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The Playbook With David Meltzer

How Health and Hustle Built a Movement

18 Oct 2025

Description

In today’s episode, I sit down with Miguel Martinez, the founder and CEO of ThatsSmoooth Luxury Men’s Grooming, to talk about how personal experience and purpose can fuel innovation. As an Afro-Latino entrepreneur from Harlem and former stockbroker, Miguel built a natural grooming brand designed for men with textured hair and melanated skin—born out of his own struggles with irritation and razor bumps. He shares how his mother’s influence shaped his relentless mindset, why persistence became his greatest tool, and how representation and community impact guide his mission to create high-quality products that go beyond grooming to inspire confidence and better health outcomes.

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