THE 414 - B2B Marketing Podcast

Win More Customers with Highly Personalised Pitch Decks

06 Jun 2021

Audio

Description

As a B2B marketer, you can make a huge impact on your company’s sales figures by taking the lead on a very particular type of personalisation.Pitch decks are a classic request for ‘the colouring in department’.But gone are the days of a one-size fits all slide show to give to sales teams.In fact, any company who speaks to their customer base in broad and generic terms is likely to be the first to be removed from any consideration set.One of the secrets of the best performing B2B companies is that they have their marketing teams equip sales teams with pitch decks and supporting material which can easily be personalised for each individual prospect.The reason why they do this is to communicate why the solution you’re offering is a perfect fit for the prospect’s specific problem or need, having taken into account their unique set of circumstances and buying criteria.From outreach brochures, to the sales pitch, and even down to the proposal.Ultimately, it all comes down to the more personalised your collateral is to the prospect, the more sales your company will make.This week on the show we’ll get a clear understanding of what to personalise and how to personalise it, so that you can provide your sales department with the ultimate tools to do the job and win the game.- - - - - - - - - -You can connect with Itai here:https://www.storydoc.com/https://www.linkedin.com/in/itai-amoza-b44327a0/- - - - - - - - - -Are you a B2B marketer? Connect with me on Linkedin:https://www.linkedin.com/in/jamesrostance/And if you're interested in getting the edge in B2B marketing, check out my free eBook on the hottest new concept... Story Selling Case Studies:https://casestudies.uk- - - - - - - - - -SUBSCRIBE to The 414 Podcast and never miss an episode:Apple (VIDEO): http://bit.ly/the414-videoApple (AUDIO): http://bit.ly/the414-audioStitcher: http://bit.ly/the414-stitcherSpotify: http://bit.ly/the414-spotifyGoogle Play: http://bit.ly/the414-googleSupport the show

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13:00H | 21 DIC 2025 | Fin de Semana

01 Jan 1970

Fin de Semana

10:00H | 21 DIC 2025 | Fin de Semana

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Fin de Semana

12:00H | 20 DIC 2025 | Fin de Semana

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Fin de Semana

2ª PARTE | 06 ENE 2026 | EL PARTIDAZO DE COPE

01 Jan 1970

El Partidazo de COPE

3ª PARTE | 22 ENE 2026 | EL PARTIDAZO DE COPE

01 Jan 1970

El Partidazo de COPE

3ª PARTE | 04 MAR 2026 | EL PARTIDAZO DE COPE

01 Jan 1970

El Partidazo de COPE

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THE 414 - B2B Marketing Podcast

Win More Customers with Highly Personalised Pitch Decks

This episode hasn't been transcribed yet

Other recent transcribed episodes

13:00H | 21 DIC 2025 | Fin de Semana

10:00H | 21 DIC 2025 | Fin de Semana

12:00H | 20 DIC 2025 | Fin de Semana

2ª PARTE | 06 ENE 2026 | EL PARTIDAZO DE COPE

3ª PARTE | 22 ENE 2026 | EL PARTIDAZO DE COPE

3ª PARTE | 04 MAR 2026 | EL PARTIDAZO DE COPE

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