The Affiliate Marketing Podcast
Episodes
AMPLIFY SUMMIT : Day 1 Panel Highlights
02 May 2024
Contributed by Lukas
This week on the Affiliate Marketing Podcast, we have a very special episode. Lee-Ann brings you a sneak peek at what we experienced at this year’s ...
Part 2: How To Avoid Burnout This Year in Affiliate Management
25 Apr 2024
Contributed by Lukas
We continue with the second half of our conversation featuring guests, Emily Leeb, CEO of Saroca and Claire Adamou, VP of Development at Saroca. They ...
Part 1: How To Avoid Burnout This Year in Affiliate Management
18 Apr 2024
Contributed by Lukas
This week we have not one, but two guest experts – Emily Leeb, CEO of Saroca and Claire Adamou, VP of Development at Saroca. They join Lee-Ann to ta...
Tracking Debate and Shifting Affiliate Paradigms
11 Apr 2024
Contributed by Lukas
In this episode, Lee-Ann Johnstone interviews Richard Dennys, CEO of Game Lounge, about his experience in the affiliate marketing industry. They discu...
Publisher Perspectives: Hyper-Personalisation and Local Market Expansions
04 Apr 2024
Contributed by Lukas
This week on the Affiliate Marketing Podcast, Brian McGuigan, Head of Media (Netherlands) at Klarna, joins Lee-Ann. They discuss the Affiliate Proposi...
Building an Affiliate Empire: Female Founders that are FIERCE
28 Mar 2024
Contributed by Lukas
Welcome to a brand new season of the Affiliate Marketing Podcast. We are delighted to launch Season 16 with a huge player in the affiliate and media i...
That’s a Wrap! Highlights From This Season’s Guests
21 Mar 2024
Contributed by Lukas
It’s time to toast the end of another season of the Affiliate Marketing Podcast. This episode features highlights from Season 15. The topics covered...
Special Edition: Transformative AI Reshaping Affiliate Marketing in 2024
14 Mar 2024
Contributed by Lukas
This week on the Affiliate Marketing Podcast, we have a special episode for you to enjoy. Lee-Ann is sharing this insightful podcast that was recorded...
Do’s & Don’ts – Building Your Personal, Affiliate & Business Brand
07 Mar 2024
Contributed by Lukas
In this week’s podcast episode, Lee-Ann is joined by Vitaly Anisin, Head of Content Marketing at Alpha Affiliates. They discuss content marketing an...
Entering the Netherlands: Revising Strategies & Navigating the Current Trends
29 Feb 2024
Contributed by Lukas
This week, Lee-Ann invites Floris Assies (Founder and CEO, BetterWorldCasinos.com) and Steven Vrolijk (Managing Partner, XY Legal Solutions) to discus...
Collaborative Affiliate Marketing: Building Relationships that Matter!
22 Feb 2024
Contributed by Lukas
In this episode, Jenny Gonzalez, Co-Founder and CEO, Rocahead, shares her journey into the industry and offers valuable insights. She emphasises the i...
Maximising Affiliate Marketing Success in Asia: Approaches and Strategies for Rapid Growth
15 Feb 2024
Contributed by Lukas
In this week’s episode of the Affiliate Marketing Podcast, Lee-Ann Johnstone interviews Parul Bhargava, Co-Founder and CEO of vCommission. Listen to...
Crafting Highly-Converting Creatives for Your iGaming Business
08 Feb 2024
Contributed by Lukas
In this conversation, Lee-Ann Johnstone speaks with Stuart Allen and Adrian Jooste from Vegas Kings about the psychology of design and how to create s...
Building a Thriving Career in Affiliate Marketing: Tips and Paths to Success
01 Feb 2024
Contributed by Lukas
This week, the Affiliate Marketing Podcast welcomes Valery Fly, Senior Affiliate Manager at Alpha Affiliates. Lee-Ann and Valery discuss how Valery&ap...
Guarding Your Affiliate Marketing Business: Anti-Fraud Tools and Strategies
25 Jan 2024
Contributed by Lukas
In this episode of the Affiliate Marketing Podcast, Lee-Ann chats to Rich Kahn, the founder of Anura.io, to discuss the topic of affiliate fraud. Rich...
Unlocking New Affiliate Traffic in 2024: The Ultimate How To Grow Your Program Guide
18 Jan 2024
Contributed by Lukas
This week on the Affiliate Marketing Podcast, Lee-Ann is joined by Wade Tonkin, Director of Global Affiliate Marketing at Fanatics, Inc. In this infor...
From Novice to Ninja: How to Grow Your iGaming Affiliate Program
11 Jan 2024
Contributed by Lukas
Welcome to our second episode of the Affiliate Marketing Podcast for 2024. We’re excited to bring you a whole range of topics over this coming seaso...
Welcome to 2024: Things I Learned in 2023
04 Jan 2024
Contributed by Lukas
Welcome to the first episode of the Affiliate Marketing Podcast for 2024. In this reflective episode, Lee-Ann focuses on the key learnings and accompl...
Highlights and Insights From This Season’s Guests
28 Dec 2023
Contributed by Lukas
We’ve got something special for you on this week’s episode of The Affiliate Marketing Podcast. Affiverse Founder Lee-Ann Johnstone will be taking ...
Special Episode: Tackling Tracking & Inefficiencies in Affiliate Program Management
21 Dec 2023
Contributed by Lukas
This week, on the Affiliate Marketing Podcast, we have a special episode for you to enjoy. Leanna Klyne, Head of Agency here at Affiverse, is your Fir...
3 Important Lessons for Affiliate Managers
14 Dec 2023
Contributed by Lukas
This week on the Affiliate Marketing Podcast, we have an audio event to share with you. Recently, Affiverse Agency Director, Leanna Klyne, joined Lee-...
Cookie Deprecation: A Guide for Affiliate Managers
07 Dec 2023
Contributed by Lukas
We have a very special episode of the Affiliate Marketing Podcast for you this week. Last month, Lee-Ann sat down with Cellxpert Founder, Assaf Dor, t...
How To Do Affiliate Marketing Strategically
30 Nov 2023
Contributed by Lukas
On this week’s episode of the Affiliate Marketing Podcast, Lee-Ann is joined by Simon Kingsnorth to talk about how to do Affiliate Marketing strateg...
Building Successful B2B Partnerships
23 Nov 2023
Contributed by Lukas
On this week’s episode of the Affiliate Marketing Podcast, Lee-Ann is joined by Co-Founder and Director of BrandSwap, Ryan Kliszat. Building success...
Part 2: AI and Affiliate Connections – How to Remain Authentic in Your Outreach
16 Nov 2023
Contributed by Lukas
This week on the Affiliate Marketing Podcast, Lee-Ann continues the conversation with Declan Dunn on the topic of AI and Affiliate Connections and How...
Part 1: AI and Affiliate Connections – How to Remain Authentic in your Outreach
09 Nov 2023
Contributed by Lukas
This week, Lee-Ann welcomes industry OG, Declan Dunn, to the Affiliate Marketing Podcast. Declan is a growth developer and the founder of the AI Optim...
Imposter Syndrome and Working in the Affiliate Industry as a Female Leader
02 Nov 2023
Contributed by Lukas
This week, on the Affiliate Marketing Podcast, Lee-Ann is joined by Naomi Barton. Naomi is Portfolio Director for Clarion Gaming, which is the company...
APMA – Industry Challenges Being Solved
26 Oct 2023
Contributed by Lukas
We are back with Season 14 of the Affiliate Marketing Podcast and this week we are joined by Kevin Edwards. Kevin is the Founder and Director of the A...
AI Tools and How to Leverage Them in Your Affiliate Program
19 Oct 2023
Contributed by Lukas
Welcome back to a brand new season of the Affiliate Marketing Podcast. We begin Season 14 with insight from Alec Biedrzycki, discussing AI tools and h...
Highlights of the Season and What’s to Come in Season 14
12 Oct 2023
Contributed by Lukas
Thank you for tuning in to Series 13 of the Affiliate Marketing Podcast. This week, we’re taking a look back at some of the highlights from our best...
Exploring Affiliate Trade with Martech Record
05 Oct 2023
Contributed by Lukas
This week, Lee-Ann is joined by Michael McNerney, Founder of Martech Record. Michael shares the story of his journey into affiliate marketing and give...
How To Embrace The Whole Affiliate Partnership Economy: Non-Traditional Affiliates Can Make Great Partners, Too!
28 Sep 2023
Contributed by Lukas
On this week’s Affiliate Marketing Podcast, Lee-Ann welcomes David Pickard, the CEO of Phonexa UK. They discuss lead generation and how Phonexa is h...
Highlights from Elevate 2023: How Brands Can ELEVATE Their Program Performance
21 Sep 2023
Contributed by Lukas
This week on the Affiliate Marketing Podcast, we're giving you another opportunity to listen in to one of our engaging Affiverse Elevate Summit p...
AMLeaders: Discover The Secrets Of Successful Affiliate Program And Partnership Management
14 Sep 2023
Contributed by Lukas
We’re back with another Affiliate Marketing Podcast. This week, Lee-Ann is joined by Hello Partner founder, Matthew Wood, to discuss their latest ve...
Highlights From Elevate 2023: Championing Diversity & Inclusion In Your Program
07 Sep 2023
Contributed by Lukas
For this week’s episode of the Affiliate Marketing Podcast, Lee-Ann is looking back over the highlights of the ELEVATE Summit in July. Specifically,...
Content Marketing & Publisher Relationships - What You Need To Know
31 Aug 2023
Contributed by Lukas
We’re back with another episode of the Affiliate Marketing Podcast with Affiverse founder Lee-Ann Johnstone. This week, Lee-Ann is joined by the Edi...
Being a Social Ambassador for Your Affiliate Program - All the Hacks to Acquire New Partners
24 Aug 2023
Contributed by Lukas
Lee-Ann is back in the studio for another Affiliate Marketing Podcast. This week, she’s welcoming back Maverrik CEO, Dean Seddon, who is going to in...
How To Build Synergy And Scale
17 Aug 2023
Contributed by Lukas
Thanks for listening in to the Affiliate Marketing Podcast. This week, Lee-Ann is joined by Digital Marketing Managing Director, Sharon McFarlane, to ...
Part 2 Questions We Ask Ourselves About The Future Of Affiliate Marketing
10 Aug 2023
Contributed by Lukas
We’re back with the second half of our kick-off two-parter with Todd Crawford. The impact.com co-founder and Vice President is continuing his discus...
Part 1 Questions We Ask Ourselves About The Future Of Affiliate Marketing
03 Aug 2023
Contributed by Lukas
Welcome back to the Affiliate Marketing Podcast! We are kicking off season 13 with a two-parter, as we welcome Todd Crawford to the show. Todd is Co-F...
It’s A Wrap! Highlights & Insights From This Season's Guests
27 Jul 2023
Contributed by Lukas
As we wrap up the final episode of the season, we’re taking a look back at all the best insights shared throughout the Affiliate Marketing podcast. ...
Exploring Vietnam: Affiliate Marketing In Asia
20 Jul 2023
Contributed by Lukas
Our final guests on the Affiliate Marketing Podcast give you a two-for-one deal! Lee-Ann is joined by Sergey Yarovoy and Yana Ivanova from Exness Affi...
SEO & Affiliate Marketing - What’s Not To Love?
13 Jul 2023
Contributed by Lukas
Lee-Ann is back with another episode of the Affiliate Marketing Podcast. This week, she’s talking all things affiliate marketing with the Adam Rieme...
Does Your Affiliate Tracking Stack Up?
06 Jul 2023
Contributed by Lukas
This week, Lee-Ann is joined on the Affiliate Marketing Podcast by Assaf Dor, CEO and founder of Cellxpert. Cellxpert is an affiliate marketing compan...
Returning To Work And Juggling Affiliate Program Management
29 Jun 2023
Contributed by Lukas
It seems like every workplace has a conversation going about working from home right now, and the affiliate marketing industry is no different. Lee-An...
SERP Wars - How Mainstream Media Is Gatecrashing iGaming
22 Jun 2023
Contributed by Lukas
This week, Lee-Ann will be discussing all things SERPs, or Search Engine Results Pages, with Zangoose Digital CEO and founder, Julia Logan. Julia has ...
Blockchain And Tracking In Affiliate Marketing
15 Jun 2023
Contributed by Lukas
Join Lee-Ann and her guest, Leandro Schlottchauer, co-founder and CEO of FUUL as they discuss FUUL’s place in the industry as a blockchain service p...
Scaling And Compliance In The Affiliate Marketing Industry
08 Jun 2023
Contributed by Lukas
Lee-Ann is joined this week by IntegriShield president, Gayla Huber. On this week’s podcast, they both discuss concepts like: lead generation, data ...
Affiliate Marketing Then To Now
01 Jun 2023
Contributed by Lukas
This week Lee-Ann is consulting “the OG in affiliate marketing”, Spades Media CEO, Jim Banks. Having been in the industry for over 20 years, Jim i...
How Data Science Drives Ecommerce And Affiliate Marketing
25 May 2023
Contributed by Lukas
Season 12 of the Affiliate Marketing Podcast is back with Episode 2! On this week’s episode, Lee-Ann sat down with the Head of Practice for Digital ...
Retail Programs: Winning In A Volatile Market
18 May 2023
Contributed by Lukas
We’re back for the 12th season of the Affiliate Marketing Podcast! Lee-Ann kicks off the new season with a discussion with the CEO and co-founder of...
Season Wrap Up
11 May 2023
Contributed by Lukas
Sadly, it’s the last episode of the Affiliate Marketing Podcast for this season. We will be back to discuss further insights in the affiliate market...
Hard Truths For The Affiliate Marketing Industry
04 May 2023
Contributed by Lukas
This week, the Affiliate Marketing Podcast gets frank as Lee-Ann is joined by Edwyn McFarlane, founder of Coam, an affiliate marketing network where r...
AI In Affiliate Marketing
27 Apr 2023
Contributed by Lukas
The talk of the town is AI and that is no different on the affiliate marketing podcast. Join Lee-Ann as she discusses the effects of the AI tech boom ...
The Future Of Tracking For Affiliate Marketing
13 Apr 2023
Contributed by Lukas
It’s double trouble in the affiliate podcast this week. Lee-Ann is joined by not one but two key members of the Heylink team. Heylink is a tracking ...
Shopify Collabs: It's WOM Marketing - But On Steroids!
06 Apr 2023
Contributed by Lukas
Join Lee-Ann in the Affiliate Marketing Podcast to discuss trends in affiliate marketing with Shopify’s Product Leader, Mike Schmidt.You know Shopif...
The Benefits of Affiliate Communities & The Periodic Table Of Community Strategy
30 Mar 2023
Contributed by Lukas
This week, Lee-Ann is joined on the Affiliate Marketing Podcast by Michelle Goodall. Michelle has spent 25 years in the marketing and communication in...
African Affiliate Landscape Insights To An Emergent Marketplace
23 Mar 2023
Contributed by Lukas
Join Lee-Ann in the Affiliate Marketing Podcast as she discusses affiliate marketing with Gilles Catteeuw. The head of acquisition for Premier Bet Par...
Disrupting The Friction Between Advertisers & Publishers - Mitgo
16 Mar 2023
Contributed by Lukas
In this week’s special episode, Lee-Ann is joined by Mitgo USA’s managing director, Evan Johnson. With years of critical thinking, building relati...
Building Long-Lasting Relationships in Affiliate Marketing
09 Mar 2023
Contributed by Lukas
We’re kicking off the 11th season of the Affiliate Marketing Podcast with special guest Rick Magennis. Rick has been in affiliate marketing for over...
What's Coming Up In Season 11
02 Mar 2023
Contributed by Lukas
In this week’s podcast, we are offering you a sneak peek at what’s in store for future episodes. Our very own CEO Lee-Ann Johnstone highlights som...
Budgeting For Success In Your Affiliate Program
23 Feb 2023
Contributed by Lukas
The cost of living crisis is affecting everything, even the affiliate marketing industry. The digital industry is learning quickly that the rising gro...
Highlights from AMPLIFY: Big Affiliate Performance Marketing Trends for 2023
16 Feb 2023
Contributed by Lukas
Fresh off the closure of our AMPLIFY Summit, Lee-Ann is joined by a few big-name peers in the affiliate marketing industry to discuss the biggest tren...
Program Segmentation: Fireside Chat With Lisa Riolo
09 Feb 2023
Contributed by Lukas
Lee-Ann is once again joined by co-founder and advisor of Impact.com, and long-time lover of the Affiliate Marketing podcast, Lisa Riolo.Lisa has over...
Building A Career In Affiliate Marketing
02 Feb 2023
Contributed by Lukas
Lee-Ann is once again joined on the podcast by an affiliate marketing peer ready to share their insights. This week, PerformanceMarketingJOBS founder,...
Connecting Diverse Niches To Customers With Cashblack
26 Jan 2023
Contributed by Lukas
We are back with another Affiliate Marketing podcast. This week, Lee-Ann is joined by Cashblack co-founder and CEO, Matthew Addai. Cashblack is a tool...
The PMA & The Effects Tech Trends Will Have On Affiliate Marketing
19 Jan 2023
Contributed by Lukas
And we’re back with another Affiliate Marketing podcast. This week, Lee-Ann is talking all things tech and their effects on the affiliate marketing ...
Behind the Mic: Affiliate Trends for 2023 with Lisa Riolo
12 Jan 2023
Contributed by Lukas
We’re back with another Affiliate Marketing Podcast, with a twist. Impact.com Co-Founder and Advisor, Lisa Riolo is the first guest of the year, but...
What I learned about Affiliate Marketing in 2022
05 Jan 2023
Contributed by Lukas
Well, we’re back! Happy New Year everyone! In the first episode of 2023, the Affiliate Marketing podcast is back. This week Lee-Ann is reminiscing o...
The Elevate Summit Vol 2: The CMO’s Playbook
29 Dec 2022
Contributed by Lukas
Elevate Summit Vol 2: The CMO’s PlaybookContinuing our Christmas hits in affiliate marketing, we’re looking at another great take from our Elevate...
The Elevate Summit Vol 1: B2B Affiliate Programs: How to Elevate your B2B affiliate partnerships and drive more sales to your brands
23 Dec 2022
Contributed by Lukas
We’re back and raring to go! In our first podcast of the season, Lee-Ann is discussing B2B affiliate programs and how they differ from brand to bran...
Looking Forward to Season 10 of the Affiliate Marketing Podcast
15 Dec 2022
Contributed by Lukas
Send me a text with your questions
Women in Digital Marketing - Linking up Great Minds
08 Dec 2022
Contributed by Lukas
Lee-Ann is back with another podcast. This time, featuring two lovely ladies from LinkUnite, an exclusive invite-only women’s retreat and digital ma...
Affiliate Transformations: About Partnerships & Why Data is the New Trust
01 Dec 2022
Contributed by Lukas
For our final podcast of the season, Lee-Ann is joined by Jared Fuller and Isaac Morehouse: co-founders of PartnerHacker. PartnerHacker aims to create...
Innovative Solutions In The iGaming Market & Affiliate Marketing Industry
24 Nov 2022
Contributed by Lukas
In another informative Affiliate Insider podcast, Lee-Ann is joined by Phil Pearson, Chief Operations Officer of the iGaming Group, who has a lot to s...
Branding Changes Everything In Affiliate Marketing
17 Nov 2022
Contributed by Lukas
This week’s podcast covers all things branding with the branding genius, Jason Byer. Jason is the marketing and partnerships manager for Crowdspring...
Get The Edge: Tracking Exposure & Performance on Affiliate Sites
10 Nov 2022
Contributed by Lukas
Another week means another fantastic episode of the affiliate marketing podcast! This week Lee-Ann was ecstatic to be joined by Riaan de Jager who is ...
Transforming Your Affiliate Program To Scale & Get Better Results
02 Nov 2022
Contributed by Lukas
Another week means another fantastic episode of the affiliate marketing podcast! This week Lee-Ann was ecstatic to be joined by Andrew Fiebert is the ...
The Power of Authority Marketing
27 Oct 2022
Contributed by Lukas
Welcome back to all of you amazing listeners. The affiliate marketing podcast is truly becoming bigger and better as each week passes. On the show thi...
ScoreCard Marketing in the Affiliate World
20 Oct 2022
Contributed by Lukas
Thursdays mean one thing, a new episode of the affiliate marketing podcast! On this week’s episode we are discussing ScoreCard marketing in the affi...
Crushing The Event Space: Watch Out For Amplify
13 Oct 2022
Contributed by Lukas
Welcome back to all of your wonderful listeners and on this week’s episode of the Affiliate Marketing Podcast we have, yet again, another amazing gu...
A New Look at Modern SEO
06 Oct 2022
Contributed by Lukas
As we kicked off season 9 of the Affiliate Marketing Podcast with an amazing guest, we knew we had to keep up the standards. This is why we have broug...
The Low Down on Partner Ecosystems with Nikita Zhitkevich
28 Sep 2022
Contributed by Lukas
Welcome back to the Affiliate Marketing Podcast! This week, your host Lee-Ann Johnstone will be delving into the world behind the partnership ecosys...
Highlights and What’s to Come in Season 9
15 Sep 2022
Contributed by Lukas
And just like that, season 8 of The Affiliate Marketing Podcast is over. What a season it has been as we have focussed on tactical insights to affilia...
All About AMPP
08 Sep 2022
Contributed by Lukas
The second to last episode, of season 8, of the affiliate marketing podcast is here. On this week's episode, we thought we would share with you s...
What It Takes To Build A Successful Business
01 Sep 2022
Contributed by Lukas
Hello to all of you amazing listeners! We’re back with another amazing episode of the affiliate marketing podcast. On this week’s episode, we have...
Affiliate Marketing for Small Businesses
25 Aug 2022
Contributed by Lukas
The affiliate marketing podcast is back with another amazingly insightful episode! On this week’s episode, we are delighted to be joined by Niels de...
OnFolio: The Journey from Affiliate to Investor
18 Aug 2022
Contributed by Lukas
The affiliate marketing podcast is back with another episode and this one is a little different to normal! On this week’s episode, we are joined by ...
An Insider Scoop into Influencer Marketing
11 Aug 2022
Contributed by Lukas
The affiliate marketing podcast is back with another episode that will blow you all away! On this week’s episode, we have the wonderful Ellie Hooper...
Affiliate Pulse on Africa
04 Aug 2022
Contributed by Lukas
If you’ve been following us along this crazy journey, then you’ll know that Thursdays mean one thing... a brand-new episode of the affiliate marke...
Affiliate Compliance and All Things Regulation
28 Jul 2022
Contributed by Lukas
The affiliate marketing podcast is continuing the 8th season with once again, another amazing guest on the show! On this week’s episode we have foun...
The Story of Ufurnish.com
21 Jul 2022
Contributed by Lukas
Welcome back to all of you lovely listeners! This week has been a scorcher in the UK and it’s only going to get hotter with our latest episode of th...
Increasing E-commerce Sales + The Future of Audience Engagement
14 Jul 2022
Contributed by Lukas
The affiliate marketing podcast is back again with another star-studded episode. This week we are discussing affiliate marketing technology, the type ...
How To Adapt Your Purpose For More Affiliate Program Growth
07 Jul 2022
Contributed by Lukas
The affiliate marketing podcast is back again with another star-studded episode. This week we are focusing heavily on adapting your purpose for your a...
Managing Talent in a Growing Industry
30 Jun 2022
Contributed by Lukas
After kicking off season 8 with a bang last week, we knew we had to keep up the standards. On this week’s episode of the affiliate marketing podcast...
The Great Resignation – Retaining Affiliate Management Talent
24 Jun 2022
Contributed by Lukas
Season 8 of the affiliate marketing podcast has finally landed and we are kicking off the season with an amazing, yet controversial topic. The great r...
Looking Forward to Season 8 - What To Expect
16 Jun 2022
Contributed by Lukas
Well Well well… What a week this has been! We just finished our epic ELEVATE Summit live stream which consisted of about 18 hours of live content, ...
We Interrupt This Broadcast – ELEVATE & What’s Ahead
09 Jun 2022
Contributed by Lukas
And just like that, it’s less than a week until one of the most anticipated events in the affiliate industry! The ELEVATE summit kicks off on Tuesda...
The Trenches (Getting an Insider Look-in!)
02 Jun 2022
Contributed by Lukas
As season 7 of the affiliate marketing podcast starts to finish up, we thought it would be nice to have our Head of Agency Services, Leanna Klyne, on ...
The Crypto Affiliate One With Tim Heath
26 May 2022
Contributed by Lukas
Welcome back to all of you wonderful listeners. This week on the affiliate marketing podcast we are joined by another amazing guest, none other than f...