5 Prompting Tricks to Make Your AI Less Average

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Noah Luttinger (NLW) 0:00
Today on the AI Daily Brief, how to make your LLM not average. The AI Daily Brief is a daily podcast and video about the most important news and discussions in AI.
Noah Luttinger (NLW) 0:18
All right, friends, quick announcements before we dive in. First of all, thank you to today's sponsors, Super Intelligent, Robots and Pencils, Notion and Blitzy. To get an ad-free version of the show, go to patreon.com slash AI Daily Brief, or you can subscribe on Apple Podcasts. And to learn about sponsorship opportunities, shoot us a note at sponsors at ai-dailybrief.ai. All right, so today's episode is something I've been thinking about for a while. In my head, I've always called it AI's tyranny of the average. And the simple notion here is that because AI has been trained across the entire corpus of everything that humans have output, almost by definition, it is optimized around average conventional wisdom.
Noah Luttinger (NLW) 0:57
Sometimes that's fine. What that does is that it ensures that the output of an LLM has a fairly high floor. If it produces passable content, passable writing, passable imagery, based on how you prompted it, that's good, right? At least it gets you in the zone. The problem is that increasingly, when it comes to production use cases and using AI for things that really matters, average isn't good enough. We want more than average. We want unique. We want distinct. We want really high quality. And for this, we have to turn to some prompting strategies, five of which I'm going to share today, that I have found help me in the ways that I use LLMs to make them excel ahead of that average output. Now, one of the reasons that I thought this would be a good fit for the Weekend Big Thinks slash Long Reads episode is that technology writer Alex Kantrowitz actually dropped a little quick essay on his blog, BigTechnology.com, this week that's pretty much about this.
Noah Luttinger (NLW) 1:49
He called it AI Sameness Problem... And it's short, so we'll read it quickly and this will be me reading, not AI. For better or worse, you guys have sent the message clearly that as good as AI voice technology is, you prefer me reading it and that's fine. But we'll read Alex's essay and then we'll talk about these five techniques that I have found to work for overcoming the problem of AI's averageness. Again, his essay is called AI's Sameness Problem and it reads... OpenAI's video generation app Sora sits atop the App Store charts, but I anticipate it'll fall off soon. Creating Sora videos is a genuine but momentary thrill.
Alex Kantrowitz 2:23
You can put yourself and your friends in hilarious, scary, or fantastical scenarios and add Jake Paul or Mark Cuban where appropriate. Editors note or where highly inappropriate, which is part of the fun.
Noah Luttinger (NLW) 2:34
Back to Alex, he writes.
Alex Kantrowitz 2:56
So AI images, video, and text often exhibit a uniformity that can only be broken with deliberate prompting, and even then not reliably. Editors note again, that is what we are going to try to do to make it reliable to break that.
Noah Luttinger (NLW) 3:09
Coming back to Alex's essay, he continues, to have a shot at long-term relevance, this sameness issue must be broken.
Alex Kantrowitz 3:15
It's why Instagram co-founder and current Anthropic chief product officer, Mike Krieger, didn't appear to think Sora is the successor to the app he created when I asked him about it last week. To have a shot at replacing modern-day social media, he said, the content must feel, quote, varied over time and not just sort of like, yeah, okay, I've kind of seen it before. It's really interesting, but I've seen it before. AI-generated images suffered from the sameness problem as well. There's a quality to these images that makes it possible to spot most from a distance. It's as if the same artist responds to every prompt, even though the models have ingested all the world's artwork. Some prompting can generate a unique AI image, especially when you ask the model to follow a certain artist's style.
Alex Kantrowitz 3:54
But as the prompt becomes popular, the sameness problem reappears. This was the case with the Studio Ghibli moment that OpenAI's 4.0 model kicked off. After some initial novelty, everything eventually became Studio Ghibli.

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