The Majestic SEO Podcast
Episodes
Safe Link Building in 2026
04 Mar 2026
Contributed by Lukas
Building authority through high-quality backlinks remains a cornerstone of SEO. In this live podcast, we’ll talk about “safe” link building – ...
How to Optimize for Google AI Mode
04 Feb 2026
Contributed by Lukas
Google AI Mode is reshaping rankings beyond the traditional SEO norms with a new focus on understanding complex queries that move beyond keywords and ...
How to Set an SEO Strategy for 2026
07 Jan 2026
Contributed by Lukas
How do you plan your SEO strategy for the coming year? Is it best to plan your SEO activities for a whole year or is it more effective to break down y...
A Sneak Preview of SEO in 2026
03 Dec 2025
Contributed by Lukas
Each year we ask the world’s leading SEOs to share their number one actionable tip for the upcoming year. This makes our SEOin2026 guide a...
How does GA4 help drive SEO strategy?
05 Nov 2025
Contributed by Lukas
In this episode, we’re talking about how GA4 can shape smarter SEO strategy, from identifying the pages that actually drive engagement and conversio...
Thought Leadership and SEO
01 Oct 2025
Contributed by Lukas
Many businesses focus solely on keywords, overlooking a powerful strategy that can unlock long-term SEO success: thought leadership. By consistently s...
How to navigate the world of Reddit SEO
03 Sep 2025
Contributed by Lukas
In this episode, we cover how to navigate the world of Reddit SEO. We’ll cover how to find your target audience within Reddit’s diverse ...
How to SEO for AI Models
06 Aug 2025
Contributed by Lukas
On this panel, we discuss "How to SEO for AI Models".Guests are Jon Mest from ChatRank, Luke Gosha from StrategiQ and Tasha Antwi, Freelance SEO &...
How to optimise your website for crawlers (Majestic SEO Podcast)
09 Jul 2025
Contributed by Lukas
When we talk about optimising a website for crawlers, we’re really talking about laying the groundwork for visibility. In this episode, we’ll expl...
What do SEOs Need to Know About Reactive PR?
04 Jun 2025
Contributed by Lukas
In this podcast episode we talk about Reactive PR and covering everything that you need to know about it. Joining our host David Bain are Daniell...
How to build an SEO strategy for AI Overviews
07 May 2025
Contributed by Lukas
As search evolves, so do the ways users interact with our content, and with Google’s AI Overviews now reshaping how information is discovered and di...
The Future of SEO (A Live Majestic SEO Podcast)
02 Apr 2025
Contributed by Lukas
SEO is currently going through a great deal of change. But what does this change mean for the future of SEO?Joining host David Bain to explore The Fut...
How To Produce Great Expert Content
05 Mar 2025
Contributed by Lukas
In this live podcast, we’ll explore the essential steps to producing expert content that resonates with readers, ranks well on search engines, and p...
The State of AI in SEO – 2025 Edition
05 Feb 2025
Contributed by Lukas
Join us for “The State of AI in SEO,” where we explore how technology is reshaping digital strategy. We’ll cover everything from the latest AI a...
Setting an SEO Strategy for 2025
08 Jan 2025
Contributed by Lukas
How do you plan your SEO strategy for the coming year? Is it best to plan your SEO activities for a whole year or is it more effective to break down y...
What Changed in SEO in 2024?
04 Dec 2024
Contributed by Lukas
As we prepare to launch our brand new SEO in 2025 season, we look back on the previous year and ask our panel of experts how SEO has changed for them ...
Key SEO Tactics for Entity Optimisation
06 Nov 2024
Contributed by Lukas
Entity optimization, a crucial and evolving aspect of SEO, can help your brand dominate search visibility. From structured data to knowledge graphs, o...
How AI is being used to power organic growth – Live Podcast
02 Oct 2024
Contributed by Lukas
By leveraging AI, businesses can achieve scalable, data-driven results that align with search engine updates and user behavior patterns, ultimately dr...
Everything you NEED to know about TikTok SEO
04 Sep 2024
Contributed by Lukas
Social Search is becoming more prevalent, none so more than TikTok, so in this episode of the Majestic SEO Podcast we’ll discuss everything you need...
How does web accessibility impact SEO? Part 2
07 Aug 2024
Contributed by Lukas
Following on from our April episode on how web accessibility impacts SEO, we are once again joined by Billie Geena, Damien Robert, ...
Should the Google API Leak Change the Way you do SEO?
03 Jul 2024
Contributed by Lukas
Joining David Bain to discuss whether or not the Google API leak should change the way you do SEO is Aleyda Solis, Joy Hawkins, Liv Day...
What does SGE mean for SEO?
05 Jun 2024
Contributed by Lukas
With Google rolling out its SGE (Search Generative Experience), Erik Wikander from Zupyak, Rana Abu Quba Chamsi, PhD from&nbs...
PR link building vs ‘conventional’ link building
01 May 2024
Contributed by Lukas
Joining David Bain to discuss the merits of PR link building vs ‘conventional’ link building are Alexandra Tachalova from Digital Olympu...
How Does Web Accessibility Impact SEO?
03 Apr 2024
Contributed by Lukas
What are the most important aspects of web accessibility in 2024 and how should this impact your SEO strategy?In this edition of the Majestic SEO Pane...
What Should SEOs Know About Analytics?
06 Mar 2024
Contributed by Lukas
In this episode we cover the key aspects of analytics that SEOs should know about, but don’t necessarily know about. Also, how has analytics changed...
The State of AI and SEO
07 Feb 2024
Contributed by Lukas
In “The State of AI in SEO,” we delve deep into the evolving landscape where cutting-edge technology meets digital strategy. From the latest AI-dr...
How to Set an SEO Strategy for 2024
03 Jan 2024
Contributed by Lukas
How do you plan your SEO strategy for the coming year? Is it best to plan your SEO activities for a whole year or is it more effective to break down y...
SEOin2024 – Book Release Preview
06 Dec 2023
Contributed by Lukas
Each year we ask the world’s leading SEOs to share their number one actionable tip for the upcoming year. This makes our SEOin2024 guide a...
How does AI impact EEAT?
01 Nov 2023
Contributed by Lukas
How should you use AI to generate content while at the same time retaining the principles in EEAT? With Adelina Bordea, Edward Ziubrzynski, Ian Helms ...
How Neurodivergent thinking can supercharge your SEO - with Heike Knip
11 Oct 2023
Contributed by Lukas
David and Heike discuss how neurodivergent thinking can supercharge your SEO.Talking points include:- What is Neurodivergent thinking?- Is this from ...
Tracking and Attribution Challenges for SEO
04 Oct 2023
Contributed by Lukas
What are the current tracking and attribution challenges that SEOs are facing and how should you deal with these challenges?Joining host David Bain ar...
Every algorithm update is only ever optimising toward a better user experience - Tom Peyton
27 Sep 2023
Contributed by Lukas
David and Tom discuss how every algorithm update is only ever optimising toward a better user experience - and if you constantly optimise for that, yo...
Educate Google about your brand and control your customer journey narrative - Leanne Summers
20 Sep 2023
Contributed by Lukas
David and Leanne discuss why you need to educate Google about your brand and control your narrative through the entire customer journey.Talking points...
The importance of using hybrid models for AI - with Victoria Olsina
13 Sep 2023
Contributed by Lukas
Victoria Olsina discussed the importance of using hybrid models for AI. Topics covered include:- What tasks do humans do best and what tasks does AI d...
How should SEOs use link graphs?
06 Sep 2023
Contributed by Lukas
Whether you are an experienced SEO professional or just starting in digital marketing, a Link Graph can be a powerful and intuitive SEO tool for link ...
Adapt, Adapt, Adapt - with Casie Gillette
30 Aug 2023
Contributed by Lukas
Casie Gillette discusses the importance of being able to adapt, covering:- With all of the changes currently taking place in search, we have to adapt ...
How to integrate SEO into the broader marketing mix to drive better results overall - Yvie Ansari
23 Aug 2023
Contributed by Lukas
Yvie Ansari shares how to integrate SEO into the broader marketing mix to drive better results overall, discussing:- How do you integrate SEO into the...
How to stay true to brand in a world of AI - with Sally Raymer
16 Aug 2023
Contributed by Lukas
In this episode Sally Raymer shares how to stay true to brand in a world of AI.Discussion points include:- Staying true to brand in a world of AI- Def...
Working on your mindset will make you a powerful SEO Professional - with Adrijana Vujadin
09 Aug 2023
Contributed by Lukas
Adrijana Vujadin discusses how working on your mindset will make you a powerful SEO Professional.Talking points include:- What does that mean?- How do...
How to find website performance issues and how to fix them
02 Aug 2023
Contributed by Lukas
In this epsiode of The Majestic SEO podcast we look at how to find website performance issues and how to fix them, with Nikki Halliwell from Journey F...
Stop creating new websites and delve into the power of domain consolidation - with Damien Robert
26 Jul 2023
Contributed by Lukas
Stop creating new websites and delve into the power of domain consolidation. This is an approach that not only supercharges SEO, but also provides ext...
Embrace AI content... but be smart about it - with Brendan Aw
19 Jul 2023
Contributed by Lukas
Brendan Awe discusses how to embrace AI content, but at the same time, be smart about how you do it.Discussion points include:How should we embrace AI...
Creating content that your customers need is more important than creating "SEO content" - with Martin Huntbatch
12 Jul 2023
Contributed by Lukas
Martin and David discuss how creating content that your customers need is more important than creating "SEO content".Discussion points include:How do ...
What is the optimum link building outreach strategy?
05 Jul 2023
Contributed by Lukas
In this episode of the Majestic SEO Podcast, we’re going to explore the best ways of reaching out to prospective link partners so you can maximise y...
Focus on different audiences to attract different links - with Isa Lavahun
28 Jun 2023
Contributed by Lukas
Isa and David discuss:As Google loves a backlink profile with referring domains, focus on content that tells your story in a way that connects with un...
Work on developing and publishing interactive content - with Anna Morrish
21 Jun 2023
Contributed by Lukas
Anna and David discuss:How to work on developing and publishing interactive content. Interactive doesn't have to cost the earth and it has multiple be...
Use data science to inform your SEO - with Andreas Voniatis
14 Jun 2023
Contributed by Lukas
David and Andreas discuss how to use data science to inform your SEO, including:- What does this mean in practice?- Data science driven website user e...
SEO for E-Commerce
07 Jun 2023
Contributed by Lukas
Which platform is best for E-Commerce SEO? Shopify, WordPress or something else? And what are some of the most effective SEO techniques for e-commerce...
How an EEAT-first strategy will set your SEO campaign up for success - with Edward Ziubrzynski
31 May 2023
Contributed by Lukas
David and Edward discuss how an EEAT-first strategy will set your SEO campaign up for success, focusing on examples of the 4 key areas:ExperienceExper...
Be Proactive about Promoting your Content and Acquiring Backlinks - with Alan Silvestri
25 May 2023
Contributed by Lukas
David and Alan Discuss:How to be proactive about promoting your content and acquiring backlinks, don't wait for them to come naturally (although that ...
How to add AI to your SEO processes - with Julia McCoy
17 May 2023
Contributed by Lukas
David and Julia discuss AIO - the new process of AI-led, humanly-assisted content creation.The conversation focuses on how to optimize for CRAFT:C (cu...
Revisit your website’s Information Architecture strategy to support your business with technical and on-page SEO improvements - Yagmur Shimshek
10 May 2023
Contributed by Lukas
David and Yagmur discuss:Revisit your website’s Information Architecture strategy to support your business with technical and on-page SEO improvemen...
What link building strategies are recommended in 2023?
03 May 2023
Contributed by Lukas
Get ready for another exciting episode of The Majestic SEO Podcast as we bring together Alexandra Tachalova, Jason Morris, Victor Karpe...
Don't forget about the bigger picture - Hope Anderson
26 Apr 2023
Contributed by Lukas
David and Hope discuss:Move away from viewing your site as a collection of individual pagesMove away from chasing ranking fluctuationsMove away from f...
Regularly check your most important SERP Snippets - Marcus Tandler
19 Apr 2023
Contributed by Lukas
David and Marcus discuss:What tools do you use and what is your process for doing this?SERP Snippet Scraper Chrome pluginCan you keep historical recor...
Optimize Your Product Images for Google's AR Feature - Amel Mehenaoui
12 Apr 2023
Contributed by Lukas
David and Amel discuss:How do you optimize images for Google's AR feature?Does this also improve accessibility?What kind of image file is best?How do ...
Any SEO Tool is only as good as the person using it - Julia Logan
05 Apr 2023
Contributed by Lukas
David and Julia discuss:Do SEOs use too many tools?Give me an example of tools that aren’t used wellHow do you become better at using tools?What too...
Programmatic SEO: How to deliver automated SEO at scale
29 Mar 2023
Contributed by Lukas
In this episode of the Majestic SEO Show, we're discussing Programmatic SEO: How to deliver SEO at scale, in an automated manner.Joining David Bain ar...
Review your current processes and cut out unnecessary tools or modules - with Marco Giordano
22 Mar 2023
Contributed by Lukas
David and Marco discuss:What are some examples of processes that SEOs should review?Should all SEOs be doing this or is it just the responsibility of ...
How to use ChatGPT for SEO - with Garrett Sussman
15 Mar 2023
Contributed by Lukas
David and Garrett discuss:What content can be used producing ChatGPT?What editing is necessary for ChatGPT content?How is content produced by ChatGPT ...
Digital PR campaigns will have to work harder than ever in 2023 - with Iona Townsley
08 Mar 2023
Contributed by Lukas
We’re seeing less impact through digital PR campaigns which has led agencies to favour reactive PR strategies. However, if you make your campaigns w...
Using ChatGPT for SEO
01 Mar 2023
Contributed by Lukas
Is ChatGPT a great opportunity to speed up your SEO activities? And if so, how can you best use ChatGPT within your SEO activities?That’s what we’...
How to use AI to help with content, but not to rely on it - with Andy Chadwick
22 Feb 2023
Contributed by Lukas
David and Andy discuss:What does that mean in practice?What can you rely on AI to do?What type of content can AI help with?What type of content should...
How to target your SEO Strategy to Entities - with Gerry White
15 Feb 2023
Contributed by Lukas
David and Gerry discuss:Why do you describe entities as the most critical thing?How do you target your strategy to entities?What does enhancing with m...
How to find SEO opportunities using the Crawl Stats report within Google Search Console - with Katherine Nwanorue
08 Feb 2023
Contributed by Lukas
David and Katherine discuss:- Google Search Console crawl stats data report- Hosts- How Google is crawling your subdomains - Robots.txt- DNS resolutio...
What are the best alternatives to Google Analytics?
01 Feb 2023
Contributed by Lukas
With the move towards GA4, it might be a good time to review your analytics software – are there any better alternatives out there compare...
How does site accessibility impact SEO? With Heba Said
25 Jan 2023
Contributed by Lukas
David and Heba discuss:What are the key areas in accessibility?How does accessibility impact SEO?How does Google analyze accessibility?How do you meas...
Volume/depth of content doesn't mean you will rank well - with Chris Green
18 Jan 2023
Contributed by Lukas
Chris Green believes that volume/depth of content doesn't mean you will rank well - the content has to be good and specific to the need. For SEOs work...
Google will release helpful content updates that reward satisfying experiences - with Jonas Sickler
11 Jan 2023
Contributed by Lukas
During this conversation Jonas and David discuss:- Understand search intent- Measure the value of user intent?- Build topic clusters to cover a topic ...
SEO Strategy for 2023
04 Jan 2023
Contributed by Lukas
It’s time to plan out your SEO strategy and activities for the coming year! But what should you include and what should you prioritise in 2023?David...
SEO in 2023 Preview
30 Nov 2022
Contributed by Lukas
Once again we’ve teamed up with David Bain to produce a guide for SEO in 2023 that you can use to stay one-step ahead of your competitors ...
How to Train the AI Machines
02 Nov 2022
Contributed by Lukas
Google is now using machine learning and AI to deliver its search results. But what does this mean for SEO?Learn how to train the AI machines with&nbs...
How to win an SEO award
05 Oct 2022
Contributed by Lukas
Do you want to win an SEO award? One this episode of Old Guard vs New Blood we discuss how to win an SEO award with Montse Cano, Kevin Gibbons and Gus...
How to start your own SEO agency
07 Sep 2022
Contributed by Lukas
Are you considering starting your own SEO agency or have you just started your own SEO agency and you need some tips on how to run your agency more ef...
How can SEO and UX work together?
03 Aug 2022
Contributed by Lukas
How can SEO and User Experience work together? Where do the SEO and UX worlds collide and how should SEO and UX be helping each other out?Joining Dixo...
SEO QA & Testing
06 Jul 2022
Contributed by Lukas
How do you know that your team’s SEO work is of high quality? And how do you test the impact of your SEO changes? That’s what we’re going to be ...
Strategic Alliances
08 Jun 2022
Contributed by Lukas
How does your agency or digital marketing platform work together with other agencies or data providers? How do you work together with other agencies o...
Machine Learning for SEO
04 May 2022
Contributed by Lukas
How is machine learning changing SEO? And how do you need to adapt your SEO workflows to take full advantage of machine learning in SEO?Joining David ...
SEO in France vs SEO in English Speaking Countries
06 Apr 2022
Contributed by Lukas
Is doing SEO in France any different to doing SEO in English speaking countries? In this episode on Old Guard vs New Blood we explore whether you shou...
What are some of the key internal linking opportunities in 2022?
04 Mar 2022
Contributed by Lukas
In this episode we’re looking at internal linking - covering topics like what internal linking strategies work best now, and how to determine whethe...
Google Search Console for SEO
02 Feb 2022
Contributed by Lukas
How much time do you spend in Google Search Console? Probably not enough! There’s a great deal of valuable data for SEOs inside of Google Search Con...
What is your SEO strategy for 2022?
05 Jan 2022
Contributed by Lukas
It’s time to plan out your activities for the coming year! But what should you include and what should you prioritise in 2022?Joining Dixon Jones to...
"SEO in 2022" the book – a special preview
01 Dec 2021
Contributed by Lukas
We’ll be publishing a book called “SEO in 2022” soon, which features 66 of the world’s leading SEOs!Dixon Jones is joined in this episode by A...
Website Crawling for SEO
03 Nov 2021
Contributed by Lukas
Website Crawling for SEO: OLD GUARD versus NEW BLOOD Episode22How often should you be crawling your website and what arethe key issues that you should...
SEO on the Edge
06 Oct 2021
Contributed by Lukas
Do you SEO for a big website? If so, do you struggle to get all the on-site SEO improvements implemented due to lack of site access or a poor CMS? Per...
SEO for Shopify
01 Sep 2021
Contributed by Lukas
1.75 million merchants sell using the Shopify platform, so if you’re an SEO that specialises in e-commerce, you absolutely need to master Shopify SE...
How does site performance impact SEO success?
04 Aug 2021
Contributed by Lukas
How significant is site performance to SEO success and what aspects of site performance most impact SEO? Those are just 2 of the topics that we cover ...
SEO for WordPress
07 Jul 2021
Contributed by Lukas
WordPress has a lot to offer – but because it offers so much, it can be a bit of an SEO challenge. In this episode we discuss how to optimise your W...
What You Need to Know About Google’s Knowledge Graph in 2021
01 Jun 2021
Contributed by Lukas
How do you enhance your brand’s SERP appearance by taking full advantage of Google’s Knowledge Graph in 2021? How does the Knowledge Graph influen...
SEO for eCommerce
05 May 2021
Contributed by Lukas
What are the specific skills, techniques and strategies that you require in order to SEO for Ecommerce?That’s what we discover in episode 16 of Old ...
How to keep SEO clients satisfied
07 Apr 2021
Contributed by Lukas
It’s one thing starting a new SEO client and it’s another thing keeping them happy and retaining them!This month on Old Guard vs New Blood we chec...
How useful are 2nd and 3rd tier links to your SEO success?
03 Mar 2021
Contributed by Lukas
If you’re an SEO, you’ll certainly be aware of the power of links and how having high authority, relevant links pointing to your site can skyrocke...
How to use SEO to Serve Audience Intent
03 Feb 2021
Contributed by Lukas
It’s all well and good being able to drive organic traffic from the SERP, but what if the visitor doesn’t find exactly what they’re looking for ...
How to set an SEO strategy for 2021
06 Jan 2021
Contributed by Lukas
How do you plan your SEO strategy for the coming year? Is it best to plan your SEO activities for a whole year or is it more effective to break down y...
How to build a coherent content marketing strategy for 2021
02 Dec 2020
Contributed by Lukas
On this episode of Old Guard vs New Blood, we’re focusing on SEO’s twin brother – content. Specifically, discussing the types of content th...
What are some of the most common rookie SEO mistakes and how can you avoid them?
05 Nov 2020
Contributed by Lukas
Let’s be honest – we’ve all been there. Whenever we start something new, whatever our age, it can be tough to navigate and adapt to.On Wednesday...
What stops a site from getting indexed and what steps can you take to speed up the process?
08 Oct 2020
Contributed by Lukas
Crawling and indexing is the main part of any crawler’s job!But what stops a site from getting indexed and what steps can you do to speed up the pro...
How should SEOs leverage Google Search Console and Bing Webmaster Tools?
07 Sep 2020
Contributed by Lukas
Google Search Console and Bing Webmaster tools are the cornerstone tools that the engines provide for webmasters. Do they seek to help SEOs or simply ...
How do you manage teams remotely or how do you want to be managed remotely?
22 Jul 2020
Contributed by Lukas
As we all get into the new reality, Digital Marketing is better placed than most to work remotely. But how do you manage teams remotely or how do you ...
SEO for large enterprise sites vs SEO for small businesses
02 Jul 2020
Contributed by Lukas
On Wednesday 1st July, two different sets of perspectives and experiences, joined Dixon Jones to discuss how the approach to doing SEO for large enter...