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The Startup Ideas Podcast

Peace of mind business ideas (and why they print cash)

24 Jun 2024

Transcription

Full Episode

0.229 - 15.682 Greg Eisenberg

There's an opportunity to build a social media insurance company. I mean, if you have an email list of 400,000 people, like that's easily worth four plus million dollars. That's a mansion. That's a mansion on 20 acres, you know?

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15.742 - 35.553 Greg Eisenberg

So it's like, of course, you would spend a certain amount per year to make sure that if a black swan event happens or you do something wrong or you have an employee who goes AWOL, We will write you a check for XYZ amount or we'll help you get back that account. You're selling peace of mind.

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35.793 - 39.377 Natalie Ellis

Yeah. And if you can sell peace of mind, you're going to be very wealthy, I feel like.

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62.739 - 69.462 Greg Eisenberg

Natalie Ellis, the queen of startup ideas herself, blessing us. Thank you for coming on.

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69.883 - 79.207 Natalie Ellis

I'm excited about this. I love getting a chance to talk ideas. I always daydream about starting other businesses when I should not be starting any more businesses. So this is a perfect excuse.

80.188 - 95.264 Greg Eisenberg

Exactly. For me, this is fast food. This podcast is fast food in the sense I need to get this out there. It's my... It's my guilty pleasure. I need to put these ideas out there. And I know you have some ideas for us.

95.985 - 99.047 Natalie Ellis

Yeah, I have loads. Tell me why you want me to start.

100.088 - 101.069 Greg Eisenberg

Wherever you want to start.

101.664 - 125.249 Natalie Ellis

You know what I've been thinking about lately is obviously just had a baby two years ago and have been in my own postpartum health journey, which is before I had a baby, I found it really easy to work out and be healthy and like do all the research. And I had more time than I have now. But since having a baby, I've realized for me, wellness is very much It's mental health.

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