A Stoic Masterclass for Ambitious People | Codie Sanchez

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The Daily Stoic 1h 16m 2 speakers 8 chapters transcribed 3 months ago
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What are the four Stoic virtues and how do they apply to business?

Ryan Holiday 0:00
Welcome to the Daily Stoic Podcast, designed to help bring those four key Stoic virtues, courage, discipline, justice, and wisdom into the real world. I think people think that like having your own business or being an entrepreneur, being your own boss is a way to freedom, maybe even like a shortcut to freedom. You're sort of breaking off the shackles of employment or corporate life. And now you're truly free. You can do anything you want. And there's some truth to that. It is nice to be your own boss. It is nice to have your own business. It's nice to be successful. But one of the things you find is that actually this presents you with a lot of choices. a lot of responsibilities, unless you're a sociopath, some obligations and duties.
Ryan Holiday 0:53
That's been one of the challenges of having Daily Stoic over the years, right? Like suddenly these choices are mine. It's not what the board decides. It's not what standard practices decides.

How can entrepreneurship be seen as a path to freedom?

Ryan Holiday 1:04
It's not what tradition decides. It's not what my manager or his manager or her manager decides. or the manager above there, it's not what they decide. It's not even some like industry association or regulatory body. Like these are all my choices. And that's really empowering and fun in a lot of ways. And it's also challenging and exhausting in a lot of ways. And that's one of the things I wanted to talk about in today's episode, like how we think about business and entrepreneurship in an ethical framework And how we think about it as far as an opportunity to practice virtue. I think the Stoics would have found business really interesting. I mean, Zeno was a merchant, but I think they would have found our business world, our economic system really interesting.
Ryan Holiday 1:56
Certainly, they wouldn't have thought it as some special sphere outside business. of the four virtues, courage, discipline, justice, wisdom. They thought that those virtues were designed to be applied to whatever it is that you did, whether you were a soldier or an emperor or an olive oil merchant. That's what we're going to talk about in today's episode.

What role does courage play in making business decisions?

Ryan Holiday 2:17
Cody Sanchez, who lives here in Austin, she's an entrepreneur and an investor. She wrote a book actually with my same publisher called Main Street Millionaire. And she built this really interesting career and platform around buying businesses, usually kind of like small businesses, Main Street businesses. Not like private equity in the let's buy a big company and sell it for parts, but actually let's buy a bunch of little businesses in a town and turn them into something. Build a portfolio of businesses that do real things for real people. And that's what we talked about today. We actually just go through all that. the four virtues and how they apply. As I said, Cody is a entrepreneur, an investor.
Ryan Holiday 3:03
You've probably seen her YouTube videos, Cody Sanchez CT, maybe on TikTok, Cody underscore Sanchez, or on Instagram at Cody Sanchez. She previously worked at Goldman Sachs and Vanguard. And now she buys and sells and invests in businesses and makes a lot of really interesting content. I was on her podcast a couple of months back. You can listen to that. But here's Cody and I talking about courage and discipline and justice and wisdom. Okay. So what I thought we could talk about, so the four virtues of Stoicism are courage, discipline, or self-discipline, justice, and wisdom. It strikes me that those are also good business virtues. You could say it's a cheat code for being an entrepreneur or a leader or a business person.
Ryan Holiday 3:47
So I thought we could maybe sort of run through how you think each one applies and how you understand them or what you understand them to mean. So let's start with Because you said you said you didn't know if you could do some of this stuff earlier that that is this the scary part of walking away from something safe or diverging from the conventional path. It's not physical courage normally, but it is what we would call moral courage.
Codie Sanchez 4:11
Yeah, well, I think entrepreneurship is probably one of the scariest things a human can do because you wrap your identity in who you are as a business person, as an entrepreneur, an author.

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