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The Partnership Playbook: Lead with Clarity, Create Leverage & Reclaim Time

Business

Episodes

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110. How a global LinkedIn movement started without a partnership agreement

08 Aug 2025

Contributed by Lukas

What happens when a grassroots movement grows faster than the platform it supports?Anna McAfee helped co-create LinkedIn Local, an initiative that org...

109. RE-RELEASE: Your meetings might be killing momentum

04 Aug 2025

Contributed by Lukas

What if the way you run meetings could make or break your Partnerships?Dr. Steven Rogelberg, the world’s leading expert on meetings, shares how inte...

108. Reviving stalled partnership deals: How to reignite momentum at the 11th hour

29 Jul 2025

Contributed by Lukas

Ever had a deal stall at the finish line and wondered—what just happened?You're not alone. High-stakes partnerships often unravel at the 11th hour,”...

107. How partnering with regulators might be your unfair advantage

25 Jul 2025

Contributed by Lukas

What if the most feared industry held the key to the cleanest, cheapest energy?In this episode, Caroline Cochran reveals how Oklo is reinventing nucle...

106: RE-RELEASE: How the fighter pilot mindset can drive your business growth

22 Jul 2025

Contributed by Lukas

What if business growth happens in the same way fighter pilots train?In this episode you'll learn:The Fighter Pilot Mindset: Learn how intentionality ...

105. How to Build Partnerships That Actually Fuel Growth

18 Jul 2025

Contributed by Lukas

Why do some partnerships fuel growth—and others fall flat?In a world full of noise and digital distraction, building meaningful relationships is har...

104. Why Your Pitch Isn't Closing the Partnership Deal

17 Jul 2025

Contributed by Lukas

What if the real close doesn’t happen in the room… but in a meeting you’re not even invited to?In this episode you’ll learn:How to make your i...

103: RE-RELEASE: How psychology influences high-growth partnerships

14 Jul 2025

Contributed by Lukas

What is the psychology behind high-performance partnerships? In this episode Dr. Julie Gurner covers:The Power of Reinvention: Discover why the abilit...

102. Why listening makes you competitive partnerships

11 Jul 2025

Contributed by Lukas

What’s the one leadership skill that makes or breaks your partnerships?It’s not strategy. It’s not charisma. It’s whether people feel safe eno...

101. How Apple used a Singapore partnership to accelerate Its comeback

09 Jul 2025

Contributed by Lukas

What if Apple’s rebirth didn’t start with Steve Jobs but with a factory swap in Singapore?For sales and marketing leaders, managing complexity is ...

100. The Problem With ‘Owning It All’ in Partnerships

07 Jul 2025

Contributed by Lukas

What if global growth was less about money—and more about mindset?Larry Namer, co-founder of E! Entertainment, reveals the story behind launching a ...

99. Why asking questions is the most underrated partnership skill

04 Jul 2025

Contributed by Lukas

What if your best partnership is just one question away?Too often, we undervalue curiosity in business—especially in partnerships. But what if the a...

98. How Australia’s national brand was rebuilt using a partnership mindset

30 Jun 2025

Contributed by Lukas

What if your fiercest rival could become your most powerful partner?Fiona de Jong has led Olympic teams, reshaped Australia’s national brand, and is...

97. Why jumping into partnerships too soon could cost you everything

27 Jun 2025

Contributed by Lukas

What if your most successful business partnerships started with nothing more than vulnerability?In a world obsessed with outcomes and ROI, Dov Baron f...

96. Why most follow-ups kill the deal (and what to do instead)

26 Jun 2025

Contributed by Lukas

​​Why do hot partnership deals suddenly go cold?If you’ve ever watched alignment, value, and momentum all click only to be met with silence you’...

95: RE-RELEASE: How to use curiosity to create market leading business partnerships

23 Jun 2025

Contributed by Lukas

What if the key to stronger partnerships, deeper relationships, and better decisions was simply knowing how to ask the right questions?Meet Jeff Wetzl...

94. KEYNOTE: The missing link: Women’s health, growth, and the power of partnership

21 Jun 2025

Contributed by Lukas

What if the secret to growth lies in how we champion the women around us?If you're a leader, parent, mentor, or ally, this conversation is about unloc...

93. Why learning how to follow can help you build stronger partnerships

20 Jun 2025

Contributed by Lukas

What if the key to becoming a great leader is learning how to be an even better follower?This episode explores how openness to feedback and growth can...

92. The Pfizer–BioNTech playbook for high-stakes partnerships

18 Jun 2025

Contributed by Lukas

What happens when you bet billions on a product before knowing if it even works?In a world where most projects crawl through approval gates, this epis...

91. How really understanding politics will help you build better partnerships

17 Jun 2025

Contributed by Lukas

What if the greatest opportunity for your career and your impact lies in the invisible spaces between words on your job description?In this deeply tho...

90. What founders miss about ecosystem thinking when trying to grow

13 Jun 2025

Contributed by Lukas

Could your fiercest competitor actually be your greatest future partner?This episode offers a deep dive into the hidden dynamics and mindset changes t...

89. What you can learn from the ApplePay launch partnership

13 Jun 2025

Contributed by Lukas

What can your business learn from Apple and Visa’s billion-dollar handshake?In a world where trust and scale are the currency of growth, small and m...

88. RE-RELEASE: How authenticity fuels growth (a new take on sales and partnership

10 Jun 2025

Contributed by Lukas

What if the key to becoming an extraordinary salesperson is realising you're not one?If you've ever cringed at the thought of being called a "salesper...

87. How B2B partnerships are driving the growth of motorsport

06 Jun 2025

Contributed by Lukas

What’s really behind those flashy logos on race cars, and how can your brand get in on the action?This episode explores how companies leverage motor...

86. 10 hidden signs your partnership is gaining momentum

05 Jun 2025

Contributed by Lukas

Have you ever felt like a partnership is gaining traction, yet there's no deal, no dollars, no launch to prove it?This episode helps you spot the subt...

85. 5 sales principles most leaders overlook that could make or break your career

02 Jun 2025

Contributed by Lukas

What does it take to become a world class sales leader from a standing start? This episode with Katheline Jean-Pierre dives into the power of tru...

84. 5 partnership trends that will define the next 20 years of global business

30 May 2025

Contributed by Lukas

How can your business thrive in a future where half of today’s tech companies won’t exist in 10 years?This episode dives into the transformation o...

83. How to build a partnership pilot that works

29 May 2025

Contributed by Lukas

Ever wondered how to prove a partnership’s value - fast? What if you could do it in just 90 days?In this episode of The Partnership Playbook, you'll...

82. RE-RELEASE: Why traditional partner models are dying (and what smart leaders are doing instead)

26 May 2025

Contributed by Lukas

Want to know the future of global ecosystems and partnerships? Jay McBain shares:The Evolution of Partnerships: How partnerships transitioned from tra...

81. 4 qualities that make partnering with high performers effortless

23 May 2025

Contributed by Lukas

What if success wasn’t just for the chosen few, but something you could actually learn and master?Too often we’re told what to do to be successful...

80. How to Spot a Great Partner Before You Even Talk

22 May 2025

Contributed by Lukas

Are you sick of investing time in potential partners, only to be let down by mismatched values or hidden agendas?In the high-stakes world of sales and...

79. Think You're a Great Listener? Here's Why Your Partnerships Might Say Otherwise

19 May 2025

Contributed by Lukas

How can mastering listening transform your relationships, and even the health of your business?In a world overwhelmed by noise and constant distractio...

78. How Small Referrals Turned Into Big Wins Through Smart Partnerships

16 May 2025

Contributed by Lukas

What if your next game-changing partnership starts with just one referral?In today’s rush to scale, many businesses overlook the most powerful partn...

77. How to grow faster by partnering with rivals: The 6-step playbook small businesses can use today

15 May 2025

Contributed by Lukas

What if your biggest competitor could be your greatest ally? Discover how historic rivalries turned into powerhouse partnerships—and how you can do ...

76. RE-RELEASE How to build unshakable partnerships in high-stakes moments

12 May 2025

Contributed by Lukas

What does it take to build a partnership so strong it can survive the chaos of combat, and help land a crippled fighter jet back to safety?In high-sta...

75. How to scale partnerships internally (even if you’re the only one doing it right now)

09 May 2025

Contributed by Lukas

How do you scale partnerships across your business without being the only one driving the strategy?For businesses aiming to grow through partnerships,...

74. 3 Lessons Leaders Can Learn From John Deere’s Partnership Playbook

08 May 2025

Contributed by Lukas

Did you know John Deere is partnering with SpaceX and women’s workwear brands? These unexpected collaborations are revolutionizing agriculture—are...

73. How PGA partnerships are powering the future of golf

05 May 2025

Contributed by Lukas

How do iconic brands like Rolex, T-Mobile, and Capgemini strategically partner with the PGA to shape the future of golf?In today’s competitive lands...

72. How to create partnerships with iconic brands with Jess Ruhfus

05 May 2025

Contributed by Lukas

What if the secret to scaling your brand and cutting marketing costs wasn’t ads—but aligning with iconic partners?In a world where ad costs are so...

71. How Uber, Dettol and Airbnb think about creative brand partnerships

02 May 2025

Contributed by Lukas

What if your next growth breakthrough came from partnering with someone completely outside your industry?In this forward-looking minisode, partnership...

70. How IBM reclaimed relevance by partnering with a movement, not a company

02 May 2025

Contributed by Lukas

🎧 What Happens When You Bet $1 Billion on Something You Don’t Own?What if the smartest move your company could make… is backing something you d...

69. Why traditional leadership models fail diverse talent and what that means for business partnerships

28 Apr 2025

Contributed by Lukas

What if the key to unlocking business growth lies in redefining who gets to lead, and how partnerships are formed?Too often, leadership and partnershi...

68. 3 lessons from the West Wing that will redefine how you build powerful partnerships

25 Apr 2025

Contributed by Lukas

What if the key to unlocking business growth lies in redefining who gets to lead—and how partnerships are formed?In this episode, we dive into how r...

67. How to end a business partnership without burning bridges

23 Apr 2025

Contributed by Lukas

How do you end a business partnership without sparking drama, damaging trust, or closing doors forever?Partnerships don’t always last forever, and t...

66. RE-RELEASE 3 ways to build unshakable partnerships using emotional storytelling

22 Apr 2025

Contributed by Lukas

What if telling better stories could radically transform your business relationships and personal impact?In a world increasingly driven by data and me...

65. How to use battle-tested story-telling tactics to build partnerships that last

19 Apr 2025

Contributed by Lukas

Why do the best stories in business never start with you as the hero, and how can that truth transform your partnerships?In today’s fast-paced world...

64. Autopsy of a partnership: What Apple got right and Google could have done better

17 Apr 2025

Contributed by Lukas

What makes one groundbreaking partnership soar while another stumbles in silence? Discover the key differences between success and setback in two of h...

63. How one hashtag sparked a global partnership movement across 96 countries

14 Apr 2025

Contributed by Lukas

What if a simple coffee meetup turned into a global movement that redefined community building and connection on LinkedIn?In a world where online netw...

62. How Georgie Holt leveraged partnerships to lead a new podcast era

11 Apr 2025

Contributed by Lukas

What does it really take to turn a media obsession into a global content powerhouse — and why is the second act of your life possibly your most powe...

61. The 4-step partnership strategy to adapt in volatile markets

09 Apr 2025

Contributed by Lukas

Is your partnership built for calm seas—or ready to adapt when the storm hits?Today’s business climate is unpredictable—and the partnerships tha...

60. How partnerships shape human happiness in life and business

07 Apr 2025

Contributed by Lukas

What if the secret to a happy, successful life wasn't wealth, power, or even achievement—but something far more human and accessible?In a world wher...

59. You don’t need venture capital. You need the right partnerships

04 Apr 2025

Contributed by Lukas

How do you convince major brands to back your idea when you're just starting out?The key? Strategic partnerships. Learn how she successfully pitched t...

58. The airline partnership that changed the sky

02 Apr 2025

Contributed by Lukas

What if you could expand into 195 countries—without buying a single company or diluting your brand?For sales and marketing leaders facing roadblocks...

57. The partnerships driving the next nuclear energy revolution

31 Mar 2025

Contributed by Lukas

Could nuclear energy be the key to solving the world's biggest energy challenges—and what role do Partnerships play in making it happen?Nuclear powe...

56. The Hidden Factors That Make or Break a Business Partnership

28 Mar 2025

Contributed by Lukas

What makes a partnership truly successful, and why do so many fail before they even get off the ground?Building partnerships—whether in business or ...

55. How to spot “fake alignment” in partnership meetings before it sabotages growth

26 Mar 2025

Contributed by Lukas

Is your partnership full of agreement—but lacking actual progress? That "100%" might be hiding something much deeper (and more dangerous).If you’r...

54. RE-RELEASE: The only business partnership test that matters

25 Mar 2025

Contributed by Lukas

Want to know the one question to assess if a business partnership will be worthwhile? You'll find it here with Guy Kawasaki, the former Chief Evangeli...

53. The real reason your partnerships keep failing (it’s not what you think)

21 Mar 2025

Contributed by Lukas

What if the reason most Partnerships fail isn’t misalignment—but a lack of deep, shared intent from the start?Too often, professionals rush into P...

52. Nike & Jordan: 3 partnership lessons that changed sneaker culture forever

21 Mar 2025

Contributed by Lukas

What if the NBA banned your product—but that only made it more valuable?Nike wasn’t always the sneaker powerhouse it is today. In 1984, Adidas and...

51. The Hidden Link Between Great Meetings & Successful Business Partnerships

17 Mar 2025

Contributed by Lukas

What if the way you run meetings could make or break your Partnerships?In the world of Partnerships, meetings are where deals get done—but more ofte...

50. Partnerships & Reinvention: The Secret to Staying Competitive

14 Mar 2025

Contributed by Lukas

What if the secret to high performance partnerships was less skill and more mindset?Successful leaders and entrepreneurs know that Partnerships, reinv...

49. Are Your Partnerships Driving Growth—Or Just Wasting Time?

13 Mar 2025

Contributed by Lukas

What if I told you that most partnerships don’t fail because they’re a bad idea—but because no one is measuring them properly?Many sales and mar...

48. How Partnerships Fuelled Growth Of Teach For All

10 Mar 2025

Contributed by Lukas

What if the greatest opportunity to change the world was right in front of us—through education?In this episode, we sit down with Wendy Kopp, the vi...

47. The Selling Secret to Strong Business Partnerships

07 Mar 2025

Contributed by Lukas

Are your partnerships transformational? The answer could define your success.Too many professionals approach partnerships with a "give and take" minds...

46. Why You’re Missing Profitable Partnership Opportunities (And How to Fix It)

06 Mar 2025

Contributed by Lukas

Think partnerships are just for brand awareness? Think again. What if I told you they could unlock hidden revenue streams—ones you never even consid...

45. How Curiosity Can Unlock Game-Changing Business Partnerships

03 Mar 2025

Contributed by Lukas

What if the key to stronger partnerships, deeper relationships, and better decisions was simply knowing how to ask the right questions?In a world of f...

44. Why Trust and Partnership Were the Keys to Surviving a Near-Disaster at 7,000 Feet

28 Feb 2025

Contributed by Lukas

What happens when everything goes wrong at 7,000 feet in a fighter aircraft—and the only way home is through sheer skill, trust, and partnership?In ...

43. 7 Key Actions for Ending a Partnership Gracefully

26 Feb 2025

Contributed by Lukas

How do you end a business partnership without damaging relationships, reputations, or future opportunities?Ending a partnership can feel tricky, but i...

42. How Improvisation and Wonder Fuel Partnership Innovation

24 Feb 2025

Contributed by Lukas

What if creativity and improvisation were the missing ingredients for your business success?In a world that values structure and planning, many profes...

41. How Moments in War Zones Shape Unforgettable Stories of Partnership

21 Feb 2025

Contributed by Lukas

What happens when the experiences of war shape a story of fatherhood and partnership?In this episode, Mark Wales shares the deeply personal inspiratio...

40. The Hidden Partnership Strategy That Turned Headspace Into a Global Powerhouse

19 Feb 2025

Contributed by Lukas

What if your business could scale to millions of users without spending a fortune on ads? Headspace did just that—leveraging strategic partnerships ...

39. How Emotional Intelligence & Trust Transform Business Partnerships

17 Feb 2025

Contributed by Lukas

What if the key to leadership and influence wasn’t power, but emotional intelligence and vulnerability?In today’s fast-paced world, leaders often ...

38. How the Partnership Playbook will change the way you grow your business

05 Feb 2025

Contributed by Lukas

What if partnerships were your biggest untapped growth lever—but you didn’t have a system to make them work?For the last year, Partnership+&n...

37. What the world’s best leaders know about trust and partnerships

03 Feb 2025

Contributed by Lukas

Jacqueline Lane and Scott Osman, leaders of the 100 Coaches Agency, share transformative insights into leadership, coaching, and the art of building m...

36. The Power of Ecosystem-Led Growth: A Conversation with Bob Moore

28 Jan 2025

Contributed by Lukas

This episode of Partnership Plus explores the untapped potential of partnership data with Bob Moore, CEO and co-founder of Crossbeam. Learn how data c...

35. How to build strategic partnerships in women's sport with Tami Powers

20 Jan 2025

Contributed by Lukas

In this episode featuring Tami Powers you'll learn:Build long-term foundations: Learn the critical steps to creating long-term partnerships that deliv...

34. How to join the $105 trillion global partnership economy with Jay McBain

13 Jan 2025

Contributed by Lukas

Global partnerships and channels expert Jay McBain talks about the evolving world of ecosystems and the future of partnerships. Here's what you'll lea...

33. How to build a referral based business with Matt Remuzzi

06 Jan 2025

Contributed by Lukas

Learn how Matt Remuzzi built a 1,200 client accounting business using referrals and partnerships.Matt shares actionable insights on mastering your num...

32. How small brands win using partnership with Yury Glikin

30 Dec 2024

Contributed by Lukas

One factor separates businesses who grow through partnership and those who don’t: they listen. In this episode of Partnership+, Yury Glikin, a partn...

31. How 4 habits help people become high achievers with Dr. Ruth Gotian

23 Dec 2024

Contributed by Lukas

Dr. Ruth Gotian, author of The Success Factor, has uncovered the four key attributes that define high achievers—from astronauts and Olympians to Nob...

30. How to partner with big players and win with Lizzie Chapman

16 Dec 2024

Contributed by Lukas

In this episode, Phil talks with technology partnerships veteran Lizzie Chapman. They dive into how partnerships evolve over time, the strategic impor...

29. How powerful narratives bring partnerships to life with Neal Foard

08 Dec 2024

Contributed by Lukas

In this episode, Phil dives deep into the art of storytelling with Neal Foard, a seasoned advertising veteran and storytelling expert. From creating c...

28. How design plays a pivotal role in partnerships with Mat Duerden

01 Dec 2024

Contributed by Lukas

In this episode, Phil dives deep with design expert and professor Mat Duerden to uncover the secrets of creating transformative experiences that leave...

27. The one mindset that can save your partnership with Christian 'Boo' Boucousis

24 Nov 2024

Contributed by Lukas

This episode is a roadmap to cultivating high-value partnerships and executing with precision—don’t miss it!What you'll learn:The Fighter Pilot Mi...

#26 Legacy - How leading from the centre creates powerful partnerships with Laura Gassner Otting

17 Nov 2024

Contributed by Lukas

Ever wonder why some leaders make tough calls that everyone still rallies behind? It’s not luck. It’s because they lead from the center, not just ...

Relationships – The Secrets to Media Success with Georgie Holt

11 Nov 2024

Contributed by Lukas

In this episode of Partnership+, Phil talks with Georgie Holt, co-founder of Flight Studio and former media powerhouse at Cosmopolitan UK and Stylist....

Rule of Three - The traits that matter in partnerships with John Lee Dumas

03 Nov 2024

Contributed by Lukas

In this episode, Phil speaks with John Lee Dumas, a veteran and host of Entrepreneurs on Fire, about the essential role partnerships play in building ...

Digital Partnerships - How community drives trust and growth with Kinsey Grant

27 Oct 2024

Contributed by Lukas

Building trust with larger brands requires an intimate understanding of your audience.In this dynamic conversation, Phil talks with Kinsey Grant, a fo...

Creativity: Unlocking leadership, purpose, and partnership with Todd Henry

20 Oct 2024

Contributed by Lukas

This is THE episode for creatives.In this episode, we dive into a thought-provoking conversation with Todd Henry, author, speaker, and founder of The ...

Sales: Building Authentic Partnerships with Colin Coggins & Garrett Brown

13 Oct 2024

Contributed by Lukas

Sales is about being authentic and human.In this episode, Colin Coggins and Garrett Brown share how you can build better partnerships by focusing on t...

Psychology: How mastering stress and reinvention drive business partnerships with Dr. Julie Gurner

06 Oct 2024

Contributed by Lukas

Dr. Julie Gurner, a Doctor of Psychology and high-performance executive coach, delves into the psychology behind leadership success and the role of&nb...

Sound Strategy: How listening leads to powerful partnerships with Julian Treasure

30 Sep 2024

Contributed by Lukas

Listen first, speak last. Julian Treasure is an expert in sound and listening. By the numbers, he has delivered the #6 TED talk of all time (150M view...

Healthcare: How partnerships help navigate complexity with David Simpson

22 Sep 2024

Contributed by Lukas

Partnerships in healthcare require long-term commitment and investment. This conversation between Phil and David Simpson explores the topic of pa...

Wingman Culture: How to build enduring relationships with Kim 'KC' Campbell

15 Sep 2024

Contributed by Lukas

Why partnerships and trust are crucial in high-stakes environments.Meet Kim 'Killer Chick' Campbell, a former fighter pilot, who shares her extraordin...

Resilient Revenue: How to grow the top line with Greg Plum

04 Sep 2024

Contributed by Lukas

In this conversation, Phil and Greg discuss the importance of trust in partnerships, how to build it, and why:✅ Rushing into partnerships without a ...

Teamwork: Building trust and resilience with Mark Wales

21 Aug 2024

Contributed by Lukas

Meet Mark Wales. If you haven't met Mark, he is a leadership expert, husband, father, author of two incredible books (Survivor and Outrider), reality ...

Partnerships: How to get practical with Guy Kawasaki

28 Jul 2024

Contributed by Lukas

You're going to love this conversation. Phil and Guy Kawasaki talk about how remarkable people use growth, grit, and grace to change the world, and ho...

Associations: How fierce competitors collaborate with Chris Vaughn

23 Jul 2024

Contributed by Lukas

Chris Vaughan, co-founder of Sequence Consulting, shares his journey from being a philosopher to becoming a partner at a successful consulting firm. H...

Leadership: How to focus on the score that matters with Ryan Hawk

20 May 2024

Contributed by Lukas

Ryan Hawk, a leadership expert and host of the Learning Leader Podcast, shares his backstory and journey to becoming a leader. He emphasizes the power...

Corporate Venturing: The Mach49 Effect with Dave Blakely

02 May 2024

Contributed by Lukas

Today my guest is Dave Blakely at Mach 49. We cover the importance of partnerships and how they can drive growth and innovation in large organizations...

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