The Handmade Shop

232. PR for Etsy Sellers (Without a PR Agency)

24 Mar 2026

Contributed by Lukas

If you’ve ever thought getting featured in magazines, gift guides, or major publications was only for big brands then this episode is going to chang...

231. Should New Etsy Shops Run Ads?

17 Mar 2026

Contributed by Lukas

Running Etsy ads too early is one of the fastest ways to convince yourself your product doesn’t work.And most of the time that’s not actually the ...

230. Etsy Ads Optimization Starts Here

10 Mar 2026

Contributed by Lukas

Most Etsy sellers try to optimize their ads inside the ads dashboard. But that’s not where optimization actually happens.If you’re running Etsy ad...

229. Do Etsy Ads Actually Work?

03 Mar 2026

Contributed by Lukas

Do Etsy ads work?Yes. But not in the way most sellers think they do.If you’ve ever turned on Etsy ads hoping they’d magically fix slow sales, this...

228. Fix These and Watch Your Conversion Rate Climb

26 Feb 2026

Contributed by Lukas

If you’re getting traffic to your Etsy shop but people aren’t buying, your conversion rate is costing you sales every single day.And the frustrati...

227. The Etsy Metric That Doubles Your Sales

17 Feb 2026

Contributed by Lukas

Getting traffic but not making sales? Your conversion rate might be the problem.Today, we’re breaking down:What a conversion rate actually isWhat a ...

226. The Etsy Stats You’re Overreacting To

03 Feb 2026

Contributed by Lukas

Freaking out over your Etsy stats? You might be overreacting! Let’s talk about the three Etsy stats that sellers constantly misinterpret and what yo...

225. Should You Delete Listings That Don’t Sell?

20 Jan 2026

Contributed by Lukas

Wondering if you should delete those listings that haven’t sold in months? Here’s what to do instead.While it might feel like a good way to clean ...

224. Simplify Your Strategy, Grow Faster

13 Jan 2026

Contributed by Lukas

If your Etsy strategy feels chaotic, it’s because you’re doing too much, too fast, in too many directions.And when everything feels like a scrambl...

223. Set Your 2026 Etsy Goal Without Burnout

06 Jan 2026

Contributed by Lukas

Want to set a 2026 goal that actually fits your life? Let’s do it today!It’s the end of the year, and if you’re feeling the pressure to pick a “...

222. Your 2025 Etsy Debrief

23 Dec 2025

Contributed by Lukas

If you’re wrapping up the year and feeling unsure what actually worked (or didn’t) in your shop, this episode is for you.Today, we’re doing your...

221. What to Do With Unsold Listings

09 Dec 2025

Contributed by Lukas

We’re deep into December, and while you’re probably still shipping orders and checking your stats, this is actually the perfect time to look back ...

220. What to Keep, Cut, or Create in 2026

02 Dec 2025

Contributed by Lukas

Planning your year on Etsy and not sure what to keep, cut, or create for your shop in 2026? Let’s fix that.We’re in that weird Etsy season right n...

219. Six Smart Systems for Your Etsy Rush Weekend

25 Nov 2025

Contributed by Lukas

If you’re listening during a big sales weekend (or gearing up for one), your shop might be buzzing…and maybe it’s exciting, or maybe it’s star...

218. Why your keywords aren’t working anymore

18 Nov 2025

Contributed by Lukas

Welcome back! If you missed last week’s episode in the series (“Fix It Before January”), go listen first! It sets the stage for today’s ...

217. Fix THIS before January

11 Nov 2025

Contributed by Lukas

If your sales tank every January, I want you to hear this:✨ It’s not because people stop shopping.✨ It’s not the algorithm being mean.✨ It’...

216. Momentum is Etsy’s Love Language

21 Oct 2025

Contributed by Lukas

Etsy isn’t impressed by last‑minute hustle. It’s moved by consistency. The little actions, the regular work, the shop showing up over time. That...

215. What every successful Etsy seller actually does

16 Oct 2025

Contributed by Lukas

If you’ve ever felt like you’re doing all the things on Etsy but still not seeing daily sales, this one’s for you.Today I break down the three f...

214. The Etsy traffic trap no one talks about

14 Oct 2025

Contributed by Lukas

Let’s talk about something no one tells you when you’re not getting traffic on Etsy…none of the things you think will fix it actually will.If yo...

213. The real reason you aren't getting sales

07 Oct 2025

Contributed by Lukas

Let’s talk about something that keeps a lot of Etsy sellers stuck…reacting instead of refining.If you’ve ever found yourself rewriting your list...

212. If You Don’t Love It, Don’t List It

02 Oct 2025

Contributed by Lukas

If you’ve been asking yourself, “What should I sell on Etsy?” this episode flips that question on its head.We’re talking about a super common ...

211. You don’t beed a niche to succeed

30 Sep 2025

Contributed by Lukas

Let’s bust one of the biggest Etsy myths out there: the idea that you have to pick a niche to grow.If you’ve ever delayed committing to your shop ...

210. Etsy strategy not working? Listen to this.

23 Sep 2025

Contributed by Lukas

If it feels like you’ve tried everything and still aren’t seeing results in your Etsy shop, this one’s for you.You’ve tested new keywords, cha...

209. Why Etsy isn't too saturated for you

16 Sep 2025

Contributed by Lukas

Episode 209: Why Etsy Isn’t Too Saturated for You“Etsy is too saturated.”If you’ve said this (or thought it), you’re not alone. It’s one o...

208. Why good products still flop

02 Sep 2025

Contributed by Lukas

You’ve poured your heart into a product. The photos are solid. The price is fair. The listing feels ready. And still…no sales.Before you scrap it,...

207. Is Handmade Sustainable?

19 Aug 2025

Contributed by Lukas

Yet another side-eye glance at your endless to-do list, wondering if this Etsy hustle is worth your energy? You’re not alone and today, we’re talk...

206. Your Etsy shop looks like a garage sale

14 Aug 2025

Contributed by Lukas

Ever feel like your Etsy shop is a little all over the place? You’ve got some mugs, a printable or two, a sticker pack, a t-shirt, maybe a wedding s...

205. Etsy deserves to be your top priority

12 Aug 2025

Contributed by Lukas

If you’ve been pulled in a hundred different directions with your marketing and you’re not seeing the growth you want, this episode is your permis...

204. How to grow your shop without being online 24/7

06 Aug 2025

Contributed by Lukas

In today’s episode, I’m busting the myth that social media is the secret to Etsy success. And I’m showing you what actually matters, especially ...

203. Three Etsy tweaks for more consistent sales

05 Aug 2025

Contributed by Lukas

You’re making sales and showing up and your Etsy shop is doing fine…But you’re not seeing that next level of consistent growth.If you’ve hit a...

202. Turn Holiday Sales Into Year-Round Growth

31 Jul 2025

Contributed by Lukas

You crushed it during the holidays, right? Your Etsy shop was busy, your orders were flowing, and it finally felt like everything was clicking…And t...

201. If Your Shop Feels Invisible, Listen to This

29 Jul 2025

Contributed by Lukas

You’ve done all the “right” things.Great products? Check.Keyword-optimized listings? Check.You’re showing up in search…at least you think yo...

200. Why Etsy isn’t working (yet)

24 Jul 2025

Contributed by Lukas

Let’s talk to the in-between seller.You’re showing up… kind of. Tweak a listing here. Swap a photo there. Check your stats once in a while.But d...

199. What Etsy’s algorithm really wants from your shop

22 Jul 2025

Contributed by Lukas

If you’ve ever caught yourself wondering, “What does Etsy even want from me?” this episode is your cheat sheet.Because Etsy’s algorithm isn’...

198. What every new seller needs to hear

17 Jul 2025

Contributed by Lukas

Feeling lost on Etsy? Start here.Starting your Etsy shop can feel like diving into a Pinterest board of pressure. You’re trying to do all the things...

197. 3 Visibility fixes that actually work

15 Jul 2025

Contributed by Lukas

If your Etsy traffic feels like it hit a wall with no views, no clicks, no momentum…this episode is your sign to stop spiraling and start simplifyin...

196. Overthinking Your Shop? Start Here

08 Jul 2025

Contributed by Lukas

Overthinking everything about Etsy? Here are 5 things to let go of.If you’ve ever spent a whole afternoon choosing between two fonts, this episode i...

195. How to reset your shop mid-summer

01 Jul 2025

Contributed by Lukas

In a Summer Slump? Try this 3-step reset!If you’re halfway through summer and feeling stuck, this episode is for you. We’re talking about what to ...

194. What to do when your keywords stop working

17 Jun 2025

Contributed by Lukas

So your views are down, your top listings are slipping in search, and everything that used to work just… isn’t.Don’t panic. You might not have a...

193. Etsy Ads: When They Work (and When They Don’t)

10 Jun 2025

Contributed by Lukas

Thinking About Etsy Ads? Here’s What You Really Need to KnowFeeling tempted to click that little “Try Ads” button on your Etsy dashboard?I get i...

192. How to keep showing up when you’re in summer mode

03 Jun 2025

Contributed by Lukas

How to Keep Showing Up When You’re in Summer ModeSummer schedules can be chaotic…or blissfully slow. Either way, keeping your Etsy shop visible do...

191. Plan your summer on Etsy in an afternoon

27 May 2025

Contributed by Lukas

Your Whole Summer Etsy Strategy (in One Afternoon):Summer doesn’t have to be a chaotic mess or a total sales slump. In this episode, we’re buildin...

190. The truth about finding your best selling product on Etsy

13 May 2025

Contributed by Lukas

If you’ve been stuck trying to create the “perfect” product before you launch this episode is for you.Too many Etsy sellers wait for certainty b...

189. What to do when you're not feeling motivated with your Etsy shop

06 May 2025

Contributed by Lukas

Not feeling motivated lately? You’re not alone and you’re not doing anything wrong.In this episode, I’ll walk you through how to move forward wh...

188. Is it time to switch directions in Etsy your shop?

29 Apr 2025

Contributed by Lukas

If you’ve been wondering whether it’s time to switch things up in your Etsy shop this episode is for you.Maybe your sales have slowed down.Maybe s...

187. How to stop riding the seasonal rollercoaster on Etsy

15 Apr 2025

Contributed by Lukas

If your Etsy sales spike before a big holida, then completely disappear, you’re not alone. This “seasonal rollercoaster” is super common…and t...

186. How to plan your product lines for the rest of the year (without burning out)

01 Apr 2025

Contributed by Lukas

Planning your Etsy product line for the year doesn’t have to mean constant hustle. In this episode, I’ll walk you through a simple, three-step str...

185. Why adding more listings doesn't always fix your Etsy sales

18 Mar 2025

Contributed by Lukas

Think listing more products will finally get your Etsy shop the traffic it deserves? Think again! Etsy doesn’t just rank listings…it ranks shops....

184. More platforms, more problems? Why selling everywhere won’t make you more profitable.

03 Mar 2025

Contributed by Lukas

Thinking about selling on multiple platforms to grow your business? Before you spend hours setting up Shopify, Amazon Handmade, or a TikTok Shop, list...

183. the dangers of building your business on social media

25 Feb 2025

Contributed by Lukas

In this episode of The Handmade Shop Podcast, we’ll explain why relying only on social media is a risky strategy for your product business. Learn ho...

182. FAQ: Should I delete Etsy listings that aren't working for me?

18 Feb 2025

Contributed by Lukas

There’s a lot of misinformation floating around about how long it takes to know if an Etsy listing will work. Should you see results in a week or tw...

181. The "Good Enough" Etsy shop strategy

11 Feb 2025

Contributed by Lukas

If you’ve ever told yourself, “I’ll list this product after I retake the photos,” or “I can’t launch yet because I need at least 20 listin...

180. Overworked, Scattered, or Guessing? Let’s Fix Your Etsy Shop

04 Feb 2025

Contributed by Lukas

Running an Etsy shop can sometimes feel like you’re putting in the work, but the results aren’t there. If you’re struggling with consistent sale...

179. Why Etsy isn't showing your listings to customers

30 Jan 2025

Contributed by Lukas

If you’ve ever wondered why your listings aren’t getting the traffic they deserve on Etsy, this episode is for you. We’re diving into the most c...

178. Building a Sustainable Etsy Shop in 2025

21 Jan 2025

Contributed by Lukas

Let’s kick things off by talking about something that doesn’t get nearly enough attention in the Etsy world: sustainability. And no, I’m not tal...

177. Forget Resolutions: How to build a real strategy for Etsy in 2025

14 Jan 2025

Contributed by Lukas

Here’s the thing: resolutions sound great in theory. Who doesn’t want a magical list of goals that fixes everything?  But if we’re being honest...

176. New Year, New Plan: Setting Your Etsy Shop Up for Success in 2025

07 Jan 2025

Contributed by Lukas

guessing at strategies, or hoping rebranding would fix everything, it’s time for a different approach. In this episode, we’re skipping the fluffy ...

175. Why Rebranding Isn’t the Solution to Your Etsy Problems

17 Dec 2024

Contributed by Lukas

Rebranding feels like the ultimate fresh start. A new logo, updated photos, and polished shop colors. But here’s the truth: no amount of aesthetic u...

174. Overcoming Shiny Object Syndrome in Your Etsy Shop

03 Dec 2024

Contributed by Lukas

Creativity is a gift, right? That’s probably why you started your Etsy shop. But what happens when your endless ideas turn into scattered products, ...

173. 3 reasons your Etsy listings get buried

18 Nov 2024

Contributed by Lukas

If you aren’t getting a lot of traffic to your Etsy listings, I know you’ve spent a ton of time worrying about why they’re getting buried in the...

172. Ditch the Garage Sale mentality

05 Nov 2024

Contributed by Lukas

Do you have a garage sale shop? Learn more about what to do instead in this week’s episode of The Handmade Shop Podcast. Want help developing your p...

171. Last minute Etsy Black Friday strategies

22 Oct 2024

Contributed by Lukas

We are officially in “last minute” territory when it comes to getting more Black Friday sales on Etsy this year. Listen to this episode to learn w...

170. Are Etsy Offsite Ads for you?

08 Oct 2024

Contributed by Lukas

Are Etsy offsite ads for you? Listen to this episode to lear more about the pros and cons of the Offsite Ads program. Then join me in Etsy Seller Help...

169. Don't keep all of your eggs in one basket

01 Oct 2024

Contributed by Lukas

“Don’t put all of your eggs in one basket.” How many times have you heard that advice?! In this week’s episode, I’m telling you all about wh...

168. Confusing the Etsy algorithm

17 Sep 2024

Contributed by Lukas

Can you confuse the Etsy algorithm? How can you add new product lines without risking the keywords you’re already ranking for? Listen to this episod...

167. How to market your Etsy shop without being spammy

10 Sep 2024

Contributed by Lukas

How do you start an email list for your Etsy shop without spamming your subscribers? Listen to this episode to learn more. LINKS:Join the Seller Colle...

166. A major Etsy algorithm update

31 Aug 2024

Contributed by Lukas

Etsy has announced a new search algorithm update. Listen to this episode to learn more about how to prepare your shop. LINKS:Read Etsy’s announcemen...

165. 5 ways to improve your Listing Quality Score

27 Aug 2024

Contributed by Lukas

What is your Listing Quality Score and why does it matter? Listen to the full episode for 5 ways to improve your Etsy Listing Quality Score today. LIN...

164. How to get more followers on Etsy

20 Aug 2024

Contributed by Lukas

Having more followers is always a good thing right?! So how do you get more followers on Etsy. Listen to this episode for what you should and shouldn’...

163. Is Etsy Pattern worth it?

13 Aug 2024

Contributed by Lukas

Is Etsy Pattern worth it for handmade business owners? Learn more about the pros and cons of using Pattern for your business website. LINKS:Check out ...

162. Where to get even more digital product ideas that you can sell on Etsy

30 Jul 2024

Contributed by Lukas

If you want to sell more digital products on Etsy, click here to get your free ticket to the Creation Lab Summit! I’ll be speaking on how to choose ...

161. How to run an effective sale on Etsy

16 Jul 2024

Contributed by Lukas

Do you need a sale strategy for your Etsy shop? Listen to this week’s episode to learn more about how to run effective and profitable sales on Etsy....

160. A reality check on the latest Etsy updates

12 Jul 2024

Contributed by Lukas

Etsy announced some new updates this week. Listen to this episode to learn more about the changes that are rolling out. This audio was taken from my I...

159. Do you need a business email address to sell on Etsy?

09 Jul 2024

Contributed by Lukas

Do you need a business email to sell on Etsy? Learn more about getting a custom email address and starting an email list for your Etsy business in thi...

158. Best digital downloads to sell on Etsy

25 Jun 2024

Contributed by Lukas

There are so many different types of digital downloads you can sell on Etsy. Listen to this episode to learn more about how to choose a niche and to g...

157. What to do when someone favorites your Etsy listing

18 Jun 2024

Contributed by Lukas

Getting favorites on Etsy is so fun, right? Until you start to spend all day wondering why these people aren’t just buying already! Listen to this w...

156. Six Figure Series: Time Management For Full Time Product Business Owners

04 Jun 2024

Contributed by Lukas

Your time management skills need to be top notch when you’re a full time business owner. Learn more about how to evaluate your time and schedule as ...

155. Six Figure Series: What you should not outsource as a full-time Etsy seller

21 May 2024

Contributed by Lukas

In our last episode, we looked at outsourcing for full-time Etsy sellers. Today, we're flipping the coin and discussing what you should avoid outs...

154. Six Figure Series: What you should be outsourcing as a full time Etsy seller.

07 May 2024

Contributed by Lukas

Outsourcing is an important part of any full-time product business. Listen to this episode for the top 4 things that full-time Etsy sellers should be ...

153. How to pick an Etsy niche

23 Apr 2024

Contributed by Lukas

If you’ve even struggled with picking a niche on Etsy, this episode is for you. Learn the steps to picking a niche on Etsy that sells. LINKS:Join th...

152. Planning for the Etsy Summer Slump

09 Apr 2024

Contributed by Lukas

The Etsy Summer Slump is almost here! But it doesn’t have to mean a big drop in sales. Listen to this episode to learn how to create a Summer Slump ...

151. Six Figure Series: Can you ditch social media as a full-time Etsy seller?

26 Mar 2024

Contributed by Lukas

Can you ditch social media marketing for your Etsy business? It depends on who’s asking! Listen to this week’s episode for my marketing recommenda...

150. Six Figure Series: Scale your revenue on Etsy by doing less

12 Mar 2024

Contributed by Lukas

Welcome back to the Six Figure Series for Etsy sellers looking to scale their revenue. Today we’re going to talk about scaling your Etsy business by...

149. Six Figure Series: How to get year-round Etsy sales

27 Feb 2024

Contributed by Lukas

The Six Figure Series is back! If you’re working on scaling your handmade business, make sure you’re subscribed to the podcast because the next fe...

148. How to be disciplined with your handmade business

13 Feb 2024

Contributed by Lukas

In this episode I’m giving you my top 3 tips for staying disciplined with your to do list for your handmade business. LINKS:Join my email list here ...

147. How many visits do you need to get a sale?

30 Jan 2024

Contributed by Lukas

If you’ve ever said something along the lines of “I’m getting a lot of traffic but no sales!” then this episode is a must listen for you as an...

146. Protecting your Etsy shop from scammers

16 Jan 2024

Contributed by Lukas

My Facebook group has has a big increase in posts about Etsy scammers in the last few weeks. This week’s episode talks about how to protect your sho...

145. How to recover from your busy season

19 Dec 2023

Contributed by Lukas

The top 5 ways I rest and recover from burnout after a busy holiday season on Etsy. LINKS: Join me in my free Facebook group here to attend Craft Your...

144. AMA: Outsourcing for digital sellers on Etsy

05 Dec 2023

Contributed by Lukas

Are you a digital product seller on Etsy? Let’s talk about what you can outsource in your business when you’re running out of time! LINKS: Join my...

143. AMA: What to do when you're stuck

21 Nov 2023

Contributed by Lukas

Have you ever felt “stuck” in your Etsy sales? Learn the steps you can take to increase sales on Etsy after hitting a plateau in this week's e...

142. Perfect strategy vs real life strategy

14 Nov 2023

Contributed by Lukas

Is your perfect Etsy strategy holding you back? In this week’s episode, let’s talk about how a Real World Strategy can help you make more progress...

141. AMA: Does how often you list on Etsy affect the SEO algorithm?

07 Nov 2023

Contributed by Lukas

Join me for another Ask Me Anything episode. Today’s question: Does how often you list on Etsy affect the algorithm? LINKS:Sign up for my free maste...

140. My favorite holiday season phrase.

31 Oct 2023

Contributed by Lukas

My favorite saying this time of year for my Etsy business is “Procrastination on your part doesn’t constitute an emergency on mine.” Learn how I...

139. AMA: Can you have more than one product line in a shop?

24 Oct 2023

Contributed by Lukas

Join me for an Ask Me Anything episode. Question: Do you recommend having only one product line per Etsy shop? Listen to the episode to find out!Follo...

138. What makes a quality Etsy listing?

17 Oct 2023

Contributed by Lukas

What makes a quality listing on Etsy? Let’s walk through the buying process in today’s episode to help you figure out the 4 most important factors...

137. Etsy Holiday Sale Update

10 Oct 2023

Contributed by Lukas

Etsy announced their holiday sale dates. Listen to this episode to learn more about the dates and how to decide if Etsy’s recommendations are right ...

136. Fuzzy SEO on Etsy

03 Oct 2023

Contributed by Lukas

Is your SEO on Etsy kind of fuzzy? Here’s why. LINKS: Join the Seller Collective

135. When should you use paid keyword research tools?

26 Sep 2023

Contributed by Lukas

Not everyone needs a paid keyword research tool in order to make more sales on Etsy. Should you be using one? This week’s episode will help you deci...

134. Should you use misspelled words in your Etsy titles?

19 Sep 2023

Contributed by Lukas

I hate to admit this to you, but I can not spell. It’s not one of my skills. So you know I’ve misspelled a thing or two in that Etsy search bar. S...

133. What I messed up before going full time on Etsy

12 Sep 2023

Contributed by Lukas

I messed up one really big thing before I went full time on Etsy. Listen to this week’s episode to avoid the same mistakes. LINKS: If you’re makin...