Think Editorial with Flavia Barbat
Episodes
“We all make decisions based on stories installed in our minds.” – Jatin Modi
06 Apr 2026
Contributed by Lukas
Brand strategist Jatin Modi, founder and CEO of Renaissance, joins Flavia to unpack what it truly means to build a brand that occupies the mind. Drawi...
“Content design isn’t linear, it’s messy. And it requires collaboration.” – Amanda Serfozo
26 Mar 2026
Contributed by Lukas
Content design expert Amanda Serfozo unpacks how the discipline has evolved from “web design” into a strategic, research-led pillar of user experi...
“Codify your brand in such a way that AI can ultimately render it for you.” – Thomas Marzano
20 Mar 2026
Contributed by Lukas
Flavia Barbat sits down with Thomas Marzano, designer, strategist, and global brand leader behind the manifesto “Brand Constitutions,” to explore ...
“The words you produce ARE the experience of the brand.” – Harry Ashbridge
15 Jan 2026
Contributed by Lukas
Welcome to another episode of the Think Editorial podcast. Flavia Barbat sits down with Harry Ashbridge, renowned for his work implementing public-fac...
"What we're likely to start seeing is the emergence of the two internets." – Stefano Puntoni
21 Jul 2025
Contributed by Lukas
Dive into my conversation with Stefano Puntoni, a renowned professor of marketing at The Wharton School (part of the University of Pennsylvania) and c...
"You need to be able to tap into your own story and find confidence in it." – Georgina Rutherford
12 Jun 2025
Contributed by Lukas
Dive into my interview with Georgina Rutherford, co-founder of Personally, an agency focused on building the personal brands of experts across all sec...
"Verbal identity can't just be an accurate representation of where your brand is now." – William Rauscher
22 May 2025
Contributed by Lukas
Dive into my interview with William Rauscher, verbal director at Wolff Olins, a global brand consultancy that specializes in corporate identity.This i...