So Invested
Episodes
The skills you need in an AI world
09 Mar 2026
Contributed by Lukas
One of the all time debates over the past couple of years has been, is AI going to take our jobs?But we are ever the optimists and think that it will ...
The 7 mindset shifts we are taking into 2026
02 Mar 2026
Contributed by Lukas
We've become more and more certain on one thing - mindset is everything. In business, in your career, in your life… it’s the difference betwee...
Signs you’re experiencing lifestyle creep
23 Feb 2026
Contributed by Lukas
Ever noticed how quickly “special” becomes normal?The nice hotel. The upgraded flight. The boujee dinners. The “I deserve it.”In this episode,...
How to take calculated risk to grow your business
18 Feb 2026
Contributed by Lukas
In episode four of Backbone, we get into something every founder talks about but few assess properly: risk.Growth requires risk. But not all risks are...
Earn more without burning (out) more
16 Feb 2026
Contributed by Lukas
How do you grow your income without draining your energy?In this episode, we’re unpacking what it really looks like to earn more sustainably - wheth...
How much should you be saving vs investing right now?
10 Feb 2026
Contributed by Lukas
In today’s episode, we tackle one of the most common money questions: how much should you actually be saving, and how much should you be investing?W...
Cash is QUEEN: How to manage cash flow
05 Feb 2026
Contributed by Lukas
Episode threeIn episode three of Backbone, we get into the numbers that actually keep your business alive: cash.Profit might look good on paper, but c...
The AI tools we're using to upgrade 2026
02 Feb 2026
Contributed by Lukas
Today we're sharing the AI tools we actually use to reduce mental load, automate boring life admin, and make better decisions - at work, with money, a...
The tax conversation no one had with you at school
28 Jan 2026
Contributed by Lukas
Welcome to episode two of Backbone! The four part mini series where we discuss the financial side of building a business. Today, we get into the struc...
4 systems you need to achieve your 2026 goals
26 Jan 2026
Contributed by Lukas
At the beginning of every year, we are filled with new motivation and an attitude for change. But here’s the thing - motivation is a terrible long t...
The Accountability Mindset: the shift from avoidance to owning your financials
21 Jan 2026
Contributed by Lukas
Welcome to Backbone: a four-part mini series all about the financial backbone of building a business, side hustle, or freelance career.We talk endless...
Our dream & scheme era
19 Jan 2026
Contributed by Lukas
We're backkkk! And we have a life update for you!!! It's our first time recording from different places in years, so we discuss why Soph is ta...
Our very honest 2025 year in review
03 Nov 2025
Contributed by Lukas
For our final episode of 2025! We’re closing out the year the only way we know how - with a very honest chat about what actually happened in 2025.Fr...
The six step playbook to getting a new job
27 Oct 2025
Contributed by Lukas
Are you feeling stuck in your job but also overwhelmed at the thought of finding something new? We have been having so many of these conversations wit...
Michelle Battersby on building & exiting Sunroom
22 Oct 2025
Contributed by Lukas
Surprise! This week’s ep is something a little different... Many of you will know that Maddy's day job is on the investment team at Blackbird. W...
Is Spotify the next great AI stock?
13 Oct 2025
Contributed by Lukas
Hot take: Spotify isn’t just where we listen to music anymore... It’s quietly becoming one of the most powerful tech companies in the world.This w...
Is this the end of TikTok as we know it?
06 Oct 2025
Contributed by Lukas
TikTok might be about to change forever. The U.S. government has pushed through a forced sale - and one of the biggest questions on everyone’s mind ...
The networking advice we’re living by
29 Sep 2025
Contributed by Lukas
Networking gets a bad rap, and honestly... we get it! Walking into a room alone can feel terrifying. But here’s the truth: every opportunity we’ve...
Is burnout the hidden cost of ambition?
22 Sep 2025
Contributed by Lukas
Is hustle culture making a comeback or are we just redefining what ambition looks like?This week, we’re unpacking the messy middle between chasing s...
8 money lessons we wish we knew in our 20s
15 Sep 2025
Contributed by Lukas
If you could sit down with your 20-year-old self and talk money… what would you say?This week, inspired by Jay Shetty’s viral money lessons, we’...
How do I start a personal brand?
08 Sep 2025
Contributed by Lukas
A LinkedIn post from Lucy Wark got us thinking about our 'career brands'... your personal brand but in a career setting. Your career isn’t a...
Definitely NOT about who pays on the first date
01 Sep 2025
Contributed by Lukas
Hot take: Dating in 2025 feels less like romance and more like economics... Inspired by the film Materialists and the conversations it’s sparked, ...
Is property a good investment?
25 Aug 2025
Contributed by Lukas
Buying a home has always been part of the “Australian dream” but in 2025, it feels like the dream looks a little different. Some people are diving...
The book that flipped our money mindset
18 Aug 2025
Contributed by Lukas
For our very first Investment Club episode, we’re diving into the book Die With Zero - a money mindset read that challenges the way we think about s...
Do we all have money dysmorphia?
14 Jul 2025
Contributed by Lukas
Ever felt broke even when you know you’re not? That disconnect has a name: money dysmorphia - and it’s more common than you think. In this episode...
What Jeff Bezos’ $50M wedding teaches us about wedding budgets
07 Jul 2025
Contributed by Lukas
Jeff Bezos’ wedding reportedly cost $50 million and the internet had thoughts. But is that really outrageous when you’re worth $244 billion? In ...
Listen to this if you need a financial reset
30 Jun 2025
Contributed by Lukas
We’ve been a little off-track with our financial goals this year… so with the new financial year kicking off, it felt like the perfect moment for ...
We need to talk about Labubus!
23 Jun 2025
Contributed by Lukas
From a soft toy keychain to a billion-dollar empire... Labubu is the internet’s latest obsession, and the toy behind a 560% share price spike at Chi...
Is it too late to change your career at 30?
16 Jun 2025
Contributed by Lukas
Have you caught yourself wondering if you are in the right job - and if it’s too late to start over? We have too. Lately, both of us have made some ...
Rhode to $1B: How Hailey Bieber built a billion dollar brand in 3 years
09 Jun 2025
Contributed by Lukas
From glazed donut skin to a billion dollar exit - Hailey Bieber’s Rhode just sold to E.l.f. in one of the biggest beauty acquisitions of the decade....
Emma Grede's career advice that we're actually listening to
02 Jun 2025
Contributed by Lukas
Emma Grede is the business woman behind some of the world's most successful retail companies including Good American and Skims, and a powerhouse that ...
Why the smartest brands are betting big on women’s sports
26 May 2025
Contributed by Lukas
From packed stadiums to record-breaking broadcast deals, women's sport is finally having its moment - but is it just a moment, or the beginning of a p...
Is splitting the bill keeping us from real connection?
19 May 2025
Contributed by Lukas
Splitting a bill is an inevitable occurrence when out socialising, so why can it feel so awkward and transactional? In this episode, we dive into Ch...
Anna Wintour: The business brain behind the Met Gala
12 May 2025
Contributed by Lukas
Every year, the Met Gala dominates headlines with extravagant looks and celebrity selfies. But behind the velvet ropes and tailored suits is one of th...
Nagi v Brooki | The money in copycat culture
05 May 2025
Contributed by Lukas
The Nagi v. Brooki scandal exploded across social media last week - what looked like a drama confined to the cookbook world actually reveals a much bi...
We’re backkkkk! And we’ve gone solo
28 Apr 2025
Contributed by Lukas
On today's show, Maddy and Soph are back - and bringing you up to speed on everything that's changed over the past six months. From leaving their medi...