The Real Estate Agent Playbook

How I Automate My Real Estate Follow-Up (Without Sounding Like a Robot)

23 Mar 2026

Contributed by Lukas

If you are a real estate agent still relying on generic drip campaigns, you are actively training your leads to ignore you. In this episode, I break d...

Turn 1 Sale Into 3 Listings (New Neighborhood Strategy)

13 Mar 2026

Contributed by Lukas

Most real estate agents finish a transaction and move on.But if you want to dominate a neighborhood, you need a system that turns one closing into mul...

The Systems That Took My Real Estate Business From Chaos to $1M GCI | Kiran Ghandi

09 Mar 2026

Contributed by Lukas

Most real estate agents hit a ceiling between 20 and 40 deals a year.Not because of the market.Not because of AI.And not because they need a bigger te...

If Your CRM Can’t Do This, You Can’t Scale Past 30 Deals

27 Feb 2026

Contributed by Lukas

Most real estate agents plateau at 25–30 transactions because their CRM isn’t built to run a business — it’s built to manage contacts. If your...

The ONE Thing You Need to Succeed in Real Estate in 2026

23 Feb 2026

Contributed by Lukas

Most agents won’t survive 2026. And it won’t be because of AI or the market. It’ll be because they never actually learned how to build real trus...

Why Successful Real Estate Agents Are Quietly Leaving

11 Feb 2026

Contributed by Lukas

Success wasn’t the problem. The structure behind it was.Right now, many successful real estate agents are quietly leaving the industry — not becau...

Stop 'Checking In': The Sphere Strategy for 2026

02 Feb 2026

Contributed by Lukas

"Just checking in" is the fastest way to get ignored.In 2026, if your real estate business relies entirely on bothering people or burning cash on paid...

Stop 'List & Pray': The 30-Day Listing Launch Strategy (2026)

30 Jan 2026

Contributed by Lukas

Most agents rush to the MLS the second they get a signed contract. In 2026, "List & Pray" is a strategy for failure. If you want to build a scalab...

Why Busy Real Estate Agents Are Still Losing in 2026

23 Jan 2026

Contributed by Lukas

Most real estate agents aren’t failing — they’re just busy in the wrong direction.In this episode, I break down why hard-working, productive age...

The 2026 AI Shock Every Real Estate Agent Must Understand

02 Jan 2026

Contributed by Lukas

AI is transforming real estate in 2026, but agents aren't going extinct - here's the shocking truth about why AI still needs human agents to close dea...

Transforming from Introvert to Entrepreneur: Open House Success! | Scott Kumler

26 Dec 2025

Contributed by Lukas

Introvert… but still want to build a real business in real estate? In this episode, Scott Kumler breaks down how he went from “quiet + uncomfortab...

DON'T SCREW THIS UP: Choosing Your eXp Sponsor (Primary vs. Co-Sponsor)

22 Dec 2025

Contributed by Lukas

Choosing your eXp sponsor is the MOST important decision you'll make - even more than joining eXp itself. Here's how to evaluate primary sponsors vs c...

How a Facebook Group (Not Real Estate) Exploded His Business

19 Dec 2025

Contributed by Lukas

Can a simple Facebook group for dads generate more real estate leads than cold calling? In this episode of The Real Estate Agent Playbook, John Michae...

Revenue Share vs. Starting a Team or Brokerage | Must See Results

15 Dec 2025

Contributed by Lukas

I didn't want to babysit agents or take on six-figure liability just to make LESS money. So I skipped starting a team, passed on opening a brokerage, ...

Door Knocker Made $12K His First Year—Now YouTube Calls Him | Mike Carpino | Toronto Canada

12 Dec 2025

Contributed by Lukas

In this episode, I sit down with Mike Carpino—newest Wolfpack member and Carbon Collective founding leader—to unpack a journey every real estate a...

The #1 Reason You're Not Making 6 Figures As A Real Estate Agent (Yet)

08 Dec 2025

Contributed by Lukas

Why do some real estate agents crush their goals while others stay stuck doing the same things? In this video, I break down the uncomfortable truth: E...

How a 22-Year-Old Agent Closed 70 Deals in 12 Months (Online Lead Systems)

05 Dec 2025

Contributed by Lukas

Discover the secrets behind Landon Barr's remarkable success as a top producing realtor at just 22 years old. In this episode, we delve into the real ...

Stop Chasing Leads, Start Building Relationships!

01 Dec 2025

Contributed by Lukas

Most agents “qualify” leads by asking one question:“Are you thinking about buying or selling soon?”That’s not qualifying — that’s rushin...

The Harsh Truth About Running a Brokerage in 2026 (And What’s Next)| Bryan Knisley

28 Nov 2025

Contributed by Lukas

Running a real estate brokerage looks glamorous… until you’re the one carrying the overhead, training, liability, and nonstop fires. After 25 year...

You’ll Never Scale Reacting to Everything — Here’s the Fix

24 Nov 2025

Contributed by Lukas

Most agents are stuck in survival mode — reacting to clients, chasing leads, and putting out fires.This episode shows you how to make the shift ever...

The Hidden Reason Agents Burn Out | Michelle Roderick

21 Nov 2025

Contributed by Lukas

Feeling stuck, burned out, or wondering why your real estate business isn’t growing? You're not alone—and today’s guest, Michelle Roderick, brea...

AI Isn’t Replacing Realtors… It’s Replacing Burnout

17 Nov 2025

Contributed by Lukas

Most agents fear that AI will replace them. The truth? It’s here to help you.In this video, Jeremy Kane (4× ICON Agent & founder of Carbon Coll...

3 Clients Before Licensed?! The Wild Start of Jake Logan’s Real Estate Journey

14 Nov 2025

Contributed by Lukas

He was still in the Army — already closing deals.Most agents spend their first year trying to survive… Jake Logan built a thriving real estate bus...

Stop Recruiting. Start Leading. (The New Model for Agent Growth)

10 Nov 2025

Contributed by Lukas

Stop recruiting. Start leading. Discover the new model for agent growth that scales your team and revenue share without burnout or chasing agents.Most...

Kobe Xin’s Playbook for Attracting Agents Without Selling Homes

07 Nov 2025

Contributed by Lukas

What if you could grow a real estate business without selling a single home?In this episode of The Real Estate Agent Playbook, Jeremy Kane sits down w...

Introducing Carbon Collective: A Place For Agents To Collaborate and Scale

04 Nov 2025

Contributed by Lukas

Welcome to the next evolution of collaboration — introducing Carbon Collective.Born from the foundation of the Wolfpack, Carbon Collective is a new ...

Joshua Smith on Thriving in the Worst Market & Becoming eXp’s Top Attractor

31 Oct 2025

Contributed by Lukas

Joshua Smith has sold over 7,000 homes, ranked Top 30 in the U.S., and built one of the most respected coaching platforms in real estate. His secret? ...

Tired of the Income Ups & Downs? Here’s How Agents Build Stability

27 Oct 2025

Contributed by Lukas

Real estate income often feels like a roller coaster — huge peaks followed by painful valleys. Even top agents struggle with the fear of not knowing...

Unlock 80 Free Listing Leads From Investors | Ben Deal

24 Oct 2025

Contributed by Lukas

80 free listing leads from ONE investor. Realtor Ben Deal unlocked this strategy—and in this Wolfpack Way interview, he reveals exactly how it worke...

Stop Losing Clients After Closing | Annual Review System for Realtors

20 Oct 2025

Contributed by Lukas

Most Realtors disappear after the closing. But the truth? That’s when the real opportunity begins.In this episode, Jeremy Kane breaks down the Annua...

How Garth Ward LEFT His Own Brokerage & Market for a new market for a better life

17 Oct 2025

Contributed by Lukas

What does it take to go from Seattle luxury real estate and brokerage ownership to restarting in Memphis—and win again? In this Wolfpack Way intervi...

The 3 Agents You’ll Always Compete Against — And How to Win

13 Oct 2025

Contributed by Lukas

Every agent faces the same competitors: the neighborhood expert, the 30-year veteran, and the discount agent.But here’s the truth: you can still win...

From Humble Beginnings to 110 Deals | Jess Ross on Family, Referrals & Land Mastery

10 Oct 2025

Contributed by Lukas

Jess Ross had an aha moment inside the eXp culture — and it changed everything. Now she’s scaling her production to 110 deals in 2025 while provin...

Real Estate Boundaries: How to Care for Clients Without Losing Yourself

06 Oct 2025

Contributed by Lukas

Boundaries aren’t about pushing clients away — they’re about protecting both you and your clients so you can show up at your best. In today’s ...

From Frustration to 20+ Countries: Nathaly Salas on International Real Estate

03 Oct 2025

Contributed by Lukas

What happens when buying your dream home abroad turns into a nightmare? For Nathaly Salas, that frustration became the spark to launch an internationa...

Compass + Anywhere = 340K Agents? What This Means for Realtors

29 Sep 2025

Contributed by Lukas

Compass just announced a $1.6 billion acquisition of Anywhere Real Estate — creating what could become a 340,000-agent giant.The headline sounds imp...

From Traditional Agent to Probate Specialist | Wolfpack Way: Carolyn Castillo

26 Sep 2025

Contributed by Lukas

Probate is one of the least understood niches in real estate. In this episode of The Wolfpack Way, I sit down with Carolyn Castillo from Jacksonville,...

Why Niches Can Fail (And How to Protect Yourself With Toolkits)

23 Sep 2025

Contributed by Lukas

Niches are powerful — but they can also fail. iBuyers, short sales, even pandemic booms… agents who went all-in on the wrong niche got stuck.That’...

How Amanda Aguiar Closed 5 Deals Fast as a New Agent

19 Sep 2025

Contributed by Lukas

Amanda Aguiar jumped into real estate and closed multiple deals in her first 5 months. In this interview, she shares exactly how she went all-in, what...

From Rookie to 500 Deals: The DM That Changed Everything

15 Sep 2025

Contributed by Lukas

I didn’t scale my business with leads, ads, or cold calls. I scaled it with one simple DM. That single message became the foundation of a system tha...

Scaling Your Real Estate Business with Relationships | The Wolfpack Way w/ Shanne Carvalho

12 Sep 2025

Contributed by Lukas

Shanne’s story is proof that you don’t need to overcomplicate real estate to grow. After facing life-changing challenges, he rebuilt his business ...

How I Built $500K GCI Without Buying Leads (My Proven System)

08 Sep 2025

Contributed by Lukas

Most Realtors think you need to buy leads or spend big on Zillow to scale. I didn’t. I built a $500K GCI business without buying a single lead — a...

From Nothing to 30 Deals in Year 2 | Wolfpack Way: Liz Crews

05 Sep 2025

Contributed by Lukas

How do you go from zero deals to 30 in just your second year as an agent? 🚀 In this Wolfpack Spotlight, Liz Crews shares her exact path to success—...

Why You Should Be Honest About Using AI as a Realtor

01 Sep 2025

Contributed by Lukas

Most Realtors still hide their use of AI because they think it makes them look less professional. But the truth? Being upfront about how you use AI bu...

Why Every Deal Feels Hard in 2025 (and How to Lead Through It)

25 Aug 2025

Contributed by Lukas

Agents—do you feel like every deal in 2025 is harder than the last? You’re not alone.In this episode, I share a real story about a transaction I g...

Stop Losing Listings—Master the Price Reduction Conversation (Foundational content and suplements)

18 Aug 2025

Contributed by Lukas

Price reductions are one of the toughest conversations in real estate—especially if you haven’t had to do them in years. If your market’s still ...

This Market Isn’t Easy—But You Don’t Have to Quit

08 Aug 2025

Contributed by Lukas

The truth? This market is pushing agents to the edge. Fewer deals. Tougher clients. Rising burnout.But I’m still here—and I’m not just surviving...

What Real Estate Agents Can Learn from the Savannah Bananas (Jesse Cole’s 5 E’s)

04 Aug 2025

Contributed by Lukas

What do a viral baseball team and a successful real estate business have in common? EVERYTHING—if you're paying attention.In this episode, I break d...

Still Doing Real Estate Alone? That’s Why You’re Not Growing

28 Jul 2025

Contributed by Lukas

Still doing real estate alone? That’s probably why you’re not growing.Too many agents are stuck on an island—wearing all the hats, doing all the...

Where the Real Estate Industry Is Headed: What Smart Agents Are Doing Now

18 Jul 2025

Contributed by Lukas

The real estate industry is shifting fast—and if you're not paying attention, you could be left behind.From AI-powered disrupters and commission law...

Why Most Real Estate Agents Burn Out (And How to Fix It in 90 Days)

14 Jul 2025

Contributed by Lukas

Are you feeling burnt out as a real estate agent? You’re not alone. Most agents never get taught how to build a sustainable business—and end up wo...

The Real Listing Goldmine? Don’t Fail Your First-Time Sellers

07 Jul 2025

Contributed by Lukas

If you're only focused on first-time buyers, you're missing the biggest listing opportunity in today’s market: first-time sellers.These clients are ...

Why Ignoring First-Time Buyers is the Most Expensive Mistake You’ll Make

04 Jul 2025

Contributed by Lukas

learn exactly how to position your clients to win, how to handle tough objections with confidence, and how to turn today’s buyers into tomorrow’s ...

They Said Buyers Should Pay Their Agents—Then the Market Got Complicated

30 Jun 2025

Contributed by Lukas

Back in 2024, the headlines screamed it: “Buyers agents are done!” “You’ll never get paid again!” And sure, the lawsuits made some noise—b...

Real Talk: What Happens to Your Business If You’re Gone Tomorrow?

27 Jun 2025

Contributed by Lukas

What if building your legacy started with just one conversation—and just one agent?In this episode, I share the story of a talented agent I had the ...

The Farming Fix: How to Turn Community into Consistent Lead Machine

20 Jun 2025

Contributed by Lukas

You keep mailing. Posting. Farming.But when a sign goes up in your neighborhood… it’s not yours.This video breaks down why traditional farming isn...

Why Your Neighbors Keep Hiring Other Agents (And How to Stop It)

16 Jun 2025

Contributed by Lukas

Why Your Neighbors Keep Hiring Other Agents (And How to Stop It)Sick of seeing other agents' signs pop up in your neighborhood? Losing listings isn't ...

Is eXp Realty Bad for New Agents? Here’s the Truth

13 Jun 2025

Contributed by Lukas

Is eXp Realty bad for new agents—or just misunderstood? In this episode, I break down what most people get completely wrong about eXp, and how—wit...

The Best Listing Strategy? Expectations First, Then Consistent Communication

09 Jun 2025

Contributed by Lukas

Listing a home is easy—leading the client through the full journey is where the pros rise above.Here’s the truth: only 24% of sellers in 2024 felt...

Stop the Panic Price Drops—Use This Listing Pivot Plan Instead

06 Jun 2025

Contributed by Lukas

The average listing is now spending 53 days on market nationwide—and sellers are panicking. But cutting the price isn’t always the answer.In this ...

High Inventory, Low Attention—Master Listing Marketing in 2025

02 Jun 2025

Contributed by Lukas

The housing market is flooded—over 959,000 homes are for sale nationwide, and Denver just hit 10,345 active listings, a 65% increase year-over-year....

Pricing in a High-Rate Market—Exactly What to Do

30 May 2025

Contributed by Lukas

If you're still using the same pricing strategy from the last decade, you're setting yourself—and your sellers—up for price reductions.17.5% of li...

Why Your Listing Isn’t Selling (And How to Fix It Fast)

23 May 2025

Contributed by Lukas

Wondering why your listings suddenly aren't selling like they used to? You're not alone. Right now, 56.5% of homes are selling below asking price nati...

Co-Sponsor Like a Pro: Brand-Building With Leverage

16 May 2025

Contributed by Lukas

If you’re the one bringing an agent to the table, you might ask…“Why am I not the sponsor?”Here’s the truth: co-sponsorship isn’t a downgr...

Why Most New Agents Quit Right Before It Gets Good

12 May 2025

Contributed by Lukas

Most new agents quit right before it starts working.In this episode, I break down the 90-Day Rule—why real estate success takes time, how to stay co...

The Smartest Way to Use eXp’s New Land & Ranch Division to Grow Fast

09 May 2025

Contributed by Lukas

The launch of eXp's Land & Ranch division isn't just exciting—it's a game-changer. In this episode, I sit down with Taryn King to break down how...

Real Estate Burnout? Why Choosing the Right Guide Changes Everything | Cory Williams

05 May 2025

Contributed by Lukas

Feeling stuck or burnt out in real estate? You might not need a new system—you might need a new mindset.In this episode, Jeremy Kane sits down with ...

Too Busy to Build Revenue Share? This Changes Everything

28 Apr 2025

Contributed by Lukas

Top-producing agents know revenue share is smart—but building it often feels impossible when you’re already maxed out.Creating training? Onboardin...

Listings Sitting Too Long? You’re Probably Ignoring These Buyers

25 Apr 2025

Contributed by Lukas

In this episode, I’ll break down why contingent offers are often misunderstood—and how to evaluate, structure, and leverage them to move listings ...

Visibility Without the Cringe: Win Clients with Connection

18 Apr 2025

Contributed by Lukas

Struggling to stay visible without feeling fake online? You’re not alone—and you don’t have to dance, pitch, or post daily to win clients.In tod...

Tired of Doing Real Estate Alone? You Don’t Have To

14 Apr 2025

Contributed by Lukas

Real estate can feel like a lonely grind—especially if your sponsor or brokerage isn’t showing up the way you need them to.But what if you didn’...

The #1 Reason Your Lead Gen Strategy Is Failing

11 Apr 2025

Contributed by Lukas

If your lead gen strategy feels like it’s stuck—or worse, completely broken—this video is for you. As a real estate agent, it’s easy to get ca...

Feeling Stuck? 5 Ways to Stay in the Game

07 Apr 2025

Contributed by Lukas

Feeling stuck in your real estate business? You’re not alone. Whether you're facing a slower market, battling imposter syndrome, or struggling to st...

Game-Changer Alert: New Co-Sponsor Model at eXp Realty

01 Apr 2025

Contributed by Lukas

If you're not in a big downline or part of a major team—but still want to bring massive value to agents you’re attracting to eXp—this episode is...

The Wolfpack Way: Real Estate Success After Postpartum Struggles | Maddison Berrios

28 Mar 2025

Contributed by Lukas

Balancing motherhood and building a real estate business isn’t easy—especially when you’re starting from rock bottom. Maddison Berrios faced pos...

If I Could Start My Real Estate Career Over, I’d Do This

24 Mar 2025

Contributed by Lukas

When I first started in real estate, I thought it was all about chasing leads and perfecting my pitch. It took me years to realize that the real secre...

The Wolfpack Way: Building a Real Estate Business from the Ground Up | Mandy Regel

21 Mar 2025

Contributed by Lukas

From rock bottom to building a thriving real estate business in three different markets, Mandy Regel’s journey is nothing short of inspiring. In thi...

Top AI Tools EVERY Real Estate Agent Needs in 2025

17 Mar 2025

Contributed by Lukas

Discover the essential AI tools every real estate agent must use to thrive in 2025! 🚀 After my recent collaboration with Adam Gillespie, our Wolfpa...

The Wolfpack Way: AI vs. Agents—Who Wins? with Adam Gillespie

17 Mar 2025

Contributed by Lukas

🤖 AI vs. Agents—Who Wins? The Future of Real Estate Is Here! 🏡Artificial intelligence is revolutionizing real estate, but does that mean agent...

The Wolfpack Way: Turning Your Passion Into a Lead Machine | Taylor Bunney

10 Mar 2025

Contributed by Lukas

How Taylor Bunney Built a 6-Figure Business Through Her Passion! 🔥Some agents chase leads—others turn their passions into thriving referral pipe...

Turn Your Hobby into a Lead Pipeline That Prints Money

07 Mar 2025

Contributed by Lukas

🔥 How to Turn Your Hobby Into a Multiple 6-Figure Lead Machine! 🔥Some agents chase leads—others build a referral pipeline where clients come t...

The Wolfpack Way: Luxury Real Estate Secrets | Kyle Mark

03 Mar 2025

Contributed by Lukas

What does it take to break into luxury real estate and build a high-end brand that attracts multi-million-dollar clients? Kyle Mark shares how he went...

The TRUTH About eXp Luxury – What the Big Brands Don’t Want You to Know!

28 Feb 2025

Contributed by Lukas

Luxury real estate is evolving FAST… and some of the biggest brands are falling behind! But what if there was a better way to dominate high-end real...

Struggling as a Realtor? This Advice Could Save Your Career! | The Wolfpack Way with Taryn King

24 Feb 2025

Contributed by Lukas

📢 Are you struggling as a realtor? Feeling burned out, overwhelmed, or stuck? You're not alone.In this episode of The Wolfpack Way, we sit down wit...

Why Some Agents Burn Out & Others Thrive | The Infinite Game

17 Feb 2025

Contributed by Lukas

🔥 The Real Estate Game Nobody Talks About… Are You Playing It Right? 🔥Some agents burn out within five years, while others build careers that ...

Struggling to Find Your Momentum? Let’s Fix That

14 Feb 2025

Contributed by Lukas

If this market feels different and you’re struggling to find your momentum, you’re not alone. But here’s the truth—real estate isn’t about b...

eXp Realty Explained Like Never Before | Agent Roundtable

10 Feb 2025

Contributed by Lukas

🚨 The Most Transparent eXp Realty Breakdown Yet! 🚨You’ve seen the short explanations, but this is the full, no-fluff deep dive into what eXp R...

How to Generate Leads Without Chasing Them

07 Feb 2025

Contributed by Lukas

Tired of chasing leads that go nowhere? It’s time to build a smarter lead generation strategy that brings clients to you instead of constantly hunti...

Stop Relying on Your Brokerage—Build Your Own Brand!

03 Feb 2025

Contributed by Lukas

Stop relying on your brokerage’s brand to bring in clients—it’s time to build your own! In this episode, I’ll show you how to create a persona...

eXp Realty’s Vision for Growth | Behind the Nasdaq Bell Ceremony

31 Jan 2025

Contributed by Lukas

January 21, 2025, was a once-in-a-lifetime experience as eXp Realty leaders and agents rang the Nasdaq bell, symbolizing the company’s bold vision f...

The Wolfpack Way | First Deal Under Contract in 3 Weeks | Joseph Kuttumgal

27 Jan 2025

Contributed by Lukas

Getting your first deal in real estate can be tough—but Joseph Kattumgal made it happen in just 3 weeks! 🚀 In this episode of The Wolfpack Way, w...

Is eXp Realty a Good Fit for New Real Estate Agents?

24 Jan 2025

Contributed by Lukas

Starting your real estate career can feel overwhelming, so how do you know if eXp Realty is the right brokerage for you? In this episode, we’ll dive...

Building a Referral Machine Through Authenticity | The Wolfpack Way

20 Jan 2025

Contributed by Lukas

In this episode of The Wolfpack Way, Heather O'Leary shares how she transformed her real estate business by focusing on authenticity and building stro...

Grow Your Real Estate Business with Referrals, Not Leads

17 Jan 2025

Contributed by Lukas

Are you tired of chasing cold leads and paying for ads that don’t convert? Referrals aren’t just leads—they’re high-trust opportunities that m...

Manifest Your Dream Clients | The Wolfpack Way Featuring Nikki Wilson

13 Jan 2025

Contributed by Lukas

In this episode of The Wolfpack Way, I sit down with Nikki Wilson to uncover her unconventional strategy for attracting high-value real estate clients...

No Ads, No Problem: 3 Ways to Grow Your Business Organically

10 Jan 2025

Contributed by Lukas

Are you tired of wasting money on ads that don’t convert? In this video, I’ll share 3 powerful strategies that helped me grow my real estate busin...

The Wolfpack Way: 7 Deals in 1st 7 Months as a Realtor | Ashley Bates

06 Jan 2025

Contributed by Lukas

Join us as we sit down with Ashley Bates, a rising star who achieved an incredible milestone: 7 deals in her first 7 months as a realtor. Learn how sh...

The Wolf Pack Way: Her Inspiring Path from New Agent to Successful Broker Owner to Fulfilled Life | Dawn Gonzales

30 Dec 2024

Contributed by Lukas

Join us as we dive into the incredible journey of Dawn Gonzales—a mom, church leader, and unstoppable force in real estate. Dawn's story is one of r...

Stop Chasing Likes: Build Real Estate Success with THIS Strategy

27 Dec 2024

Contributed by Lukas

Feeling stuck trying to grow your real estate business on social media? You don’t need thousands of followers—you need to connect with the right o...

Separation Season: Why Top Agents Are Choosing eXp Realty & The Wolfpack

23 Dec 2024

Contributed by Lukas

It’s Separation Season! While most agents are coasting through the end of the year, this is the moment when top agents make bold moves to set themse...