The Average Not Average Podcast
Episodes
Ep 29: How Social Media Is Changing Badminton, Importance Of Athlete Branding & BEC Media Awards
28 Mar 2026
Contributed by Lukas
In this episode of The Average Not Average Podcast, CK Yew, Viktor Axelsen, and guest Thomas Fuchs explore the evolving landscape of badminton media, ...
Ep 28: 1 Year Anniversary Q&A, Importance Of Media In Sport, Life After Badminton, Equipment Advice
14 Mar 2026
Contributed by Lukas
In this one-year anniversary episode of The Average Not Average Podcast, hosts CK Yew and Viktor Axelsen reflect on their journey and answer listener ...
Ep 27: The Founder Of BWF’s Official Photo Agency, Importance Of Copyright, Creating Purpose & Impact In The World
28 Feb 2026
Contributed by Lukas
In this episode, CK Yew interviews Raphael Sachetat, the founder of Badminton Photo and Solibad, discussing his journey from a journalist to a leading...
Ep 26 Highlight: How Viktor Axelsen Handles Pressure, Expectations & Mental Preparations As A Two-Time Olympic Champion
21 Feb 2026
Contributed by Lukas
In this featured segment from Episode 26 of the Average Not Average Podcast, guest Thinaah Muralitharan asks Viktor Axelsen some insightful questions ...
Ep 26: The Rise Of Thinaah Muralitharan, Personal Branding In Sport, Importance Of Family Support, Pressure & Mental Preparations
14 Feb 2026
Contributed by Lukas
In this episode of the Average Not Average Podcast, CK Yew and Viktor Axelsen sit down with Malaysian badminton superstar Thinaah Muralitharan. They d...
Ep 25: How To Build The UK’s Biggest Badminton Retailer, Balancing Family & Business, Unique Selling Points, Importance Of Grassroots Support
31 Jan 2026
Contributed by Lukas
In this episode of the Average Not Average Podcast, CK Yew and Viktor Axelsen chat with YC Lim and his son Yee Wai Lim about the evolution of YC Sport...
Ep 24: Peter Gade On What It Takes To Be The World’s Best, Coaching Viktor Axelsen, The Growing Gap Between Asia & Europe & Avocado
17 Jan 2026
Contributed by Lukas
In this episode, CK Yew and Viktor Axelsen host badminton legend Peter Gade. They discuss the pressures and responsibilities of being an icon in the s...
Ep 23: CEO Of The Biggest Shuttlecock Brand, Viktor’s First Professional Contract, The Next Generation Of Shuttlecock Production, The Importance of Shuttlecock Sustainability
03 Jan 2026
Contributed by Lukas
In this episode, CK Yew interviews Rasmus Skousen, CEO of RSL Europe, discussing the evolution of badminton, the impact of market dynamics on shuttlec...
Ep 22: The Best Of The Average Not Average Podcast 2025 - Standout Conversations & Funniest Moments
20 Dec 2025
Contributed by Lukas
This highlights episode brings together the best moments from The Average Not Average Podcast in 2025. Each segment is taken from a different episode,...
Ep 21: Viktor Axelsen’s Toughest Battle – Back Injury Updates, Tournament Plans, Crossing Paths With Stephen Curry, The Rise Of Pickleball & Padel
06 Dec 2025
Contributed by Lukas
In this episode of The Average Not Average Podcast, CK Yew and Viktor Axelsen talk about Viktor’s current back injury and the difficulties he’s fa...
EP20: Kestutis Navickas - Why French Badminton Is Becoming Stronger, Evolution Of Elite Badminton, Mental Toughness & Fashion In Athletes
22 Nov 2025
Contributed by Lukas
In this podcast episode, Kestutis Navickas, CK Yew and Viktor Axelsen discussed the evolution of badminton, the importance of recovery, and the inters...
Ep 19: Alex Lanier - Expectations Are Different As I’m Top-10 In The World, Chess, Golf and Bananas
08 Nov 2025
Contributed by Lukas
In this episode of the Average Not Average podcast, host CK Yew interviews professional badminton player Alex Lanier. They discuss Alex's recent h...
Ep 18: Viktor Axelsen - I Have No Problems With Shi Yu Qi & I Want To Win So Bad
25 Oct 2025
Contributed by Lukas
This episode 18 of the Average on Average podcast, Viktor Axelsen discusses his recent experiences at the Denmark Open and his preparations for the Fr...
Ep 17: Ben Beckman - Elite Player to Online Creator to Badminton Commentator - The Love Story
11 Oct 2025
Contributed by Lukas
In this episode of the Average on Average podcast, CK Yew and guest Ben Beckman discuss the innovative BXL badminton tournament, exploring its unique ...
Ep 16 Dr David Evans - BWF World Tour Umpire - The Challenge Of Being An Umpire And The Hardest Decision I Had To Make
27 Sep 2025
Contributed by Lukas
In this episode of the Average Not Average Podcast, CK Yew, Viktor Axelsen, and David Evans delve into the intricacies of badminton umpiring. They dis...
Ep 15: Ayush Shetty - India’s BWF WorldTour Winner at ONLY 20 years old
13 Sep 2025
Contributed by Lukas
In this episode of the Average Not Average Podcast, CK Yew, Viktor Axelsen, and Ayush Shetty discuss their training routines, daily lives, and experie...
Ep 14: The state of Malaysian Badminton & Why Badminton Media Needs To Educate Its Fans
30 Aug 2025
Contributed by Lukas
Ahmed Shahrazad Sani is an award-winning sports journalist from Malaysia, especially with his live coverage of the Paris 2024 Olympics. We delve into ...
Ep 13: Balancing Identity and Injury in Sports - Why Viktor Axelsen can't play the 2025 World Champs
16 Aug 2025
Contributed by Lukas
In this episode of the Average Not Average Podcast, CK Yew and Viktor Axelsen discuss Viktor's rehabilitation journey after injury, the mental cha...
Ep 12: Cristian Luque Manjon - Challenges of working with THE BEST badminton team on the planet and the importance of individualised training
02 Aug 2025
Contributed by Lukas
In this episode of the Average Not Average podcast, CK Yew and Viktor Axelsen engage in a deep conversation with Christian Luque Manjon about his jour...
Ep 11: Season 1 Halftime Recap, An Se Young’s Contract Negotiations, Growth of Para Badminton
19 Jul 2025
Contributed by Lukas
In this episode, Viktor Axelsen and CK Yew discuss various topics including the upcoming VA collection launch, CK's new marketing company - El Plan St...
Ep10: Chirag Shetty - The Status of Indian Badminton, Funny Satwik Stories & Ladies vs Mens, 2 vs 1
05 Jul 2025
Contributed by Lukas
We finally have Indian badminton superstar, Chirag Shetty, on The Average Not Average Podcast! Alongside Viktor Axelsen, CK discusses the growth, stat...
How To Build An Empire - The Delicate Balance Of Trust, Hard Work, Commitment And Luck
21 Jun 2025
Contributed by Lukas
We finally have a full episode guest! We welcome Henrik Axelsen, Viktor Axelsen's manager and father, to the podcast to discuss and break down the...
Ep 8: Most Underrated Skill - The Mental Game, Who To Trust, Struggles & How To Become Great At It
07 Jun 2025
Contributed by Lukas
CK and Viktor discuss the MOST Underrated skill that is crucial to ensure success in everything - the mental side of things. They discuss what they ha...
Ep 7: Building businesses, Spending Money to Make Money & How CK Got Started In Media
24 May 2025
Contributed by Lukas
We finally have our first guest on the podcast! CK and Viktor Axelsen discuss the businesses in which they are involved, both within and outside the w...
Ep 6: Oatmeal Crimes & Rehab Times: CK & Viktor’s First Post-Surgery Update
10 May 2025
Contributed by Lukas
CK Yew and Viktor Axelsen discuss Oatmeal Crimes & Rehab Times. Viktor dives deep into his injury and how he is doing post-surgery before both the...
Ep 5: CK & Viktor's Lives Off Court: From their love of Coffee to their families as their support system
26 Apr 2025
Contributed by Lukas
Ep 5: CK and Viktor let loose in this episode and discuss lots of family life, their love of coffee and also how their families support them as they c...
Ep 4: Life On The Road At Tournaments & Introduction To Badminton Media
12 Apr 2025
Contributed by Lukas
Ep 4: Life On The Road At Tournaments & Introduction To Badminton MediaCK and Viktor dive into the fourth episode of The Average Not Average Podca...
Ep 3: Taking Charge of Training = Taking Charge of Your Life
29 Mar 2025
Contributed by Lukas
Episode 3: Taking charge of training = Taking charge of your lifeCK and Viktor dive into the third episode of The Average Not Average Podcast, discuss...
Ep 2: Tournaments are Relentless, Committed Players and Getting Fined
15 Mar 2025
Contributed by Lukas
Episode 2: Tournaments are Relentless, Committed Players and Getting FinedCK and Viktor dive into the second episode of The Average Not Average Podcas...
Ep 1: Sport is a business, BWF's challenges and new equipment.
01 Mar 2025
Contributed by Lukas
CK and Viktor dive straight into this first-ever episode of The Average Not Average Podcast. They introduce Viktor's new equipment series and discuss ...
Ep 0 - How it all started?
01 Mar 2025
Contributed by Lukas
CK and Viktor dive behind the scenes on how The Average Not Average Podcast came to life. Follow in on the conversation and follow on social media for...
Hey, it's CK!
26 Feb 2025
Contributed by Lukas
CK Yew introduces himself as the second host of The Average Not Average Podcast.In the full episodes, he will be sharing his experience, insights and ...
Hi, it's Viktor!
25 Feb 2025
Contributed by Lukas
Viktor Axelsen introduces himself as the host of The Average Not Average Podcast.In the full episodes, he will be sharing his experience, insights and...