The Brave Technologist
Episodes
Private Keys: The Solution to Combat AI Fraud?
06 Mar 2024
Contributed by Lukas
Preston Byrne, Partner at Brown Rudnick LLP, discusses the benefit of using public private keys as a solution to authenticate communication, and avoid...
Digital Sovereignty & Maintaining Our Connection with Humanity
28 Feb 2024
Contributed by Lukas
Anupam Chander, Scott Ginsburg Professor of Law and Technology at Georgetown, and Visiting Scholar at Harvard's Institute for Rebooting Social Media, ...
The Role of AI in Enabling Self-Driving Trucks
21 Feb 2024
Contributed by Lukas
Shubham Shrivastava, Head of Machine Learning at Kodiak Robotics, discusses how AI is solving the increasing challenges within the long haul trucking ...
The EU's AI Act: Creating Legislation That Will Survive Over Time
14 Feb 2024
Contributed by Lukas
Gabriele Mazzini, Team Leader - AI Act at the European Commission, discusses the risk-based approach they took when crafting specific rules for the Ar...
Blockchains, Bringing Transparency and Democratizing Access to Global Finance
07 Feb 2024
Contributed by Lukas
Austin Campbell, Managing Partner at Zero Knowledge Consulting, discusses the outdated infrastructure of finance and how blockchain is positioned to...
What Can We Learn From the Taylor Swift Deep Fakes Scandal?
04 Feb 2024
Contributed by Lukas
Sexually-explicit AI-generated images of Taylor Swift surfaced last week and went viral on many platforms - particularly X (formerly Twitter) who resp...
PepsiCo is Bridging the Physical and Digital World with Next Gen D2C Marketing (REVISIT)
17 Jan 2024
Contributed by Lukas
Kate Brady, Head of Next Gen D2C Consumer Experience & Direct Digital Marketing Capabilities at PepsiCo, shares how mainstream brands and marketers c...
AI Ethics & Safety: What Could Go Wrong and How to Stop It
27 Dec 2023
Contributed by Lukas
Nell Watson is a pioneering ethics and machine intelligence researcher, and president of EthicsNet. Here, she discusses different scenarios in whi...
AI's Impact on Employment, Equal Opportunity and Upholding our Civil Rights
20 Dec 2023
Contributed by Lukas
Keith Sonderling, Commissioner at the United States Equal Employment Opportunity Commission (EEOC), discusses how HR companies and employers are using...
Limitations of Artificial Intelligence and Misaligned User Expectations
13 Dec 2023
Contributed by Lukas
Gilad Lumbroso, Squad Lead @ AI21 Labs, discusses the various ways we overestimate AI, and the gaps that currently need to be filled in AI capabilitie...
Building Your Own LLM
06 Dec 2023
Contributed by Lukas
Greg Diamos, Co-Founder of Lamini, shares how their discovery of the Scaling Laws Recipe led to rapid evolution of language learning models, and inspi...
Privacy Protecting AI and Building Consumer Trust
22 Nov 2023
Contributed by Lukas
Kleomenis Katevas, Machine Learning Researcher at Brave Software, discusses how we can build trust in AI with the general public by making data as saf...
The Golden Age of CFO Technology and the Urgency to Adapt
15 Nov 2023
Contributed by Lukas
Grant Halloran, CEO of Planful, discusses AI's impact on CFOs and finance leaders, and ways these technologies have changed their role within organiza...
Introducing Leo: Brave's New AI Assistant
08 Nov 2023
Contributed by Lukas
Brian Bondy, Co-Founder and CTO of Brave, discusses the recent launch of Leo, Brave's browser-native AI assistant. Brian discusses the benefits of hav...
Creating Data Informed Campuses and Building AI for Higher Education
01 Nov 2023
Contributed by Lukas
What impact will Generative AI have on Higher Education? This week's guests tackle this question head on. Ravi Pendse and Bob Jones lead the developme...
Challenging the "Google Adjective" with Brave Search
25 Oct 2023
Contributed by Lukas
Josep M. Pujol, Chief of Search at Brave, and Subu Sathyanarayana, Director of Engineering for Brave Search, discuss the history of Internet search an...
Artificial Intelligence: Is it the Key to Boosting Human Intelligence?
18 Oct 2023
Contributed by Lukas
Dr. Kjell Carlsson, Head of Data Science Strategy & Evangelism at Domino Data Lab, contemplates AI's impact on human intelligence and its implications...
Introducing The Brave Technologist
11 Oct 2023
Contributed by Lukas
Deconstructing AI and Bleeding-Edge Tech The Brave Technologist is here to shed light on the opportunities and challenges of emerging tech. To make i...
Live from Consensus! Gamifying your Identity and Next Gen Privacy Implications
06 Jun 2023
Contributed by Lukas
Danny Wright (Chief Brand Officer) and Eddie Satterly (Chief Technology Officer) of OneOf discuss ways they're decentralizing identity in an effort to...
Ways that Cannabis and Web3 Can Come Together
08 May 2023
Contributed by Lukas
Robert Lund, Co-Founder and Chief Creative Officer at Studio TBD, discusses their decision to make their cannabis company Web3 native from its incepti...
Increasing Ad Efficiency and Performance of Your Advertising Strategy
01 May 2023
Contributed by Lukas
Will Haire, Co-Founder of BellaVix, shares the tactics they're currently employing to help our brands scale on marketplaces like Amazon including the ...
How Polygon is Building Community to Decentralize Their Brand
24 Apr 2023
Contributed by Lukas
Jennifer Kattula, Senior Vice President of Marketing at Polygon Labs, discusses how they approached their recent rebrand. This process forced their te...
Introducing Season 7: Advertising in a Brave New World
17 Apr 2023
Contributed by Lukas
Marketers everywhere are getting creative - they're being asked to do more with less, and rising to the challenge. In this new season of The Brave Mar...
Decentraland Offers Brands Creative Freedom and Limitless Possibilities
20 Mar 2023
Contributed by Lukas
Marja Konttinen, Marketing Director of Decentraland Foundation, discusses building on the open metaverse and some of the most creative pieces of user ...
Leveraging the Virtual Real Estate Market with SuperWorld
13 Mar 2023
Contributed by Lukas
Hrish Lotlikar, Co-founder and CEO at SuperWorld, discusses how they're blending the virtual and physical world to unlock diverse opportunities for br...
Why Tokenization is the Core Building Block of Web3
06 Mar 2023
Contributed by Lukas
Matt Wurst, Founder of PointSymmetry and Co-Founder of Mint, discusses the role that tokens will play in enabling brands to reward and incentivize par...
Web3 Ideals: Ease of Use, Security and Risk Mitigation
27 Feb 2023
Contributed by Lukas
Andrew Klein, SVP, Web3 Brand Strategy & Innovation at Publicis Media, discusses how they're helping brands convert their existing audiences to Web3 w...
Grassroot Marketing Strategies That Scale
20 Feb 2023
Contributed by Lukas
Hugo Feiler, Co-Founder and CEO of Minima, shares how they've been partnering with their community to stress test their technology, and amplify their ...
The Importance of Privacy in the Metaverse
13 Feb 2023
Contributed by Lukas
Arjun Bhatnagar, CEO and Abhijay Bhatnagar, Chief Product Officer at Cloaked discuss the role privacy will play in the evolution of the Internet and t...
The Urgency for Brands to Adopt Emerging Technology
06 Feb 2023
Contributed by Lukas
Thomas Webb, Founder of Worldwide Webb 3, discusses the real fear of missing out brands are facing if they don't embrace emerging technologies such as...
Monetizing in the Metaverse
30 Jan 2023
Contributed by Lukas
Justin Hochberg, CEO of the Virtual Brand Group, shares how he's helping brands have an omnichannel metaverse presence including his work with Forever...
From a 2D to 3D Internet: How Marketing Strategies Must Shift
23 Jan 2023
Contributed by Lukas
Mark van Rijmenam, Strategic Futurist and Founder of the Digital Futures Institute, discusses the many complex and exciting ways the shift from a 2D t...
How Marketers Can Convert The Masses to Web3
16 Jan 2023
Contributed by Lukas
Quinn Campbell, VP of Growth at Sky Mavis, discusses how they're working with Web3 content creators, and the critical role these partners play in conv...
Making the Metaverse Commercially Viable for Advertisers
09 Jan 2023
Contributed by Lukas
Ryan Kumar, Founder and CEO of Mintdropz, explains why we're in the caveman stages of an unexplored metaverse. He shares his predictions for when we c...
Why Marketers Need to Make Blockchain Invisible
26 Dec 2022
Contributed by Lukas
Jon Hook, CMO at PlayEmber, discusses their efforts to attract more gamers by removing the blockchain infrastructure as a barrier. He also explains ho...
Privacy First Marketing
19 Dec 2022
Contributed by Lukas
Andrew Milich, CEO of Skiff, discusses their commitment to consumer privacy despite its associated marketing challenges. He explains how their team ha...
Dentsu: What Holds Brands Back From Jumping Into Web3
12 Dec 2022
Contributed by Lukas
Michael Liu, SVP, Head of Innovation at Dentsu Media and Kevin Villatoro, Partnerships at Dentsu, share how their agency clients are responding to Web...
Vayner3: When to Expect Mainstream Adoption of Web3
05 Dec 2022
Contributed by Lukas
Avery Akkineni, President of Vayner3, discusses the current state of Web3 adoption and her predictions for its future. She explains how brands are cur...
Introducing Season 6: Marketing in the Metaverse
28 Nov 2022
Contributed by Lukas
Brands are navigating the new Web3 world and with it comes an opportunity for experimentation, innovation and engaging consumers in entirely new ways....
Being a Brand in a Brandless Category: Avocados From Mexico
07 Nov 2022
Contributed by Lukas
Kelly Poquiz Burke, Associate Director of Brand Marketing & Strategy at Avocados From Mexico, discusses many of the brand experiences their team has l...
Collaborating with Creators to Solve Marketers' Most Pressing Challenge
31 Oct 2022
Contributed by Lukas
Lisa Marie Paul, Head of Content and Partnerships at Talenthouse AG, discusses how millenial and Gen Z mindsets have changed consumer expectations sur...
Adjusting to the Complexities of Web3 Marketing
24 Oct 2022
Contributed by Lukas
Stacy Wakefield, VP of Marketing at Delphia, discusses her biggest new marketing challenge: building a Web3 brand and community. She explains the comp...
PepsiCo is Bridging the Physical and Digital World with Next Gen D2C Marketing
17 Oct 2022
Contributed by Lukas
Kate Brady, Head of Next Gen D2C Consumer Experience & Direct Digital Marketing Capabilities at PepsiCo, shares how mainstream brands and marketers ca...
Mindsets For Success: How Marketers Can Stand Behind Their Brave Ideas
26 Sep 2022
Contributed by Lukas
Sierra Reed, Vice President Director of Social Strategy at Digitas, discusses how she's successfully leaned into brave marketing moments and stood up ...
Authentic Team Cultures Build Authentic Brands That Standout
19 Sep 2022
Contributed by Lukas
Laura Mesa, Vice President of Community and Marketing at Product Hunt, shares how allowing your team to be vulnerable in the workplace, allows your br...
Culture is Changing: How Marketers Can Prepare For The Future Now
12 Sep 2022
Contributed by Lukas
Quynh Mai, Founder & CEO of Qulture shares how culture is changing quickly from Gen Z and what brands need to change in order to be successful on plat...
Favorability Focused Storytelling For Nestlé's Locally Minded Audience
05 Sep 2022
Contributed by Lukas
Liz Caselli-Mechael, Global Head of Digital & Content for Nestlé, discusses how she's built her career around purpose-driven digital storytelling a...
Why Your Audience Is Not Your Community
29 Aug 2022
Contributed by Lukas
Claire Kart, VP Marketing & Community at Mina Foundation, discusses how they're leveraging "just in time marketing" as a go to market strategy for the...
How Twitter is Promoting Safety and Gamifying Privacy
22 Aug 2022
Contributed by Lukas
Maura Tuohy Di Muro, Global Head of Product Marketing at Twitter, discusses how Twitter is promoting safety on their platform and the unique ways they...
Introducing Season 5: Featuring Women Marketers
15 Aug 2022
Contributed by Lukas
Many of the most memorable brand campaigns have been driven by cutting edge marketers who are driving innovation and massive growth for some of the mo...
Understanding Exotic Options and Marketing Tactics for a Mainnet Launch
13 Jun 2022
Contributed by Lukas
Winston Zhang, Co-founder at Cega, shares how they're preparing for their upcoming mainnet launch. He discusses the marketing strategies they're worki...
Experiential Marketing and Making Crypto Events More Memorable
18 Apr 2022
Contributed by Lukas
Jay Kurahashi-Sofue, VP of Marketing at Ava Labs, discusses how his team disrupted the traditional event experience with their recent Avalanche Summit...
How eToro is Making Crypto Trading More Social
11 Apr 2022
Contributed by Lukas
Brad Michelson, Head of US Marketing team at eToro, discusses the unique social features their platform offers in an effort to reduce intimidation and...
Crypto Utility: What's Still Missing from the Crypto Ecosystem?
06 Apr 2022
Contributed by Lukas
Aaron Schneider, Business Development and Partnerships at Bitpay, discusses ways that crypto can become more useful in order to maintain its relevance...
The Future of Decentralized Identifiers and Monetization of Personal Genome Data
21 Mar 2022
Contributed by Lukas
Dylan Dewdney, Co-Founder and Lead Initiator at NFT3.com and Kylin Network, discusses the world of DIDs (decentralized identifiers) and some of the fu...
The SuperRare Creator Economy: Crypto Art and NFTs
14 Mar 2022
Contributed by Lukas
David Feinstein, Head of Partnerships at SuperRare, discusses the economics of digital art and how valuing NFTs compares to the traditional art world....
Crypto Philanthropy: Using Crypto as a Force for Good
28 Feb 2022
Contributed by Lukas
Duke Kim, Director of Crypto Partnerships at The Giving Block, educates us on the benefits of crypto philanthropy and the work they're doing to connec...
Digital Asset Ownership and Gaming in the Metaverse with Splinterlands
21 Feb 2022
Contributed by Lukas
Aggroed Lighthacker, CEO at Splinterlands, discusses why gaming was the winning solution to support the mass market to engage with crypto. He discusse...
Cutting the Jargon and Making Crypto Accessible to the Masses
14 Feb 2022
Contributed by Lukas
Chris Ghent, Global Head of Brand Strategy & Partnerships at the NEAR Foundation, shares how he and his team are taking a unique approach to making cr...
How Solana Looks at DeFi and Leads Crypto Marketing with the Community in Mind
07 Feb 2022
Contributed by Lukas
Matty Taylor, Head of Growth at Solana Labs, shares how and why community drives the growth of Solana. We also discuss some of the challenges with try...
Crypto.com Believes That "Fortune Favors The Brave"
31 Jan 2022
Contributed by Lukas
Steven Kalifowitz, CMO at Crypto.com, shares the strategies and tactics he's implementing on his team's quest to become a world renowned brand like Co...
Introducing Season 4: Featuring Crypto Brands
24 Jan 2022
Contributed by Lukas
The world is waking up to the power of crypto, and we are seeing this with new NFT and token launches everyday - all using Blockchain technology. Se...
Virgin Voyages is Disrupting the Cruise Industry with Risk built into their DNA
20 Dec 2021
Contributed by Lukas
Virgin is a powerful brand that's succeeded across many ventures: media, airlines, mobile and more. Now, they've set their sights on the cruise ship i...
Why Amex is Taking a Balanced Approach to Competition
13 Dec 2021
Contributed by Lukas
Andy Goldberg, SVP, Global Brand Content & Platforms at American Express, discusses how he is reframing the competitive landscape by fighting for fini...
How This 100% Electric Jet Company Thinks About Marketing
06 Dec 2021
Contributed by Lukas
Jessica Bryndza, CMO at Lilium (an aerospace company that's developed a 100% electric, 7-seater jet), is challenging conventional players in the indus...
The Decentralized Revolution and the Emergence of NFTs
29 Nov 2021
Contributed by Lukas
Jeremy Epstein, CMO at Gtmhub, shares how he's shaping the future of work by empowering companies to measure performance based on target outcomes (OKR...
Building Successful Partnerships That Live, Breathe and Create Culture
22 Nov 2021
Contributed by Lukas
Andrea Sengara, VP Marketing at Campari, discusses how she's building successful partnerships for their portfolio of alcohol beverage brands, includin...
Challenger Brands That Pick Fights and Exhibit Brand Courage
15 Nov 2021
Contributed by Lukas
Chris Kneeland, CEO of Cult, discusses what marketers can learn from brands that have a cult-like following. He shares how his agency clients are chal...
Crypto Marketing: Risks, Regulations and Major Opportunities
08 Nov 2021
Contributed by Lukas
Episode Description: Shiran Herzberg, Head of Media at eToro, discusses the complexities of crypto marketing and how he's navigating the industry when...
Celebrity Partnerships and the Big Risks That Paid Off
01 Nov 2021
Contributed by Lukas
Ian Wishingrad, Co-Founder of Three Wishes Cereal, shares stories of creative, thoughtful yet risky marketing campaigns he launched that were a big su...
Using Marketing Metrics That Actually Matter
25 Oct 2021
Contributed by Lukas
Shanee Ben-Zur, Chief Marketing & Growth Officer at Crunchbase, discusses the importance of testing marketing campaigns and prioritizing needle-moving...
How AngelList Creates an Experimental Culture That Rewards Curiosity
18 Oct 2021
Contributed by Lukas
Helen Min, Head of Marketing at AngelList, discusses the pressure marketers face to continue discovering and mastering new marketing channels as regul...
Introducing The Brave Marketer Podcast Season 3 - Challenger Brands
11 Oct 2021
Contributed by Lukas
Modern marketing changes fast, and great marketers need an edge. Marketers from challenger brands need to be especially Brave. This season we're sh...
All Things NFT: Marketing, Investments and Future Opportunities
06 Sep 2021
Contributed by Lukas
Luke Mulks, VP Operations at Brave Software, breaks down NFTs (non-fungible tokens) and why they're such a hot topic and opportunity amongst both mark...
Leading with Empathy in Marketing and Creating Human Connections
30 Aug 2021
Contributed by Lukas
Andra Zaharia, Cybersecurity Content Marketer, discusses how to create content that resonates with users by bringing out the human values behind your ...
P&G Beauty: Experimenting w Virtual Gaming and Shifting to Privacy as a Mandate
16 Aug 2021
Contributed by Lukas
Sergio DosSantos, Director of Technology and Digital Transformation at Procter & Gamble Beauty, shares how he convinced senior leadership to take a ri...
Measuring and Rewarding Attention in New and Personalized Ways
09 Aug 2021
Contributed by Lukas
Dylan Boyd, Director of R/GA Ventures, shares the cutting edge advertising tactics he's helping global brands implement to better reach and reward tar...
Cutting Edge Media Strategies that Heighten the User Experience
02 Aug 2021
Contributed by Lukas
Darren Herman, Operating Partner at Bain Capital and award winning advertiser, discusses the disruptive marketing campaigns he's created for global br...
Brave Advertisers: An Insider's Perspective on their Burning Questions and Biggest Opportunities
19 Jul 2021
Contributed by Lukas
Get a backstage view of the Brave Ads Platform from one of Brave's most experienced Regional Sales Directors. You'll hear the most common questions th...
The Benefits of B2B Content Marketing and Measuring ROI on Blogs and Podcasts
12 Jul 2021
Contributed by Lukas
Natalie Mendes, Brand Content Team Lead at Atlassian, shares how she transformed their B2B content marketing strategy and created a blog that received...
How the Impulse Economy Resulted in a Total Collapse of the Funnel
05 Jul 2021
Contributed by Lukas
Chad Stoller, Global Chief Innovation Officer, UM & Managing Director, IPG discusses how the Terry Tate Office Linebacker video series with Reebok une...
How Disney+ Strives to Deeply Understand Their Customer as a Strategy for Exponential User Growth
28 Jun 2021
Contributed by Lukas
Andrea Cutright, VP, Global Subscriber Marketing and Insights for Disney Streaming, including Disney+ discusses the strategies and tactics they used t...
Introducing Season 2 of The Brave Marketer Podcast
21 Jun 2021
Contributed by Lukas
Modern marketing changes faster than any other industry. Great marketers need an edge - they need to be Brave. If you're an agency, brand marketer, or...
The Consumer Privacy Movement and Brand Safety Challenges with Big Tech
31 May 2021
Contributed by Lukas
Richard Kramer, Founder of Arete Research and Brendan Eich, CEO of Brave Software, discuss the challenges with the current "data donation agreement" ...
How Duolingo is Pushing Beyond Brand Boundaries with Experiential Advertising
24 May 2021
Contributed by Lukas
Cammie Dunaway, Chief Marketing Officer at Duolingo, discusses the gamification tactics they've implemented to create product adoption and retention, ...
Attention Economy & Changing Consumer Experiences in Media
17 May 2021
Contributed by Lukas
Sarah Stringer, EVP, Head of US Media Partnerships at dentsu Media, discusses how media is shifting the way in which consumer attention is measured, a...
Navigating Crypto: Tax Filings, Marketing Challenges & Opportunities
10 May 2021
Contributed by Lukas
Michelle O'Connor, VP Marketing at TaxBit, shares her top tax considerations for crypto holders, and discusses how she's overcoming the advertising r...
Funding Content That's Difficult, Dangerous & Disruptive
03 May 2021
Contributed by Lukas
This week on #TheBraveMarketer Podcast, John Nolan, Managing Director of APEX Content Ventures at Publicis Media, shares how he decides which media pr...
A Risk Taker's Approach to Marketing
26 Apr 2021
Contributed by Lukas
This week on #TheBraveMarketer Podcast, Kevin Rose, Serial Entrepreneur and Partner at True Ventures, discusses the entrepreneurial mindset and tolera...
Fraudulent Ads and Dirty Data
19 Apr 2021
Contributed by Lukas
This week on #TheBraveMarketer Podcast, Dr. Fou, Cybersecurity and Ad Fraud Investigator, discusses his research on ad fraud reporting, brand safety t...
The Future of Advertising is Cookieless
12 Apr 2021
Contributed by Lukas
Title: The Future of Advertising is Cookieless Description: This week on #TheBraveMarketer Podcast, John Marshall, Head of NA Digital Activation at H...
Betting on Your Brand with a Super Bowl Ad
05 Apr 2021
Contributed by Lukas
This week on #TheBraveMarketer Podcast, Duncan Bird, VP of Brand Marketing & Digital at Fiverr, discusses the major ad spend Fiverr invested in during...
Scoring Your Brand Values Against Your Ad Dollars
29 Mar 2021
Contributed by Lukas
Israel Mirsky, Executive Director, Global Technology and Emerging Platforms at OMD, shares his latest endeavour: The Brand Decision Framework - an e...
Introducing The Brave Marketer Podcast
15 Mar 2021
Contributed by Lukas
Every great marketer has been faced with this moment: an opportunity to exhibit bravery in the midst of uncertainty or to take a risk on something the...