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Venture with Grace

John Zeratsky, Character Capital GP on Startup Sprints & Design DNA

05 Aug 2025

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John Zeratsky (JZ) is a Co-Founder and General Partner at Character Capital, where he supports startup founders with capital and sprints. He’s a bestselling author of Sprint and Make Time, and has reached millions with articles in The Wall Street Journal, TIME, Harvard Business Review, Wired, Fast Company, and other outlets. JZ is a former Design Partner at GV (Google Ventures), where he developed the Sprint method and supported many of GV’s most successful investments, including Slack, One Medical Group, Flatiron Health, Blue Bottle Coffee, and Gusto. Previously, JZ was a design leader for YouTube, Google Ads, and FeedBurner, which was acquired by Google in 2007.Topics: How VCs can use sprint principles to make faster, better investment decisionsCommon traits across successful investments like Slack, One Medical, and Blue BottleIndustries where AI will create the most venture-scale opportunities#VentureCapital #AI #StartupInvesting #DesignSprint #ProductMarketFit

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