The Action Catalyst
REMASTERED: Creating a High-Performance Culture, with Chuck Runyon (Fitness, Leadership, Franchising, Business)
Tue, 22 Oct 2024
Chuck Runyon, the CEO at Self Esteem Brands including the wildly popular Anytime Fitness, covers ROEI vs ROI, the 4 P's of work, finding your purpose, the business lesson of It's a Wonderful Life, the balance of work and play, and why Anytime spends the big bucks as a company on tattoos.
Full Episode
I just believe that a business can do more than just make money. I don't really know how to measure it other than the fact that, man, it's like currency for the soul, right? I mean, not everything important can be measured. And so I just know that we've literally changed a person's life. We've changed tens or hundreds of thousands of people's lives.
And we may never know that impact, but it feels good to know that you stand for something.
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Chuck Runyon is the CEO at Self-Esteem Brands, which includes Anytime Fitness and also Waxing the City. And he and his business partner, Dave Mortensen, co-founded Anytime Fitness. It's just been an incredible, incredible success story. And they got a new book called Love Work, Inspire a High-Performing Work Culture at the Center of People, Purpose, Profits, and Play.
So Chuck, welcome to the show.
Thanks for having me.
How in the world, wasn't Anytime Fitness like the fastest growing gym for like 10 straight years or something?
It was. And I want to take people back a little bit to this pre-digital era, right? We were launching this in like late 2001, 2002. And in fact, we launched our first Anytime Fitness before the first iPod. So there were no smartphones, there wasn't any Facebook. And so there was this idea of having a key fob that would open up every gym door in the world was just unheard of.
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