The Product Boss with Jacqueline Snyder
Episodes
168. 3 Growth Strategies That Have Worked for Our Students
16 Jul 2020
Contributed by Lukas
Ep. 168: In today's episode, we're sharing the 3 growth strategies we have seen work time and time again. We're featuring success stories from some of...
167. Female Founder: From $3k to $30k a month with Sarah Waggoner of Heartland Lettering
13 Jul 2020
Contributed by Lukas
Ep. 167: In this episode, we chat with Sarah Waggoner of Heartland Lettering about her journey from Etsy to Amazon and how she grew from $3k per month...
166. Answer These 3 Questions if You Want to UpLevel Your Business
09 Jul 2020
Contributed by Lukas
Ep. 166: What should you be asking yourself to get to the next level in your product business? It really comes down to 3 questions and we share them w...
165. Female Founder: Details That Made the Difference for Product Sales with Alicia Boateng Designs
06 Jul 2020
Contributed by Lukas
Kicking off our Female Founder episodes for the podcast, we have Alicia Boateng of Alicia Boateng Designs. Alicia started her product business a year ...
164. How to Go from Maker to Boss with these 3 Steps
02 Jul 2020
Contributed by Lukas
Ep.164: What do you need to do to go from Maker to Boss? In this episode, we lay it out in three easy steps.This episode was recorded LIVE on The Prod...
163. Create Empowering Narratives with Your Content with Kim and Taccara of The Content Collective Podcast
25 Jun 2020
Contributed by Lukas
Ep. 143: Content has the power and ability to create a narrative for your brand and product. Today, we have special guests Kim and Tacarra of The Cont...
162. Summer Shakeup: Your Work/Life Balance Moving Forward
18 Jun 2020
Contributed by Lukas
Ep. 162: Doesn't it feel like the pieces of our lives are thrown up into the air and now it's the start of Summer? We're there with you! In this episo...
Bonus: What Product Bosses Want - Survey Results
14 Jun 2020
Contributed by Lukas
Join our Summer Series of virtual workshops to help you with strategies for email marketing, Instagram as a tool for your biz, and using video to chan...
161. Navigating the New Normal with Stacy Tuschl
11 Jun 2020
Contributed by Lukas
It's officially been 3 months since March 11, 2020 when The World Health Organization (WHO) declared COVID-19 as a global health pandemic. Today's gue...
160. Black-Owned Business Voices: InBooze with Ashleigh Evans
07 Jun 2020
Contributed by Lukas
Welcome to a very special series "Black-Owned Business Voices" where female black-owned product business owners are sharing their voices, their storie...
159. Black-Owned Business Voices: Kai Blends Beauty with Shaneece Thompson
06 Jun 2020
Contributed by Lukas
Welcome to a very special series "Black-Owned Business Voices" where female black-owned product business owners are sharing their voices, their storie...
158. Black-Owned Business Voices: Compliments 'n Coffee with Ashleigh
05 Jun 2020
Contributed by Lukas
Welcome to a very special series "Black-Owned Business Voices" where female black-owned product business owners are sharing their voices, their storie...
157. Black-Owned Business Voices: Brown Girl Stationery with Shaunice Sasser
04 Jun 2020
Contributed by Lukas
Welcome to a very special series "Black-Owned Business Voices" where female black-owned product business owners are sharing their voices, their storie...
156. Pivot & Sell Stories: How a Business Quickly Pivoted Their Messaging and Product to Meet Their Customer’s Needs with Christine Herrin of Everyday Explorers
31 May 2020
Contributed by Lukas
How a Business Quickly Pivoted Their Messaging and Product to Meet Their Customer’s Needs with Christine Herrin of Everyday Explorers. This is a 4-p...
155. Pivot & Sell Stories: Even When You Are Scared Lean In with Kevlyn Walsh of Festive Gal
30 May 2020
Contributed by Lukas
Pivot & Sell Stories: Even When You Are Scared Lean In with Kevlyn Walsh of Festive Gal. This is a 4-part series of Pivot & Sell Stories. Brought to y...
154. Pivot & Sell Stories: How a Business Pivoted to Find a Solution and Invented a New Product During a Crisis with Amy Bennett of Moxie Dori
29 May 2020
Contributed by Lukas
How a Business Pivoted to Find a Solution and Invented a New Product During a Crisis with Amy Bennett of Moxie Dori. This is a 4-part series of Pivot ...
153. Pivot & Sell Stories: How a Family Counselor Pivoted to a Thriving Product Business During COVID-19 with Jessica Miller of Bella Vida Candles
28 May 2020
Contributed by Lukas
How a Family Counselor Pivoted to a Thriving Product Business During COVID-19 with Jessica Miller of Bella Vida Candles using Instagram giveaways, out...
152. 3 Must-Do’s to Selling Authentically Online
21 May 2020
Contributed by Lukas
One of the biggest skillsets you can develop as a product business owner is selling. But, nobody wants to come off sound salesy or inauthentic. So, to...
151. 7 Creative Ways to Use Instagram Stories for Your Business
14 May 2020
Contributed by Lukas
This episode was brought to you by our Instagram for E-Commerce Crash Course. This course will teach you how to USE Instagram as a converting sales ch...
150. How to Build Your Confidence on Video
07 May 2020
Contributed by Lukas
Ep. 150: Want tips to build your confidence on video from an introvert and extrovert's view? This episode is not to be missed because you know you nee...
BONUS: Introducing the Survival Kit Course Bundle
04 May 2020
Contributed by Lukas
Bonus Episode: During uncertain times there is one thing we are sure of… your business must adapt and develop an online strategy. That's why we cr...
149. The Truth is You Need to Get Scrappy and Other Truths and Un-Truths of Growing Your Business Right Now
30 Apr 2020
Contributed by Lukas
Ep. 149: What are the truths and un-truths happening in the product business community right now? We've been hearing lots of stuff, seeing lots more. ...
148. Your Brain is Your Worst Enemy
23 Apr 2020
Contributed by Lukas
Ep. 148: One of the best things you can do for yourself during this time is to manage your mind. This is because your brain can be your own worst enem...
147. How to Deal with Change
16 Apr 2020
Contributed by Lukas
How's it going? Chances are there's probably a lot of change happening in your life. This sense of overwhelm and the topic of changes came up in our m...
146. Selling Online and Being the Face of Your Brand with Rachel Ricker of Smell Sweet Company
09 Apr 2020
Contributed by Lukas
Found and CEO Rachel Ricker hops on the podcast with us from Smell Sweet Company to tell us her journey (from 10 months ago!) about creating her USDA-...
145. Math Not Drama
02 Apr 2020
Contributed by Lukas
"Math Not Drama" is a saying from Jacqueline's life coach Stacy of The W Collective. In high-stress or uncertain situations, sometimes the best thing ...
144. Adapt and Thrive
26 Mar 2020
Contributed by Lukas
The question is: how are you adapt and thrive your small business during this time?In this episode, we feature five businesses in The Product Bo...
143. Octopus Lab PART 2: Let's grow that multi-legged approach to creatively scaling your business
21 Mar 2020
Contributed by Lukas
This episode brought to you by our [free] 5-day Best Seller Secrets Challenge: lean into what’s working in your biz and sell more of that. We are ...
142. Marketing and Sales Strategies in the Time of Coronavirus (COVID-19)
19 Mar 2020
Contributed by Lukas
Ep. 142: How to approach marketing, selling and adapting in the time of social distancing and Coronavirus (COVID-19). Very important links: Best S...
141. Coronavirus: Don't Stop Working on Your Product Business
14 Mar 2020
Contributed by Lukas
[Special Episode March 13, 2020] Ep. 141: In this unedited special episode, we chat about a big topic: Coronavirus (COVID-19) and its impact on produc...
140. Octopus Lab Part 1: A multi-legged approach to creatively scaling your business
12 Mar 2020
Contributed by Lukas
Ep. 140: The Octopus is something we've worked on for a couple of years at The Product Boss. It's our spirit animal and guide for product-based busine...
139. How to Find Support When You Don’t Feel Supported
05 Mar 2020
Contributed by Lukas
Ep. 139: As entrepreneurs, navigating and building a support system is so important. But, sometimes it's hard to find and feel the support in the ways...
138. How to Get More Email Subscribers for a Product-Based Business
27 Feb 2020
Contributed by Lukas
Ep. 138: Here's the thing: we've had a lot of our listeners purchasing A Year of Content for a framework, inspiration, prompts and an action plan for ...
137. The Secret Sauce Behind Scaling a Gourmet Food Product with Dave Hirschkop of Dave's Gourmet
20 Feb 2020
Contributed by Lukas
In today's episode we get a really interesting behind-the-scenes look at growing a food product and grocery business model with our special guest Dave...
136. Important Things to Think About BEFORE Adding on a Sales Channel
13 Feb 2020
Contributed by Lukas
Ep. 136: We get this question a lot: Should I add on this sales channel or platform? Because, really, we want to grow our product businesses ... but f...
135. 5 Places to Plug Holes to Stop Losing Money in Your Product Biz
06 Feb 2020
Contributed by Lukas
We're all losing money somewhere in our businesses. From watching our students, clients, fellow business owners, we've realized there are consistently...
134. What to Do When You Feel Like Quitting Your Business
30 Jan 2020
Contributed by Lukas
Ep. 134: Honestly, we all feel like quitting some time in our entrepreneurial journey. In this episode, we go over what to do when you feel like quitt...
133. From Bio-Engineer to Influencer to Product Boss with Christine Hronec of Gauge Life
23 Jan 2020
Contributed by Lukas
Brought to you by “A Year of Content” course for you and it helps you take the 3 C’s and gives you 200+ prompts, brainstorm sheets and shows you...
132. [LIVE Podcast Recording] 3 C's of Content Everyone Should Have - Dallas Market Speaking Event
16 Jan 2020
Contributed by Lukas
Recorded LIVE from Dallas Market. The truth is: today's consumer demands valuable content and this has made us all into content creators: brands,...
131. The Secret to Blowing Up: Ask for What You Want with Lisa Mastela of Bumpin Blends
09 Jan 2020
Contributed by Lukas
Ep. 131: This episode with founder of Bumpin Blends is not to be missed. In a short ten months, Lisa Mastela has taken her business of superfood smoot...
130. Set Your Goals for 2020
02 Jan 2020
Contributed by Lukas
Ep. 130: What types of goals are we seeing Product Bosses come up with in this new year and new decade? In this episode, we share the four types of go...
129. The Holidays are Over: What to Do Next
26 Dec 2019
Contributed by Lukas
EXTENDED SALE: Get the Founding Members Rates for DASH Insiders Accelerator program here. Ep. 129: Now that the holiday sales are over, what do you do...
128. Hard Truths to Growing a Product Biz Today
19 Dec 2019
Contributed by Lukas
Ep. 128: Being so immersed in the product world, we have observed and expertly noted the trends of the changing landscape of retail and what the rapid...
127. Excuses You Are Making That Are Holding You Back
16 Dec 2019
Contributed by Lukas
Ep. 127: We hear them over and over - these same excuses. We fall in to them sometimes too. In today's bonus episode, we are going over the excuses yo...
126. Jasmine Star - Show Up Til You Blow Up on Instagram
12 Dec 2019
Contributed by Lukas
Ep. 126: Want to know some Instagram secrets? Today's episode is a must listen! We have a very special guest, Jasmine Star. Jasmine is a photographer,...
124. Creating Content to Improve Your Customer’s Experience with Ben Conrad of No Issue
05 Dec 2019
Contributed by Lukas
GIVEAWAY: Head over to @theproductboss on Instagram for your chance to win custom tissue paper for you and your biz bestie from No Issue and The Produ...
122. Reflect on This Year Before You Plan for the Next
28 Nov 2019
Contributed by Lukas
Ep. 122: "Where were you before? Where are you now? And, where do you want to be?" In today's episode, we use these questions as a visioning exercise ...
121. Dealing with Overwhelm: Create a Time Budget
21 Nov 2019
Contributed by Lukas
Ep. 121: Tis the season for overwhelm for product bosses as we head into the holiday season and double down on our busy schedules. Oftentimes we can f...
120. Pet Peeve: It's Not The Creative Versus The Boss
14 Nov 2019
Contributed by Lukas
Ep. 120: Want to hear our pet peeve? This conversation of divide between choosing for yourself: either "the creative versus the boss". This idea of cr...
119. Hiring Short-Term Help for Your Busy Seasons with Shelli Warren of BizChix
07 Nov 2019
Contributed by Lukas
Ep. 119: As a product-based business, it takes the right team of high-performers to get it all done, from shipping to sales to production. And hiring ...
118. The 7 Alter-Egos of a Solopreneur - Celebrity Edition
31 Oct 2019
Contributed by Lukas
Ep. 118: Do you have an alter-ego or a stage persona? As a soloprenuer, we know, you wear lots of hats. What we've found is that having various alte...
117. 5 Reasons Why You Should Still Be Showing Up In Person
24 Oct 2019
Contributed by Lukas
With the rise of the digital world so many of us have gotten comfortable behind our e-commerce platforms and computers - whether it’s our website, s...
116. Creating a Product for Your Service Business with Lisa Woodruff of Organize365
17 Oct 2019
Contributed by Lukas
Ep. 116: Thinking about adding a product to your service business? In this episode, Jacqueline interviews Lisa Woodruff of Organize 365 all about her ...
115. Digital Strategy to Grow Your Emerging Brand with Stephen Carl of Needle Movement
10 Oct 2019
Contributed by Lukas
Ep. 115: When it comes to Digital Strategy, there are so many questions: How can you make your website sell better than others? What is an entrepreneu...
114. How One Mom Got Her Brand into Target with Kelly Barker of Prep Your Skin
03 Oct 2019
Contributed by Lukas
Ep. 114: What does it look like to have your brand in Target stores? Today we have a special guest, Kelly Barker of Prep Your Skin and she shares with...
113. 3 Secrets to more Sales and Visibility (for more profit)
30 Sep 2019
Contributed by Lukas
Ep. 113: In this bonus episode, we’re teaching YOU The 3 Secrets to Growing Your Product-Based Business Sales and Visibility for more profits. [DOOR...
112. 5 Ways to Grow Your Product Business
26 Sep 2019
Contributed by Lukas
Ep. 112: "How do I grow my business?" This is a question we get all the time from our product entrepreneurs. In this episode, we go over 5 ways to gro...
111. Quick Q & A (Holiday Prep Series)
19 Sep 2019
Contributed by Lukas
Ep. 111: This episode was brought to you by our [FREE] Rock Your Holiday Promotions Challenge, where we help you create holiday offers/promotions tha...
110. Your Holiday Presence - Where You're Showing Up to Sell (Holiday Prep Series)
16 Sep 2019
Contributed by Lukas
Ep. 110: In this bonus episode, we chat about where you're showing up to sell. Don't know what promotions and offers to create for your customers? Thi...
109. Get Organized Before The Holiday Rush (Holiday Prep Series)
12 Sep 2019
Contributed by Lukas
Ep. 109: In this episode, let's get organized for the holiday season! This Holiday Prep Series is tackling the behind-the-scenes preparation that need...
108. The Power of Starting with One Product with Divya Gugnani of Wander Beauty
05 Sep 2019
Contributed by Lukas
Ep. 108: Today's guest is Divya Gugnani of Co-Founder of Wander Beauty. She shares with us her breadth of knowledge of starting a product business wit...
107. Key to Success #4: Be Consistently Good in Your Business Where It Matters Most
29 Aug 2019
Contributed by Lukas
Episode 107: “Don't be great. Be consistently good.” -Eric Barker. We all know consistency is really imperative for success. But, where should yo...
106. Key to Success #3: Become the CEO
22 Aug 2019
Contributed by Lukas
Ep. 106: This is a 4-part mini-series. We'll be sharing Keys to Success that are necessary for any product entrepreneur or small business owner to cre...
105. Key to Success #2: Success Begets Success
15 Aug 2019
Contributed by Lukas
Ep. 105: This is a 4-part mini-series. We'll be sharing four philosophies or Keys to Success that we found to be at the core of entrepreneurial and bu...
104. Problems and Solutions for Every Stage of Your Product-Based Business
12 Aug 2019
Contributed by Lukas
Ep. 104: When we work with our clients, we often see the same struggles in every single stage of a product business. There are a few consistent strugg...
103. Key to Success #1 for Business Growth
08 Aug 2019
Contributed by Lukas
Ep. 103: This is a 4-part mini-series. We'll be sharing four philosophies or Keys to Success that we found to be at the core of entrepreneurial and bu...
102. SWOT ANALYSIS: How to identify your business’s strengths, weaknesses, opportunities, and threats
05 Aug 2019
Contributed by Lukas
Episode 102:Download the SWOT Analysis for Product freebie here. Have you ever done a SWOT Analysis on your business? It helps you focus on your stren...
101. Remember That Once You Dreamed of Being Where You Are Now
01 Aug 2019
Contributed by Lukas
Ep. 101: "Remember That Once You Dreamed of Being Where You Are Now" - this quote is from The Product Boss Instagram and we've received lots of commen...
100. You Can Have It All: The Four Burners Theory Re-Worked
29 Jul 2019
Contributed by Lukas
Episode 100: Have you heard of The Four Burners Theory. It says that there's four areas of in everyone's life: family, friends, work, health, known as...
99. Starting at Zero: How 2 Women Gained 100k Followers Through IGTV and DMs with Amy and Kelly of Give Her Courage
25 Jul 2019
Contributed by Lukas
Ep. 99: How did two women gain 100,000 followers on Instagram - in just a year? Through consistently and confidently delivering their mission and bra...
98. From Bootstrapping in her Kitchen to Being Backed by Bethenny Frankel with mom Joanna Parker of Yumble
18 Jul 2019
Contributed by Lukas
Ep. 98: Today we have Joanna Parker, Founder of Yumble, a subscription-based box for healthy, fun, prepared meals for kids. How did Joanna go from boo...
97. How to Stand Out to Create a Successful Brand with Tracy Matthews of Flourish & Thrive
11 Jul 2019
Contributed by Lukas
Ep. 97: What does it take to stand out and create a successful brand that breaks through the competition? This week we have Tracy Matthews of Flourish...
96. Our Shark Tank Experiences
04 Jul 2019
Contributed by Lukas
Ep. 96: Ready for a FUN episode? Perfect for the Summer and your mid-year check in with us, it's a conversational episode where we chat about our Shar...
95. Struggles and Tips for the Maker Business with Sue Monhait of Gift Biz Unwrapped
27 Jun 2019
Contributed by Lukas
Ep. 95: In this episode, we welcome on Sue Monhait of Gift Biz Unwrapped to chat about some struggles and tips she's seen for the gifters, bakers, cra...
94. B2B Tradeshow Life with Katie Hunt of Proof to Product
20 Jun 2019
Contributed by Lukas
Ep. 94: Ever wonder if a business to business tradeshow is right for your business? It's a fantastic way to get into wholesale, make connections and g...
93. The Right Questions To Ask When Approaching Manufacturers
13 Jun 2019
Contributed by Lukas
Ep. 93: Knowing what questions to ask when approaching a manufacturer or contractor is an integral part of growing your product business into somethin...
92. Scaling Handmade
06 Jun 2019
Contributed by Lukas
Ep. 92: We often get questions from makers about how to scale their businesses. But, WAIT! Before, you decide to *not* listen to this episode because ...
91. Three Emails Every Product Biz Needs
30 May 2019
Contributed by Lukas
Ep. 91: "What emails should I be sending my customers?" This is one of the most popular questions we get from our Product Bosses. In this episode, we ...
90. Your Customer's Journey
23 May 2019
Contributed by Lukas
Ep. 90: Know when your customer intends to buy. Sometimes, on specific platforms, your customer is simply there to discover brands and plan for their ...
89. Bonus: Multi-Stream Machine: More Platforms. More Sales. More Profit.
20 May 2019
Contributed by Lukas
Ep. 89: For a limited pre-sale time of 7 days only, we are offering our new course: Multi-Stream Machine at a beta price. Check it out here: https://...
88. How to Work with the Time You Have with Amanda Boleyn of She Did It Her Way
16 May 2019
Contributed by Lukas
Ep. 88: How do you grow your business with the time you have? How do you arrange your life to make the commitments to reach the money goals you need t...
87. Creating Your Summer Business Plan
09 May 2019
Contributed by Lukas
How is your business going to run this Summer? Are you ramping up or slowing down? In this episode, we go over how to plan for your Summer months to m...
86. Best (and Worst) Marketing Strategies for Your Personality Type with Brit Kolo
02 May 2019
Contributed by Lukas
Ep. 86: What's the best marketing strategy for you that feels good with your personality? In this episode, we are joined with Brit Kolo, creator of M...
85. Take a Peek into Your Buyer's Behavior with Melina Palmer of The Brainy Business
25 Apr 2019
Contributed by Lukas
Ep. 85: Nearly all buying decisions are made in the subconscious brain. And while it is very illogical, it's also predictable too - with the help of o...
84. Bonus: 3 Simple Ways to Boost Your Product Sales
22 Apr 2019
Contributed by Lukas
Ep: 84: How can you boost your product growth and sales? In this episode, we go over three ideas that are simple and effective to your bottom line. Si...
83. [on-air coaching] Clear Messaging on Instagram and Approaching Amazon with Makieda of SGT Hart's BBQ Sauce
18 Apr 2019
Contributed by Lukas
Ep. 83: In this episode, we're so excited to have an on-air coaching call with Makieda Hart of SGT Hart's BBQ Sauce, where she shares the story of h...
82. Business Advice from the Co-Founder of a Multi-Million Dollar Product-Based Biz
11 Apr 2019
Contributed by Lukas
Ep. 82: We were so completely inspired by from last week's episode and our time with Suzi Weiss-Fischmann, Co-Founder of OPI, that we wanted to shar...
81. I'm Not Really a Waitress with Suzi Weiss-Fischmann, Co-Founder of OPI
04 Apr 2019
Contributed by Lukas
Ep. 81: This week’s podcast is HUGE! We have an amazing interview with Suzi Weiss-Fischmann, the Co-Founder of OPI, sharing how she took over the be...
80. Behind the Scenes of a Successful Kickstarter with Kelsey of Dorai Home
28 Mar 2019
Contributed by Lukas
Ep. 80: We are thrilled to have one of our beloved Masterminders, Kelsey O'Callaghan, Co-Founder and CEO of Dorai Home, the “World’s Driest Bath M...
79. Bonus: A Chat with Abagail and Emylee of Boss Project about Product Powerhouse Summit
25 Mar 2019
Contributed by Lukas
Ep. 79: This is a bonus episode - a fun conversation we had with Abagail and Emylee of Boss Project about the upcoming Product Powerhouse Summit they...
78. When You Get a Bad Review
21 Mar 2019
Contributed by Lukas
Ep. 78: What do you do when you get a bad review? How do you *not* take it personally? This episode was recorded within a day of getting our very firs...
77. 10 Hacks to Running Your Product Biz Like a Well-Oiled Machine
14 Mar 2019
Contributed by Lukas
Ep. 77: Raise your hand if you could use some help running your product business better, stronger, easier and quicker. These are ten hacks we put toge...
76. All Things Product with Zoë Scharf of Greetabl
07 Mar 2019
Contributed by Lukas
Ep. 76: We are so excited to have Zoë Scharf of Greetabl on the podcast. They have a really unique business that put them in the position as a wholes...
75. [on-air coaching] Growth Opportunities with Vanessa of Taylor Made Polish
28 Feb 2019
Contributed by Lukas
Business growth. It's a great "problem" to have, what are the opportunities you want to lean in to and move towards? In this episode, we welcome Vanes...
74. Where to Focus to Move Your Business Forward
21 Feb 2019
Contributed by Lukas
Where should you focus your time to move your business forward? In this episode we go over our Task Quadrant. It helps you differentiate between those...
73. Adding New Products - Good Idea or Bad Idea For Your Business?
14 Feb 2019
Contributed by Lukas
This is a really common question we get when we are working with Product Bosses: should I add more product to my business? This question creeps in fro...
72. Speaking Your Brand for Your Product with Carol Cox
07 Feb 2019
Contributed by Lukas
When you get down to the nitty gritty your product and your brand - what is your message? Are you "speaking your brand" when you show up in people’...
71. Things We Learned from Meeting Amy Porterfield
31 Jan 2019
Contributed by Lukas
Amy Porterfield was nothing short of brilliant when we met her at Mastermind Live in San Diego. We walked away so inspired by her clarity and her vuln...
70. Behind the Wholesale Side of Pura Vida Bracelets with Jared Mehr
24 Jan 2019
Contributed by Lukas
Pura Vida Bracelets. You've probably heard of them because they are HUGE. But, we all start at zero, right? Pura Vida went from zero stores to being i...
69. Happy 1-Year Anniversary to The Product Boss Podcast
17 Jan 2019
Contributed by Lukas
Happy Anniversary, Product Bosses! In this episode, we celebrate our one-year mark for The Product Boss podcast. We've come so far in just one amazing...