The Amy Porterfield Show

#165: How to Troubleshoot Your Biggest Webinar Challenges

22 Jun 2017

Contributed by Lukas

There are a ton of moving parts in pulling off a successful webinar. The good news is, with so many variables, there’s a lot you can do to turn your...

#164: Free Content vs. Paid Content (What’s the Difference?)

15 Jun 2017

Contributed by Lukas

Nothing will grow your business faster than sharing your expertise through blogs, podcast episodes, Facebook Live broadcasts, freebies, and more. All ...

#163: Demystifying the Facebook Pixel

08 Jun 2017

Contributed by Lukas

Do you know who’s visited your website in the last 24 hours? What about who visited your most recent blog post but while visiting your site did not ...

#162: The New Rules of Facebook Marketing

01 Jun 2017

Contributed by Lukas

As quickly as Facebook changes, there are some things that are as true today as they were a few years ago: Facebook cares more about its users vs....

#161: Love & Business: How to Make it Work

25 May 2017

Contributed by Lukas

If you think being an entrepreneur is tough, try being married to one. Just ask Hobie Porterfield (as I do in this episode). You’ve heard me talk ...

#160: Behind the Scenes of My Website Redesign

18 May 2017

Contributed by Lukas

Here’s the thing: businesses evolve and grow. Mine has (and so will yours). And what worked a few years ago for my website is no longer reflective o...

#159: How I Found, Hired and Work With My Project Manager

11 May 2017

Contributed by Lukas

When you’re just starting out, you can manage everything on your own. And you probably have to—until you’re generating revenue. As soon as that ...

#158: Saving Sales & Rescuing Refunds

04 May 2017

Contributed by Lukas

You know how intense launches are from start to finish, right? You’ve heard me say here repeatedly that you’ve got to think through every part of ...

#157: The Bonus Brainstorm: How to Create a Bonus Package for Your Next Course Offer (Rebroadcast)

27 Apr 2017

Contributed by Lukas

I don’t know about you, but I’m the type of person who loves to pick up a book I’ve read a bunch of times already, read it again, and find new t...

#156: Expert Secrets & Online Strategies with Russell Brunson

20 Apr 2017

Contributed by Lukas

In online marketing, no one knows how to build a movement better than super entrepreneur Russell Brunson. You’ve probably heard me talk about his ve...

#155: The New 'FB Messenger Ads' with Rick Mulready

13 Apr 2017

Contributed by Lukas

Facebook ad expert, Rick Mulready, is back to talk about a tremendous new Ad tool that he’s already leveraging to drive major results in his busines...

#154: 7 Content Creation Ideas to Use When You’re Feeling Uninspired

06 Apr 2017

Contributed by Lukas

Don’t you wish for a button you could push to get your creative brain synapses firing when it seems like they’ve gone on vacation? While we’re w...

#153: 3 Ways to Get More Mileage Out of Your Course (Especially If You Have a Small List)

30 Mar 2017

Contributed by Lukas

You know that feeling after you’ve just poured blood, sweat and so many tears into building something, like, say, an online course? There is nothing...

#152: How to Avoid FOMO in Your Biz & Make Better Decisions

23 Mar 2017

Contributed by Lukas

When a new opportunity comes along, do you immediately jump for joy to be a part of something new and exciting, or are you cautiously weighing your op...

#151: 38,000+ Members in 2 Years: Tips to Building a Highly Engaged Facebook Group with Jill & Josh Stanton

16 Mar 2017

Contributed by Lukas

Let’s rewind for a sec. Back in episode #146, I dished on Facebook groups. This is one of the bold moves I want you to consider making in 2017, bec...

#150: [Case Study] How to Turn a Pre-Launch Strategy Into a Wildly Profitable Online Launch with Terri Cole and David Vox

09 Mar 2017

Contributed by Lukas

You know how I feel about having a pre-launch strategy—it’s crucial for success. Last week’s episode was all about the nuts and bolts of cre...

#149: Your 90-Day Pre-Launch Blueprint

02 Mar 2017

Contributed by Lukas

Here’s the truth: Planning your pre-launch is JUST as important as preparing your actual launch strategy. And the right pre-launch ramp-up will ...

#148: 3 Tips to Fix Your Facebook Ad Targeting

16 Feb 2017

Contributed by Lukas

Facebook ad targeting is the trickiest thing! I hear this in my private groups everyday. There are so many targeting combinations available for you on...

#147: How to Ask Better Questions and Get Better Business Results with Marie Forleo

09 Feb 2017

Contributed by Lukas

Today I’m talking about the ONE THING that could be holding you back in your business. This is a real obstacle that can STALL your business growth. ...

#146: 3 Types of Facebook Groups: How to Use Them to Strengthen Your Impact, Leadership and Profits (Part 1)

02 Feb 2017

Contributed by Lukas

You might of heard me say that one of the bold moves you can make in 2017 is to build your very own, private Facebook Group to include with your cours...

#145: 13 Questions to Nail Down Your Winning Webinar Topic and Title

26 Jan 2017

Contributed by Lukas

Launching your first webinar is a pretty exciting feeling. You’re running on adrenaline and diving into slide decks, email copy, webinar platforms, ...

#144: How to Prepare, Plan & Execute a Profitable 5-Day Challenge

19 Jan 2017

Contributed by Lukas

Have you been seeing the ultra-successful challenges that many smart marketers have been implementing in their business? Are you curious about how it ...

#143: How Do I Know If I’m Delivering Enough Value in My Course (for the Price I Want to Charge)?

12 Jan 2017

Contributed by Lukas

You are a rock star, a risk-taker, and your course content is awesome. You know this because you’ve put your blood, sweat and tears into making it g...

#142: 7 Bold Moves to Shake Up Your Business NOW

05 Jan 2017

Contributed by Lukas

Forget your resolutions. Instead, let’s focus on making ONE BOLD MOVE in your business in 2017. I have seven ways for you to put a stake in the grou...

#141: Where Should I Spend My Money As I Build My Online Business?

29 Dec 2016

Contributed by Lukas

Of the hundreds of online tools and resources out there— and there are hundreds—it’s tough to know where to spend money and where to save. My te...

#140: How to Create a 5-Day Social Media Video Series for Rapid List Growth

15 Dec 2016

Contributed by Lukas

Today we’re talking about doing LIVE with purpose—specifically Facebook Live, Periscope, Snapchat and Instagram Stories. In fact, my guest, Nicole...

#139: The 10 Most Powerful Episodes to Help Move Your Business Forward

08 Dec 2016

Contributed by Lukas

So here we are: The Best of 2016 List. I have to admit, compiling this special list for you was the highlight of my week! Not only because I got to lo...

#138: How to Plan Your Promotional Calendar Like a Boss

01 Dec 2016

Contributed by Lukas

If I ever did a list of Amy’s Favorite Things (in honor of the one and only Oprah), today’s topic would be number one. We are talking about PLANNI...

#136: How to Use 'Content Gold' to Fuel Your Next Launch

17 Nov 2016

Contributed by Lukas

When it comes to your next course promotion, breaking down your content is as simple as 1-2-3: What’s the best content to start a conversation with...

#135: 5 Common Facebook Ad Mistakes (and How to Fix Them)

10 Nov 2016

Contributed by Lukas

Facebook’s super stealth ad targeting can zero-in on entrepreneurs over 30, who shop online at West Elm, don’t have children, love sushi, visited ...

#134: Preparing for Future Traffic Declines: What Content Creators Need to Know

03 Nov 2016

Contributed by Lukas

How are you responding to the shifts happening NOW in social media marketing? I have you covered because today I’m talking about the latest trends ...

#133: How to Get Unstuck in Your Course Creation Process

24 Oct 2016

Contributed by Lukas

Are you having a love/hate relationship with your course creation? Creating your first online course can be a challenge. How do you decide which conte...

#132: How to Cultivate an “Opportunity Knocks Every Time” Mindset with Patrick Bet-David

20 Oct 2016

Contributed by Lukas

Your first webinar didn't convert. You wanted to launch your course two weeks ago, but you just can’t get your content outline together. Your Facebo...

#131: How to Get Overwhelm to Eat Your Dust

10 Oct 2016

Contributed by Lukas

You’ve got this! Today, I have three incredibly DOABLE solutions to rid yourself of the feeling that may be overtaking your life – OVERWHELM. Ugh....

#130: How to Sell on a Webinar (Without Being Overly Salesy)

29 Sep 2016

Contributed by Lukas

Let’s face it, selling during your webinar can be awkward at first — but it doesn’t have to be. Today I’m giving you my BEST strategies for ...

#129: Media, Meditation and a little Motivation with Gabby Bernstein

15 Sep 2016

Contributed by Lukas

Today, I’m on the edge of my seat wanting to give you a new strategy that will help you grow your business and make the most of your funnels, email ...

#127: How to Organize & Analyze Your Facebook Ads

09 Sep 2016

Contributed by Lukas

Are your Facebook ad questions piling up? Do you feel like the deeper you go with Facebook ads, the more questions you have? Well, I’m here to help!...

#126: Operation Clear Out Your Inbox

25 Aug 2016

Contributed by Lukas

I’m here as a witness: It IS possible to tame your email inbox and seemingly never-ending list of tasks. In fact, thanks to today’s guests, April ...

#125: How to Create a WOW Experience When Selling Online Programs

18 Aug 2016

Contributed by Lukas

You bring something incredibly unique to your online course—your special delivery, your ideas, your personal experiences. However, you still want to...

#124: 4 Key Roles to Help You Grow Your Business

10 Aug 2016

Contributed by Lukas

Who makes up your support team? What are their unique qualities that help you run an all-in business? Today I’m talking with Christy Wright, expert ...

#123: How Much Money Should I Spend on Facebook Ads to Be Successful on My Webinar?

03 Aug 2016

Contributed by Lukas

My friend and Facebook ad EXPERT, Rick Mulready, is back and together we are answering the number one question we both get asked all of the time— Ho...

#122: Get Your Content House In Order

03 Aug 2016

Contributed by Lukas

In this episode, I’m bringing you a little tough love. Tough love when it comes to creating original content on a weekly basis. This means every we...

#121: 3 Money Habits for Growing Your Online Business

29 Jul 2016

Contributed by Lukas

Today we are flipping the script on money habits. I’m so excited to have with me Rachel Cruze, author of, “Love Your Life, Not Theirs.” She is s...

#120: The Bonus Brainstorm: How to Create a Bonus Package for Your Next Course Offer

28 Jul 2016

Contributed by Lukas

Are you looking to create amazing bonuses that will make your offer irresistible? Today, I’m showing you how to do just that with my new Bonus Blu...

#118: A Behind the Scenes Look at What’s Working in Social Media with Dr. Axe

14 Jul 2016

Contributed by Lukas

Social media changes RAPIDLY and today we are exploring what’s working NOW. My guest today is Dr. Axe, a certified doctor of natural medicine, docto...

#117: The Lowdown on Facebook Ad Retargeting

07 Jul 2016

Contributed by Lukas

Do you want to know what Facebook ad retargeting is all about? By the time you finish this episode you will not only have a deeper understanding of wh...

#116: Five New Launch Lessons From My Most Successful Launch to Date

30 Jun 2016

Contributed by Lukas

Are you gearing up to launch a new course? Or want to hear the secrets to a great launch to bank for the future? Well, today is the big day I have bee...

#115: Affiliate Marketing Done Right with Rachel Luna

18 Jun 2016

Contributed by Lukas

When you’re starting out in business, I am a big advocate for any and all confidence boosters. I’m talking ways you can get your feet wet so you c...

#114 Part Two: The SCIENCE of a Brilliant Sales Page

07 Jun 2016

Contributed by Lukas

When it comes to creating sales pages, does it ever make you feel like you are back in school muddling through your worst subject (for me, math!)? Tod...

#113 Part One: The ART of a Brilliant Sales Page

07 Jun 2016

Contributed by Lukas

The ultimate outcome of a sales page is to sell. We all know this. But, what you’re really doing is coaching your reader to become your client. How?...

#112: 5 Ways to Legally Protect Your Online Business

25 May 2016

Contributed by Lukas

Do you know the most common legal mistake most entrepreneurs make when starting their first online business? Well, I didn’t either, until now! I rec...

#111: How to Get Started with Facebook Live

23 May 2016

Contributed by Lukas

Are you ready to absolutely kill it with Facebook Live? Or…do you find it a little scary to get started? My guest this week is social media expert...

#110: Beating Facebook’s Algorithm - and More Facebook Ad Tips with Rick Mulready

19 May 2016

Contributed by Lukas

Are you getting the most out of your Facebook ad efforts? As promised in episode 104, my good friend Rick Mulready is back and we are continuing the ...

#109: Battle-Tested Tools to Rock Your Business

12 May 2016

Contributed by Lukas

Three questions for you before we start today: Do you want to grow your business? (Check!) Do you want to leverage more of your day to day? (Check!)...

#108: How Can I Be The Expert If I'm Just Starting Out?

26 Apr 2016

Contributed by Lukas

How can I be an expert if I am brand new at all of this and no one is paying attention—yet? This is a valid, legitimate, understandable concern. My ...

#107: How Do I Price My Online Course?

07 Apr 2016

Contributed by Lukas

I want you to price your next (or first!) online course with confidence. In your heart of hearts, are you getting paid what you’re worth? Are you hi...

#106: Are You Repelling or Attracting Your Potential Customers with Jasmine Star

04 Apr 2016

Contributed by Lukas

Do you know the detailed story of your perfect ideal customer? I am not just talking demographics or a just few pain points and struggles— I mean t...

#105: Where Do I Start?

28 Mar 2016

Contributed by Lukas

I get asked all of the time: Amy, where do I start? And the answer is to start with building your business in Phase One, and progress to Phase Two. Th...

#104: Your Facebook Ad Questions Answered with Rick Mulready

26 Mar 2016

Contributed by Lukas

Do you have questions about Facebook advertising? That’s a silly question, right? We’ve all got questions! (Why does Facebook have to make it so c...

#103: Scaling Your e-Commerce Business with Steve Chou

21 Mar 2016

Contributed by Lukas

Google-ads, targeting, and Facebook-scaling, oh my! We are LUCKY to have e-commerce expert and trainer Steve Chou in my latest episode to keep you in ...

#102: How to Create Content Rituals to Get More Done

14 Mar 2016

Contributed by Lukas

My quarter one has felt chaotic. I felt scattered. Everything except time to create content was dictating my life. It was time for a new approach to m...

#101: How to Intentionally Design the Life You Want with Michael Hyatt

08 Mar 2016

Contributed by Lukas

When my dear friend Michael Hyatt said he was going to come by to join us for our latest episode, I knew it was going to be good, and profound. And in...

#100: When is the Right Time to Add Another Product to Your Business?

03 Mar 2016

Contributed by Lukas

Today's episode is #100 (let's celebrate!)-- and I've got another hot topic I wanted to talk to you all about. This hot topic is focused on a big mist...

#99: How to Create a List Building Blitz Campaign

25 Feb 2016

Contributed by Lukas

Over the last few years, I've noticed that one of the big reasons my students struggle with list building is that they lack consistent original cont...

#98: Four Big Lies We Tell Our Entrepreneurial Selves

16 Feb 2016

Contributed by Lukas

You know how much I love battle-tested, ultra-successful online marketing strategies. The only thing I love better is sharing strategies like these w...

#97: How to Grow a Profitable Facebook Group

10 Feb 2016

Contributed by Lukas

Today we're diving into a new aspect of Facebook marketing that may very well surprise you! If you've hosted a webinar or an online course, you have p...

#96: How to Find Clarity & Get Focused with Marie Forleo

04 Feb 2016

Contributed by Lukas

Marie Forleo has been in the online entrepreneurship game for seventeen years. She's appeared on Oprah, been interviewed by Tony Robbins, hung out wit...

#95: How to Test Your Next Business Idea with Pat Flynn

28 Jan 2016

Contributed by Lukas

Picture this: you wake up one morning with an amazing idea. You do a little research on it and, by the end of the day, feel a growing sense that thi...

#94: Using Periscope to Grow Your Business

21 Jan 2016

Contributed by Lukas

By now you've probably heard about Periscope, the live streaming social media platform that lets you talk to your fans in real time. It's the fastest...

#93: Affiliate Marketing Success with Rachel Luna

13 Jan 2016

Contributed by Lukas

You know how important your list is to your business' growth. If you're measuring your list's health in terms of numbers, it can really get you down...

#92: Facebook Ad Targeting 101

05 Jan 2016

Contributed by Lukas

Let's kick off the New Year with an absolute game changer for your business: Facebook ad targeting. Some of you by now have become really good at thi...

#91: 100 Days of Goal Setting with John Lee Dumas

31 Dec 2015

Contributed by Lukas

Happy 2016, everyone! I am thrilled to ring in the New Year with you. As I’ve mentioned before, I love new beginnings. The clean slate, the opportun...

#90: 7 Ways to Work Smarter in 2016

31 Dec 2015

Contributed by Lukas

Can you believe 2015 is over already? I know, it's a cliche thing to say, but it's true--I feel like the year has just flown by! Maybe you can relate....

#89: How to Fascinate Your Audience

17 Dec 2015

Contributed by Lukas

I've got a question for you. Ready? What do Apple, Lululemon and Morton's Salt all share in common? Take a minute to ponder each brand. What imagery...

#88: How To Boost Your Webinar Sales

30 Nov 2015

Contributed by Lukas

I know that I've talked a lot with you about webinars this year. The fact is that I've been learning a ton about them myself, and every time I learn ...

#87: How to Build a Dream Team with Melanie Duncan

23 Nov 2015

Contributed by Lukas

As you are building up your business and starting to see some solid success, sooner or later you're going to arrive at a certain point. A point where...

#86: Creating An Honest Business From The Ground Up with Dale Partridge

14 Nov 2015

Contributed by Lukas

Over the last few weeks on this podcast, we’ve been doing some intensive tactical trainings. We’ve talked about adding upsells to your sales promo...

#85: 5 Marketing Lessons That Have Shaped My Online Business

11 Nov 2015

Contributed by Lukas

Happy Thanksgiving, everyone! First of all, can I just be a little corny and express my gratitude for all of you? It's hard to believe we're up to 85 ...

#84: Growing a Lucrative Email List

07 Nov 2015

Contributed by Lukas

Welcome to the second half of our intensive "refocus on your list" training! I hope you completed the short questionnaire from last week, because this...

#83: Cultivating a List Building Mindset

05 Nov 2015

Contributed by Lukas

For the last several podcast episodes, we've been covering all manner of marketing tactics. Creating webinars, building urgency, writing copy. And w...

#82: How to Protect Your Facebook Ads Account

02 Nov 2015

Contributed by Lukas

Hey there! I have a fun topic to cover in today's episode: The Online Entrepreneur's Worst Nightmare. (Cue spooky music.) Sorry...I couldn't resist....

#81: Eight Principles of Greatness with Lewis Howes

22 Oct 2015

Contributed by Lukas

I first met Lewis Howes back in my days of working with Social Media Examiner. I liked his technique with video interviews, and wrangled up a lot of i...

#80: Ask Amy

14 Oct 2015

Contributed by Lukas

It's time for another edition of Ask Amy! Every now and then, no matter how good your business system is, you reach a moment where everything kind of ...

#79: How to Add Urgency to Your Next Promotion

13 Oct 2015

Contributed by Lukas

It's a fact. Sometimes people are reluctant to buy from you. Even when they want your product, even when they’re smitten with your brand, there wil...

#77: 5 Video Marketing Mistakes Most Businesses Make with James Wedmore

28 Sep 2015

Contributed by Lukas

I know it’s only October, but I’m already thinking about how to boost my business in 2016. And one of my biggest goals is to do more video. Vide...

#76: How to Be Happier (and More Profitable) with Gretchen Rubin

24 Sep 2015

Contributed by Lukas

My guest today is a New York Times bestselling author, as well as a speaker, blogger, and recognized expert on the topic of happiness. A happiness e...

#75: How to Launch -- The #1 Project Management Method I Can't Do Business Without

16 Sep 2015

Contributed by Lukas

If you’ve been listening for a while, you've heard me mention the word Scrum. When you hear this word, you do one of two things: Feel your heart su...

#74: Write Better Copy: Quick Tips for More Confident Communication

30 Aug 2015

Contributed by Lukas

I know I have talked about copy many times. But can you blame me? It’s a hot topic! Many of you that are growing your business online or have been g...

#73: 3 Webinar Tweaks That Made a $62K Difference

30 Aug 2015

Contributed by Lukas

What a difference a tweak makes! If you've spent any time on this blog (or podcast) in recent weeks, you know how firmly I stake my belief in webinars...

#72: The FIRST Action You Should Take Before Starting a New Project

15 Aug 2015

Contributed by Lukas

I love these opportunities to answer your questions directly. And lately, the questions have swirled around a specific theme. (It seems we're all on...

#71: Masterminding Your Way to Success

15 Aug 2015

Contributed by Lukas

Next time you're networking with a group of entrepreneurs, keep your ears peeled for a certain word floating above the conversation. The word is "mas...

#70: 4 Webinar Myths and How to Avoid Them

11 Aug 2015

Contributed by Lukas

If you’ve sought out training to help you build your business, or tracked the success of other entrepreneurs, you have firsthand experience of the p...

#69: Blogging Essentials for Busy Entrepreneurs

26 Jul 2015

Contributed by Lukas

When I say the word “blogging,” what’s the first emotion you feel? If you’re like many entrepreneurs, it’s probably stress, mixed with a lit...

#68: Planning a Foolproof Live Event with Rich Brooks

25 Jul 2015

Contributed by Lukas

A lot of you have asked me if it's a good idea for you to start planning live events. You see the entrepreneurs you admire staging weekend retreats w...

#67: Should You Narrow Your Niche?

15 Jul 2015

Contributed by Lukas

Do you ever find yourself in the middle of a challenge with your business and wondering, “How did I get here…again?!” Nothing feels worse than t...

#66: How to Get Your Business Back on Track

29 Jun 2015

Contributed by Lukas

I started out this year with a fully fleshed-out calendar. I knew exactly what I was going to do, when we were going to promote, when we were not goi...

#65: Selling Yourself--The Art of a Winning 'About Page' with Melissa Cassera

29 Jun 2015

Contributed by Lukas

For busy entrepreneurs, the About page of a website is one of the easiest to put off. You might throw a few vital details up there, like your name (a...

#64: A Backstage Pass to My Most Successful Launch Yet

25 Jun 2015

Contributed by Lukas

Two weeks ago, in Episode #62, I reviewed the project plan I use for all of my promotions. And if you downloaded the free Project Plan Checklist tha...

#63: How Podcasting Can Complement and Grow Your Business with John Lee Dumas

19 Jun 2015

Contributed by Lukas

Last year, one of my most popular podcasts was an interview with John Lee Dumas. But I invited him back this week because I wanted to talk about podc...

#62: How to Create a Project Plan for Your Next Promotion

18 Jun 2015

Contributed by Lukas

You know me--I teach what I know best. And what I know by now, more than anything, is that the key to making a sales plan work is having a proven, fo...