The Digital Executive

Embracing Change and Innovation: Career Growth, Rethinking Marketing Strategies, and the Impact of AI in Business with Executive Mitch Speers | Ep 762

10 Dec 2023

Audio

Description

Send us a text BuyerForesight's Chief Revenue Officer, Mitch Speers, joins Coruzant Technologies for the Digital Executive podcast. Mitch shares insights from his extensive career in sales, marketing, and technology. Spears discusses the importance of accountability, curiosity, and being well-informed as key factors for professional growth. He advises against getting entangled in office politics and emphasizes cultivating genuine curiosity in one's field. Spears challenges traditional marketing approaches, highlighting that understanding prospects, rather than just existing customers, can provide valuable insights into market needs. He also delves into the concept of Audience-Based Marketing (ABM), proposing a shift from traditional account-based marketing strategies. This approach focuses on building relationships and communities, providing value without immediate sales expectations, and engaging prospects who are not yet ready to buy but might be in the future. Finally, Spears touches on the impact of generative AI in the industry. He cautions against complacency in the era of AI and stresses the importance of going beyond the superficial use of technology to stand out in the competitive business landscape. His advice to young professionals is to avoid laziness, engage deeply with their field, and seek mentorship for career success. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcription

This episode hasn't been transcribed yet

Help us prioritize this episode for transcription by upvoting it.

0 upvotes

🗳️ Sign in to Upvote

Popular episodes get transcribed faster

Other recent transcribed episodes

Transcribed and ready to explore now

3ª PARTE | 17 DIC 2025 | EL PARTIDAZO DE COPE

01 Jan 1970

El Partidazo de COPE

13:00H | 21 DIC 2025 | Fin de Semana

01 Jan 1970

Fin de Semana

12:00H | 21 DIC 2025 | Fin de Semana

01 Jan 1970

Fin de Semana

10:00H | 21 DIC 2025 | Fin de Semana

01 Jan 1970

Fin de Semana

13:00H | 20 DIC 2025 | Fin de Semana

01 Jan 1970

Fin de Semana

12:00H | 20 DIC 2025 | Fin de Semana

01 Jan 1970

Fin de Semana

Comments

There are no comments yet.

Please log in to write the first comment.

Report any issue

The Digital Executive

Embracing Change and Innovation: Career Growth, Rethinking Marketing Strategies, and the Impact of AI in Business with Executive Mitch Speers | Ep 762

This episode hasn't been transcribed yet

Other recent transcribed episodes

3ª PARTE | 17 DIC 2025 | EL PARTIDAZO DE COPE

13:00H | 21 DIC 2025 | Fin de Semana

12:00H | 21 DIC 2025 | Fin de Semana

10:00H | 21 DIC 2025 | Fin de Semana

13:00H | 20 DIC 2025 | Fin de Semana

12:00H | 20 DIC 2025 | Fin de Semana

Sign in to Audioscrape

Share this moment