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The Playbook With David Meltzer

How To Build a Brand That Lasts | Collision Conference Keynote

28 Aug 2019

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Hey podcast listeners, this episode enters a new era for the podcast. I am focused on putting out more content on here that you have been requesting. Todays episode is a 9 minute keynote from Collision Conference on finding your frequency and building an authentic brand that lasts. Please tweet or Instagram DM me @davidmeltzer with your feedback, comments, and what you'd like to hear more of. Timestamps: 1:45 - Authenticity is the most important thing for a brand 2:05 - Good ideas last forever 4:05 - The "Stage Theory" and how you can use it 8:25 - The biggest mistake people make in branding

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