The Open Bedroom Podcast
Episodes
#15: Three Ways to Increase Revenue
17 Sep 2020
Contributed by Lukas
2020 has been a chaotic year, to say the least. For Jennifer Ruscin, host of Bricks & Clicks, navigating this year has cemented a practice in taking c...
#14: How Authenticity Sells Your Brand
15 Sep 2020
Contributed by Lukas
If you’ve ever made a purchase because of a social media post, then you know first hand how good photography can help increase sales and find ideal ...
#13: How to Get Your Products into Walmart
15 Sep 2020
Contributed by Lukas
Selling into the world's largest retailer is no easy task. However, Bricks and Click host Jennifer Kaylo Ruscin has a few tips and tricks up her sleev...
#12: Retail Pivots Amidst Pandemic and Buyers Work From Home
07 Aug 2020
Contributed by Lukas
No industry has been harder hit by the coronavirus pandemic than retail. So how has retail adapted, and does working-from-home fit into retail work? &...
#11: 6 Ways to Win on eComm with Betsy McGinn
24 Jul 2020
Contributed by Lukas
Today I'm interviewing Betsy McGinn of McGinn eComm, former ecommerce director for Seventh Generation, and other various capacities at some of the...
#10: Lowering Your Advertising Cost: Bricks and Clicks
09 Jul 2020
Contributed by Lukas
Lowering your Amazon ACoS means more money (and profit) in your pocket.Today I'm covering the 3 ways to lower your ACoS on Amazon through:1. Keywo...
#9: Defining Legal Liability in the New Normal: Bricks and Clicks
25 Jun 2020
Contributed by Lukas
So many industries are turning to virtual collaboration in the wake of the COVID-19 pandemic. From telemedicine to critical board meetings and more, t...
#7: Gratitude, Empathy & Mindfulness in Retail
18 Jun 2020
Contributed by Lukas
With so much going on in the world these days, it’s important to stay positive and grounded.On today’s Bricks and Clicks podcast, Mike Allsup t...
#6: How to Create a Referral Program that Fuels Sales Growth
28 May 2020
Contributed by Lukas
What if you could build out a referral partner network that brought your PERFECT customer or client to you? No more wining and dining and woo’ing an...
#5: From Instagram to TikTok, How Retailers Should Use Social Media
14 May 2020
Contributed by Lukas
Welcome back to another Bricks and Clicks podcast! Today, I’m interviewing Erin Phillips of Pinckney Palm, a social media agency out of North C...
#4: How to Reach Your Customers During Lockdown
30 Apr 2020
Contributed by Lukas
Today on Bricks & Clicks, we’re going to talk about the positives and negatives of the Coronavirus on retail.In episode 1, I talked about 6 W...
#3: Using Stories to Sell Your Brand
16 Apr 2020
Contributed by Lukas
Want to attract your ideal customers and clients to your brand? First you must STOP asking people to buy your product.Sound counterintuitive? It’s a...
#2: The Current Landscape of Retail & What to Do About It
02 Apr 2020
Contributed by Lukas
Shoppers are homebound in what is currently a voluntary isolation. Within the past week toilet paper, paper towels, pain relievers, masks and more are...
#1: 6 Ways to Protect Your Product-Based Business During the Coronavirus Outbreak
19 Mar 2020
Contributed by Lukas
From creating a subscription business model to utilizing Amazon for immediate distribution, Jennifer Kaylo Ruscin gives her tips on how to stay afloat...