The Difference Maker Revolution Podcast

Files as Tall as People

30 Mar 2026

Contributed by Lukas

This week on the Difference Maker Revolution Podcast:Jonathan, Steve, and Jeanine dive into a stack of client files taller than Jeanine herself—and ...

Will AI Kill the Photography Industry? (Part 2 – The Opportunity)

23 Mar 2026

Contributed by Lukas

This week on the Difference Maker Revolution Podcast:Jonathan, Steve, Ronan, and Jeanine reveal why photography isn’t about the photos—it’s abou...

Will AI Kill the Photography Industry? (Part 1 – The Threat)

16 Mar 2026

Contributed by Lukas

This Week on the Difference Maker Revolution Podcast:Jonathan, Jeanine, Steve, and Ronan go all-in on the AI conversation and its impact on photograph...

AI Is Not Coming… It’s Already Here

09 Mar 2026

Contributed by Lukas

This week on the Difference Maker Revolution Podcast, Ronan, Steve, Jonathan, and Jeanine are diving headfirst into the world of AI! We’re uncoverin...

Andromeda Unlocked: Mastering Meta Ads the Difference Maker Way

02 Mar 2026

Contributed by Lukas

This week on the Difference Maker Revolution Podcast, Ronan, Steve, Jonathan, and Jeanine are blasting off straight into Andromeda! We’re diving int...

Mastering the First 10 Seconds: Transform Your Discovery Calls

23 Feb 2026

Contributed by Lukas

In this episode of the Difference Maker Revolution podcast, your discovery call has only 10 seconds to make an impactful first impression, and those 1...

Your Most Important Lesson For 2026...

16 Feb 2026

Contributed by Lukas

In this episode of Difference Maker Revolution, Jonathan, Ronan, Jeanine, and Steve reveal why knowing your numbers isn’t optional—it’s the life...

Most Photographers Aren't Failing Because They're Not Talented... They're Just Operating Blind

09 Feb 2026

Contributed by Lukas

Are you running a photography business—or just an expensive hobby? In this episode of Difference Maker Revolution, Jonathan Ronan, Jeanine, and Stev...

Accelerator AI - Your Shortcut To Huge Success

02 Feb 2026

Contributed by Lukas

What if AI could finally help you clarify your brand, attract the right clients, and grow your photography business—without the overwhelm?In this ep...

You Can't Stop This Rocket... But There's Still A Seat For You...

26 Jan 2026

Contributed by Lukas

Join Ronan, Jeanine, and Jonathan as they delve into the transformative power of AI in the photography industry. Discover why traditional training is ...

E158 - Marketing for AI Recommendation - Part 2

19 Jan 2026

Contributed by Lukas

Join us as we dive into the future of photography with Ronan Ryle, Jonathan Ryle, and Steve Saporito. Discover how AI is reshaping the industry and wh...

From 16K to One Million: Katinka Trump’s Journey

12 Jan 2026

Contributed by Lukas

In this episode of the Difference Maker Revolution podcast, host Jonathan Ryle is joined by Steve Saporito and Ronan Ryle as they welcome their first ...

Highlights of 2025 and Looking Forward to 2026

04 Jan 2026

Contributed by Lukas

2025 was a year of transformation—and the Difference Maker Revolution team is sharing the highlights that shaped it. From AI breakthroughs to hands-...

Valentines Only Around the Corner

29 Dec 2025

Contributed by Lukas

Valentine’s Day might be over on the calendar — but for smart photographers, it starts way earlier.In this episode, we break down why most photogr...

The Importance of Recharging and Connecting

22 Dec 2025

Contributed by Lukas

In this special Christmas episode, Ronan, Janine, and Steve slow things down and talk about what this season really means—not just for their familie...

Marketing for AI Recommendation

15 Dec 2025

Contributed by Lukas

The world of photography marketing is shifting—fast. In this episode, Steve, Janine, and Ronan break down what may be the biggest change since Googl...

Biggest "Aha Moments" from Effortless Sales

08 Dec 2025

Contributed by Lukas

This episode pulls back the curtain on the most powerful breakthroughs from our recent Effortless Sales workshop in Glasgow—and trust us, photograph...

The 'Chicken' or the 'Egg' in your 'AI Marketing'

01 Dec 2025

Contributed by Lukas

In this lively, Guinness-fuelled conversation, the team dives into the biggest marketing shift photographers will face in the next 12–18 months: the...

Planning 2026: The Difference Maker Revolution Secret Sauce

24 Nov 2025

Contributed by Lukas

Ready to stop winging it and start winning it?In this episode, Jonathan, Ronan, and Jeanine break down how professional photographers can plan smarter...

What Makes An Amazing Experience?

17 Nov 2025

Contributed by Lukas

Every photographer wants raving clients and endless referrals — but what really creates an unforgettable client experience?In this episode, Steve, J...

The Dawn of AI Agent Opportunity at The Difference Maker Revolution

10 Nov 2025

Contributed by Lukas

The world of photography marketing is about to change… again.In this episode, the team reveals how AI agents (not just ChatGPT prompts) are becoming...

Your Marketing Mix

03 Nov 2025

Contributed by Lukas

If your bookings come in waves — busy one month, crickets the next — this episode is your wake-up call.In this power-packed conversation, Jeanine ...

3 Ways To Get Bookings Quickly

27 Oct 2025

Contributed by Lukas

Tired of scrambling for new leads every month? In this episode of The Difference Maker Revolution Podcast, Steve, Ronan, Jeanine, and Jonathan reveal ...

Control the Controllables

20 Oct 2025

Contributed by Lukas

Feeling overwhelmed by things you can’t change?As photographers and business owners, it’s easy to spiral when ad costs rise, social media is noisy...

The Secret Sauce So You Can Define Your Success

13 Oct 2025

Contributed by Lukas

Are you measuring your success by someone else’s numbers?Too many photographers fall into the comparison trap: chasing averages, sales, and trends t...

Are You a 'Photographer’s Photographer'? If You Are, AI is About to Eat Your Lunch

06 Oct 2025

Contributed by Lukas

AI isn’t coming for photography—it’s already here. And if your business is built on impressing other photographers instead of serving clients, y...

When Do You Reveal the Price to Your Client? – Most Get This WRONG!!!

29 Sep 2025

Contributed by Lukas

Is hiding your prices killing your sales—and your reputation? In this episode, Ronan, Steve, Jeanine, and Jonathan tackle one of the trickiest (and ...

Why Are So Many Photographers 'Tight-Asses'?

22 Sep 2025

Contributed by Lukas

Are you unknowingly holding your photography business back by cutting the wrong corners? In this lively, no-nonsense conversation, Ronan, Steve, Jeani...

How to Get Your MOJO Back

15 Sep 2025

Contributed by Lukas

Every photographer hits a slump. The shoots feel flat, the bookings slow down, and the energy just isn’t there. But your mojo isn’t gone for good—...

Moving to a Brand New Location

08 Sep 2025

Contributed by Lukas

Moving your studio to a brand-new city (or even across town) doesn’t have to mean starting from scratch. In this episode, the team unpacks how smart...

The Good, The Bad & The Ugly Of A Studio Visit

01 Sep 2025

Contributed by Lukas

What if you could triple your photography studio’s sales — without changing your pricing, products, or running a single sales training session? In...

What Is Really Killing Your Sales – The Hidden Habits Holding You Back

25 Aug 2025

Contributed by Lukas

Are your sales mysteriously stagnating—even though your work is strong? You’re not alone. In this powerful and honest episode, Jeanine and Steve u...

It's Really Hot in Ireland... So We Are Talking About a HOT Topic

18 Aug 2025

Contributed by Lukas

Struggling to get clients over the line? Feeling like you're doing everything right but bookings still aren't flowing? In this game-changing episode, ...

Is your Photography above PAR? - Learn about our Photography Accuracy Report (PAR)

11 Aug 2025

Contributed by Lukas

Are you shooting what you love… or what your clients actually want?In this eye-opening episode, Ronan and Steve dive deep into the Photography Accur...

Is This The Death of Portrait Photography?

04 Aug 2025

Contributed by Lukas

Is the portrait photography industry already dead? Or is it just evolving into something far more powerful?In this eye-opening episode, Jonathan and R...

Why You Should Be Planning For Christmas Now

28 Jul 2025

Contributed by Lukas

Think Christmas marketing is a December problem? Think again. In this high-energy episode, Jeanine and Steve break down why the most profitable photog...

The Growth See-Saw of AOV & Client LTV

21 Jul 2025

Contributed by Lukas

Are you obsessing over your average order value but still struggling to grow a profitable, repeatable photography business?In this no-fluff episode, J...

Get more "Quality Clients"!!!

14 Jul 2025

Contributed by Lukas

Tired of chasing low-quality leads and price shoppers? In this eye-opening episode, Jonathan Ryle, Ronan Ryle, and Jeanine McLeod break down what it r...

Most get this wrong - How to Analyze Your Facebook Marketing Results

07 Jul 2025

Contributed by Lukas

Are your Facebook ads really underperforming—or are you just reading them wrong?In this fast-paced episode, Jonathan, Steve, Ronan, and Jeanine dive...

Will AI Replace Me as a Photographer?

30 Jun 2025

Contributed by Lukas

Is AI the end of photography as we know it - or the greatest opportunity in decades?In this candid and thought-provoking episode, the four amigos of t...

3 Ways AI Can Turbocharge Your Business

23 Jun 2025

Contributed by Lukas

Think AI is just a tech trend? Think again. In this episode, Steve, Jeanine, and Jonathan get real about how AI is transforming photography businesses...

Thriving In Uncertain And Challenging Times

16 Jun 2025

Contributed by Lukas

Feeling the pressure of today’s economy? You're not alone—but you're also not powerless.In Episode 127 of the Difference Maker Revolutio...

Studio Design Tip - The Most Important Area in Your Photography Business

09 Jun 2025

Contributed by Lukas

Ever wondered why some studios effortlessly close high-ticket sales while others struggle? In this eye-opening episode, Steve, Jeanine, Jonathan, and ...

How To Run A Successful Model Call

02 Jun 2025

Contributed by Lukas

Forget the tired “model call” that just fills your feed with pretty faces and empty wallets. In this game-changing episode, Steve and Jeanine brea...

Beyond The High School Senior Season - How To Turn Your Clients Into Year-Round, Quality Clients

26 May 2025

Contributed by Lukas

What if your high school senior sessions could unlock a year’s worth of bookings—and deeper, lifelong client relationships?In this episode, Jeanin...

Maximizing Your Wedding Sales Beyond The Couple

19 May 2025

Contributed by Lukas

What if one wedding could lead to five new clients—without spending a dollar more on marketing? In this powerful episode, Steve, Ronan, and Jeanine ...

From Side Hustle to Full-Time Photographer

12 May 2025

Contributed by Lukas

Join Ronan, Steve, and Jeanine in this episode of the Difference Maker Revolution podcast as they dive into what it really takes to go from side hustl...

Working Parent Hacks

05 May 2025

Contributed by Lukas

Running a photography business while raising kids? You’re not alone - and you’re definitely not doing it wrong. In this high-energy, no-fluff epis...

Are You Struggling With Consistent Sales?

28 Apr 2025

Contributed by Lukas

If you’ve ever felt like your sales are a rollercoaster—busy one week, crickets the next—this episode is your wake-up call. Steve, Ronan, and Jo...

From Crickets to Clients - Facebook Marketing Made Simple

21 Apr 2025

Contributed by Lukas

Are your Facebook ads falling flat? Feel like you're shouting into the void and still booking no clients? You’re not alone—and you’re not broken...

Studio Design - Create A Studio That Sells For You

14 Apr 2025

Contributed by Lukas

What if your studio could do the selling for you?In this game-changing episode, Steve, Ronan, and Jonathan reveal how subtle shifts in your studio set...

Futureproof Your Business -AI is an opportunity

07 Apr 2025

Contributed by Lukas

Is AI going to destroy the photography industry—or elevate it?In this eye-opening episode, Steve, Ronan, and Jonathan dive deep into the real differ...

Turning Your Weddings Into A Lead Generation Machine For Your Portrait Business

31 Mar 2025

Contributed by Lukas

What if every wedding you photograph could hand you 4–6 portrait bookings, multiple album sales, and long-term client relationships—without spendi...

Travelling Tales - Key Takeaways To Elevate Your Business

24 Mar 2025

Contributed by Lukas

In this episode of the Difference Maker Revolution podcast, hosts Ronan, Jeanine, and Jonathan dive deep into the transformative power of AI in the ph...

Sales Success Challenge - AHAs

17 Mar 2025

Contributed by Lukas

Struggling to increase your photography sales? This episode reveals the proven strategies that help photographers maximize revenue while delivering an...

The Ostrich, The Eagle & A.I. at Imaging USA 2025

10 Mar 2025

Contributed by Lukas

Are you embracing AI in your photography business, or are you burying your head in the sand? In this episode, Ronan,  Jonathan, Steve, and Jeanin...

I tried 3 ad agencies and nothing works

03 Mar 2025

Contributed by Lukas

In this episode of the Difference Maker Revolution podcast, our hosts delve into the transformative power of targeted marketing for photographers. Joi...

Do you want fries with that?

24 Feb 2025

Contributed by Lukas

In this episode of the Difference Maker Revolution Podcast, hosts Jonathan, Steve, and Jeanine delve into the transformative power of understanding cl...

Finding Quality Clients

17 Feb 2025

Contributed by Lukas

Welcome to this enlightening episode of the Difference Maker Revolution Podcast, where we dive deep into the transformative power of connection i...

Valentine's Day Marketing & Selling

10 Feb 2025

Contributed by Lukas

In this episode of the Difference Maker Revolution Podcast, Jonathan, Jeanine, and Steve discuss effective marketing strategies for Valentine's Day, e...

Pricing Made Simple

03 Feb 2025

Contributed by Lukas

In this episode of the Difference Maker Revolution Podcast, hosts Ronan, Steve, Jeanine, and Jonathan dive deep into the crucial topic of pr...

Maximizing Your Sales in 2025 - Part 2

27 Jan 2025

Contributed by Lukas

In this episode of the Difference Maker Revolution podcast, the team discusses the evolution of sales and client experience in photography. Jeanine sh...

Maximizing Your Sales in 2025 - Part 1

20 Jan 2025

Contributed by Lukas

In this episode of The Difference Maker Revolution Podcast, join Ronan, Jonathan, Jeanine, and Steve as they dive into the vital role of sales in busi...

What Is the Client’s Perspective of Quality Photography

13 Jan 2025

Contributed by Lukas

In this episode of the Difference Maker Revolution podcast, Ronan, Jonathan, and Steve dive into the crucial topic of understanding what clients truly...

Can I Afford To Offer Finance To My Clients?

06 Jan 2025

Contributed by Lukas

In this episode of The Difference Maker Revolution, Ronan and Steve dive into the transformative power of integrating client financing into business s...

Making 2025 The Best Year Yet

30 Dec 2024

Contributed by Lukas

In this episode of the Difference Maker Revolution podcast, Ronan, Jeanine, Steve, and Jonathan come together to discuss their goals, visions, and str...

Making the Holiday Season A Gift To You

23 Dec 2024

Contributed by Lukas

In this festive episode of the Difference Maker Revolution podcast, Ronan, Steve, and Jeanine dive into the art of balancing business and family durin...

Tackling Imposter Syndrome

16 Dec 2024

Contributed by Lukas

In this episode of the Difference Maker Revolution podcast, Ronan, Jeanine, and Steve delve into the pervasive issue of imposter syndrome. They unpack...

100th Episode Celebration

09 Dec 2024

Contributed by Lukas

In this milestone episode of the Difference Maker Revolution Podcast, Ronan, Jeanine, Steve, and Jonathan come together to celebrate 100 incredible ep...

Increasing Your Sales - Part 2

02 Dec 2024

Contributed by Lukas

In this episode of the Difference Maker Revolution podcast, Jeanine, Jonathan, and Steve talk about how important design consultations are in photogra...

Increasing Your Sales - Part 1

25 Nov 2024

Contributed by Lukas

In this episode of the Difference Maker Revolution podcast, Jonathan, Steve, and Jeanine dive into the transformative power of storytelling in photogr...

Preparing For Christmas

18 Nov 2024

Contributed by Lukas

In this episode of the Difference Maker Revolution podcast, Jonathan, Jeanine, Brad, and Steve share their expert strategies for optimising your photo...

The Truth About Quality Leads

11 Nov 2024

Contributed by Lukas

In this episode of the Difference Maker Revolution podcast, hosts Jonathan Ryle, Ronan Ryle, Jeanine McLeod, Bradley Bulmer, and Steve Saporito dive d...

Profit First: Transform Your Business and Your Life, One Week at a Time

04 Nov 2024

Contributed by Lukas

What if paying yourself every Monday could revolutionise your approach to business? Join the Difference Maker team as they explore the concept of “P...

Aligning Your Social Media Strategy With Your Promotions

28 Oct 2024

Contributed by Lukas

In this episode of the Difference Maker Revolution podcast, Ronan, Jeanine, Brad, and Steve delve into the vital topic of aligning your social media s...

Profitable Pricing: Keys to Success

21 Oct 2024

Contributed by Lukas

In this episode of the Difference Maker Revolution podcast, Ronan Ryle, Jeanine, Steve, and Brad discuss profitable pricing strategies for photographe...

How Your Mindset Shapes Reality and Belief Drives Success

13 Oct 2024

Contributed by Lukas

In this engaging episode of the Difference Maker Revolution Podcast, Ronan, Steve, and Jeanine explore the transformative power of mindset in business...

The Importance of Building Relationships with Other Businesses

07 Oct 2024

Contributed by Lukas

Today the team discusses the importance of building relationships with other businesses. The conversation highlights how good relationships with other...

Secrets to a Successful Business

30 Sep 2024

Contributed by Lukas

In this week's episode, we delve into the common misconception that average sales value is the ultimate measure of success for a sustainable business....

Never Rely on One of Anything - Especially with Marketing

23 Sep 2024

Contributed by Lukas

In this episode, the team delves into the concept of never relying on a single approach, particularly when it comes to marketing strategies. Brad and ...

Planning A Client Appreciation Event

16 Sep 2024

Contributed by Lukas

This episode of The Difference Maker Revolution Podcast explores the importance of client appreciation events for photographers. We delve into the rea...

The 5-MEGA TRENDS impacting the Photography industry - Part 2

09 Sep 2024

Contributed by Lukas

In this episode, we’re still talking about the five mega trends affecting the photographic industry. We continue on the second mega trend - the self...

The 5-MEGA TRENDS impacting the Photography industry - Part 1

02 Sep 2024

Contributed by Lukas

This episode is the first in a series of three that focuses on the 5 Mega Trends impacting the photography industry. Knowing the movements affecting t...

From Crickets to Clients: Paid Ads That Work

26 Aug 2024

Contributed by Lukas

As photographers, we know that relying on organic reach isn’t enough to sustain your business. Paid ads should be a core part of your marketing stra...

The Importance of a Positive Mindset

19 Aug 2024

Contributed by Lukas

Maintaining a positive mindset is crucial for photographers, as it can significantly impact their business success. Focusing on solutions rather than ...

How to Make EFFORTLESS Sales

12 Aug 2024

Contributed by Lukas

Are you making effortless sales? Effortless sales strategies are essential for ensuring a steady flow of bookings, providing financial stability and a...

Make Networking Work For You

05 Aug 2024

Contributed by Lukas

Networking is more than just exchanging business cards, it’s about building relationships, especially within the photography industry. Human interac...

Build it and they will come - No - You need to be proactive!!!

29 Jul 2024

Contributed by Lukas

How can you turn leads into bookings? It isn’t enough to build a brilliant business, you need to market it to raise awareness with your potential cu...

How to increase your sales with a 3XM Folio Box (Treasure Box)

22 Jul 2024

Contributed by Lukas

Folio boxes have become an essential tool for photography businesses, as both product and advert. Whether showcasing a portfolio, presenting a product...

What Photographers Can Learn From A Holiday In Aruba

15 Jul 2024

Contributed by Lukas

Personalised service is key to making clients feel like family. Just as a memorable holiday caters to your preferences, offering customised services c...

Who Is Your Competition?

08 Jul 2024

Contributed by Lukas

Do you know who your biggest competitor is? It might not be who you expect.   Today we're exploring the challenges of competing in the photography in...

How To Transition Your Displays For Different Seasons

30 Jun 2024

Contributed by Lukas

Today, we're exploring how photography studios can excel in the art of seasonal display changes to captivate and engage clients all year round. Each s...

E76 | Hiring & Building A Team In The Photography Industry

23 Jun 2024

Contributed by Lukas

Do you know the difference between a Studio Manager and a Studio Coordinator? Both are crucial for keeping studios running smoothly, but knowing which...

E75 | Beating the ‘Silent Recession’

16 Jun 2024

Contributed by Lukas

A Silent Recession occurs when you and other businesses feel financial strain, even though the economy hasn't officially entered a recession. In today...

E74 | Top Tips on offering finance options to your clients

09 Jun 2024

Contributed by Lukas

Join Ronan, Steve, and Bradley delve into the financial strategies photographers use to accommodate clients and keep their businesses thriving.  In t...

E73 | How to get the most from your Expo Marketing

02 Jun 2024

Contributed by Lukas

Ready to unlock the ultimate formula for trade show success? Buckle up for our latest podcast episode, where the team spills the beans on how to turn ...

E72 | Fill your business with the oxygen it needs

26 May 2024

Contributed by Lukas

In this episode, the team dives into the critical role of cash flow in your business. Ever heard the saying, "Cash is like oxygen"? Without it, your b...

E71 | How To Overcome Clients Cancelling or Rescheduling Last Minute

19 May 2024

Contributed by Lukas

In today's fast-paced world, clients sometimes need to cancel or reschedule their sessions at the last minute. While we appreciate clients informing u...

E70 | Offers and Marketing In The Photographic Industry

12 May 2024

Contributed by Lukas

In the fast-paced and competitive world of photography, offers are invaluable tools for photographers. They not only aid in attracting new business bu...

E69 | Making Your Work Priceless

05 May 2024

Contributed by Lukas

Are you ready to embark on a journey of discovery and connection? In this captivating discussion, the team delves into the profound impact of nurturin...