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The Startup Ideas Podcast

This YouTube expert made creators $100M+ (Not clickbait)

15 Jan 2025

Transcription

Full Episode

0.489 - 22.225 Greg Isenberg

Paddy Galloway. This is the guy that's worked with everyone from Mr. Beast to Red Bull on their YouTube strategy. And in this episode, he walks through in about 90 minutes, a 12 month plan for you to kickstart and build your very own YouTube channel that can scale to millions of subscribers.

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22.705 - 47.661 Greg Isenberg

now this is important not just if you want to create a personal brand this is also if you're creating a business youtube is an incredible place to have an audience and he walks through this whole whole whole youtube cheat sheet which he prepared for everyone on the startup ideas podcast you're gonna love this episode it's long i will say but if you stick through to the end

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48.527 - 53.008 Greg Isenberg

You'll know more about YouTube than 99% of people.

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54.529 - 56.049 Paddy Galloway

Patty Galloway on the pod.

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77.401 - 79.282 Greg Isenberg

What are we learning today, Paddy?

80.483 - 105.623 Paddy Galloway

I'd love to give your audience a bit of a cheat sheet into YouTube strategy because this is what I do all day, every day. This is what I focus my life on. And I think if by the end of this podcast, I can sort of dispel a few myths and give people some good ideas of how to tackle what is, in my opinion, the best platform to grow an audience on, I think that would be a great use of time.

106.618 - 132.899 Greg Isenberg

I mean, I'd be honored. You know, Patty, you work with the biggest creators in the game. You've worked with Mr. Beast. You've worked with small creators who have become big creators, the Noah Cagans of the world. I see you out there. So I'm excited to hear what you've got in this cheat sheet. By the end of this pod, what's someone going to be able to take away?

133.8 - 152.014 Paddy Galloway

I think the main thing for me when it comes to the sort of basis of what I teach with YouTube is that YouTube is not a video platform. Like everyone thinks YouTube is like YouTube videos, obviously. And, you know, I'm being a bit silly, but realistically, most people look at YouTube and say, I need to make a video.

152.615 - 169.746 Paddy Galloway

What I love for people to think about by the end of this call is I need to make a video. But before that, I need to understand what video to make, the strategy behind choosing ideas. packaging. So when a YouTuber says packaging, they're referring to title, thumbnail, basically like the packaging of a product.

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