The Work Between: The Business of Photography
Episodes
IPS Isn’t a Pricing Model (And Other Things You’ve Been Told Wrong)
21 Oct 2025
Contributed by Lukas
Let’s clear this up once and for all: IPS is not a pricing structure.In this episode, we’re breaking down what In-Person Sales actually is—and w...
Stop Copying and Start Building Something Real
14 Oct 2025
Contributed by Lukas
The fastest way to stall your growth? Spend all your time copying everyone else.In this episode, we’re getting spicy. Because while imitation might ...
Your Website Isn’t Enough—Why You Need a Google Business Profile
07 Oct 2025
Contributed by Lukas
If you’re putting energy into SEO and your website but ignoring your Google Business Profile… it’s time to fix that.In this episode, we’re tal...
You’re Not Too Expensive—You’re Just Out of Their Budget
30 Sep 2025
Contributed by Lukas
“We love your work, but…”Ugh. You already know what’s coming next.A soft no that turns into self-doubt, panic pricing, or worse—discounts th...
Why You're Delivering Too Many Images (And How to Fix It)
23 Sep 2025
Contributed by Lukas
You’re over-delivering—and undercutting your profit.Photographers often add more images “just to be nice,” or because a gallery feels incomple...
Market Saturation Isn’t the Problem—Here’s What Is
16 Sep 2025
Contributed by Lukas
Feeling like your market is flooded? That there are too many photographers and not enough clients? This episode is your wake-up call.In this episode o...
How Fall Minis Can Lead to 40K Months
09 Sep 2025
Contributed by Lukas
Mini sessions can be chaotic, low-profit, and exhausting—or they can be one of the smartest revenue strategies in your business. In this episode of ...
The 5 Fall Mistakes That Cost Photographers Thousands
02 Sep 2025
Contributed by Lukas
Fall is the busiest season for most photographers—but that doesn’t mean it’s the most profitable. In this episode of The Work Between, we’re u...
Your Fall Marketing Plan in One Afternoon
26 Aug 2025
Contributed by Lukas
Fall season doesn’t have to feel like a frenzy of last-minute posts, panicked emails, or wondering why you’re not booking — even when demand is ...
How to Know You're Ready to Charge for Photography: Legal, Business, and Portfolio Readiness Explained
19 Aug 2025
Contributed by Lukas
Are you wondering if it’s time to start charging for photography, or even launch your business officially? This episode breaks down what actually ma...
How to Turn One Photography Client Into Years of Bookings
12 Aug 2025
Contributed by Lukas
You don’t need more leads—you need longer relationships.In this episode, we’re sharing how to turn one ideal photography client into a calendar ...
How to Simplify Social Media and Still Book Clients with Wildcard Captions
05 Aug 2025
Contributed by Lukas
Tired of staring at a blinking cursor every time you post on Instagram? You’re not alone. This week, we’re introducing a time-saving strategy that...
Why Your Brand Isn’t Booking (Even If Your Photos Are Beautiful)
29 Jul 2025
Contributed by Lukas
You’ve refined your style. Your edits are on point. Your images? Gorgeous. So why aren’t the inquiries coming in?In this episode, we’re diving i...
5 Natural Light Tips for Indoor Photography That Actually Work
22 Jul 2025
Contributed by Lukas
Indoor lighting doesn’t have to be intimidating. If you’re a natural light photographer who wants softer, more flattering images inside your clien...
SEO for Photographers: How to Get Found (Without the Overwhelm)
22 Jul 2025
Contributed by Lukas
If SEO has felt like an overwhelming mystery, this episode is your roadmap. We're walking you through exactly what you need to do, step-by-step, to st...
How to Raise Your Photography Prices with Confidence (Even if You’re Scared)
15 Jul 2025
Contributed by Lukas
Too many photographers wait to “feel ready” before raising their prices, but confidence doesn’t come first. In this episode, we walk through exa...
7 Things to Look for (and Avoid) in Photography Education
08 Jul 2025
Contributed by Lukas
Before you drop another dollar on a course or mentor, hit play. We’re unpacking what actually matters when choosing education—and calling out the ...
Booked but Broke
01 Jul 2025
Contributed by Lukas
Let’s rip off the pretty, fully-booked Band-Aid: just because you’re busy doesn’t mean you’re profitable. If your calendar is packed but your ...
Strategies for Simplification
24 Jun 2025
Contributed by Lukas
Let’s be honest—your to-do list isn’t the problem. It’s the lack of clarity. In this episode, we’re sharing five ways to simplify your photo...
How to Build a Brand That Actually Books
19 Jun 2025
Contributed by Lukas
Being the most talented photographer in town doesn’t matter if your brand is forgettable. In this episode, we’re walking through how to build a br...
Which Pricing Structure Is Right for Your Photography Business
18 Jun 2025
Contributed by Lukas
Let’s talk pricing structures—the kind that actually work. In this episode, we’re breaking down the three most common models photographers use: ...
5 Things on Your IG Profile That Stop Photography Clients From Inquiring
17 Jun 2025
Contributed by Lukas
Your Instagram profile isn’t just a gallery of pretty pictures, it’s a sales tool. And if you’re not getting clients from IG, chances are a few ...
Trailer
05 Jun 2025
Contributed by Lukas
We each built 300k photography businesses, and now we’re sharing exactly how we did it. If this episode made you think “why has no one said this ...