What if we stopped shopping?
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What is No Buy 2025 and why is it trending?
No Buy 2025 is a TikTok trend that invites you to imagine, what if you just stopped shopping? People are doing it for all kinds of reasons. Debt.
It's official. My debt will be 100% gone, including my car loan by August of next year. Protest. These prices are ridiculous. I'm not okay with them. I'm sure you're not okay with them. So what we need to do is stop buying anything to get their attention.
I feel like the only way to like actually make a change in this country is to continue with the no buy 2025 boycott. Community even.
I love no buy TikTok because instead of just being poor and not being able to buy things, I'm just a no buy girly.
Coming up on Today Explained, what happens when so many of us decide we have enough?
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You are listening to Today Explained. So my TikTok story is quite funny. I had no idea how to use the app. I didn't have it over lockdown or anything. My friends and family were saying, get TikTok. And I was like, it's going to just damage my brain. Like I don't want to download TikTok. I eventually did because I was seeing quite a few funny videos on social media. I'm fast as fuck, boy. Come get some. And I made a video thinking that just my friends would be able to see it. Oh, no.
You are like that person who thinks your Venmo is private. Exactly. Exactly.
So I made a TikTok video with absolutely no makeup and hair done. I was in my work uniform. so 2024 is going to be the year that i get my shit together in terms of my finances i have been please just support me for the next year because i'm not going to buy anything because i'm poor i go to sleep i wake up the video has over a million views i've already got about 6 000 followers thank you for being so supportive And I was like, OK, I didn't quite understand how this website works, but I guess I'm going to roll with it now. Maybe it will keep me motivated. I'm here to hold myself accountable. And if I help somebody else along the way, then that's just a bonus. Bye.
Bye. Mia Westrap, 27, English, social worker, sometimes goes to extremes.
How did Mia Westrap's TikTok video go viral?
I think I'm quite a type A person as in like I either do something to its utmost extreme or I just don't bother at all and that's always been such a character flaw of mine because I will give up a hobby as soon as I start it because I'm no good at playing like the guitar for example um So I kind of set myself a year because I wanted to, A, see whether I could actually meet a New Year's resolution for myself. And B, I think if I just set myself a month... That wouldn't have been a long enough time for me to undo any of the problematic behaviors I had around spending.
Let's talk about those behaviors and what your financial circumstances were that animated this whole thing. What was going on with your money?
So I, to really, really rewind, I grew up, my mum was a single mum of three children. She worked really hard, but we just kind of had like the basic necessities. There was no big holidays or anything like that growing up. So there wasn't really any money to budget. And following that, I didn't learn how to budget money. My financial literacy was at an absolute zero percent.
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Chapters
8 chapters
1
What is No Buy 2025 and why is it trending?
0:01–4:01
2
How did Mia Westrap's TikTok video go viral?
4:01–12:33
3
What financial habits led Mia to start a no-buy year?
12:33–14:55
4
What were the rules for Mia's no-buy year?
14:55–21:51
5
What did Mia miss the most during her no-buy year?
21:51
6
How much money did Mia save by not shopping?
19:53–23:08
7
What challenges did Mia face during her no-buy year?
23:08–25:10
8
What insights did Mia gain from her no-buy experience?
25:10–27:24