In this episode of the vAuto Podcast Retail Revival series, host Randy Kobat and John Malishenko of Germain Auto Group, Columbus, OH, discuss how the Germain organization has quickly adapted their retailing operations in the COVID-19 crisis. John shares how a simple question has led to some profound insights about the way consumers want to purchase cars in the current environment, and the individuals, skills and performance indicators that drive the best outcomes. John also discusses how the Germain group is changing the way it acquires used vehicles and manages cash flow to prepare the business for the future.
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