The most profitable SaaS ideas I’ve heard in a long time
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like anytime you have any industry anywhere in the world where somebody is using a spreadsheet it should be like you know a light bulb going off there's like this is a startup opportunity one of the other kind of like universal rules of startups is that like once you aggregate users in a place you know in some digital property you can add
I love it because it's one of those things where a wedge is something that it starts off as this cute, profitable little thing, but it has the legs to become something big if you want it.
The way you can be with any network is you carve off a section of it of power users of some sort, some niche, and you build better features for them or something like that.
Okay, let's do a bonus framework with Brett.
Bonus framework. All right. So it's called the Enterprise Workflow Startup Idea Formula. All right. So you're going to use this formula to come up with any startup idea that can be a venture scale billion dollar company. Any guesses what it is? You know what it is?
All right, Brett Goldstein. I think you're criminally underfollowed. That's why I brought you on today. Whenever we hang out, I love just picking your brain. You were part of the Google M&A team. You bought companies at Google. You did a startup. You raised $12 million plus for that. You did the VC thing. And now you're working in stealth and working on a really cool product. But you're not here to talk about any of that. You're here to talk startup ideas, and I'm excited that you agreed to come on.
Yeah, I'm excited as well. We're just going to give away all of the goods that I've been hoarding for years now that I'm working on something else. But yeah, super excited.
Yeah, I said you can't hoard anymore. You've got to stop hoarding. It's just not fair.
Yeah. I mean, I think it's also just the most, the best expression of your self-confidence and status to give away stuff for free that is like extremely valuable or you could benefit immensely from keeping it to yourself. So here I am pumping my bags.
Totally. And I think someone's going to take one of these ideas and they might be bigger than you and me in a couple of years because they're taking one of these ideas.
Yeah. Well, selfishly, I hope that some of these ideas get taken because I need some of them right now.
All right. Well, what's on your mind? What's idea number one?
Okay. So I guess idea number one goes to this... crappy startup idea that every kid in college has coming out of college. They're like 22. And the first idea they come up with is what? It's an app to help you hang out with people when you're bored. And all of these apps have failed. Like all of them have failed. Like they just don't work. There's this negative selection bias where it's like the people who actually want to hang out are not the people you want to hang out with and like all of this stuff. But before we landed on the idea that I'm working on right now in stealth, we actually pursued something that is an iteration of this idea that it will actually work really, really well. And the idea is that instead of focusing on nerdy loners in big cities that want to hang out and weren't invited to parties as your target audience, you focus on conference attendees. conference attendees.
And the idea is that if you've ever been to a conference, whether it's like Tech Weeks and Crypto Conference, whatever it is, you know most of the action is not actually the main conference events. all of the action is the side events. And actually maybe more of the action is in the private dinners and stuff like that. But really the side events are where the action is. That's where all the cool people are hanging out. They're more interesting. They're in more interesting places. Like I went to one during Tech Week and Tiesto was there. So there are all these side events. But the problem with all the side events is that they aren't centralized in one place. Usually what happens today is you have some poor soul who aggregates a spreadsheet of all these side events. They're cross-platform. It's Luma. It's Partyful. It's Eventbrite. It's all this stuff. And it's in this really shitty spreadsheet. And you have to go through and click through all the ones that look interesting, RSVP to them. You have all this annoying emails everywhere.
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