The Voice CEO: Voice Technology Today
Activity Overview
Episode publication activity over the past year
Episodes
Building Consumer Relationships That Last With Voice Assistants
21 May 2021
Contributed by Lukas
Blink and you’ll miss it. The usage of voice assistants has reached the fine line between utility and ubiquity. With over 3.5 billion users worldwid...
Essential tips for marketers new to voice experiences and leverage voice applications for marketing
12 May 2021
Contributed by Lukas
As a marketer new to leveraging voice experiences, there are a few things to consider as you enter the idea stage of your voice experience - BEFORE yo...
An introduction to the Voice Assistant Funnel: building your brand while delivering value-added content and organic leads with voice assistants
04 Mar 2021
Contributed by Lukas
Let's go into an introduction into the Voice Assistant Funnel (VAF) and how to put it to work for your business. Use the Voice Assistant Funnel to tur...
Strategy Series, Part 5: building your client and customer relationships using voice assistants with the PaS Strategy
12 Feb 2021
Contributed by Lukas
Wrapping up our 5 part series is the PaS Strategy. The Product and Service Assistant Strategy, or PaS, builds upon services and products you’ve alre...
Strategy Series, Part 4: building your audience relationship using Voice Assistants with the Interactive Audio Programming strategy
05 Feb 2021
Contributed by Lukas
Audio-based programming, specifically podcast consumption, has experienced a renaissance in the past 5 years and the future is bright for the medium. ...
Strategy Series, Part 3: engage consumers & fans by taking users on an adventure with the Choose Your Own Adventure Strategy
29 Jan 2021
Contributed by Lukas
Choose Your Own Adventure books were created by Edward Packard in the early 1970s and, you could say, are the original “virtual reality game.” Pai...
Strategy Series, Part 2: the Virtual Hero Strategy for turning over 1 billion voice assistants into your own personal Virtual Heroes
22 Jan 2021
Contributed by Lukas
What if I told you that a great leap in convenience is happening again and it’s happening now? That leap is voice assistants and voice technology. T...
The Voice Strategy Series, Part 1: creating value and driving brand relationships using Amazon Alexa and Google Assistant with the Knowledge Butler Strategy for Marketers
15 Jan 2021
Contributed by Lukas
Voice experiences, as Alexa Skills for Amazon Alexa, Actions for Google Assistant, or Capsules for Samsung Bixby, are an easy, personal way to connect...
From Click to Hello: An examination of the voice application on-boarding experience for users on Amazon Alexa and Google Assistant
17 Dec 2020
Contributed by Lukas
If you don’t pay enough attention to the on-boarding experience of your Voice Strategy, you’ll suffer through lousy engagement numbers and end up ...
Are Voice Experiences part of your Content Strategy or your Brand Strategy?
10 Dec 2020
Contributed by Lukas
Like the early years of the iPhone, we’re in the early years of voice-based, voice-first computing. Marketers must embrace the fact that consumer...
The Voice CEO: All about Amazon's new Quick Links for Alexa Skills (voice apps)
03 Dec 2020
Contributed by Lukas
Savvy marketers learn early that driving users to a voice experience on Amazon Alexa or Google Assistant can be challenging. Presumably, there are so ...
Designing and Launching Your Voice Application, Part 3 of the Marketers and Researchers Guide to Voice Assistants
25 Nov 2020
Contributed by Lukas
As with any new and emerging consumer technology, the individuals and organizations that are first to leverage voice assistants and voice technology t...
Use Cases and Example Voice Applications for Marketers and Researchers, Part 2 of the Marketers and Researchers Guide to Voice Assistants
23 Nov 2020
Contributed by Lukas
Voice assistants, like Amazon Alexa and Google Assistant, offer marketers and researchers today a growing opportunity to engage with and empower consu...
A Crash Course on Voice Assistants Today for Marketers & Researchers, Part 1 of the Marketers and Researchers Guide to Voice Assistants
16 Nov 2020
Contributed by Lukas
For marketers and researchers, navigating the voice assistant ecosystem and knowing which, how, when, and why to leverage them in your projects can ea...
The Voice CEO: Siri, Alexa, and Google Assistant response to the pandemic, schools use Alexa to engage students, voice AI lends a much needed hand to call centers and more
27 Mar 2020
Contributed by Lukas
The Voice CEO: Siri, Alexa, and Google Assistant response to the pandemic, schools use Alexa to engage students, Alexa becomes a resource to the parti...
The Voice CEO: ApTask shows recruiters how voice is done, Alexa gets smarter on meds, Woman's History Month get the voice touch, and Kia wants you to get to know their cars via voice.
06 Mar 2020
Contributed by Lukas
The Voice CEO: ApTask shows recruiters how voice is done, Alexa gets smarter on meds, Google and Amazon launch new features for Woman's History Month,...
The Voice CEO: How can hospitals make the experience better for patients with voice technology? Apollo has a good idea on how, KidKraft and Amazon team up to give kids more than just plastic lettuce, Wyze might be bringing Alexa to your wrist at the lowest price point yet, and Nutella dares you to dump your syrup for National Pancake day!
28 Feb 2020
Contributed by Lukas
This week: How can hospitals make the experience better for patients with voice technology? Apollo has a good idea on how, KidKraft and Amazon team up...
The Voice CEO: Get your soccer in Spain via Amazon Alexa, Colonel Sanders comes to the Alexa in Canada, Answer all your questions about electric vehicles via the new Go Ultra Low voice app.
07 Feb 2020
Contributed by Lukas
In this week's episode, you'll discover how sports teams are leveraging voice to engage fans as Real Madrid launches the first soccer team voice exper...
The Voice CEO: Rob Lowe finds a home in your Alexa thanks to Atkins, LV= General Insurance introduces a new communication channel for policy holders, Those living with blindness now find a helpful voice in Alexa, Road To SampleCon goes live!
24 Jan 2020
Contributed by Lukas
- The Voice CEO: Rob Lowe finds a home in your Alexa thanks to Atkins, - Liverpool Victoria General Insurance introduces a new voice app and a new ...
The Voice CEO: Amazon's expansion in the automobile industry continues, JBL introduces puts Google and Amazon in your ear, Samsung Bixby comes to homes, Pay for gas with Amazon Alexa and Exxon, and Google Assistant comes to JFK airport.
10 Jan 2020
Contributed by Lukas
January 10th, 2020 - Amazon Alexa coming to Ravian and Lamborghini - JBL and the new JBL Tune earbuds bring Google and Amazon into your ears...
The Voice CEO: Muse comes to Amazon Alexa, Catch your Ticket to Ride on Alexa, Eat Right with the new Eat Right skill in India, and another first in Asia from Ferns and Petals
03 Jan 2020
Contributed by Lukas
January 3rd, 2020- Muse, from Interaxon, comes to Amazon Alexa to offer guided meditation- The popular board game Ticket to Ride comes to Alexa to off...
The Voice CEO: Lowell General Hospital comes to Alexa, Ship.com makes tracking your shipments easier with Alexa, Sickday Medical House Calls comes to your Alexa, and PaisaBazzar makes your dreams of getting your credit report with your voice a reality
27 Dec 2019
Contributed by Lukas
December 27th 2019 - Lowell General Hospital launches a new Amazon Alexa skill that makes pre/post care much easier on patients - Ship.com m...
The Voice CEO: Phantom comes to Alexa, Find out if your yoga is covered by Sun Life, Whisk makes figgy pudding a breeze, Hulu and FoxTel make finding your favorite show easier with Google Assistant, Damart makes it easier to stay warm, and more...
20 Dec 2019
Contributed by Lukas
December 20th, 2019- The Phantom of the Opera comes to the Amazon Alexa in another first for voice- Sun Life brings a digital health coach to the Alex...
The Voice CEO: Interflora, GO Mortgage, Taylor Morrison, and True Reply Beyond Voice
13 Dec 2019
Contributed by Lukas
December 13th 2019 Music: - Interflora becomes the first retail brand to launch an end-to-end shopping experience via Amazon Alexa (sort of) ...
The Voice CEO: Shilpa Shetty Yoga, Pack your bags with Contiki, Tala's World, Banco de Brazil, iFood, British Gas
06 Dec 2019
Contributed by Lukas
December 6th, 2019- Shilpa Shetty Kundra comes to Amazon Alexa- Amazon Alexa Gets First Interactive Audio Original, Tala's World- Contiki launches the...
The Voice CEO: Salesforce dives deep on voice technology, Sonos may be building it's own voice AI, Chipotle comes to Amazon Alexa, and Google brings news aggregation to the Google Assistant.
22 Nov 2019
Contributed by Lukas
November 22, 2019- Salesforce launches Service Cloud Voice, the Einstein Voice Assistant, and Einstein Voice Skills and Dreamforce 2019- Sonos acquire...
The Voice CEO: Sonde Health, Ella the Jelly Fish, Coursera, and voice data privacy
15 Nov 2019
Contributed by Lukas
Top in voice technology news for the week of November 15th, 2019- Sonde Health is awarded a patent for its voice-based diagnostic technology- Ella the...
The Voice CEO: Happy birthday, Alexa!, Google working to improve voice recognition, and The Voice Summit moves to DC for 2020
08 Nov 2019
Contributed by Lukas
Top in voice technology news for the week of November 8th, 2019 - Amazon Alexa turns 5 this week!- The consumer adoption report of voice technology as...
The Voice CEO: how companies, organizations, and brands are using voice tech today
01 Nov 2019
Contributed by Lukas
Top in voice technology news for the week of November 1st, 2019:- Google acquires Fitbit for $2.1 billion- Google Assistant integration with the Tile ...