The Artist's Guide to Business
Episodes
Healthy Pauses and What is Next
08 Aug 2025
Contributed by Lukas
Send us a textLet me tell you about a great tool for pausing your social media habits. And in there, I'll also tell you about the current state ...
The Science of Studio Time: Why Your Brain Needs Deep Work to Create
11 Jul 2025
Contributed by Lukas
Send us a textDescription: Discover the science behind why protecting your creative time isn't selfish—it's essential for your best work. ...
One Stream First: The Strategic Approach Most Creative Entrepreneurs Miss
04 Jul 2025
Contributed by Lukas
Send us a textDescription: Discover why temporarily focusing on one income stream accelerates your path to a diverse, profitable art business faster t...
When Are You Getting a Real Job? - 51 Years Later, This Pottery Business Has the Answer
27 Jun 2025
Contributed by Lukas
Send us a textDescription: After 51 years in business, Pickenpaugh Pottery proves that "getting a real job" was never the answer. Discover p...
Feast and Famine: Mastering the Psychological Rhythm of Creative Business
13 Jun 2025
Contributed by Lukas
Send us a textDescription: Discover why the seasonal peaks and valleys in your art business aren't problems to solve—they're natural rhyt...
The Simple Way to Build your Confidence as a Creative Business Owner
06 Jun 2025
Contributed by Lukas
Send us a textDescription: Discover why waiting to "feel confident" is holding your art business back, and learn the science-backed approach...
How to Get Pet Portrait Clients When the Economy is Uncertain | Artist Coaching
22 Apr 2025
Contributed by Lukas
Send us a textIn this episode, I respond to an artist who's been diligently promoting her pet portrait business for a year without seeing results...
Find Your Focus: How 90 Day Reviews Revolutionize Your Art Business
04 Apr 2025
Contributed by Lukas
Send us a textIn this episode of The Artist's Guide to Business, I dive into a practice that transformed my art business: quarterly reviews.As ar...
Navigating Taxes: Essential Deductions for Creatives with Chika Obih, CPA
21 Mar 2025
Contributed by Lukas
Send us a textIn this episode, Kay speaks with Chika Obih, CPA and money mindset educator, about the often-intimidating world of taxes and finances fo...
Positioning Your Art for Higher Prices & High-End Clients
14 Mar 2025
Contributed by Lukas
Send us a textDo you want to attract higher-paying clients, confidently set prices that truly reflect your talent, and build an art business people de...
Breaking Through a Plateau in Your Art Business by Taking the Next Risk
28 Feb 2025
Contributed by Lukas
Send us a textFeeling stuck in your art business despite doing everything "right"? Discover how identifying and taking a specific kind of ri...
The Foundations of a Great Website
21 Feb 2025
Contributed by Lukas
Send us a textIn this special episode, I'm sharing a preview of my new Studio to Site Workshop! You'll learn the three essential elements ev...
Mapping Your Art Business: From Discovery to Advocacy
13 Feb 2025
Contributed by Lukas
Send us a textLearn how to transform potential clients into dedicated advocates in this insightful episode.KEY TAKEAWAYS:• Understand the power of t...
Taking Up Space: A Personal Message for Artist Entrepreneurs
04 Feb 2025
Contributed by Lukas
Send us a textPodcast DescriptionEpisode IntroductionIn this episode, I explore the emotional landscapes and unique challenges faced by artists on the...
Your Website, Your Canvas: 5 Truths to Master It
28 Jan 2025
Contributed by Lukas
Send us a textIn this episode, we explore the journey of building an artist's website with a focus on leveraging creative skills for effective on...
From Self-Doubt to Self-Worth: Presenting Your Art Professionally
21 Jan 2025
Contributed by Lukas
Send us a text"When you present your work professionally, something magical happens. Not only do others begin to see your work differently, but y...
The Content that Counts: Building Business Assets that Compound
15 Jan 2025
Contributed by Lukas
Send us a textIn this episode, we explore how artists can build lasting value in their business by focusing on assets that compound over time rather t...
Why do that? Understanding Strategy vs Tactics
19 Jun 2024
Contributed by Lukas
Send us a textEpisode Description: In this episode of "The Artist's Guide to Business," we delve into the critical difference between t...
How to Stand Out as an Artist — Even in a Crowded Market
11 Jun 2024
Contributed by Lukas
Send us a textStand Out in a Crowded Market: How to Connect Without Being the Loudest in the RoomIn this episode, discover how artists can stand out i...
How to Wow Your Buyers with Every Shipment (and Get More Referrals)
04 Jun 2024
Contributed by Lukas
Send us a textHave you ever asked yourself, what else should I include with my art when I ship it to a client? Have you wondered if this is something ...
Feeling Blocked? Reignite Your Creative Power and Self-Expression
22 May 2024
Contributed by Lukas
Send us a textOn this episode of The Artist's Guide to Business, host Kaye introduces the Empowered Emails program, a tailored email marketing st...
How to Automate the Boring Stuff So You Can Make More Art
14 May 2024
Contributed by Lukas
Send us a textOn this episode of 'The Artist's Guide to Business' hosted by Kay Potter, you'll discover the power of email automat...
How to Create Reliable Income from Your Art — Without Burnout
07 May 2024
Contributed by Lukas
Send us a textAttention artists and entrepreneurs!Are you tired of struggling to stabilize your income? Join host Kay on this episode of The Artist&a...
Tired of Social Media? Why Email Might Be the Best Move for Your Art Biz
30 Apr 2024
Contributed by Lukas
Send us a textWelcome to today's episode where I delve deep into the evolving dynamics of social media for artists and the undeniable power of nu...
Surprising but True: How Email Writing Can Spark Your Creativity
23 Apr 2024
Contributed by Lukas
Send us a textHave you ever thought about how writing emails could actually boost your creativity? In this episode, we will explore how emails can ser...
How Artists Can Beat the Algorithm (and What Actually Works)
16 Apr 2024
Contributed by Lukas
Send us a textIn this Q&A episode, Kay responds to various questions submitted by artists through an email newsletter, covering topics vital for a...
How to Launch an Art Business on a Super Tiny Budget
09 Apr 2024
Contributed by Lukas
Send us a textStarting an art business with limited finances might seem challenging, but it's certainly possible. This episode provides you with ...
Are You Making These 3 Costly Website Mistakes as an Artist?
02 Apr 2024
Contributed by Lukas
Send us a textDeveloping a professional online presence as an artist can feel daunting, especially with the pressure to mimic successful artists. In t...
Why You’re Stuck — And the Truth About Taking Action as an Artist
26 Mar 2024
Contributed by Lukas
Send us a textStruggling to draw that first line on a blank canvas or make a bold move in your art business? Then this episode is just what you need. ...
How to Sell Small Art Products Without Looking Cheap or Undervaluing Your Work
19 Mar 2024
Contributed by Lukas
Send us a textDoes managing your art business often feel like a daunting task? Are you stuck wondering how to balance between creating high-value orig...
Burnout Alert: 3 Hidden Ways You’re Overworking Yourself as an Artist
12 Mar 2024
Contributed by Lukas
Send us a textAre you an artist who finds it difficult to switch off your thinking about work, to take a break or to disconnect from your business? If...
The Best Way to Understand Art Buyers... Is to Be One
05 Mar 2024
Contributed by Lukas
Send us a textAs an artist, do you find it challenging to put yourself in your customer's shoes and assign a value for your work? Does money mind...
Your Questions Answered: Sales, Mindset, and Marketing for Artists
27 Feb 2024
Contributed by Lukas
Send us a textJoin us in this engaging Q&A session where we dive into your burning questions about running an art business. From the complexities ...
CEO Mode: How to Make Bold, Confident Decisions in Your Art Biz
20 Feb 2024
Contributed by Lukas
Send us a textIn this episode, we dive into the crucial yet often overlooked aspect of running an art business: adopting a CEO mindset for strategic d...
How to Set Commission Boundaries Without Losing Clients
13 Feb 2024
Contributed by Lukas
Send us a text Show Notes for Episode: Better Boundaries for Better CommissionsWelcome to a transformative journey for artists and creatives diving...
Ep 11, How to Holistically Price your Art: the three things you want to consider.
06 Feb 2024
Contributed by Lukas
Send us a text Show Notes: In this heart-to-heart episode, we dive into a dilemma that many artists grapple with: how to price their artwork. We sta...
Writing Emails That Sound Like You (and Actually Sell Your Art)
09 Jan 2024
Contributed by Lukas
Send us a textCrafting Your Artistic Voice: Writing Emails that Connect and InspireIntroduction: Welcome, artists, to a special episode where we delve...
How to Start an Email List of Art Buyers — Even With Zero Subscribers
02 Jan 2024
Contributed by Lukas
Send us a textBuilding Your Art Community: First Steps to Growing an Email List of BuyersIntroduction: Artists, welcome to a practical guide on buildi...
Email Marketing for Artists (Without the Overwhelm or Cringe)
26 Dec 2023
Contributed by Lukas
Send us a textIntroduction: Welcome, artists! In this enlightening episode, we dive into the art of email marketing, a tool often overlooked yet incre...
Looking Back to Leap Forward: How to Review & Reinvest in Your Art Biz
19 Dec 2023
Contributed by Lukas
Send us a textWondering where to invest in your art business — especially when money feels tight or unpredictable?In this episode of The Artist’s ...
BONUS episode: From Emails to Earnings: My $10K Success Story
14 Dec 2023
Contributed by Lukas
Send us a textBonus Episode Title: "From Emails to Earnings: My $10K Success Story" Episode Summary: In this bonus episode, join Kay as she ...
Words That Work: Crafting Compelling Copy in Your Art Business
12 Dec 2023
Contributed by Lukas
Send us a textPodcast Shownotes: Words That Work: Crafting Compelling Copy in Your Art Business Episode Title: Words That Work: Crafting Compelling Co...
Paint More, Stress Less: Time Tips for the Artist-Entrepreneur
05 Dec 2023
Contributed by Lukas
Send us a textEpisode Summary: Welcome to a lively and real talk about the art world's best-kept secret – managing the chaos of creating and se...
Sales 101 part 3: Unpacking the Sales Cycle and Psychology for Artists
28 Nov 2023
Contributed by Lukas
Send us a text Sales 101 for Artists: Unpacking the Sales Cycle Have you ever wondered what exactly you are supposed to be doing to help sell you...
Sales 101 part 2: Boost Your Art Sales with Storytelling
21 Nov 2023
Contributed by Lukas
Send us a textDo you ever find yourself unsure of what you need to say to potential customers? Have you ever had someone interested in your art only...
Sales 101 (1 of 3): Unlocking your Ideal Art Customer
14 Nov 2023
Contributed by Lukas
Send us a textEpisode Description: In this episode, we delve into the crucial aspect of sales for artists: understanding and connecting with your id...
Maximize your Holiday Sales by Streamlining these 3 things
29 Oct 2023
Contributed by Lukas
Send us a textEpisode Summary: In this episode, we delve into essential strategies for artists looking to make their art business more profitable and ...