The Brand Builder Podcast
Activity Overview
Episode publication activity over the past year
Episodes
What 8 & 9 Figure Brands Have (That You Don't)
03 Feb 2021
Contributed by Lukas
I talk to many, many, MANY entrepreneurs that claim they want to build a business that sells for 8 or 9 figures. But other than the vanity of being ab...
The Product Development Philosophy of the World's Largest Brands
27 Jan 2021
Contributed by Lukas
Entrepreneurs building product brands are often pulled between "product" - the actual things they're developing - and "brand" - the soul and story beh...
Doing It Right with Your Second Brand
20 Jan 2021
Contributed by Lukas
Entrepreneurship is a journey. Whether you've been at your business for a day, a year, or a decade, there's always a new lesson lurking around the cor...
Building a Highly Profitable Brand Around Your Passion Area
07 Oct 2020
Contributed by Lukas
Max talks with YouTuber Matt Loberstein of Zero to Brand, who built a multi-million dollar business on Amazon. Many entrepreneurs would have taken tho...
3 Tools To Spy On the Competition
23 Sep 2020
Contributed by Lukas
Here are the best tools right now that you should be using to get ahead of your competition on Amazon.
How 8-Figure Brands Prep for Black Friday (Hint: Start Now)
09 Sep 2020
Contributed by Lukas
School might just be starting, but Q4 is right around the corner. Most brands don't do as well as they could preparing for the holiday season. It's ti...
Finding The Secrets Hidden In Amazon's Data
31 Aug 2020
Contributed by Lukas
Join us as Max sits down with Jon Tilley from Zonguru to talk about his favorite tools and strategies for integrating Amazon into your brand building ...
What I've Learned as an Entrepreneur and New Dad
17 Aug 2020
Contributed by Lukas
After an unexpected hiatus when his baby arrived a few weeks early, Max is back at it this week! He's sharing what he's learned being an entrepreneur ...
Lessons From The World's Leading Supplement Formulator
08 Jun 2020
Contributed by Lukas
Shawn Wells MPH, LDN, RD, CISSN, FISSN is the world's leading supplement formulator. He is an expert in the fields of performance nutrition, longevit...
0 To Millionaire Maker: Creating The Blueprint For A Real Business w/ Ryan Daniel Moran
25 May 2020
Contributed by Lukas
This week I interview none other than Ryan Daniel Moran, the millionaire maker. Ryan is the founder of Capitalism.com and he is responsible for creati...
How To Provide Value In A Pandemic w/ Steven Black
18 May 2020
Contributed by Lukas
Steven Black is a marketer and serial entrepreneur who has built a number of brands both on and off Amazon. As a consultant he has seen what works for...
Change Or Die: Finding New Opportunities For Your Brand
11 May 2020
Contributed by Lukas
There is no going back to normal. eCommerce is booming and there are tremenduous opportunities for smaller brands to embrace change and move more quic...
Brand Building During A Worldwide Pandemic: What You Need To Know
14 Apr 2020
Contributed by Lukas
This week we had a timely chat with Jeff Lieber from TurnKey Product Management about how the coronavirus is affecting brands on Amazon and what you n...
Bigger Than Amazon: How Bear Komplex Scales By Focusing On A Specific Niche
17 Feb 2020
Contributed by Lukas
Bear Komplex is a fitness company that serves crossfitters. One of the secrets to their success has been going to where those people show up, both in ...
Diamond Wars: How Lightbox Uses Tricky Marketing To Control The Jewelry Industry
10 Feb 2020
Contributed by Lukas
This week on The Brand Builder Podcast we're reviewing a brand that is disrupting the marketplace in a whole new way. Lightbox is selling a new lab-gr...
How To Market Your Products When You Have All Kinds Of Different Buyers
06 Jan 2020
Contributed by Lukas
Max Kerwick answers one of the hardest questions business owners are challenged with. How do you market to people who aren't in your target audience? ...
Do You Really Need To Be Passionate About Your Product?
23 Dec 2019
Contributed by Lukas
Is passion a necessity for entrepreneurial success? Max Kerwick and Ryan Daniel Moran tackle this recurring listener question and offer up their take ...
How To Go From Zero To $1 Million With An Online Business | Ryan Moran
16 Dec 2019
Contributed by Lukas
Today Stefan James interviews Ryan Daniel Moran and digs into the three stages to breaking the million-dollar mark, and more. If you're looking to ...
Ezra Firestone - How To Grow Amazon, Shopify, And Paid Media Simultaneously
02 Dec 2019
Contributed by Lukas
The one and only Ezra Firestone joins Jeff Lieber this week to discuss the most up-to-date online sales and marketing strategies he uses to grow sales...
How To Turn Your Mission Into Raving Fans
25 Nov 2019
Contributed by Lukas
This week Max tackles something near and dear to his heart: turning customers into raving fans! Scratching their basic client itch is not enough. I...
The Keys To Multi-Channel Business Success: How To Take An Amazon Brand To Your Own Platform
11 Nov 2019
Contributed by Lukas
We're doing things a little differently this week, Nathan Hirsh — CEO of FreeeUp and host of the Outsourcing and Scaling Show — interviews Max! ...
Influencer Marketing: Create A Partnership That Really Works w/ Crossfitters Lauren Fisher & Rasmus Andersen
04 Nov 2019
Contributed by Lukas
Listen to this episode before throwing your money at any and all influencers you can find! There is a wrong and right way to do influencer marketing. ...
Riches In The Niches: How Glow By Daye Grew A Small Hair Brand Into Big Profits
28 Oct 2019
Contributed by Lukas
Max Kerwick welcomes Ranay Daye Orton, Founder and CEO of Glow by Daye a hair care brand for natural and textured hair for women of color. She shares ...
Painful Lessons Learned From Selling My Business w/ Jeff Lieber
21 Oct 2019
Contributed by Lukas
Are you thinking about selling your business? Do you know what's missing in your business to get good value for it? This episode is for you: special c...
Brand Story Workshop: Increase Sales Through Customer Understanding
14 Oct 2019
Contributed by Lukas
How well does your brand fit into your customer's day and where are you leading them? Today's episode tackles what questions should you ask yoursel...
5 + 3 Interview Method For Brand Growth: Key Questions To Ask Customers
07 Oct 2019
Contributed by Lukas
Today's focus is on the 5+3 method Max uses to get the most information out of a core customer base. He really dives in and breaks down how many peopl...
2 Kickstarters To 25 Million: How Vessi Innovates Premium Products
30 Sep 2019
Contributed by Lukas
This week we talk to the Co-Founder and CEO of Vessi Footwear, Tony Yu, who in the last 18 months has has 2 million dollar plus kickstarters. Tune ...
From $1m To $100m w/ Cameron Herold & Ryan Daniel Moran
23 Sep 2019
Contributed by Lukas
This week's episode is a presentation from the Capitalism Conference by Cameron Herold, Founder of the COO alliance and author of two best-selling boo...
How 1 Wacky Ad Can Go Viral & Boost Your Business Overnight w/ Will Clarke
16 Sep 2019
Contributed by Lukas
Will Clarke of Poo~Pourri - a company making essential oil sprays to neutralize bathroom odors - gave the best speech you may ever hear about taking a...
How VitaCup Sold Over $3M On Amazon In 1 Year
09 Sep 2019
Contributed by Lukas
Jeff Lieber comes in for a special episode of the Turnkey Playbook for Amazon podcast — today, he breaks down how a small company went from 10k to o...
5 Foundational Truths Of Highly Profitable Ad Campaigns w/ Molly Pittman
02 Sep 2019
Contributed by Lukas
Molly Pittman — Co-Founder of Train my Traffic Person — has thousands of hours of experience running ads for companies selling physical products, ...
The Fundamentals That Big Brands Are Missing On Amazon
27 Aug 2019
Contributed by Lukas
Special contributor Jeff Lieber comes back on the podcast with the Turnkey Playbook for Amazon. This episode, he covers some fundamentals that are oft...
Building A Rockstar eCommerce Team In 2 Years w/ Jeremy Sherk & Kevin Pasco
19 Aug 2019
Contributed by Lukas
Today, Max shares an all time favorite keynote from the Capitalism Conference by Nested Naturals Co-Founders Jeremy Sherk and Kevin Pasco. After wo...
Non-Profit Branding: How Scott Harrison Used Marketing To Give The World Clean Water
12 Aug 2019
Contributed by Lukas
How did Scott Harrison went from nightclub promoter to Founder and CEO of the most successful non-profit in the world Charity: Water? During this Capi...
Playbook For Amazon: How To Make Inexpensive And Effective Product Videos
05 Aug 2019
Contributed by Lukas
Cap.Com contributor Jeff Lieber from TurnKey Management returns for a quick talk on videos that work. Are you planning to add video to your assets? Th...
The Customer Journey: How To Lead Cold Traffic Down A Path To Buy w/ Max Kerwick
29 Jul 2019
Contributed by Lukas
Leaked segment from an 8 Figure Exits business workshop from a small mastermind for sellers doing over 100k a month!! After working with each atten...
How To Convert Amazon Buyers Into Loyal Customers w/ Justin Ray
22 Jul 2019
Contributed by Lukas
Today's episode is a talk by Justin Ray at the 2019 Brand Builder Summit. Justin co-founded an adventure and lifestyle gear brand 3 years ago. Today h...
How To Build A Huge Audience For Product Launches And More w/ Kevin Liang
15 Jul 2019
Contributed by Lukas
Today, Jeff Lieber of Turnkey Management interviews Kevin Liang, the 26 year old Founder and CEO of ADI Ventures, the company behind EcoQube and EcoQu...
Ezra Firestone: How To Build Audiences, Grow Sales, And Stand Out In An Ultra-Noisy Marketplace
08 Jul 2019
Contributed by Lukas
Ezra Firestone's business spent 13 million in advertising and generated 50 million in revenue from one brand in the last 30 months. He has learned ...
How to Take Advantage of Amazon Giveaways
01 Jul 2019
Contributed by Lukas
In today's episode, Jeff Lieber from TurnkeyProduct Management shares one of the most inexpensive ways to drive traffic on the Internet he has seen in...
Playbook For Amazon Success: Biggest Lessons Learned w/ Jeff Lieber
24 Jun 2019
Contributed by Lukas
Today's episode is the Playbook for Amazon podcast! Jeff Lieber from Turnkey Product Management welcomes listeners to the show that is dedicated to he...
Hiring Secrets: How You Can Build The Right Team And Free Up Your Life w/ Nathan Hirsch
17 Jun 2019
Contributed by Lukas
Nathan is Founder and CEO of FreeeUp, an outsourcing company geared for e-commerce and Amazon businesses, he is also an accomplished Amazon and e-comm...
Ads That Work: How Dr. Yev Marusenko Uses Smart Social Marketing To Sell
10 Jun 2019
Contributed by Lukas
Today's episode is about really rigorous data based approach to social media advertising. Tev Marusenko, PhD, takes a very academic approach to data c...
What Do We Mean When We Talk About Brand?
03 Jun 2019
Contributed by Lukas
Because you asked: today, we diverge from the usual interview and Max breaks down the very concept of 'brand' into easily digestible parts. So is it j...
How To Build A Sellable Brand: 7 & 8-Figure Exits w/ Coran Woodmass
27 May 2019
Contributed by Lukas
Dreaming of the big payday? Coran woodmass shares his secrets on the brands getting bought and sold today. How does he know? His registered buyers hav...
The Secrets And The Mindset Of The $100m+ Man w/ Joel Marion
20 May 2019
Contributed by Lukas
Joel Marion is the founder of Biotrust Supplements but he caught Ryan's eye when his own personal brand blew up overnight. How do you develop the righ...
1 Million Per Month On Shopify Alone: How I Started Selling Online Without Touching Amazon w/ Garret Akerson
13 May 2019
Contributed by Lukas
Today's episode is a keynote by Garrett Akeson on the company he bootstrapped with his wife: Kindred Bravely. He shares a mountain of examples on how ...
Tom Bilyeu: From His Kitchen To A Billion Dollar Food Company ("From Scratch")
29 Apr 2019
Contributed by Lukas
In today's episode, Max Kerwick shares a keynote from the Capitalism Conference by Tom Bilyeu — the man behind Quest Nutrition and Impact Theory —...
How To Get Customers: Targeting The Ideal Buyers For Your Brand w/ Max Kerwick
22 Apr 2019
Contributed by Lukas
Max Kerwick — BBP co-host and brand building secret weapon — speaks to a select group at the 8 figure exit workshop at Ryan's home. Who is your si...
Finding The 5% of Customers Who Will Increase Your Revenue By 90% w/ Steven Black
15 Apr 2019
Contributed by Lukas
If you don't brand yourself, your customers will brand you. Max Kerwick talks to Steven Black about social listening, a great tool to begin or improve...
How To Beat Pesky Amazon Competitors
08 Apr 2019
Contributed by Lukas
First, have a great product and customer experience. Second? Ryan details the 3 steps you need to take on your journey to beating out your competition...
How To Target Your Core Customer Without Losing Market Share
01 Apr 2019
Contributed by Lukas
Max Kerwick plays it differently today by tackling a common listener question: "it's great to build around an ideal buyer, but how do I market to mult...
How To Pass $1m In Sales On Amazon
25 Mar 2019
Contributed by Lukas
Ryan Daniel Moran talks about the usual challenges businesses looking to scale up typically run into, and how to tackle those issues. In this episode,...
Ryan Daniel Moran: The Power Of Ads, Amazon, And A Good Offer
18 Mar 2019
Contributed by Lukas
Ryan Daniel Moran recently spoke at AdSum 2019, a summit for online sellers and digital marketers. In this talk Ryan shares how you can combine the p...
Michael Dubin - How To Build A Billion Dollar Brand
11 Mar 2019
Contributed by Lukas
Many companies break when they scale too quickly with poor infrastructure, and when Michael Dubin's Dollar Shave Club hit momentum through a viral vid...
How Kevin Used Influencers, Shopify, and Cold Advertising To Pass 8-Figures
04 Mar 2019
Contributed by Lukas
When starting your own product business, it's easy to tackle a million and one problems at a time. Starting on the simplest problems first sets you on...
My First Product Hit - What Do I Do Now?
25 Feb 2019
Contributed by Lukas
Let's say your first physical product is starting to really gain traction and pick up sales. What do you next? How can you grow your brand even bigger...
Telling Brand Stories Through Photography with Caleb Kerr
18 Feb 2019
Contributed by Lukas
A great photo gives more & better information than words ever can. When it comes to selling physical products, you NEED to understand how you are usin...
Do You Need To Be Passionate About Your Product?
11 Feb 2019
Contributed by Lukas
Is your business a "lifestyle" business? An escape from the corporate world? A means of independence? Or the expression of a true passion? Could it tu...
Launch & Scale to 8 Figures: Creating A Continual Seller w/ Cathryn Lavery
04 Feb 2019
Contributed by Lukas
Cathryn Lavery runs a company called Best Self Co. which started as a kickstarter. That crowdfunding project later grew to become an 8-figure company...
2 Years To 100 Million : How A Niche Brand Grew Without Fundraising w/ Moiz Ali
28 Jan 2019
Contributed by Lukas
Moiz Ali founded Native Deodorant 2 years before selling the company to Procter & Gamble for $100 Million. How does that happen? How is there still ...
8 Figure Branding : How Creating Experiences Made An eCommerce Co. Thrive w/ Cathryn Lavery
21 Jan 2019
Contributed by Lukas
Cathryn Lavery is an entrepreneur and the co-founder of Best Self Co., a company that helps you be more efficient, focused, and operate as your best s...
Crossfit Capitalism : Using Influencers and Athletes To Transition From Amazon to Shopify w/ Bear Komplex
14 Jan 2019
Contributed by Lukas
The best audience to sell to is one you are a part of. Being part of a community you truly understand the pain points, the problems that come up, whe...
$121k/mo With Facebook Live: How Roxelle Built Raving Fans & Launched A 7-Figure Brand
07 Jan 2019
Contributed by Lukas
Not long ago Roxelle Cho was making products in her garage. After she gained the loyalty and support of a growing customer base through Facebook Live...
Turnkey Strategies For Rapid Sales Growth On Amazon w/ Jeff Lieber
31 Dec 2018
Contributed by Lukas
We see a lot of physical product sellers who are really settling for low profit margins and who are really in the weeds of their business, particularl...
Turn Likes and Clicks From Your Audience Into Loyal Buyers w/ George Bryant
24 Dec 2018
Contributed by Lukas
George Bryant is a marketing wizard who helps companies ethically scale. This means dialing in what is really important to the customer. Finding what...
The Brand Builder Podcast w/ Ryan Daniel Moran & Max Kerwick
14 Dec 2018
Contributed by Lukas
Building a physical products brand is the most predictable path to a 7-figure business. Brands have staying power and their loyal customers will buy f...