The Influence Community
Episodes
Ep 109. Behind the scenes of running your business and things we wish we knew when we started in the content creator / freelance industry
07 Aug 2023
Contributed by Lukas
In this episode, we're talking about the things we always wish were talked more about when we first started. We're chatting about taxes, the B...
Ep 108. Feeling uninspired or stuck with social media, avoiding burnout, favorite creators, how we get re-inspired and more
31 Jul 2023
Contributed by Lukas
Feeling uninspired or stuck comes with the industry. It's so normal to feel this way!!! In this episode, we talk about what we do after a period o...
Ep 107. Creating and maintaining successful brand partnerships
24 Jul 2023
Contributed by Lukas
There is a LOT that goes into partnerships and maintaining brand relationships within collaborations. In this episode, we're talking about the key...
Ep 106. Threads, Updates on IG, AI on social media + more
17 Jul 2023
Contributed by Lukas
Today we're talking about the updates ON the updates. Let's talk about Threads, other instagram updates like broadcast channels, "notes...
Ep 105. Heather Miinch, Pro Makeup Artist and Influencer: professional makeup tips, bridal makeup advice, balancing work and motherhood, building a business, being on reality TV, and more…
10 Jul 2023
Contributed by Lukas
We are joined this week by Heather Miinch, a professional makeup artist and influencer. Heather shares how she started in the makeup industry and grew...
Ep 104. Summer Favorites
03 Jul 2023
Contributed by Lukas
Today, we're chatting about our complete summer favorites list for this year. We go in depth about our clothes/beauty/makeup/hair products that we...
Ep 103. Jordan Hix, Bridal Hairstylist and Influencer: growing your business from the ground up, going viral, professional hair tips, hair do's + don'ts, and more...
26 Jun 2023
Contributed by Lukas
We are joined this week by Jordan Hix, a San Diego based bridal hairstylist and influencer. Jordan speaks with us today on how she grew her business f...
Ep 102. PR agencies, long term campaigns, avoiding scams, management + more
20 Jun 2023
Contributed by Lukas
In this episode, we're answering the questions that you submitted in! We're talking about talking/pitching yourselves to PR agencies, continui...
Ep 101. Summer Content Ideas + Trip Recaps
12 Jun 2023
Contributed by Lukas
In this episode, we're recapping both of trips to the Caribbean and talking about summer content ideas, going over what's doing well right now...
100th Episode! 10 things we’ve learned since starting in this industry 5 years ago
05 Jun 2023
Contributed by Lukas
HAPPY 100TH EPISODE!!! We appreciate you all so much - thank you for all your support and being a part of the community. To celebrate this episode, we...
Ep 99. Arielle Levy, Photographer: Professional photography tips, how to use the Canon G7X, photo do’s and don’ts, elevating your brand, and more…
30 May 2023
Contributed by Lukas
We are joined this week by Arielle Levy, a professional San Diego photographer for brands, content creators, CEOs, entrepreneurs and creatives (and th...
Ep 98. Summer trends + what’s performing well on IG/TikTok?!
22 May 2023
Contributed by Lukas
In this episode, we're going over summer trends and what we are seeing performing well on Instagram and Tiktok for creators. Things like IG storie...
Ep 97. Q&A: how to go viral, IG growth, pitching tips, brand relationships + more
15 May 2023
Contributed by Lukas
You guys asked questions and we answered! Let's talk about how to go viral, growth tips for Instagram, how to pitch yourself to brands, brand rela...
Ep 96. Are creators lying about how much they make?
08 May 2023
Contributed by Lukas
Are the viral videos you're seeing about how much creators make actually true? Let's talk about it. We're discussing the factors to look a...
Ep 95. Our favorites: get to know us better!
01 May 2023
Contributed by Lukas
Today probably marks our longest episode and we had so much fun recording it. We're discussing all our favorite things with you in allll categorie...
Ep 94. Trip recap + Italy group trip update
24 Apr 2023
Contributed by Lukas
We're back!!! It's been a while - let's recap the trips and talk about ITALY! ITALY TRIP: https://trips.trovatrip.com/trips/italy-with-all...
Ep 93. Bad brands + how to deal with them
17 Apr 2023
Contributed by Lukas
In this episode, we talk about bad brand experiences, red flags to look out for in the industry / contracts, and how to deal with these experiences. D...
Ep 92. Organizing your business as a content creator
03 Apr 2023
Contributed by Lukas
In this episode, we're talking about how we organize our business as full time content creators and give you all our best tips to keep things as e...
Ep 91. Coachella 101
27 Mar 2023
Contributed by Lukas
It's that time of year again - it's time for our Coachella episode!!! We go over everything we think you need to know for the 3 day event, wha...
Ep 90. Spring Trends! New season clothing trends, hot brands, spring content
20 Mar 2023
Contributed by Lukas
Happy first official day of spring! In this episode, we talk about our favorite big spring trends, hot brands right now and content locations for the ...
Ep 89. IG New Updates: Broadcast channels, paying for verification, subscriptions, low engagement, IG Reels + more
13 Mar 2023
Contributed by Lukas
Let’s talk about all the new recent IG updates!!! In this episode, we discuss the newly rolled out broadcasting channels, paying for verification on...
Ep 88. Toxic aspects of the influencer industry + how to overcome them
06 Mar 2023
Contributed by Lukas
Today we're talking about the toxic aspects of the influencer industry that no one is talking about. There are a lot we go over in this episode + ...
Ep 87. Thya Sanders, Founder of Bloomie for Creators: Lawyer for influencers, protecting yourself as a creator, contract advice and more
27 Feb 2023
Contributed by Lukas
We are joined this week by Thya Sanders, Founder of Bloomie for Creators. Bloomie is your go-to destination for affordable and approachable legal reso...
Ep 86. Feb NYFW Recap + Tea
20 Feb 2023
Contributed by Lukas
We're back from NYFW!! Let's recap it all + spill the tea.FRANCE TRIP: https://trips.trovatrip.com/trips/france-with-allysa-and-danielle-jun...
Ep 85. Q&A: IG pushing photo content again, reels bonus’, Tiktok strategy, brands ghosting you + more
06 Feb 2023
Contributed by Lukas
We're answering a lot of your questions in this episode covering IG announcing they are pushing photo content over Reels, if the Reels bonus lower...
Ep 84. Samantha Zinkovich, Founder of Zink Talent: What’s the deal with brand budgets, how to find good management, Tiktok tea, influencer industry trends and more
30 Jan 2023
Contributed by Lukas
We are so excited to be joined with Samantha Zinkovich, founder of Zink Talent + our manager. In this episode, we discuss brand budgets, how to find g...
Ep 83. Building Community 101: Attracting An Engaged Audience
23 Jan 2023
Contributed by Lukas
In this episode, we are chatting about the importance of building an engaged community, how to do it, and how an engaged audience is vital to this ind...
Ep 82. How To Start 2023 Off Strong
17 Jan 2023
Contributed by Lukas
In this episode, we are going over habits, mindset, and organization tips to start this 2023 year off strong.FRANCE TRIP: https://trips.trovatrip.com...
SEASON 2 | Rebrand, 2023 Goals + Visionboards
11 Jan 2023
Contributed by Lukas
SEASON 2 | Welcome back! We are SO excited to start 2023 with a fresh rebrand that we've been working on for the past few weeks. We have so many n...
Ep 80. 2022 Reflection + Favorites
12 Dec 2022
Contributed by Lukas
That's a wrap on 2022! In this episode, we're doing a huge reflection on the year and all of our favorites.FRANCE TRIP: https://trips.trovatr...
Ep 79. Holiday Episode! Trends, Gift Ideas, What to Wear, Events + More
05 Dec 2022
Contributed by Lukas
'Tis the season! We're super excited about this episode where we're talking all things holiday with trends, what to wear, gift guides, eve...
Ep 78. All Things Brands
28 Nov 2022
Contributed by Lukas
In this episode, we're answering your most asked questions about brands! We're covering what to do when brands aren't paying you enough, w...
Ep 77. New Ways to Make $$ + The Changing Influencer Space
21 Nov 2022
Contributed by Lukas
In this episode, we're talking about new ways to make money in the content creation space, and the ever-changing influencer space. We're also ...
Ep 76. New IG Updates + How to Use Them to Your Advantage
14 Nov 2022
Contributed by Lukas
In this episode, we're talking about all the new IG updates that have rolled out recently, our thoughts, and how to use them to your advantage.FRA...
Ep 75. Rebranding: Changing + Evolving with your Brand
07 Nov 2022
Contributed by Lukas
In this episode, we're giving you our tips on how to go about rebranding or changing niches.FRANCE TRIP: https://trips.trovatrip.com/trips/france...
Ep 74. Going to Events Alone: Tips, Tricks, Advice
31 Oct 2022
Contributed by Lukas
Going to events is a huge part of the industry, and something that can sound really intimidating at first. Here is how we navigate going to events alo...
Ep 73. 'Tis The Season For Holiday Campaigns
24 Oct 2022
Contributed by Lukas
'Tis the season!!! It's time to talk all things holiday campaigns. We're giving you 10 of our best tips in this episode. Enjoy!FRANCE TRIP...
Ep 72. Travel + Trip Recaps
17 Oct 2022
Contributed by Lukas
In this episode, we're recapping our two big recent trips, travel benefits in the industry and answering a FAQ :)FRANCE TRIP: https://trips.trova...
Ep 71. Mantras + Mental Health
03 Oct 2022
Contributed by Lukas
In this mini episode, we're going over mantras we use on a daily basis, how they have helped us, and talking more about mental health. This is one...
Ep 70. Q&A!!
26 Sep 2022
Contributed by Lukas
In this episode, we're covering a ton of different topics you guys asked about, spilling the tea, and giving you our advice + opinions!FRANCE TRIP...
Ep 69. NYFW Recap!
19 Sep 2022
Contributed by Lukas
In this episode, we're giving you the full recap on how NYFW '22 went PLUS a story time on Allysa's surprise engagement!!!FRANCE TRIP: ht...
Ep 68. NYFW Tips + Tricks
06 Sep 2022
Contributed by Lukas
NYFW IS THIS WEEK! In this episode, we're giving you our best tips + tricks from our experience as well as some fave memories from the past NYFW. ...
Ep 67. NYFW Q+A
22 Aug 2022
Contributed by Lukas
Happy NYFW season!!! In this episode, we're answering a ton of your questions about NYFW from how to go to/get invited to shows to how to budget. ...
Ep 66. Forecasting Fall Trends
15 Aug 2022
Contributed by Lukas
How is it time for our Fall Trends episode already?! In this episode, we're discussing all the trends we think will be popping up for next season ...
Ep 65. Tips on Starting Out as a Content Creator
08 Aug 2022
Contributed by Lukas
In this episode, we give you guys our best advice + things we wish we would have known when we were starting out as a social media creator.ITALY TRIP:...
Ep 64. Yay or Nay
01 Aug 2022
Contributed by Lukas
In this fun episode, we're doing a YAY or NAY with specific things like clothing trends, products, etc. Hope you love + thanks for listening! Xoxo...
Ep 63. Q&A: Getting Started, Copying, Budgeting + More
25 Jul 2022
Contributed by Lukas
In this episode, we're answering some questions like tips on getting started, dealing with people copying you, budgeting, approaching new girls an...
Ep 62. Legal Advice + Contracts for Influencers
18 Jul 2022
Contributed by Lukas
In this industry it's so important to protect yourself + your brand. In this episode, we're talking about all the things you should be looking...
Ep 61. Networking Advice + Building Brand Relationships
11 Jul 2022
Contributed by Lukas
Here is our best advice for networking, building brand relationships, and staying top of mind in the industry! ITALY TRIP: https://trips.trovatrip.co...
Ep 60. What To Do When Feeling Uninspired
05 Jul 2022
Contributed by Lukas
We have all felt unsinpired at one point. Here is what we do + our advice on how to get re-inspired and get over that IG slump.ITALY TRIP: https://tri...
Ep 59. Paris Recap Part 2
27 Jun 2022
Contributed by Lukas
Here is part two of all things Paris related. In this episode, we're discussing our favorites/advice/recommendations/least favorite parts of the t...
Ep 58. Paris Recap Part 1
20 Jun 2022
Contributed by Lukas
BONJOUR! We are excited to be back and recapping PART ONE of the iconic Paris trip. Enjoy + stay tuned for Part TWO! XxDanielle's Instagram: @she...
Ep 57. Refresh: How To Take IG Full Time
13 Jun 2022
Contributed by Lukas
While we're in Paris, we're reposting one of our favorite episodes ever which is all about taking Instagram full time as a content creator/inf...
Ep 56. Refresh: How to Handle Low Engagement
06 Jun 2022
Contributed by Lukas
While we're in Paris, we're reposting an episode that was requested about low periods of growth and engagement + how we suggest getting throug...
Ep 55. IG Pet Peeves / Hot Takes
31 May 2022
Contributed by Lukas
In today's light hearted and rant-y vibes episode, we're talking about our pet peeves / hot takes on Instagram. What are yours?! Danielle'...
Ep 54. A Few of Our Favorite Things
23 May 2022
Contributed by Lukas
Get to know us better in this episode with a few of our favorite tings in all different categories!Danielle's Instagram: @shestyledwhatAllysa'...
Ep 53. Top Apps We Couldn't Live Without
16 May 2022
Contributed by Lukas
Today we're talking about the apps we use every single day as content creators. These are the apps that make our day to day so much easier! Daniel...
Ep 52. Comparison on IG + Positive Mindsets
09 May 2022
Contributed by Lukas
We personally lovedddd recording this episode because we feel it's so so so important. We're talking about how to avoid comparison on IG and h...
Ep 51. PR vs. Gifting vs. Paid Collaborations
02 May 2022
Contributed by Lukas
In this episode, we're deep diving into the differences between PR, gifting, and paid collaborations.Danielle's Instagram: @shestyledwhatAlly...
Ep 50. All Things Pitching
25 Apr 2022
Contributed by Lukas
HAPPY 50TH EPISODE!!! In this episode, we're giving you guys a long overdue pitching refresh. We're talking all things pitching - how to pitch...
Ep 49. COACHELLA + REVOLVE TEA
19 Apr 2022
Contributed by Lukas
We're coming at you live for this episode from Coachella! We also have a special guest, Shylah @shylahmay, on the pod with us recapping our Coache...
Ep 48. Q+A: How to get on Explore Page, Getting Paid, Going Full Time
11 Apr 2022
Contributed by Lukas
In this episode, we are answering some of your frequently asked questions! We're covering a lot of things like getting on the explore page, gettin...
Ep 47. Finding Your Personal Aesthetic + How We Edit
04 Apr 2022
Contributed by Lukas
In this episode, we're answering some very frequently asked questions about how we edit, if we use presets, how to make your IG feed look cohesive...
Ep 46. Spring Trends, Summer Travel Tips for Influencers, Benefits of Travel
28 Mar 2022
Contributed by Lukas
In this episode, we're going over spring trends that we're seeing on IG and some of our best summer travel tips for influencers with collabora...
Ep 45. The Secret to Reels
21 Mar 2022
Contributed by Lukas
We're spilling the tea on all things Reels - our strategy, results we've seen, posting times, content ideas and more!Danielle's Instagram:...
Ep 44. Coachella 101: How to, Tips + Tricks
14 Mar 2022
Contributed by Lukas
It's officially Coachella szn again! We're so excited to share our tips + tricks, for Coachella as an influencer/content creator, how to navig...
Ep 43. "Kill Fees", Gifted to Paid, 9-5 Balance
07 Mar 2022
Contributed by Lukas
In this episode, we're talking about what a "kill fee" is and why you should be potentially negotiating this into contracts, a brand story...
Ep 42. How To Handle Judgment as an Influencer
28 Feb 2022
Contributed by Lukas
We all deal with judgement from others in this industry- here's how we deal with it and our advice! Danielle's Instagram: @shestyledwhatAllys...
Ep 41. How To Work Through an IG Negative Mindset
21 Feb 2022
Contributed by Lukas
We’ve all been through negative mindsets relating to Instagram. Here are the ways we work through a negative mindset and turning it into a positive ...
Ep 40. Basic Tax Tips for Influencers
14 Feb 2022
Contributed by Lukas
With tax season quickly approaching, we wanted to share with you guys the basics of taxes for influencers! This is more so a preparation for the taxes...
Ep 39. What We Would Do If We Started IG Today
07 Feb 2022
Contributed by Lukas
Here are the things that we would do and think more about if we were to start IG today after everything that we now know! Danielle's Instagram: ...
Ep 38. How We Shoot Content + Content Tips
31 Jan 2022
Contributed by Lukas
From the exact angle to the specific grid square on our iPhone cameras - we're giving you all the content tips along with an inside look into how ...
Ep 37. Does Your IG Story Strategy Matter?
24 Jan 2022
Contributed by Lukas
In this episode, we're talking about our different different approaches to IG stories - what we do, what we personally like to see, and why an IG ...
Ep 36. Winter Trends, IG Growth, Spring Predictions & More!
17 Jan 2022
Contributed by Lukas
In this episode, we're answering some questions we've been asked! Let's talk about winter trends, growing on Instagram, predictions for sp...
Ep 35. Feed Aesthetics: Do They Matter?
10 Jan 2022
Contributed by Lukas
In this episode, we're discussing our thoughts on if feed aesthetic matters, the strategy behind curating a feed, and how putting more effort into...
Ep 34. 2022 Vision Board, Goals + Reflections
03 Jan 2022
Contributed by Lukas
Happy 2022 and happy season 2 of The Influence Community podcast! In this episode, we are reflecting on our 2021, talking about our vision boards for ...
Ep 33. A Week in the Life of a Full Time Influencer
20 Dec 2021
Contributed by Lukas
In this episode, we're talking about what a full week typically looks like as a full time influencer. From admin days to event days, we hope this ...
Ep 32. Q+A: What to Prioritize, Bad Influencer Experiences, Location Trends + More
13 Dec 2021
Contributed by Lukas
We're answering 5 more of our most frequently asked questions. We're talking about topics like what to prioritize as a micro influencer to bad...
Ep 31. How to Not Let a Brand Take Advantage of You + Red Flags
06 Dec 2021
Contributed by Lukas
In this episode, we're talking about brands taking advantage of content creators, what that looks like, red flags to look out for, and how exactly...
Ep 30. Holiday Content Ideas + Strategy
29 Nov 2021
Contributed by Lukas
In this episode, we’re strategizing holiday content for the season! We’re also touching on holiday pitching and sending gifts to brand contacts! ...
Ep 29. Answering Our Most Asked Questions
22 Nov 2021
Contributed by Lukas
We're spilling the tea and answering your most asked questions! In this episode, we cover topics ranging from rates, extending brand contracts, ve...
Ep 28. Imposter Syndrome + How to Overcome it
15 Nov 2021
Contributed by Lukas
Imposter syndrome… we all experience it but we don’t all talk about it. So, let’s talk!!! It’s so common in this industry - here are the ways ...
Ep 27. Getting Brands Attention + Elevating Your Content
08 Nov 2021
Contributed by Lukas
You know that brand you’ve been dying to work with? Here are some ways that can majorly help you increase your chances of getting their attention. ...
Ep 26. How to Build a Stronger Connection with Your Audience
01 Nov 2021
Contributed by Lukas
Happy (belated) Halloween!!! We’re starting this episode off with a fun Trick or Treat segment and then diving into how we build a stronger connecti...
Ep 25. Best Business Practices For Influencers
25 Oct 2021
Contributed by Lukas
In this episode, we're talking about our 10 best practices when it comes to the business behind influencing. These are things that may not be top ...
Ep 24. Brand Stories + Tea: The Good, The Bad, The Ugly
18 Oct 2021
Contributed by Lukas
Welcome to our first story time episode! This week, we're sharing our favorite brand stories, our worst/most annoying brand stories, and the bigge...
Ep 23. IG Shut Down + Starting a Small Business
11 Oct 2021
Contributed by Lukas
In this weeks episode, we're sharing our opinions on the IG shut down and how it affected us and our accounts. We're also chatting with you gu...
Ep 22. How to Handle Low Engagement + Fall Content Trends
04 Oct 2021
Contributed by Lukas
Low periods of growth and engagement happen to everyone - here is how we suggest getting through them and moving forward successfully! We're also ...
Ep 21. How to Stay Organized as a Content Creator
27 Sep 2021
Contributed by Lukas
Organization is HUGE in this industry and we're giving you all of our best tips + tricks to be efficient with everything from creating content to ...
Ep 20. Holiday/Q4 Prep for Content Creators
20 Sep 2021
Contributed by Lukas
In this episode, we're brainstorming and prepping for Q4/Holiday season! This is one of the biggest times of the year for content creators when it...
Ep 19. NYFW Recap + Tea
13 Sep 2021
Contributed by Lukas
We just came back from NYFW and had to share everything with you guys ASAP! Here's the full recap, answering your Qs and the tea! Danielle's I...
Ep 18. IG Mythbusters: Myth or Fact?
07 Sep 2021
Contributed by Lukas
In this episode, we're sharing our personal opinions and views on the popular "myths" that circulate the content creator space. From "...
Ep 17. The Nitty Gritty of Being an Influencer + FTC Guidelines
30 Aug 2021
Contributed by Lukas
In this episode, we're talking about the nitty gritty of being an influencer, the behind the scenes and the importance of the FTC guidelines and w...
Ep 16. NYFW: The (Un)Glamorous Sides
23 Aug 2021
Contributed by Lukas
In this episode, we’re chatting about the glamorous vs. the unglamorous side of NYFW. We’re sharing funny stories from our trip, tips we learned, ...
Ep 15. NYFW 101
16 Aug 2021
Contributed by Lukas
It’s almost that time of year again… NYFW! New York Fashion Week is a huge weekend for the industry and we’re talking about the things we’ve l...
Ep 14. The Pros + Cons of Taking on Management
09 Aug 2021
Contributed by Lukas
In this episode, we're doing a deep dive on what having a manager/management is, how it works, red flags to look out for, pros and cons, and our p...
Ep 13. How to Create Multiple Streams of Income with Social Media
02 Aug 2021
Contributed by Lukas
In this episode, we're going over the importance of diversifying your streams of income, and creating multiple streams of income through social me...
Ep 12. How to Land a Hotel Collaboration
26 Jul 2021
Contributed by Lukas
In this episode, we're deep diving into hotel collaborations and how to land them. Let's make those summer vacays even better and potentially ...
Ep 11. Random Thoughts: IG Becoming a Video Sharing Platform, Summer Content Trends, Reels & More
19 Jul 2021
Contributed by Lukas
In this episode, we’re chatting about all things IG. We’re sharing our thoughts on the whole “switch to a video sharing platform”, summer tren...
Ep 10. Flight Story Time + Getting Personal
12 Jul 2021
Contributed by Lukas
In this episode, we tell you guys about our insane airport/flight experience while trying to get to our Dominican Republic vacay... Buckle in for this...