The Story Rules Podcast
Episodes
E27: Deepak Jayaraman - Playing to your (Storytelling) Potential
11 Jun 2025
Contributed by Lukas
“…while Ikigai was useful, I felt at a granular level, it did not take into account the balance sheet elements of life (health, family), it did no...
E26: Rama Bijapurkar - Foremost Expert On Consumer India
04 Nov 2024
Contributed by Lukas
“Yeah, I think there's a little bit of a tyranny of "Or" that is implicit in your question, Numbers OR anecdotes, you know? As you sa...
E25: Nitin Seth - Mastering Data in the AI Age
11 Jul 2024
Contributed by Lukas
“Storytelling is not about glibness. Storytelling is not about verbosity. Storytelling is not just about your confidence or doing it though it is an...
E24: Anurag P and Nachammai S - Indus Valley Annual Report
12 Jun 2024
Contributed by Lukas
“I think the biggest takeaway for me has to be about the storytelling bit of it and how important it is to tell a story. And I think I will not even...
E23: Dharmesh Ba - The Art of the User Interview
15 Feb 2024
Contributed by Lukas
"And he gave a very (interesting) thought experiment. He said, go to your Facebook, remove all your school friends, remove all your relatives, re...
Bonus: My Conversation on 'Causality in Storytelling' with Harish Bhamidipati
08 Dec 2023
Contributed by Lukas
This is a different type of podcast episode: one where I'm the one being interviewed!“So, as a storyteller, you have three things in your hand ...
E22: Karthik Srinivasan - Mastering Personal Branding
11 Sep 2023
Contributed by Lukas
“When I do the corporate workshops, most people start from this point of view. They are about 35 to 50. They are probably in the peak of their caree...
E21: Nitin Pai - Public policy thought leader
31 Jul 2023
Contributed by Lukas
“Some amount of anchoring and mooring toward identity is important. But that’s the word – your identity should be a mooring: it tells you who yo...
E20: Rukmini S - Author and Data Journalist
31 Jan 2023
Contributed by Lukas
“If the process and the methodology for collecting the data isn’t clearly explained, it becomes that much easier to bat that data away. I find tha...
E19: Toshan Tamhane - Lessons from Mckinsey, Meetings and Marathons!
01 Dec 2022
Contributed by Lukas
“Oftentimes people try to demonstrate how hard they have worked, so they try and show activity. You are expected to do that activity! If you didn’...
E18: Paul Smith - Bestselling author of books on storytelling
30 Sep 2022
Contributed by Lukas
“And then something amazing happened – what I heard from the audience was, “Ohh!” and then right after that, all of my conclusions started com...
E17: Sajith Pai - Foremost thought-leader of India's Startup Ecosystem
17 Jun 2022
Contributed by Lukas
“Whether It’s a start-up or not, narrative building is important. I think of it in terms of ‘lines, not dots.’ Whenever you see someone do a g...
E16: Santosh Desai: Pre-eminent chronicler of India's culture
20 May 2022
Contributed by Lukas
“The only thing I would say is ask fundamental questions; ask stupid questions; insight lies in interrogating the obvious. It lies in asking the obv...
E15: Crafting Data Narratives with Pramit Bhattacharya
25 Mar 2022
Contributed by Lukas
“No data exists on its own; there has to be a story, or a theory, or a hypothesis which connects that and everything else that we know about the wor...
E14: A curiosity masterclass with J Ramanand
04 Mar 2022
Contributed by Lukas
"I think the message that I wanted to leave people with was “Can you swap anxiety with curiosity?” This is something I’ve been trying to do...
E13: Devaiah Bopanna, Writer of funny stories that go viral
11 Feb 2022
Contributed by Lukas
Often at work, when I would get bored, I would press CMD-Tab on my Mac and head off to drown myself in the joys of the internet. Movie reviews on Redi...
E12: Mahima Vashisht - Pre-eminent storyteller covering gender issues
03 Dec 2021
Contributed by Lukas
“And their stories would suddenly be much more powerful than the story I triggered their thought with. So that's how I started speaking to wome...
E11: Brent Dykes - Author of seminal book on Data Storytelling
12 Nov 2021
Contributed by Lukas
“I'm in the boardroom, he's in the middle; (There are) Managers around, listening to my presentation; I get to the slide with this insight...
E10: Max Dickins - Using Improv principles for better storytelling
15 Oct 2021
Contributed by Lukas
“So, I have this concept which I call ‘Listening to Ignite’, which is, you're listening for things that can really light up the other perso...
E09: Swaminathan Anklesaria Aiyar - Chronicler of the India economic story
24 Sep 2021
Contributed by Lukas
“You have to woo the reader. You have to persuade the person, first of all, to read what you have written that's the very first thing. If you h...
E08: Aravind SA - Standup comedian and Storyteller extraordinaire
10 Sep 2021
Contributed by Lukas
“So the best way to address this, I thought, is the tip I give any aspiring public speaker just whatever your fears are, tell them that. Put it out ...
E07: Praveen Gopal Krishnan: The Writer of India's largest paid newsletter
12 Aug 2021
Contributed by Lukas
The guy with the most productive Friday evening in journalismMy most anticipated email of the week arrives every Saturday at 10 am. It's a weekly...
E06: Prakash Iyer: Bestselling author and Leadership Coach
16 Jul 2021
Contributed by Lukas
You know Deja Vu. But do you know Vuja de?“…there is deja vu. Where you see something new but you find it familiar, and you go to a place for the ...
E05: Sowmya Rajendran: A Literary Torchbearer for India's Gender Movement
18 Jun 2021
Contributed by Lukas
"So I used to tell her these fairy tales also, like Cinderella and Rapunzel and somehow when the story got to the part when Cinderella had to be ...
E04: Mihir Dalal: The Writer of India's Best Business Book of 2020
22 May 2021
Contributed by Lukas
"So when I would start writing every day at 10:30-11 am, the first two hours would just be spent on rewriting, and editing the previous day'...
E03: Swanand Kelkar: Writing investment theses for a $3B+ portfolio
07 May 2021
Contributed by Lukas
"If you write something, it just clarifies your thinking. When you put pen to paper and you do it hand on your heart, and dig up data and try to ...
E02: Shrehith Karkera - The Storyteller who Simplifies Financial news for 400K readers
16 Apr 2021
Contributed by Lukas
"I went from not having written anything to just starting a publication" - This is Shrehith Karkera, the co-founder - and you could say Chie...
E01: Mohit Bansal - The Guy who Creates Multi-Million $ Decks
01 Apr 2021
Contributed by Lukas
In the middle of an engagement, the CEO of Instamojo says this:”You know Mohit, we have been running this business for seven, eight years, but it&ap...
The 'Story Rules Podcast': Learning from the best storytellers in the world
31 Mar 2021
Contributed by Lukas
Welcome to The Story Rules Podcast. This is your host, Ravishankar Iyer and I’m launching this podcast with a very selfish motive - I want to learn ...