The Product Boss with Jacqueline Snyder

157. Black-Owned Business Voices: Brown Girl Stationery with Shaunice Sasser

04 Jun 2020

Contributed by Lukas

Welcome to a very special series "Black-Owned Business Voices" where female black-owned product business owners are sharing their voices, their storie...

156. Pivot & Sell Stories: How a Business Quickly Pivoted Their Messaging and Product to Meet Their Customer’s Needs with Christine Herrin of Everyday Explorers

31 May 2020

Contributed by Lukas

How a Business Quickly Pivoted Their Messaging and Product to Meet Their Customer’s Needs with Christine Herrin of Everyday Explorers. This is a 4-p...

155. Pivot & Sell Stories: Even When You Are Scared Lean In with Kevlyn Walsh of Festive Gal

30 May 2020

Contributed by Lukas

Pivot & Sell Stories: Even When You Are Scared Lean In with Kevlyn Walsh of Festive Gal. This is a 4-part series of Pivot & Sell Stories. Brought to y...

154. Pivot & Sell Stories: How a Business Pivoted to Find a Solution and Invented a New Product During a Crisis with Amy Bennett of Moxie Dori

29 May 2020

Contributed by Lukas

How a Business Pivoted to Find a Solution and Invented a New Product During a Crisis with Amy Bennett of Moxie Dori. This is a 4-part series of Pivot ...

153. Pivot & Sell Stories: How a Family Counselor Pivoted to a Thriving Product Business During COVID-19 with Jessica Miller of Bella Vida Candles

28 May 2020

Contributed by Lukas

How a Family Counselor Pivoted to a Thriving Product Business During COVID-19 with Jessica Miller of Bella Vida Candles using Instagram giveaways, out...

152. 3 Must-Do’s to Selling Authentically Online

21 May 2020

Contributed by Lukas

One of the biggest skillsets you can develop as a product business owner is selling. But, nobody wants to come off sound salesy or inauthentic. So, to...

151. 7 Creative Ways to Use Instagram Stories for Your Business

14 May 2020

Contributed by Lukas

This episode was brought to you by our Instagram for E-Commerce Crash Course. This course will teach you how to USE Instagram as a converting sales ch...

150. How to Build Your Confidence on Video

07 May 2020

Contributed by Lukas

Ep. 150: Want tips to build your confidence on video from an introvert and extrovert's view? This episode is not to be missed because you know you nee...

BONUS: Introducing the Survival Kit Course Bundle

04 May 2020

Contributed by Lukas

Bonus Episode: During uncertain times there is one thing we are sure of… your business must adapt and develop an online strategy.  That's why we cr...

149. The Truth is You Need to Get Scrappy and Other Truths and Un-Truths of Growing Your Business Right Now

30 Apr 2020

Contributed by Lukas

Ep. 149: What are the truths and un-truths happening in the product business community right now? We've been hearing lots of stuff, seeing lots more. ...

148. Your Brain is Your Worst Enemy

23 Apr 2020

Contributed by Lukas

Ep. 148: One of the best things you can do for yourself during this time is to manage your mind. This is because your brain can be your own worst enem...

147. How to Deal with Change

16 Apr 2020

Contributed by Lukas

How's it going? Chances are there's probably a lot of change happening in your life. This sense of overwhelm and the topic of changes came up in our m...

146. Selling Online and Being the Face of Your Brand with Rachel Ricker of Smell Sweet Company

09 Apr 2020

Contributed by Lukas

Found and CEO Rachel Ricker hops on the podcast with us from Smell Sweet Company to tell us her journey (from 10 months ago!) about creating her USDA-...

145. Math Not Drama

02 Apr 2020

Contributed by Lukas

"Math Not Drama" is a saying from Jacqueline's life coach Stacy of The W Collective. In high-stress or uncertain situations, sometimes the best thing ...

144. Adapt and Thrive

26 Mar 2020

Contributed by Lukas

The question is: how are you  adapt and thrive your small business during this time?In this episode, we feature five businesses in The Product Bo...

143. Octopus Lab PART 2: Let's grow that multi-legged approach to creatively scaling your business

21 Mar 2020

Contributed by Lukas

This episode brought to you by our [free] 5-day Best Seller Secrets Challenge: lean into what’s working in your biz and sell more of that.  We are ...

142. Marketing and Sales Strategies in the Time of Coronavirus (COVID-19)

19 Mar 2020

Contributed by Lukas

Ep. 142: How to approach marketing, selling and adapting in the time of social distancing and Coronavirus (COVID-19).  Very important links: Best S...

141. Coronavirus: Don't Stop Working on Your Product Business

14 Mar 2020

Contributed by Lukas

[Special Episode March 13, 2020] Ep. 141: In this unedited special episode, we chat about a big topic: Coronavirus (COVID-19) and its impact on produc...

140. Octopus Lab Part 1: A multi-legged approach to creatively scaling your business

12 Mar 2020

Contributed by Lukas

Ep. 140: The Octopus is something we've worked on for a couple of years at The Product Boss. It's our spirit animal and guide for product-based busine...

139. How to Find Support When You Don’t Feel Supported

05 Mar 2020

Contributed by Lukas

Ep. 139: As entrepreneurs, navigating and building a support system is so important. But, sometimes it's hard to find and feel the support in the ways...

138. How to Get More Email Subscribers for a Product-Based Business

27 Feb 2020

Contributed by Lukas

Ep. 138: Here's the thing: we've had a lot of our listeners purchasing A Year of Content for a framework, inspiration, prompts and an action plan for ...

137. The Secret Sauce Behind Scaling a Gourmet Food Product with Dave Hirschkop of Dave's Gourmet

20 Feb 2020

Contributed by Lukas

In today's episode we get a really interesting behind-the-scenes look at growing a food product and grocery business model with our special guest Dave...

136. Important Things to Think About BEFORE Adding on a Sales Channel

13 Feb 2020

Contributed by Lukas

Ep. 136: We get this question a lot: Should I add on this sales channel or platform? Because, really, we want to grow our product businesses ... but f...

135. 5 Places to Plug Holes to Stop Losing Money in Your Product Biz

06 Feb 2020

Contributed by Lukas

We're all losing money somewhere in our businesses. From watching our students, clients, fellow business owners, we've realized there are consistently...

134. What to Do When You Feel Like Quitting Your Business

30 Jan 2020

Contributed by Lukas

Ep. 134: Honestly, we all feel like quitting some time in our entrepreneurial journey. In this episode, we go over what to do when you feel like quitt...

133. From Bio-Engineer to Influencer to Product Boss with Christine Hronec of Gauge Life

23 Jan 2020

Contributed by Lukas

Brought to you by “A Year of Content” course for you and it helps you take the 3 C’s and gives you 200+ prompts, brainstorm sheets and shows you...

132. [LIVE Podcast Recording] 3 C's of Content Everyone Should Have - Dallas Market Speaking Event

16 Jan 2020

Contributed by Lukas

Recorded LIVE from Dallas Market.    The truth is: today's consumer demands valuable content and this has made us all into content creators: brands,...

131. The Secret to Blowing Up: Ask for What You Want with Lisa Mastela of Bumpin Blends

09 Jan 2020

Contributed by Lukas

Ep. 131: This episode with founder of Bumpin Blends is not to be missed. In a short ten months, Lisa Mastela has taken her business of superfood smoot...

130. Set Your Goals for 2020

02 Jan 2020

Contributed by Lukas

Ep. 130: What types of goals are we seeing Product Bosses come up with in this new year and new decade? In this episode, we share the four types of go...

129. The Holidays are Over: What to Do Next

26 Dec 2019

Contributed by Lukas

EXTENDED SALE: Get the Founding Members Rates for DASH Insiders Accelerator program here. Ep. 129: Now that the holiday sales are over, what do you do...

128. Hard Truths to Growing a Product Biz Today

19 Dec 2019

Contributed by Lukas

Ep. 128: Being so immersed in the product world, we have observed and expertly noted the trends of the changing landscape of retail and what the rapid...

127. Excuses You Are Making That Are Holding You Back

16 Dec 2019

Contributed by Lukas

Ep. 127: We hear them over and over - these same excuses. We fall in to them sometimes too. In today's bonus episode, we are going over the excuses yo...

126. Jasmine Star - Show Up Til You Blow Up on Instagram

12 Dec 2019

Contributed by Lukas

Ep. 126: Want to know some Instagram secrets? Today's episode is a must listen! We have a very special guest, Jasmine Star. Jasmine is a photographer,...

124. Creating Content to Improve Your Customer’s Experience with Ben Conrad of No Issue

05 Dec 2019

Contributed by Lukas

GIVEAWAY: Head over to @theproductboss on Instagram for your chance to win custom tissue paper for you and your biz bestie from No Issue and The Produ...

122. Reflect on This Year Before You Plan for the Next

28 Nov 2019

Contributed by Lukas

Ep. 122: "Where were you before? Where are you now? And, where do you want to be?" In today's episode, we use these questions as a visioning exercise ...

121. Dealing with Overwhelm: Create a Time Budget

21 Nov 2019

Contributed by Lukas

Ep. 121: Tis the season for overwhelm for product bosses as we head into the holiday season and double down on our busy schedules. Oftentimes we can f...

120. Pet Peeve: It's Not The Creative Versus The Boss

14 Nov 2019

Contributed by Lukas

Ep. 120: Want to hear our pet peeve? This conversation of divide between choosing for yourself: either "the creative versus the boss". This idea of cr...

119. Hiring Short-Term Help for Your Busy Seasons with Shelli Warren of BizChix

07 Nov 2019

Contributed by Lukas

Ep. 119: As a product-based business, it takes the right team of high-performers to get it all done, from shipping to sales to production. And hiring ...

118. The 7 Alter-Egos of a Solopreneur - Celebrity Edition

31 Oct 2019

Contributed by Lukas

Ep. 118: Do you have an alter-ego or a stage persona? As a soloprenuer, we  know, you wear lots of hats. What we've found is that having various alte...

117. 5 Reasons Why You Should Still Be Showing Up In Person

24 Oct 2019

Contributed by Lukas

With the rise of the digital world so many of us have gotten comfortable behind our e-commerce platforms and computers - whether it’s our website, s...

116. Creating a Product for Your Service Business with Lisa Woodruff of Organize365

17 Oct 2019

Contributed by Lukas

Ep. 116: Thinking about adding a product to your service business? In this episode, Jacqueline interviews Lisa Woodruff of Organize 365 all about her ...

115. Digital Strategy to Grow Your Emerging Brand with Stephen Carl of Needle Movement

10 Oct 2019

Contributed by Lukas

Ep. 115: When it comes to Digital Strategy, there are so many questions: How can you make your website sell better than others? What is an entrepreneu...

114. How One Mom Got Her Brand into Target with Kelly Barker of Prep Your Skin

03 Oct 2019

Contributed by Lukas

Ep. 114: What does it look like to have your brand in Target stores? Today we have a special guest, Kelly Barker of Prep Your Skin and she shares with...

113. 3 Secrets to more Sales and Visibility (for more profit)

30 Sep 2019

Contributed by Lukas

Ep. 113: In this bonus episode, we’re teaching YOU The 3 Secrets to Growing Your Product-Based Business Sales and Visibility for more profits. [DOOR...

112. 5 Ways to Grow Your Product Business

26 Sep 2019

Contributed by Lukas

Ep. 112: "How do I grow my business?" This is a question we get all the time from our product entrepreneurs. In this episode, we go over 5 ways to gro...

111. Quick Q & A (Holiday Prep Series)

19 Sep 2019

Contributed by Lukas

Ep. 111: This episode was brought to you by our [FREE] Rock Your Holiday Promotions Challenge, where we help you create holiday offers/promotions tha...

110. Your Holiday Presence - Where You're Showing Up to Sell (Holiday Prep Series)

16 Sep 2019

Contributed by Lukas

Ep. 110: In this bonus episode, we chat about where you're showing up to sell. Don't know what promotions and offers to create for your customers? Thi...

109. Get Organized Before The Holiday Rush (Holiday Prep Series)

12 Sep 2019

Contributed by Lukas

Ep. 109: In this episode, let's get organized for the holiday season! This Holiday Prep Series is tackling the behind-the-scenes preparation that need...

108. The Power of Starting with One Product with Divya Gugnani of Wander Beauty

05 Sep 2019

Contributed by Lukas

Ep. 108: Today's guest is Divya Gugnani of Co-Founder of Wander Beauty. She shares with us her breadth of knowledge of starting a product business wit...

107. Key to Success #4: Be Consistently Good in Your Business Where It Matters Most

29 Aug 2019

Contributed by Lukas

Episode 107: “Don't be great. Be consistently good.” -Eric Barker. We all know consistency is really imperative for success. But, where should yo...

106. Key to Success #3: Become the CEO

22 Aug 2019

Contributed by Lukas

Ep. 106: This is a 4-part mini-series. We'll be sharing Keys to Success that are necessary for any product entrepreneur or small business owner to cre...

105. Key to Success #2: Success Begets Success

15 Aug 2019

Contributed by Lukas

Ep. 105: This is a 4-part mini-series. We'll be sharing four philosophies or Keys to Success that we found to be at the core of entrepreneurial and bu...

104. Problems and Solutions for Every Stage of Your Product-Based Business

12 Aug 2019

Contributed by Lukas

Ep. 104: When we work with our clients, we often see the same struggles in every single stage of a product business. There are a few consistent strugg...

103. Key to Success #1 for Business Growth

08 Aug 2019

Contributed by Lukas

Ep. 103: This is a 4-part mini-series. We'll be sharing four philosophies or Keys to Success that we found to be at the core of entrepreneurial and bu...

102. SWOT ANALYSIS: How to identify your business’s strengths, weaknesses, opportunities, and threats

05 Aug 2019

Contributed by Lukas

Episode 102:Download the SWOT Analysis for Product freebie here. Have you ever done a SWOT Analysis on your business? It helps you focus on your stren...

101. Remember That Once You Dreamed of Being Where You Are Now

01 Aug 2019

Contributed by Lukas

Ep. 101: "Remember That Once You Dreamed of Being Where You Are Now" - this quote is from The Product Boss Instagram and we've received lots of commen...

100. You Can Have It All: The Four Burners Theory Re-Worked

29 Jul 2019

Contributed by Lukas

Episode 100: Have you heard of The Four Burners Theory. It says that there's four areas of in everyone's life: family, friends, work, health, known as...

99. Starting at Zero: How 2 Women Gained 100k Followers Through IGTV and DMs with Amy and Kelly of Give Her Courage

25 Jul 2019

Contributed by Lukas

Ep. 99: How did two women gain 100,000 followers on Instagram - in just a year? Through consistently and confidently delivering their mission and bra...

98. From Bootstrapping in her Kitchen to Being Backed by Bethenny Frankel with mom Joanna Parker of Yumble

18 Jul 2019

Contributed by Lukas

Ep. 98: Today we have Joanna Parker, Founder of Yumble, a subscription-based box for healthy, fun, prepared meals for kids. How did Joanna go from boo...

97. How to Stand Out to Create a Successful Brand with Tracy Matthews of Flourish & Thrive

11 Jul 2019

Contributed by Lukas

Ep. 97: What does it take to stand out and create a successful brand that breaks through the competition? This week we have Tracy Matthews of Flourish...

96. Our Shark Tank Experiences

04 Jul 2019

Contributed by Lukas

Ep. 96: Ready for a FUN episode? Perfect for the Summer and your mid-year check in with us, it's a conversational episode where we chat about our Shar...

95. Struggles and Tips for the Maker Business with Sue Monhait of Gift Biz Unwrapped

27 Jun 2019

Contributed by Lukas

Ep. 95: In this episode, we welcome on Sue Monhait of Gift Biz Unwrapped to chat about some struggles and tips she's seen for the gifters, bakers, cra...

94. B2B Tradeshow Life with Katie Hunt of Proof to Product

20 Jun 2019

Contributed by Lukas

Ep. 94: Ever wonder if a business to business tradeshow is right for your business? It's a fantastic way to get into wholesale, make connections and g...

93. The Right Questions To Ask When Approaching Manufacturers

13 Jun 2019

Contributed by Lukas

Ep. 93: Knowing what questions to ask when approaching a manufacturer or contractor is an integral part of growing your product business into somethin...

92. Scaling Handmade

06 Jun 2019

Contributed by Lukas

Ep. 92: We often get questions from makers about how to scale their businesses. But, WAIT! Before, you decide to *not* listen to this episode because ...

91. Three Emails Every Product Biz Needs

30 May 2019

Contributed by Lukas

Ep. 91: "What emails should I be sending my customers?" This is one of the most popular questions we get from our Product Bosses. In this episode, we ...

90. Your Customer's Journey

23 May 2019

Contributed by Lukas

Ep. 90: Know when your customer intends to buy. Sometimes, on specific platforms, your customer is simply there to discover brands and plan for their ...

89. Bonus: Multi-Stream Machine: More Platforms. More Sales. More Profit.

20 May 2019

Contributed by Lukas

Ep. 89: For a limited pre-sale time of 7 days only, we are offering our new course: Multi-Stream Machine at a beta price. Check it out here: https://...

88. How to Work with the Time You Have with Amanda Boleyn of She Did It Her Way

16 May 2019

Contributed by Lukas

Ep. 88: How do you grow your business with the time you have? How do you arrange your life to make the commitments to reach the money goals you need t...

87. Creating Your Summer Business Plan

09 May 2019

Contributed by Lukas

How is your business going to run this Summer? Are you ramping up or slowing down? In this episode, we go over how to plan for your Summer months to m...

86. Best (and Worst) Marketing Strategies for Your Personality Type with Brit Kolo

02 May 2019

Contributed by Lukas

Ep. 86: What's the best marketing strategy for you that feels good with your personality? In this episode, we are joined with Brit Kolo, creator of M...

85. Take a Peek into Your Buyer's Behavior with Melina Palmer of The Brainy Business

25 Apr 2019

Contributed by Lukas

Ep. 85: Nearly all buying decisions are made in the subconscious brain. And while it is very illogical, it's also predictable too - with the help of o...

84. Bonus: 3 Simple Ways to Boost Your Product Sales

22 Apr 2019

Contributed by Lukas

Ep: 84: How can you boost your product growth and sales? In this episode, we go over three ideas that are simple and effective to your bottom line. Si...

83. [on-air coaching] Clear Messaging on Instagram and Approaching Amazon with Makieda of SGT Hart's BBQ Sauce

18 Apr 2019

Contributed by Lukas

Ep. 83: In this episode, we're so excited to have an on-air coaching call with Makieda Hart of SGT Hart's BBQ Sauce, where she shares the story of h...

82. Business Advice from the Co-Founder of a Multi-Million Dollar Product-Based Biz

11 Apr 2019

Contributed by Lukas

Ep. 82: We were so completely inspired by from last week's episode and our time with Suzi Weiss-Fischmann, Co-Founder of OPI, that we wanted to shar...

81. I'm Not Really a Waitress with Suzi Weiss-Fischmann, Co-Founder of OPI

04 Apr 2019

Contributed by Lukas

Ep. 81: This week’s podcast is HUGE! We have an amazing interview with Suzi Weiss-Fischmann, the Co-Founder of OPI, sharing how she took over the be...

80. Behind the Scenes of a Successful Kickstarter with Kelsey of Dorai Home

28 Mar 2019

Contributed by Lukas

Ep. 80: We are thrilled to have one of our beloved Masterminders, Kelsey O'Callaghan, Co-Founder and CEO of Dorai Home, the “World’s Driest Bath M...

79. Bonus: A Chat with Abagail and Emylee of Boss Project about Product Powerhouse Summit

25 Mar 2019

Contributed by Lukas

Ep. 79: This is a bonus episode - a fun conversation we had with Abagail and Emylee of Boss Project about the upcoming Product Powerhouse Summit they...

78. When You Get a Bad Review

21 Mar 2019

Contributed by Lukas

Ep. 78: What do you do when you get a bad review? How do you *not* take it personally? This episode was recorded within a day of getting our very firs...

77. 10 Hacks to Running Your Product Biz Like a Well-Oiled Machine

14 Mar 2019

Contributed by Lukas

Ep. 77: Raise your hand if you could use some help running your product business better, stronger, easier and quicker. These are ten hacks we put toge...

76. All Things Product with Zoë Scharf of Greetabl

07 Mar 2019

Contributed by Lukas

Ep. 76: We are so excited to have Zoë Scharf of Greetabl on the podcast. They have a really unique business that put them in the position as a wholes...

75. [on-air coaching] Growth Opportunities with Vanessa of Taylor Made Polish

28 Feb 2019

Contributed by Lukas

Business growth. It's a great "problem" to have, what are the opportunities you want to lean in to and move towards? In this episode, we welcome Vanes...

74. Where to Focus to Move Your Business Forward

21 Feb 2019

Contributed by Lukas

Where should you focus your time to move your business forward? In this episode we go over our Task Quadrant. It helps you differentiate between those...

73. Adding New Products - Good Idea or Bad Idea For Your Business?

14 Feb 2019

Contributed by Lukas

This is a really common question we get when we are working with Product Bosses: should I add more product to my business? This question creeps in fro...

72. Speaking Your Brand for Your Product with Carol Cox

07 Feb 2019

Contributed by Lukas

When you get down to the nitty gritty your product and your brand - what is your message? Are you "speaking your brand" when you show up in people’...

71. Things We Learned from Meeting Amy Porterfield

31 Jan 2019

Contributed by Lukas

Amy Porterfield was nothing short of brilliant when we met her at Mastermind Live in San Diego. We walked away so inspired by her clarity and her vuln...

70. Behind the Wholesale Side of Pura Vida Bracelets with Jared Mehr

24 Jan 2019

Contributed by Lukas

Pura Vida Bracelets. You've probably heard of them because they are HUGE. But, we all start at zero, right? Pura Vida went from zero stores to being i...

69. Happy 1-Year Anniversary to The Product Boss Podcast

17 Jan 2019

Contributed by Lukas

Happy Anniversary, Product Bosses! In this episode, we celebrate our one-year mark for The Product Boss podcast. We've come so far in just one amazing...

68. Plan Your Product Development Calendar for 2019

10 Jan 2019

Contributed by Lukas

New products. They are the siren call for many product entrepreneurs. But, do you know when you should develop your new products for your business? In...

67. You’re Not Alone - Reset Your Mindset with Natalie Eckdahl of BizChix

03 Jan 2019

Contributed by Lukas

In this special episode, we are joined with Natalie Eckdahl. Natalie is our mentor, friend, encourager, leader - so many things. Natalie Eckdahl is a ...

66. January Marketing Ideas for Product Businesses

27 Dec 2018

Contributed by Lukas

How are you delivering your marketing for January content? Need some inspiration? In this episode, Jacqueline and Minna give you some ideas and themes...

65. Clockwork for Product Bosses with author Mike Michalowicz

20 Dec 2018

Contributed by Lukas

Mike Michalowicz is the entrepreneur behind three multimillion dollar companies, is a key note speaker, and the author of what we call the entrepreneu...

64. What A Product Biz Mastermind is Like - 3 Hot Seats for You

13 Dec 2018

Contributed by Lukas

In this special episode, Jacqueline and Minna show you what it's like to be in a product-based mastermind by coaching three hot seats, as they would i...

63. Planning 2019 Like a Product Boss

06 Dec 2018

Contributed by Lukas

In this episode, Jacqueline and Minna teach you how to plan 2019 like a Product Boss by going over two of their favorite topics: the M's of a highly e...

62. BONUS: Ask Us Anything: More Product-Based Questions (Part 2)

30 Nov 2018

Contributed by Lukas

We're back with more questions from our amazing listeners! In this Part 2 episode of "Ask Us Anything", Jacqueline and Minna answer questions about be...

61. Ask Us Anything: Questions Answered for Product Entrepreneurs (Part 1)

29 Nov 2018

Contributed by Lukas

You (our amazing listeners) gave us such great questions! In this "Ask Us Anything" episodes, Jacqueline and Minna answer questions about and SEO stra...

60. BONUS: Characteristics of Great Masterminders

23 Nov 2018

Contributed by Lukas

What characteristics do we see repeatedly in our most successful masterminders and clients? In this episode, Jacqueline and Minna talk about what trai...

59. All Things Gratitude - How We Attempt Gratefulness in Our Lives

22 Nov 2018

Contributed by Lukas

Happy Thankgiving! We are so grateful for YOU! In this episode, Jacqueline and Minna chat about gratitude - how they practice it and things they are g...

58. 7 Actionable Instagram Tips for Product Businesses

15 Nov 2018

Contributed by Lukas

After episode 56 with Instagram expert Tyler J. McCall, Jacqueline and Minna were inspired to dig even deeper to help product business owners make th...

57. BONUS: Our Early Black Friday Deal for our Mastermind

14 Nov 2018

Contributed by Lukas

Our 2019 Mastermind is now OPEN at www.theproductboss.com/mastermind. Spots are limited! Hold your spot with a deposit.