The Persuasion Occasion
Episodes
Andy Prisco | Founder of Jumpstart Mastery | De-Escalation, Self-Regulation, and What Really Works When Emotions Run Hot
10 Mar 2026
Contributed by Lukas
David and Jasmine speak with Andy Prisco, a nationally recognized expert in anger, aggression, and violence response who founded Jumpstart Mastery. An...
Ken Lopez of Persuadius Explains What Actually Persuades a Jury
24 Feb 2026
Contributed by Lukas
David and Jasmine sit down with Ken Lopez, founder of Persuadius and a veteran litigation consultant known for blending law, psychology, and visual co...
Persuasion, Mediation, and the Story Behind Tim Reuben’s Book Tequila
09 Dec 2025
Contributed by Lukas
Trial lawyer, mediator, and novelist Tim Reuben joins us to talk about persuasion, conflict, and the real-world experience behind his new legal thri...
How To Negotiate, Persuade and Communicate Without Pressure ft. Tony Perzow
25 Nov 2025
Contributed by Lukas
Negotiation expert and keynote speaker Tony Purzo joins us to examine why most persuasion relies on fear, and how shifting to what he calls “magneti...
Negotiation Is a Human Process: Strategies from John Lowry
01 Jul 2025
Contributed by Lukas
John Lowry—expert negotiator and author of Negotiation Made Simple—joins us to break down the real dynamics of deal-making. Drawing from years as ...
The End of Trauma: What Resilience Really Looks Like with Dr. George Bonanno
17 Jun 2025
Contributed by Lukas
Dr. George Bonanno, professor of psychology at Columbia University and head of the Loss, Trauma, and Emotion Lab, joins us to challenge everything you...
The Psychology of Persuasion: Lessons from FBI Negotiator Melissa Fortunato
20 May 2025
Contributed by Lukas
Melissa Fortunato, a retired FBI special agent with over two decades of service, joins us to unpack what undercover operations and hostage negotiation...
The Power of Connection: Hostage Negotiation Lessons for Everyday Influence With Scott Tillema
22 Apr 2025
Contributed by Lukas
Scott Tillema, co-founder of The Negotiations Collective and veteran hostage negotiator, joins us to share what crisis negotiations can teach us abo...
Mastering Body Language and Nonverbal Communication: Insights from Former FBI Agent Joe Navarro
19 Dec 2024
Contributed by Lukas
In this episode, Joe Navarro, former FBI special agent and expert in nonverbal communication, shares insights from his unique background. He discusse...
Radical Empathy and Persuasion: A Conversation With Jeremy Hurewitz
03 Dec 2024
Contributed by Lukas
In this conversation, Jeremy Hurewitz shares his unique journey from journalism to corporate security and describes how his experiences have shaped hi...
Persuasion Science for Trial Lawyers: John Blumberg
17 Sep 2024
Contributed by Lukas
Our guest this week, John Blumberg, author of Persuasion Science for Trial Lawyers, describes how he incorporates developments in psychology, behavi...
Neuroscience and Memory: A Deep Dive with Prof. John Dowling
03 Sep 2024
Contributed by Lukas
Prof. John Dowling joins us on The Persuasion Occasion to discuss the science of memory and learning. We explore the mechanisms of neurotransmission a...
David Ball on Trial Strategy: Understanding the Reptile Mindset
13 Aug 2024
Contributed by Lukas
This week we are joined by the nation’s most influential trial consultant, David Ball, to discuss the reptilian brain’s influence on legal decisio...
How to Use Story and Lyrical Techniques to Improve Songwriting ft. Pat Pattison: Professor at Berklee School of Music
30 Jul 2024
Contributed by Lukas
Pat Pattison, a professor at Berklee College of Music, joins us this week to discuss the transformative impact of music and share insights on writing ...
Advocacy In The Music Industry Part 2: ft. Jason Blume
16 Jul 2024
Contributed by Lukas
In part two with Jason Blume, we delve into the elements of a successful and persuasive song. Jason shares invaluable insights and practical advice th...
Advocacy In The Music Industry Part 1: ft. Jason Blume
02 Jul 2024
Contributed by Lukas
Songwriter and instructor Jason Blume joins us to share his struggles and successes in negotiation within the music industry. He emphasizes the import...
Behavioral Economics and Persuasion Featuring Dan Ariely
11 Jun 2024
Contributed by Lukas
On this show, Dan Ariely, Duke University professor and noted author, discusses behavioral psychology and persuasion, the dangers of misbelief, and th...
The Inside Story of the Pentagon Papers Featuring Floyd Abrams
14 May 2024
Contributed by Lukas
This week on The Persuasion Occasion, we welcome noted First Amendment lawyer Floyd Abrams as he recounts his representation of the New York Times in ...
High Impact Negotiation ft. Kasia Jagodzinska of the Schranner Negotiation Institute
02 May 2024
Contributed by Lukas
Join us for an engaging session with Kasia Jagodzinska, author of the Financial Times Guide to High Impact Negotiation. We discuss the negotiation pr...
Champions of Mixed-Use Urban Development Counter the Urban Doom Loop: Insights from Douglas Wilson and Michele Vives
16 Apr 2024
Contributed by Lukas
Doug Wilson, and DWC President Michele Vives discuss the growth and downturns of mixed-use development. Michele shares her perspective on the dramatic...
Mastering the Art of Influence: Unleashing Your Inner Charm ft. AJ and Johnny From The Art of Charm
26 Mar 2024
Contributed by Lukas
Johnny Dzubak and AJ Harbinger, creators of The Art of Charm podcast, share how their podcast—and their subsequent training services—help peo...
The Rules of Persuasion ft. Carlos Alvarenga
12 Mar 2024
Contributed by Lukas
We’re excited to talk with Carlos Alvarenga, author of The Rules of Persuasion, How the World’s Greatest Communicators Convince, Inspire, Lead—...
Operation Family Secrets (aka Casino), Featuring Former Assistant United States Attorney Markus Funk
06 Feb 2024
Contributed by Lukas
David and Jasmine talk with Markus Funk about the investigation and trial of the powerful Chicago-based Calabrese family mob, who engineered years of ...
Crafting the Narrative: Shane Read Teaches Courtroom Persuasion
10 Jan 2024
Contributed by Lukas
This week on The Persuasion Occasion, we are joined by Shane Read, one of the leading (and best) authors and commentators on courtroom and boardroom a...
A New Era of Jury Persuasion with Rick Fuentes
22 Dec 2023
Contributed by Lukas
On The Persuasion Occasion this week, we’re excited to talk to Dr. Rick Fuentes, nationally recognized trial consultant, about how to be more persua...
Nonverbal Persuasion with Abbie Maroño
07 Dec 2023
Contributed by Lukas
This week on The Persuasion Occasion, Jasmine and David communicate (they don’t just talk) with Abbie Maroño, Ph.D., a body language expert, about ...
Welcome to the Persuasion Occasion
01 Nov 2023
Contributed by Lukas
Hosted by Perkins Coie Consumer Products and Services litigators David Biderman and Jasmine Wetherell, each episode features a conversation with noted...
Mastering the Art of Negotiation with Gary Noesner
01 Nov 2023
Contributed by Lukas
The Persuasion Occasion brings together a wide range of experts to talk with David Biderman and Jasmine Wetherell, a boomer and a millennial, about ho...