The Creator Project by Jade Beason | Social Media Marketing & Content Creation

How to work with the biggest brands in the game & what they're looking for with Courtney Bagby Lupilin #94

08 Jul 2024

Contributed by Lukas

You guys are going to love this episode, especially if you are curious about getting brand deals! Today we are speaking to the CEO and founder of Litt...

Get featured in MAJOR publications, grow an audience and find your 'special sauce' with Malvika Sheth #92

01 Jul 2024

Contributed by Lukas

In this episode, we sit down with Malvika, a creative force known for empowering individuality through fashion, beauty, color, culture, and soul. Wi...

[Best of] The two types of content all creators need #91

24 Jun 2024

Contributed by Lukas

Let’s talk strategy! Your social strategy will include a lot of different content types, formats and features, however all of this content can be gr...

Boost your growth AND income with quizzes! Learn how with Josh Haynam from Interact #88

17 Jun 2024

Contributed by Lukas

In this episode we meet Josh Haynam and dive into how you can leverage quizzes to boost your brand's growth and revenue. Josh is Co-Founder at Int...

Brand partnership red flags & the metrics that matter most with Alessandro Bogliari #87

10 Jun 2024

Contributed by Lukas

Alessandro is the co-founder and CEO of The Influencer Marketing Factory, a globally recognised full-service influencer marketing agency. In this ep...

Financial freedom & the TRUTH about making money as a creator ft The Humble Penny #86

03 Jun 2024

Contributed by Lukas

We are SO excited to share this incredible conversation with you. In this episode Ken and Mary from The Humble Penny share their journey to becoming m...

[Best of] Daily disciplines for content creators #85

28 May 2024

Contributed by Lukas

In this episode I'll be sharing my top 4 daily disciplines for content creators. I’ve tried multiple ‘morning routines’ ‘mindset hacks’ ...

Short form vs long form content & which channels should you REALLY be on ft Victor Potrel #84

20 May 2024

Contributed by Lukas

Victor Potrel is the Senior Vice President of Partnerships and Creator Services at The Soul Publishing. In this episode he shares his observations on ...

Instagram has changed it's algorithm, let's talk about it #83

13 May 2024

Contributed by Lukas

The head of Instagram shared some pretty major news last week! Two huge changes are coming to Instagram's algorithm, both have the ability to dras...

12 million subscribers and 50,000+ members! Your guide to building a community ft Chris Sharpe #82

06 May 2024

Contributed by Lukas

If you've ever wanted to grow a thriving community on YouTube or through a paid membership, grab your pen and paper because this episode is for yo...

The TikTok ban will impact ALL CREATORS (not just TikTokers!)

29 Apr 2024

Contributed by Lukas

If TikTok is banned in the U.S ALL CREATORS (including Instagrammers, YouTubers etc) from all over the world will be impacted, both negatively and pos...

Fighting imposter syndrome and top creator tips from Latasha James! #80

22 Apr 2024

Contributed by Lukas

We can't wait for you to watch this episode! Latasha James is a creator, entrepreneur and superwoman, she helps freelancers and creators earn mone...

The no.1 mistake you're making online #79

15 Apr 2024

Contributed by Lukas

Time after time, I meet creators, entrepreneurs, social media marketing managers—anyone who uses social media for the purpose of building an audienc...

Reviving a dead channel, bringing personality to your brand & vlogging struggles @jessicastansberry #78

08 Apr 2024

Contributed by Lukas

Jessica is a YouTube pro and is absolutely smashing it when it comes to generating passive income through digital products, online courses, and affili...

Transform your Instagram in 4 weeks or less

03 Apr 2024

Contributed by Lukas

Join The Collective to take part in our 4 week Instagram challenge: https://www.thecreatorproject.com/challenge See you there!

Behind the scenes of my launch! #77

01 Apr 2024

Contributed by Lukas

If you're a bit nosey like me, this episode is for you. I recently launched our flagship product, The Collective, which is a digital membership an...

The problem with Instagram #76

25 Mar 2024

Contributed by Lukas

Today I'm saying what EVERYONE is thinking! Instagram is causing a lot of problems, and I'm here to shed some light on why this is happening a...

How to have a better relationship with your analytics #75

18 Mar 2024

Contributed by Lukas

Your analytics should be a gold mine for insights and useful data; however, for most of us, it's a source of anxiety. That stops today! In this ep...

From 9-5 to six figure creator, my story #74

11 Mar 2024

Contributed by Lukas

I'm getting personal today! I've wanted to share my full story from a 9-5 job to a full-time creator for a while. I've even recorded multi...

Quick (very important) update

28 Feb 2024

Contributed by Lukas

Popping in your podcast feed so share some exciting news! Click here to learn more about The Collective and to start growing an audience/ earning an ...

How I made $200k in brand partnerships in 2023 #73

26 Feb 2024

Contributed by Lukas

I really feel like I hit my stride with brand partnerships/sponsorships last year! Not just because my business earned $200,000 in income from partner...

Land your next brand partnership deal

20 Feb 2024

Contributed by Lukas

Get your FREE ticket to our Brand Partnerships workshop here. (Remember, there will be no replay so be sure to join live!) Click here for a sneak pe...

THIS is how to be more confident on camera & how to get into TV presenting with Gavin Ramjaun #72

19 Feb 2024

Contributed by Lukas

If you've ever struggled with speaking to camera (and who hasn't!?) then this one is for you. Gavin is a professional TV presenter, currently ...

Do these 4 things to grow on social media 2024 #71

12 Feb 2024

Contributed by Lukas

This is a must-listen episode for anyone who’s looking to utilise social media in 2024! Episode links: Chat GPT: https://chat.openai.com/  2024 Soc...

Do this ONE thing to earn money as a creator and how to tailor your strategy for different platforms with Temwa Love #70

05 Feb 2024

Contributed by Lukas

Meet Temwa, one half of the creative couple behind YouTube channel Temwa & Anjola. With millions of views and a viral hit boasting almost 4 millio...

My biggest and lowest revenue months of 2023 #69

29 Jan 2024

Contributed by Lukas

Let's talk monaaayyy! Today i'm bringing you behind the scenes of my business and breaking down both my highest and lowest revenue months of 2...

Get brand collaborations & travel the world as a content creator with Hal Wallis from Beds & Bars #68

24 Jan 2024

Contributed by Lukas

Join our conversation with Hal, as he shares the behind the scenes of organising creator trips with St Christophers hostels across Europe. Gain insig...

Which social media channel is worth your time in 2024? #65

11 Jan 2024

Contributed by Lukas

The question on everyone’s lips! It’s a new year which comes with new goals and ambitions for our social channels, however which channel is best s...

How to gain 1 million subscribers on YouTube and turn your passion into a career with Oscar Owen #66

08 Jan 2024

Contributed by Lukas

In this episode I speak to Oscar Owen, owner of LearnMagic.com and YouTuber with over 1 millon subscribers. He has grown the biggest magic school in ...

2023 review, did I reach my goals? #64

11 Dec 2023

Contributed by Lukas

2023 has been a BIG year for business! Let’s dive into my annual review where we discuss everything from audience growth through to income goals. Ps...

Building an engaged community from scratch and the secret to staying motivated with Victoria Azubuike #63

04 Dec 2023

Contributed by Lukas

Victoria is one of the most impressive entrepreneurs I've met in a while! Her discipline and determination are unmatched. I left this episode feel...

5 major mistakes I’ve made on social media #62

27 Nov 2023

Contributed by Lukas

No one is immune to making mistakes on social media, even someone who studies it on a daily basis! Today, I'm breaking down the biggest mistakes I...

Casting manager shares how to land your dream brand deal, crafting your elevator pitch and her playbook for getting noticed by brands featuring Karis Dodd from Collective Voice #61

21 Nov 2023

Contributed by Lukas

Karis Dodd is an industry OG who has a huge amount of experience casting creators for brand campaigns, working as a talent manager and bridging the ga...

Secret growth tips from the BIGGEST creators in the world #60

13 Nov 2023

Contributed by Lukas

I’ve been fortunate enough to meet some of the biggest creators in the world (I'm not kidding, these guys literally have over 20 million subscri...

We need to talk...

08 Nov 2023

Contributed by Lukas

Ask a YouTube insider your questions! Plus ask questions to your favourite creators AND to learn the secrets to YouTube success in 2024. Click the lin...

Cracking the YouTube growth code: Is it still possible to grow on YouTube in 2024? #59

07 Nov 2023

Contributed by Lukas

Is YouTube still worth your time in 2024? I’m breaking down whether it’s still possible to grow on YouTube, and if it should therefore be a focus ...

How I hired my first full time employee #58

30 Oct 2023

Contributed by Lukas

I hired my first full-time employee in February 2023. The process was smooth and incredibly successful! Today i'm bringing you behind the scenes a...

Dealing with trolls, becoming a published author and mastering social media, a candid conversation with Stephanie Yeboah #57

23 Oct 2023

Contributed by Lukas

Stephanie Yeboah is a content creator, author and true social media OG! In today’s episode Stephanie breaks down her income streams, her journey to ...

We should all use clickbait, here’s why #56

16 Oct 2023

Contributed by Lukas

Welcome to another hot take episode! Today we're talking about clickbait. More specifically, why we should all be using it to grow our online pres...

How to get noticed by brands (from a brand's POV!) with Gracie from Epidemic Sound #55

09 Oct 2023

Contributed by Lukas

Sign up to Epidemic Sound http://share.epidemicsound.com/TheCreatorProject Ever wondered what brands look for in creators? Today I interview Gracie, ...

My honest review of the first half of 2023 #54

02 Oct 2023

Contributed by Lukas

Today i'm bringing you behind the scenes of my businesses and sharing the highs and lows of 2023 so far. This is a super honest conversation desig...

Diversifying your income, building a mobile app and balance work & life with with Natalie Barbu #53

25 Sep 2023

Contributed by Lukas

Natalie Barbu is an OG content creator who’s been in the game for 12 years! As of late, she’s transitioned from full time creator to full time ent...

How creators can get on TV & pulling back the curtain on production houses ft Giselle from Channel 4 #52

18 Sep 2023

Contributed by Lukas

In today's podcast episode I sit down with Giselle, Content Manager at 4Studio, to pull back the curtain on how your favourite creators land their...

This is how to get more views on TikTok #51

11 Sep 2023

Contributed by Lukas

More views means more growth, so in today's episode i'm going to breakdown my favourite, tried and tested, growth strategies for TikTok! ___...

Why you shouldn’t become a UGC creator

04 Sep 2023

Contributed by Lukas

UGC life isn’t for everyone! In fact there are many creators who are actually losing money by focusing on UGC partnership deals. In today’s episod...

Making six figures at 23 years old, time management and the power of networking with Aaron Knightley ​

28 Aug 2023

Contributed by Lukas

Aaron Knightley is a family man, investor, entrepreneur, author, blogger and podcaster who delivers straight to the point, no fluff advice on how to a...

Lifestyle isn’t a niche…

21 Aug 2023

Contributed by Lukas

So many people consider lifestyle a niche when in reality, it isn’t. Now hear me out! I’m not saying you can’t become a successful creator by sh...

Money management for creators, emergency funds, expensing plastic surgery, when to create an LLC and more featuring Rachel Harris #47

14 Aug 2023

Contributed by Lukas

Can you expense plastic surgery? How much money should be in your emergency fund? When should you incorporate your business? ⁠ We've all asked t...

Inconsistent views are normal, here’s why #46

07 Aug 2023

Contributed by Lukas

If you are someone who obsesses over your view count, this week's episode is a must listen. Inconsistent views on social media (whether you're...

Exciting announcement!

01 Aug 2023

Contributed by Lukas

Just popping in for a quick one today, you won't want to miss this.. DM @thecreatorproject_ the word 'LIVE' to get your free ticket to Th...

Q&A! Engagement & growth tips, authenticity, dealing with low motivation, partnerships, time management and more #45

31 Jul 2023

Contributed by Lukas

Today's episode is a special one! I invited you all to ask me your burning questions on Instagram and in todays episode I answer a bunch of them. ...

Get paid to travel the world, losing 50k followers & top content creation tips with Charlie Pauly #44

24 Jul 2023

Contributed by Lukas

Many travel creators struggle to make a living through their content, Charlie Pauly has cracked the code! In today's episode, he shares how he ear...

Instagram tips i’m no longer following & why you shouldn’t either #43

17 Jul 2023

Contributed by Lukas

There are several Instagram growth tips which i'm no longer following. The platform is always evolving, and your strategies should too! In this ep...

Get featured in Elle, Grazia & Stylist and get your products stocked in major retailers with Selfmade Candle founder Ricki #42

10 Jul 2023

Contributed by Lukas

Ever wanted to create a business from scratch? Ricki, founder of Selfmade Candle Co, did just that! In today's episode Ricky shares her blueprint ...

Do you really need to be consistent on social media to grow? [SOLO] #41

03 Jul 2023

Contributed by Lukas

Today’s episode is a solo episode with yours truly (Jade Beason)! I'm diving deep into the topic of consistency on social media. We've all h...

Pricing yourself as an influencer, inequality within the creator economy, how influencer marketing agencies work with creators with SevenSix Agency founder Charlotte Stavrou #40

26 Jun 2023

Contributed by Lukas

Charlotte Starvou is the founder of influencer marketing company SevenSix Agency, she joins us for an honest, thought provoking chat about entrepreneu...

Should you sell merchandise as a creator? #39

19 Jun 2023

Contributed by Lukas

Today’s episode is a solo episode with yours truly (Jade Beason!) and is all about the world of merchandise. Specifically, when to sell merchandise,...

Breaking news - YouTube employee shares that more creators can now earn money on YouTube! Interview with Strategic YouTube Partner Manager Mazvionà #38

13 Jun 2023

Contributed by Lukas

I interviewed Strategic YouTube Partner Manager Mazvionà and asked her all of your burning questions about YouTube! She event shared some breaking n...

Dealing with hate, finding trending topics & becoming a full-time content creator with Adella Afadi #37

05 Jun 2023

Contributed by Lukas

Adella Afadi has been on YouTube for 9 years and has recently taken the plunge to quit her job and pursue content creation full time! Find out how she...

Back and better than ever

01 Jun 2023

Contributed by Lukas

Find free content and resources via the links below: Instagram: https://www.instagram.com/thecreatorproject_/  TikTok: https://www.tiktok.com/@thec...

Things are changing...

10 Apr 2023

Contributed by Lukas

Join Behind the Business on YouTube for behind the scenes content - https://www.youtube.com/channel/UCLMtjmKyB2ORHx2A06crsmQ/join Connect with me:  ...

#36 These three mistakes are stopping you from growing on Instagram

27 Mar 2023

Contributed by Lukas

Today’s episode is short but punchy! I’m talking about the three mistakes which are stopping you from growing on Instagram. I’m using my experie...

#35 Why you should start your YouTube channel in 2023

20 Mar 2023

Contributed by Lukas

The truth is, it’s not too late to start your YouTube channel. In fact, this year is the PERFECT time to launch your channel! I’ll be talking thro...

#34 The truth about growing on Instagram

13 Mar 2023

Contributed by Lukas

There’s so much to talk about in this episode! People often have a misconception about growing on Instagram, in today’s episode I’ll be talking ...

#33 Why I changed one of my most successful programs

06 Mar 2023

Contributed by Lukas

I recently made some HUGE changes to one of my biggest offers, The Creators Club. In today’s episode I'll be sharing the failures and success of the...

#32 THIS is how to scale your business to multiple 6 figures in revenue!

27 Feb 2023

Contributed by Lukas

2022 was my first full year of business. It was also the year my business made multiple 6 figures in revenue. I was able to achieve this by utilising ...

#31 Why some creators need a niche and why others don’t

20 Feb 2023

Contributed by Lukas

This is a hot topic! Have you ever been told that the only way you’ll gain an audience on social media is by niching down? We’ve all heard it befo...

#30 Full-time YouTuber secrets

13 Feb 2023

Contributed by Lukas

Today’s episode is a repurposed YoUTube video which I think you’re going to love! There are so many things I was unaware of before I became a YouT...

#29 My biggest revenue month of 2022

06 Feb 2023

Contributed by Lukas

You guys know how much I love to talk about money! I’m all about championing transparency within the creator economy, and one way I do this is by sh...

#28 The murky world of Instagram giveaways (and how to run a successful one)

30 Jan 2023

Contributed by Lukas

Instagram giveaways are tricky. So tricky, that some of the biggest players in the giveaway game are being sued by their audience! Today i’ll be div...

#27 2022 - The good the bad and the ugly

23 Jan 2023

Contributed by Lukas

2022 was the first full annual year of my business. In today’s episode I’m breaking down the highs, the lows, the lessons, the mistakes, the wins,...

#26 Behind the scenes of my 2 week break

16 Jan 2023

Contributed by Lukas

For the first time in the history of Jade Beason Ltd - I took a break from my business… including my social media channels! Hear all about how this ...

#25 The biggest mistake you’re making in your business

09 Jan 2023

Contributed by Lukas

Storytime! I made a HUGE mistake in my early twenties which led me to shut down a potentially successful business. The more entrepreneurs I speak to, ...

#24 Why you should not set any New Year's resolutions and what to do instead

02 Jan 2023

Contributed by Lukas

Let’s talk about New Year’s resolutions and why they do not work. In today’s episode I dive deep into alternative solutions to setting New Year ...

#23 The importance of taking a break

12 Dec 2022

Contributed by Lukas

It’s that time of year when most people are starting to wind down and take time off work. The harsh reality is that for most creators, this is just ...

#22 Unconventional advice for content creators

05 Dec 2022

Contributed by Lukas

Today I'm sharing all of the advice which I wish someone would have given me when I was first starting my career as a content creator. Most of this ad...

#21 Every tool I use as a content creator

28 Nov 2022

Contributed by Lukas

This is a major episode! I am breaking down every single tool I use as a content creator, from the platform I use to host my courses and memberships, ...

#20 Growing on Instagram (things people don’t tell you)

21 Nov 2022

Contributed by Lukas

There is an ugly side to growing on Instagram! This episode will feature the top 5 things everyone who’s trying to grow on Instagram should know, ye...

#19 Income report - why July was my lowest revenue month of 2022

14 Nov 2022

Contributed by Lukas

I’m guilty of using my wins, such as my highest revenue months, as content ideas for my podcast as well as my other channels. Whilst I know you guys...

#18 My journey with public speaking

07 Nov 2022

Contributed by Lukas

Since April 2022, I’ve spoken at over 10 events, including those for YouTube, Facebook and other major brands. So how did I go from public speaking ...

#17 Why I’m discontinuing my audits

31 Oct 2022

Contributed by Lukas

I’ve made the tough decision to retire one of my most popular offers. People are often confused by the decision (after all, if it was so popular - w...

#16 Why brands won’t pay you

24 Oct 2022

Contributed by Lukas

It is 100% possible to earn a decent living through brand partnership as a creator or influencer, you just need to know how. In this episode I dive de...

#15 The problem with my industry

17 Oct 2022

Contributed by Lukas

Get ready for a controversial episode! I have wanted to discuss this topic for a while now, and I recently watched a video on TikTok video created by ...

#14 My first year as a full-time content creator

10 Oct 2022

Contributed by Lukas

What a year! I left my full time job just over one year ago. Today, I'm breaking down all of the highs and lows of the past year, including my key lea...

#13 The two types of content all creators need

03 Oct 2022

Contributed by Lukas

Let’s talk strategy! Your social strategy will include a lot of different content types, formats and features, however all of this content can be gr...

#12 The biggest mindset shift you can experience

26 Sep 2022

Contributed by Lukas

Interested in joining The Creator Income Academy? DM me ‘5K’ (@jadebeason) and I'll send you the information! I had a MAJOR breakthrough in my bus...

#11 Double your income as a content creator

19 Sep 2022

Contributed by Lukas

Interested in joining The Creator Income Academy? DM me ‘5K’ (@jadebeason) and I'll send you the information! Let’s talk about one of my favouri...

#10 How to reconnect with your business

12 Sep 2022

Contributed by Lukas

I went through a tough time recently, work was overwhelming and I felt super disconnected from my business. To combat this, I scheduled a CEO day, the...

#9 Should you be using Instagram subscriptions?

05 Sep 2022

Contributed by Lukas

Instagram subscriptions will soon be rolled out to all creators. Whilst this is exciting, there are some serious considerations we all need to make BE...

#8 The problem with creator funds

29 Aug 2022

Contributed by Lukas

There is a serious problem with creator funds. A lot of creators have reported minuscule earnings from TikTok’s creator fund, despite reaching a hug...

#7 How to secure long term brand partnerships

22 Aug 2022

Contributed by Lukas

Long term brand partnerships are the holy grail of brand collaborations! They provide creators and influencers with steady income, and usually lead to...

#6 Income report, my first £20k ($25k) month

15 Aug 2022

Contributed by Lukas

I’m so excited to share my first podcast income report with you all! In the month of April 2022 my business grossed over £20,000. This is the first...

#5 Daily disciplines for content creators

08 Aug 2022

Contributed by Lukas

In this episode I'll be sharing my top 4 daily disciplines for content creators. I’ve tried multiple ‘morning routines’ ‘mindset hacks’ ‘p...

#4 Your Instagram stories are hurting your engagement

01 Aug 2022

Contributed by Lukas

We’ve all heard it before ‘show up on your Instagram stories daily!’. Well in this week’s episode I will be breaking down why your dedication ...

#3 Should you work with brands for free?

25 Jul 2022

Contributed by Lukas

This is a hot topic! People have very strong opinions when it comes to whether creators and influencers should work with brands on a gifted or contra ...

#2 Mistakes i’ve made in my online business

18 Jul 2022

Contributed by Lukas

I’ve made some shocking errors since launching my now six figure business in 2020. I’m determined to ensure that you don’t fall victim to the sa...

#1 Is Instagram dead?

11 Jul 2022

Contributed by Lukas

I’m kicking off season 1 with a BANG! It seems like everyone is announcing the death of Instagram nowadays, but what do the facts tell us? I’ll be...

Welcome to The Creators' Corner! (Trailer)

09 Jun 2022

Contributed by Lukas

Welcome to The Creators Corner! **FREE GUIDES** Double your income as a creator with this FREE guide Make more sales on Instagram with this FREE guid...