2025
Contributed by Lukas
Mother’s Day is one of the biggest revenue opportunities of the year for small-scale flower farms. In fact, it’s such a major event that it can co...
43: Overcoming tragedy with Pepperharrow Farm
31 Mar 2025
Contributed by Lukas
If you've ever faced setbacks, felt behind, or wondered how to recover from disaster—this episode is for you. I sit down with Jen and Adam O’Neill...
42: Are you focused on the wrong 80%?
24 Mar 2025
Contributed by Lukas
In this episode, host Jenny Marks explains how the 80/20 rule (Pareto’s Law) can help flower farmers streamline their business, increase profits, an...
41: Clearing out the weeds with Jennifer of The Flowering Farmhouse
17 Mar 2025
Contributed by Lukas
When Jennifer Gulizia (@thefloweringfarmhouse) lost her flower farm, she faced a reality that many growers fear—starting over from scratch. But inst...
40: A look inside lean flower farming
10 Mar 2025
Contributed by Lukas
In this episode, host Jenny Marks breaks down the importance of efficiency and systems in flower farming—how they can save time, reduce labor costs,...
39: How to implement systems (to get your time back and make more money)
03 Mar 2025
Contributed by Lukas
“We don’t rise to the level of our goals, we fall to the level of our systems.” – James Clear In this episode, host Jenny Marks breaks down th...
38: Where 60% of our revenue comes from (and how you can do it too)
24 Feb 2025
Contributed by Lukas
In most cases, earning a living or even just earning a little extra income from your farm is going to be a lot harder with a very short growing season...
37: Customer focused agritourism with Dale Wickham
17 Feb 2025
Contributed by Lukas
If you’ve ever been curious about how agritourism and you-pick farms operate, including how to keep customers happy, stats to keep tabs on, or syste...
36: Top 5 tips for debt-free flower farming
10 Feb 2025
Contributed by Lukas
Ever wonder if it’s possible to start and grow a successful flower farm without taking on debt? In this episode, I’m sharing my top five tips for ...
35: Navigating cut flower pricing (part two)
03 Feb 2025
Contributed by Lukas
Welcome back to the second episode in this two-part series on navigating cut flower pricing. In the first part of the series (episode #34), we d...
34: Navigating cut flower pricing (part one)
27 Jan 2025
Contributed by Lukas
Cut flower pricing can be tricky to nail just right in your business. If you’ve ever felt confused about what you should charge, wonder ...
33: Win-win farmer-florist relationships with Ellen Frost of Local Color Flowers
20 Jan 2025
Contributed by Lukas
In this episode, Jenny interviews Ellen Frost of Local Color Flowers (http://www.locoflo.com/) as they discuss tips, relationship-building advice...
32: How to get time back for money-making tasks (with our real labor numbers)
13 Jan 2025
Contributed by Lukas
Ever wonder how many hours you spend weeding, transplanting, harvesting, washing buckets, or doing general tasks on the farm…and if it’s even cont...
31: 5 Steps to plan your best year yet
06 Jan 2025
Contributed by Lukas
Do you ever feel like you just flounder your way through your growing seasons, without actionable plans or concrete numbers to shoot for in terms of y...
30: The 2024 numbers are in: flower profitability 101
30 Dec 2024
Contributed by Lukas
Curious about what flowers you’re making the most money on, and which ones the least? Understanding your numbers is crucial for building a pro...
29: How to know if a flower farming online course is right for you
23 Dec 2024
Contributed by Lukas
There are a lot of things to ask yourself to figure out if an online flower farming course is right for you. A lot of online courses can have a ...
28: How this farmer earned $100k this year
16 Dec 2024
Contributed by Lukas
Are you one of those people who thinks that earning six figures from a small-scale flower farm is actually impossible? THINK AGAIN. ...
27: 5 steps to a wildly profitable business in 2025
09 Dec 2024
Contributed by Lukas
Do you feel like you are ready to take your flower business to the next level in the next year, but aren’t exactly sure what to take action on in or...
26: How this farmer achieves a 90% customer retention rate (AND brought her husband on the farm)
02 Dec 2024
Contributed by Lukas
Customers cost a lot of money and effort to get. If that’s the case, how do you keep the customers you already have coming back for more? ...
25: Does email marketing work for flower farmers?
25 Nov 2024
Contributed by Lukas
Which is more effective now: social media or email marketing? If you’ve ever heard someone say that you NEED an email list to help...
24: How Kate booked 29 weddings her first year in business
18 Nov 2024
Contributed by Lukas
Unsure how to market your flower business and put yourself out there (even if you are an introvert)? If so, this episode is for you! ...
23: 3 simple ways to market your flower business
11 Nov 2024
Contributed by Lukas
Have you ever secretly wondered what “marketing” means? Or wondered how to actually, physically “market” your business in ways that trul...
22: 5 things to do before you quit your 9-5
04 Nov 2024
Contributed by Lukas
Taking a side-hustle and transitioning to full time on the farm can be a scary decision to make, regardless if you feel ready or not. In t...
21: This one process will help you avoid costly mistakes
28 Oct 2024
Contributed by Lukas
Do you have a system to ensure your business improves year after year? If not, you could be leaving yourself open to make costly mistakes again ...
20: How this farmer quit her 9-5 for full-time flower farming
21 Oct 2024
Contributed by Lukas
Do you ever dream of quitting your 9-5 and flower farming instead? (*we all raise our hands up REAL high*) If so, I’m excited for you to learn...
19: 10+ things you need to know to make your flower business official
14 Oct 2024
Contributed by Lukas
Taking your flower farming hobby and turning it into an “official” business can be scary and intimidating if you don’t have any guidance. But ne...
18: Your free business foundations course
07 Oct 2024
Contributed by Lukas
Do you ever feel like you know NOTHING about running a business? Or you have questions about the “behind-the-scenes” stuff like finances and taxes...
17: Simple ways to find and attract your ideal customer
23 Sep 2024
Contributed by Lukas
Do you feel unsure about how to build a loyal customer base of raving fans? If so, you’re not alone! This episode will help. In this episode, Jenny ...
16: Efficiency with Julia Keel of Fullkeel farm
09 Sep 2024
Contributed by Lukas
Find yourself overwhelmed and thinking you could be working a lot more efficiently? ...and earning more because of it? Join Jenny and Julia Keel...
15: How efficiencies on the farm can earn you more money
26 Aug 2024
Contributed by Lukas
If you find yourself feeling overwhelmed, with never enough time to complete tasks, and are also building your farm on a shoe-string budget… There a...
14: Anna Jane Kocon of Little State Flower Co
12 Aug 2024
Contributed by Lukas
Jenny interviews Anna Jane Kocon of Little State Flower Co. They chat about growing and selling flower year round, tracking crop expenses, employees, ...
13: 5 apps I can't live without on the farm
29 Jul 2024
Contributed by Lukas
Farmers should not be left in the stone age when it comes to technology! We need to embrace the current world we live in and use technology to our adv...
12: Alex Peschell of Coram Deo Farm
15 Jul 2024
Contributed by Lukas
Are you in the beginning stages of your flower farm and desperately want to start off on the right foot? In this episode, Jenny Marks of Trademark Far...
11: 3 pricing strategies to boost your summer revenue NOW
01 Jul 2024
Contributed by Lukas
Ever experience a dip in your sales and wonder what to do about it? Or perhaps you want to be prepared in case that ever happens to you in the f...
10: Building from the ground up with Niki Irving of Flourish Flower Farm
17 Jun 2024
Contributed by Lukas
Niki Irving of flourish flower farm takes us on her flower farming journey, from early beginnings on leased land, to changes in her business visi...
09: Knowing Where To Invest In Your Business
03 Jun 2024
Contributed by Lukas
If you have a flower farm (or are just starting a flower farm) and you want to be SMART with your money, and not waste it on silly things that don’t...
08: LeeAnn Huber of Coseytown Flowers
20 May 2024
Contributed by Lukas
I interview Coseytown Flowers founder, LeeAnn Huber, as we chat about finding a niche, creating new products, and balancing motherhood, family and bus...
07: Making Money With Tulips
06 May 2024
Contributed by Lukas
Learn how we tweaked our growing practices to make tulips more profitable, and how you can do it, too.
06: S.E.O. with Fran Parrish of Heirloom Soul Florals
22 Apr 2024
Contributed by Lukas
I interview Fran Parrish of heirloom Soul Florals, and she teaches you all about getting found online using S.E.O. (search engine optimization), marke...
05: Make Your Competition Irrelevant
08 Apr 2024
Contributed by Lukas
Visit www.trademarkfarmer.com for a free mini course!
04: Helen Skiba of Artemis Flower Farm
25 Mar 2024
Contributed by Lukas
Find Helen at www.artemisflowerfarm.com and on instagram at https://www.instagram.com/artemisflowerfarm/?hl=en Visit www.trademarkfarmer.com for a fr...
03: Scaling down, not up: 10 keys to maxing out profit on a small flower farm
11 Mar 2024
Contributed by Lukas
Learn more or sign up for a free mini course at www.trademarkfarmer.com
02: Galena Berkompas of Micro Flower Farm
19 Feb 2024
Contributed by Lukas
I interview Galena Berkompas of Micro Flower Farm and we chat about farming on a micro scale, finding what's profitable for your farm's unique situati...
01: Earning Potential: Six Figures On A Small-Scale Farm (My Story)
13 Feb 2024
Contributed by Lukas
Learn about the earning potential for small scale flower farmers and realistic profit margins as I give you a glimpse into my farm story. This e...
Welcome To Six Figure Flower Farming
15 Jan 2024
Contributed by Lukas
Welcome to the Six Figure Flower Farming Podcast, where we talk about small-scale flower farm business skills, money, marketing, business strateg...