The Lead Creative
Episodes
Kojo Baffoe on the content creation process
22 Oct 2020
Contributed by Lukas
Creating brand stories and content that resonates requires many different perspectives, where harnessing a creative process can lead to concepts win m...
Veli Ngubane on how diversity can grow the creative industries
15 Oct 2020
Contributed by Lukas
Diversity, ownership, and transformation in the creative industry can have a positive impact on brand communication and advertising. Veli Ngubane, fou...
Jay Sebesho unpacks authenticity in brand communication
08 Oct 2020
Contributed by Lukas
Authenticity in brand communication and advertising comes up a lot. We unpack what it means in this episode of The Lead Creative podcast with Josephin...
Zahira Kharsany on digital trends and social media strategies
01 Oct 2020
Contributed by Lukas
The COVID-19 pandemic and subsequent lockdowns have accelerated the adoption of social media and digital usage, both in South Africa and the rest of t...
Colin Makhubela on effective client-agency partnerships
24 Sep 2020
Contributed by Lukas
The best client and agency partnerships lead to the most inspired brand communication work, which also helps brands to win the hearts and minds of mor...
Zwelakhe Tshabangu on work that resonates with customers
17 Sep 2020
Contributed by Lukas
Some advertising work adds to the noise and interrupts people while other concepts resonate and change minds, Founder and Executive Creative Director ...
Sarah-Jane Boden on the importance of diversity in the creative industry
10 Sep 2020
Contributed by Lukas
Founder and Executive Creative Director of SoulProviders Collective, Sarah-Jane ‘SJ’ Boden talks about some of the strides that the creative indus...
Tumi Rabanye on brand and creative strategy
03 Sep 2020
Contributed by Lukas
Senior Marketing and Communications Strategist, Tumi Rabanye joins this episode of The Lead Creative podcast to talk about the role and significance o...
Lebogang Mukansi on the value of growth hacking
27 Aug 2020
Contributed by Lukas
In this episode, award-winning brand and advertising strategist turned growth-hacker, Lebogang Mukansi talks about the value of growth hacking. Leboga...
Welcome to The Lead Creative
26 Aug 2020
Contributed by Lukas
The Lead Creative podcast hosts a series of conversations with great minds in the creative, marketing, and communication industries. These are some of...